Blog, YouTube & Content Monetization

At my latest networking “meeting” with my bro Alex — also known as a free lunch with a marketing executive who still has a job and a corporate card — we talked about freelance opportunities that might be coming up. We talked about who was hiring, who claimed they were hiring, and which companies were pretending that “lean teams” were somehow a point of pride instead of a warning sign. As we were wrapping up, Alex asked about my runway. “How much longer do you have on unemployment?” he asked, while signing the check. “I never filed for unemployment,” I said. Alex looked at me the way people look at you when you say you’re Team Aubrey. “What do you mean…

Anthropic has just announced Claude Design, a tool that lets teams generate and iterate visual design outputs through natural-language prompts. On the surface, it’s hard not to like the proposition: competent layout and typography on demand, fewer blank-page moments and faster shipping for everything from landing pages to pitch decks. When it comes to typography, it will make design faster, easier and cheaper. The problem is that it also makes design more likely to converge, because it defaults to what works: what’s legible, familiar and proven. In other words: safe, usable, generic. That genericness isn’t just an aesthetic issue. It reduces recognition, makes bra…

Imagine hiring every all-star on the market, paying top dollar, and then finishing sixth in your division. That’s not a hypothetical. It’s what happened to Sinan Aral’s beloved Liverpool F.C. last season, and it’s also, he argues, an almost perfect metaphor for how most organizations are deploying AI right now. Aral is a professor at MIT’s Sloan School of Management and one of the leading researchers on human-AI collaboration. His lab has spent the last several years running large-scale, real-world experiments on what actually happens when humans and AI work together… and the results should give every leader pause. “In about 85% of the studies we’ve seen,” he told…

A few weeks ago, I was reconnecting with a former colleague from my higher education days, and we started talking about our current work. At one point, she paused and said, “I love the path you’ve taken, but if you’d asked me 10 years ago, I would have said you’d definitely end up a dean somewhere.” Honestly, there was a time I thought so, too. For years, that path felt not only plausible, but likely. I loved universities: the intellectual intensity, the sense of mission, the complicated human systems. I was drawn to institutional leadership and to the challenge of helping organizations navigate moments of conflict, ambiguity, and change. I understood academia int…

As if college students didn’t have enough to worry about, now undergrads at Harvard University may see their A grades go up in smoke. With over 60% of Harvard students getting A’s in the mid-2025 academic year, faculty are currently weighing a proposal that would cap that to no more than 20% of the class, plus four students. (A more detailed breakdown: 66% of undergraduates earned A’s, and 84% earned an A or A-minus in the 2024–25 academic year.) “The Student Handbook recognizes an A grade as one reserved for work of ‘extraordinary distinction.’ We recommend returning to this definition,” the February 2026 proposal reads. “While any changes to grading policies ma…

Crypto investors are making a mad dash to Zcash. Zcash (ZEC) has become something of a darling of crypto markets lately, with the token up more than 1,200% over the past year. As of Friday morning, it was trading at around $530. Bitcoin, on the other hand, is down more than 21% over the past year, and Ethereum is down around 12%. Zcash has also gained more widespread adoption—Robinhood, for example, recently added it to its platform. What’s behind the rise of Zcash? It’s difficult to point to one specific factor for the recent rise in popularity. Zcash did see its initial large-scale push during the fall of 2025, even though it had been on the market since…

There’s a popular narrative around starting a solo business: quit your job, take the leap, figure it out along the way. It sounds bold. It also ignores what many successful solopreneurs actually do: start while they still have a paycheck, figure it out, and then quit. I freelanced alongside my 9–5 for two full years before going solo full-time. That runway gave me time to figure out my offer and ideal clients, build a portfolio, and develop the confidence that I could make it work. As a result, the transition didn’t feel like a free fall. If you’re thinking about solopreneurship, a side hustle might be a smart way to get started. The 9–5 is your (temporary)…

The global energy industry is under pressure to innovate. Energy companies need vetted, field-tested technologies that improve efficiency, enhance safety, and streamline operations. On the other side of the spectrum, early-stage startups developing new technologies struggle to access customers, test environments, and capital. These parallel challenges can slow crucial energy innovation, creating a commercialization gap. One approach to addressing this challenge has emerged in Tulsa, Oklahoma, a region with deep institutional knowledge and over a century of experience in energy operations. Rose Rock Bridge, a nonprofit based in Tulsa, is a pilot deployment studio that …

Giddy up, Yellowstone fans: The epic saga of the Dutton family continues. The Western drama, which began humbly in 2018, has since grown into one of television’s most valuable franchises. A Bloomberg story from last year estimated that it generated nearly $3 billion in sales and $700 million in profit. Today, the sequel series Dutton Ranch premieres on both the Paramount Network and Paramount+. Beth and Rip are ready to make a new start in Texas. But just how did they wind up there? Here’s everything you need to know before tuning in. How did Yellowstone end? Taylor Sheridan and John Linson co-created Yellowstone, which ran for five seasons beginning in 20…

As companies battle it out with employees over RTO policies, Dropbox is choosing to stay out of the drama by prioritizing remote work. “The pandemic tested our assumption that we have to be in person in order to be productive,” Dropbox chief people officer Melanie Rosenwasser told The Associated Press. After adopting a remote work policy during the pandemic, Dropbox has remained steadfast to its “virtual-first” model—even as its peers pushed workers back to their desks. The San Francisco-based cloud storage and file share company allows its workforce of around 2,100 employees to work from anywhere in the world. “It’s especially important to us to maintain th…

This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. I rely on Ideogram, an AI image generator, to help me create posters, banners, social posts, newsletter illustrations, and video thumbnails. Context: Ideogram competes in an exploding market. Gemini’s new Nano Banana Pro makes remarkable infographics, ChatGPT’s image generator produces fantastic illustrations, and Canva, Adobe, and Midjourney keep getting stronger. Yet I still find myself returning often to Ideogram. 10 reasons I like Ideogram Your prompt gets automatically improved. Ideogram’s magic prompt algorithm refines …

AI wears many hats at work, whether it’s a brainstorm partner, mentor, or doing the actual work itself. However, it’s time to add a new one to the list: spy. In a recent episode of the “All-In” podcast, Salesforce CEO, Marc Benioff, said he was using AI to analyze employee slack messages to understand what they’re complaining about. (Salesforce acquired Slack in 2021.) “Because you run your company on Slack, all your DMs, all your channels, we’re reading that now through the AI and we can tell you more about your business than you know,” Benioff explained. “Slackbot is reading stuff that, you know, nobody knew what was happening. I’m using that myself.” Benioff says,…

You spent hours researching the company, rehearsed your answers, and asked smart questions. You walked out of the interview feeling like you nailed it. Then you sent a thank-you email. Something like: “It was great to meet you. I’m very excited about the opportunity and look forward to next steps.” And just like that, you missed a huge opportunity to close the deal. Too many executives treat the follow-up as a courtesy to signal interest and show you know the social script. Here’s the uncomfortable truth: at the senior level, everyone who makes it to the final round is prepared, credentialed, and poised. The interview itself is often not enough to separate the…

You’re three days into a work trip in a foreign city, running late for a meeting, and you yank the zipper on your carry-on one last time to force it closed. It catches. You pull harder. The slider pops off the track, and suddenly a piece of luggage that cost you several hundred dollars is, for all practical purposes, an open box with wheels. You find a hotel concierge who points you to a cobbler. You buy a roll of duct tape. You miss your meeting. The zipper is the single most common failure point on a rolling suitcase. It’s the part under the most stress every time a traveler overpacks, sits on the suitcase’s lid to close it, or hands the bag to a gate agent to be to…

When The Devil Wears Prada debuted in 2006, it introduced the world to cerulean blue and the not-so-glam life of fashion and editorial. This spring, as the world readies not for florals but for the film’s sequel, questions around toxic work cultures—and how to handle them—are resurfacing. Fresh discourse on the topic was sparked during the upcoming movie’s press tour, when Emily Blunt—who plays the English, overworked but fashionable first assistant to the editor-in-chief of a magazine—revisited one of her character’s most iconic scenes. In the scene, Blunt’s character (also named Emily), who is wearing Valentino and an early-aughts smoky eye, dashes into her…

In March 2026, Coca-Cola CEO James Quincey told CNBC that AI had significantly influenced his decision to step down from his post. The company needed, in his words, “someone with the energy to pursue a completely new transformation of the enterprise.” A few months earlier, Walmart’s Doug McMillon stepped aside for essentially the same reasons: he could, he said, start the next big set of AI transformations, but he couldn’t finish the job. According to McMillon, Walmart needed someone faster to lead them into the AI era and so he was passing the baton on to a new CEO. These were not failed CEOs being pushed out. Quincey had added more than ten new billion-dollar brands…