Blog, YouTube & Content Monetization

When Rare Beauty, Bogg, and Goodles arrived in stores, they had to vie for shelf space with well-established brands making beauty products or beach bags or boxes of macaroni and cheese. But these brands quickly amassed cult-like followings by being very intentional with their missions to foster a sense of loyalty with customers. Although her legions of fans might have lined up to try the beauty products in Selena Gomez’s line, Rare Beauty, the company was founded with a bigger mission baked in: To support youth mental health by donating 1% sales to the Rare Impact Fund. While the company has found that customers will come for the products, they stay for the mission, E…

If you tuned into the red carpet for the Academy Awards, you may have seen actress Julia Fox being interviewed by social media influencers Quen Blackwell and Jake Shane, who were at the awards show reporting for Vanity Fair. In a bit that completely misses the mark, Shane quipped several times about the “annoying” child character in If I Had Legs I’d Kick You, which earned Rose Byrne a nomination for best actress. After being asked by Shane repeatedly about the “annoying” kid in the movie, Fox politely and appropriately steers the conversation to the more important tenor of the movie: that it’s meant to depict the unforgiving pressures of motherhood. In fact, the iden…

AI doesn’t float in the cloud. It runs on concrete, steel, and electricity in massive physical infrastructure. It is powered by local electricity grids and located in cities across the country. Residents who live and work nearby have a direct stake in how and where that infrastructure is built. That makes community consent the deciding factor in the AI race. Technology alone won’t determine the outcome—trust will. Companies that scale fastest will treat sustainable engineering and trust-building as a core business strategy. The AI race won’t be won in the cloud. It will be won at the fence line. As an official partner of UNESCO’s World Engineering Day for Su…

Jackie, the world-famous Big Bear bald eagle, has been melting hearts and educating the public about her species since 2015, thanks to a web camera run by the California nonprofit Friends of Big Bear Valley (FOBBV). A little more than 10 years later, her admirers have the chance to give back. FOBBV and the San Bernardino Mountains Land Trust (SBMLT) have teamed up to raise money to purchase the property with the goal of preserving the open space. These 62 acres, located on the north shore of Big Bear Lake, are vital not only for Jackie but also for her mate Shadow and their offspring. Developer RCK Properties wants to put 50 custom homes and 55 boat slips inst…

Scientists may have overestimated the potential health risk of microplastics, according to a new study from the University of Michigan, which identified a major culprit that could have unintentionally skewed results over multiple studies. Researchers found that the nitrile and latex gloves that scientists wear while measuring microplastics may be leading to false positives of the tiny pollutants. That’s because the gloves are coated with non-plastic particles called stearates—soap-like particles which can rub off or shed onto lab equipment, “creating thousands of false positives per square millimeter (or about one-thousandth of a square inch.” However, the study a…

JetBlue announced Monday plans to give its top-tier credit card a refresh, adding new travel credits, companion perks, and loyalty boosts as airlines and issuers keep escalating what “premium” actually means. The updates to the JetBlue Premier World Elite Mastercard, issued by Barclays, are set to roll out later this spring. The annual fee isn’t changing, remaining at $499 even as new benefits are added. Companion passes, but with a twist The headline addition is a companion pass benefit, a familiar perk that JetBlue is now bringing into the mix. Cardholders can earn a pass worth up to $500 after spending $15,000 in a calendar year, and a second one worth u…

In the first twenty-four hours of the war with Iran, the United States struck a thousand targets. By the end of the week, the total exceeded three thousand — twice as many as in the “shock and awe” phase of the 2003 invasion of Iraq, according to Pete Hegseth. This unprecedented number of strikes was made possible by artificial intelligence. U.S. Central Command (CENTCOM) insists that humans remain in the loop on every targeting decision, and that the AI is there to help them to make “smarter decisions faster.” But exactly what role humans can play when the systems are operating at this pace is unclear. Israel’s use of AI-enabled targeting in its war on Hamas may offe…

America’s stance on gun rights has always been complicated. On the one hand, people fight vociferously for their Second Amendment rights. On the other, 47,000 people died due to gun-related injuries in 2023 alone. That uneasiness reaches beyond the right to bear arms. It’s increasingly affecting people’s ability to pursue a seemingly unrelated hobby: 3D printing. State lawmakers across the United States are debating—and in some cases nearing passage of—rules that would require 3D printers to include mandatory “print blocker” software. These systems would scan files and refuse jobs they think might produce firearm parts. Washington’s HB 2321 would require printers …

The Walt Disney Co. on Tuesday began layoffs expected to lead to 1,000 job cuts across the company. Josh D’Amaro, who in February succeeded Bob Iger as chief executive, announced broader layoffs following a move in January to consolidate Disney’s marketing division. The cuts are expected to fall across the Burbank, California-based company’s traditional television businesses, including ESPN, as well as its movie studio. Employees in product and technology, and in certain corporate functions will also be affected. “Over the past several months, we have looked at ways in which we can streamline our operations in various parts of the company to ensure we deliver the world-…

For years, companies have assumed the internet was built for people. Websites were designed to attract human attention, explain, persuade, reassure, and eventually convert. Search engine optimization, user experience, digital merchandising, and checkout design all rested on the same basic premise: the user was a person sitting in front of a screen. That premise is beginning to crack. Not because people are disappearing, but because they are starting to delegate. More and more often, the first system reading your site, comparing your offer, interpreting your policies, or even initiating a purchase will not be a human being. It will be a software agent ac…

The fall of former direct-to-consumer darling Allbirds has taken a very weird turn. Allbirds, the sustainable shoemaker that caught fire with the Silicon Valley set about a decade ago, will start selling silicon itself. The company said in a press release that it will transform itself into a business focused on leasing GPUs – the powerful graphics chips underpinning the AI boom that are in short supply and high demand, much to the chagrin of gamers and tech CEOs. The husk of the shoe company that once was will “pivot its business to AI compute infrastructure, with a long-term vision to become a fully integrated GPU-as-a-Service (GPUaaS) and AI-native cloud solutions …

Picture it: You’re in an economy seat on a 17-hour flight. Would you pay an extra $300 for just four hours lying flat? Air New Zealand hopes the answer is yes. The airline is finally launching its Economy Skynest lie-flat sleep pods, starting at $495 NZD ($291 USD) for a precious four hours. Passengers in economy and premium economy will have the option to book one of six individual pods nestled in three-tier bunk beds. The “nests” will be available on select Air New Zealand flights between Auckland and New York—one of the world’s longest flights. “For a country as remote as New Zealand, the journey matters,” Air New Zealand CEO Nikhil Ravishankar said in a …

The advancement of artificial intelligence has shifted rapidly from abstract curiosity to an immediate personal threat for millions of workers. People aren’t just wondering if jobs will change—they’re asking whose jobs, how fast, and whether their own will be next. Making matters worse, several tech companies have already executed a staggering number of layoffs—almost always citing AI as the cause. On its own, this unpredictable unfolding of an entirely new and disruptive technology would be enough to unsettle us—yet we all know it’s just one of several forces compounding an already profound—and growing—sense of uncertainty in our lives. Add to this the volatile t…

When building relationships, at work and beyond, most people search for deep commonalities. That may be wrong. It is undeniably true that interpersonal chemistry exists between people who are similar in important ways, particularly in values, which represent our most treasured ideas about what is good in the world. But if we limit ourselves to relationships with others who share our core values, we cut ourselves off from most of humankind, the vast majority of whom are pursuing good values, even if those values do not match our own. There are real benefits to connecting with others whose worldview differs from our own, particularly in professional life. When we re…

One of the weirdest brand collaborations of 2026 just dropped: The non-profit organization StoryCorps is teaming up with Prego—yes, the pasta sauce brand—on a device shaped like a pasta sauce lid that will record your family’s dinner conversations. The device is part of a limited-time offering called the Connection Keeper Bundle, which launches on April 27 for $20. It includes some Prego sauce, a “Connection Keeper” recording device and instruction manual, and a pack of conversation prompt cards to spark discussion. StoryCorps, which is dedicated to recording the stories of Americans “from all backgrounds and beliefs,” is billing the Connection Keeper as a “simpl…

At a recent Stanford Graduate School of Business panel, Nvidia CEO Jensen Huang and California Congressman Ro Khanna discussed some burning topics about artificial intelligence—from innovation and competition to adoption and skepticism. While AI-related job panic has infiltrated different industries, Huang doubled down on his belief that the technology will do more good than harm to the job market. “The narratives of AI destroying jobs is not going to help America,” Huang said. “First of all, it’s just false.” Huang offered the example that the most popular and successful software engineers at Nvidia—the $5 trillion company where agentic AI has been integrated within…

Conflict, while uncomfortable, is a fact of life. However, few of us deal with it well–either we avoid it until it swells into resentment, or it explodes creating damage we often fail to repair. In her new book, Anchored, Aligned and Accountable: A Framework For Transcending B*llshit and Transforming Our Lives and Work, (foreword by Brené Brown) leadership coach Aiko Bethea lays out a framework for transforming conflict into personal growth. For Fast Company, Brené Brown sat down with Aiko Bethea to discuss the cornerstones of the framework and how applying it can change our lives. Brené Brown: Your Anchored, Aligned and Accountable Framework, has completely shi…

Grocery stores waste around four million tons of food in the U.S. each year—mostly fresh food, since it’s hard for store managers to know exactly how many cartons of strawberries or pounds of beef to keep in stock to meet demand. Until fairly recently, most of that planning happened manually. But AI tools from the startup Afresh are helping stores cut waste by as much as 25%. The company announced $34 million in new funding today to expand, co-led by Just Climate and High Sage Ventures. A decade ago, when Afresh cofounders Matt Schwartz and Nathan Fenner were MBA students at Stanford and looked at the challenge of food waste, they started visiting grocery stores a…