Blog, YouTube & Content Monetization

Consolidation is all the rage in the video game world these days. In the past year, Ubisoft created a new gaming subsidiary with Chinese tech giant Tencent, while Electronic Arts announced a $55 billion deal led by Saudi Arabia’s Public Investment Fund that will take the company private. An industry that, just a decade ago, included more than a dozen publicly traded game makers now has only a handful left. Take-Two Interactive Software has managed to remain independent while rivals, including Activision-Blizzard and EA, have been absorbed. And as it continues digesting its 2022 acquisition of Zynga, CEO Strauss Zelnick says the company is already eyeing its next acqui…

Since he was seven years old, voice actor and influencer Hunter Peterson has told people that his biggest dream was to start and run an airline. In the wake of Spirit Airlines’ recent shutdown, he believes his golden opportunity has arrived at last—and the internet appears to agree. On May 2, Spirit Aviation Holdings, Inc., the company that owns Spirit Airlines, announced what it called “an orderly wind-down of operations,” effective immediately—in other words, Spirit is going out of business. The news followed years of financial struggles for the airline, multiple bankruptcies, and, most recently, an untenable rise in fuel prices due to the U.S.-Israeli war with Iran…

I’m a big believer in the power of mindset. My journey as an entrepreneur has, frankly, demanded it. Building a business from scratch forces you into deeper work on self-inquiry and meta-cognition—that recursive question of Why do I think the way I think about this? It has pushed me to examine my assumptions, sit with discomfort, and deliberately fortify my inner life in ways I never anticipated when I started out. So when I sat down with Nir Eyal, author of the new New York Times bestselling book Beyond Belief, I expected a great conversation. What I got was an inspiration catalyst, a reframe that gave me fresh language and rigorous science for something I’d been doi…

Few people know fame like Robert Downey Jr. The Oscar-winning actor has done everything from critical darlings like Oppenheimer to pop culture juggernauts like The Avengers. While Downey took a more traditional path to celebrity, many up-and-coming stars got their starts on social media. Two of this year’s Grammy nominees for Best New Artist, Addison Rae and Alex Warren, were known for their TikToks before they were known for their music. Several of the biggest new names in filmmaking, including directors Danny and Michael Philippou of Talk to Me and Kane Parsons of the upcoming Backrooms, went viral on YouTube before breaking into Hollywood. But according to Dow…

Ah, the olden days of choosing where to spend your money on dining, travel, and all that connected those experiences. Neighborhood restaurants would drop flyers in your apartment lobby to let you know they were there. Hotels would rent space on billboards and place ads in newspapers and magazines. Some joined industry groups, such as the Leading Hotels of the World, which got its start by promising ship passengers when they arrived at their destinations there would be appropriate accommodation for them. The go-to reference for figuring out where to eat would have been the iconic burgundy Zagat guides, one of the original crowdsourced review guides with quotes from ordinar…