Blog, YouTube & Content Monetization

For years, Claire’s was a rite of passage for mall-going millennials who wanted to buy glittery accessories and butterfly hair clips, and also get their ears pierced. Now the iconic fashion accessories and jewelry retailer is set to expand well beyond the mall. Earlier this week, Ames Watson and Centric Brands announced a licensing partnership that will bring Claire’s to more than 7,000 new retail locations across North America. Currently, Claire’s operates more than 900 locations, many of which are in malls. But Claire’s is set to diversify more. Centric Brands will help expand Claire’s presence into new categories and across major retail partners, including…

Earnings are in for two of the largest retailers, and they paint two very different pictures. Walmart, which has seen success in an economy where consumers are cutting back on spending and turning to budget retailers, now seems to be in a downturn, having just announced layoffs as it stocks falls. Meanwhile, Target, which was struggling a year ago amid a cost-of-living crisis and rising tariffs, and following consumer boycotts over a DEI rollback, seems to have hit reverse—with sales and stock price in an upswing. What’s happening with these two retailers? Here’s what to know. Walmart looks at impact of soaring gas prices On Thursday, Walmart reported s…

When you’re building sets for a musical that’s populated by flying vampires, you have to challenge yourself to think three-dimensionally. But Dane Laffrey is used to challenging himself. Over the course of his decades-long career in theater, the Tony-winning scenic designer has been tasked with bringing to life some of the most memorable sets in recent Broadway history—from a sandy, 360-degree Caribbean archipelago for the 2017 revival of Once on This Island to the futuristic South Korea setting of 2024’s Maybe Happy Ending. Now Laffrey’s set designs are literally soaring to new heights—while also sinking to new depths—in The Lost Boys, a dynamic and a…

The conversation is changing. For the first time ever, the person or thing on the other side of an interaction isn’t always human. Every time I talk with other executives, the “agentic future” comes up. It’s a compelling idea: agents replacing old systems to actually solve problems for us without oversight. With more than a billion AI agents poised to handle everything from customer complaints to complex trades by 2029, the hurdle isn’t the tech itself. It’s whether we can actually trust it. The reality is that most businesses are stuck in the pilot stage. Not for failure of imagination, but because we don’t have the right tools to move from a cool demo to a smart sys…

To make room for more housing without losing green space, planners in a new Toronto neighborhood flipped the usual approach: Instead of carving out room for parks and plazas, they made the streets do that work instead. “The street is almost like a public courtyard,” says Rasmus Astrup, design principal and senior partner at SLA, the Denmark-based firm that was part of the design team for the new neighborhood, called Ookwemin Minising. The main street will be car-free, “like a linear park,” he says, and filled with 400 trees. Other streets will allow cars, but prioritize large swaths of green space. The design gives residents public space, and doubles as climate i…

It starts with Jason Sudeikis in the make-up trailer for what must be the latest season of Ted Lasso, where he’s asked if he’s heading back stateside for the World Cup. He says no, then for some weird reason, taps his script with his Visa card. Poof! The script is now a World Cup match ticket. Thus begins Sudeikis’ surreal trip home, as dramatized in Visa’s new World Cup commercial “Tap in.” The campaign uses a simple play on words—in football, a tap-in goal is the easiest there is—to illustrate the ease with which fans can use Visa in and around the 2026 World Cup. Along the way in the campaign we see football stars Lamine Yamal, Erling Haaland, Jorge Campos, and le…

Higher education is under pressure from every direction. Shifts in finance and policy, high tuition costs, and a decline in public trust have forced colleges and universities to rethink how they prepare people for work. At the same time, employers face persistent talent shortages and widening skills gaps. These challenges have created momentum for a more practical, outcome-driven model built on deeper collaboration between educators and employers. When these partnerships are designed well, they can strengthen workforce infrastructure. They can also align education with labor market needs and expand career pathways. CLOSE THE MIDDLE SKILLS GAP Strong employer-ed…

The most challenging conversation to have with brands is one that defies a commonly held belief: great content is enough. For decades, the marketing industry has abided by the same foundational belief that if they create something worthy of attention, their target audience will naturally engage with it. But this approach is a liability for both their reach and revenue. Today, brands are rapidly losing ground to content creators and bot farms, which each exhibit stronger algorithmic intelligence. Recommendation engines are governed by engagement velocity rather than resonance. Regardless of quality, the content that ultimately keeps users on the platform longest–watchi…

For most of the past decade, individuals have largely defined the creator economy: one creator, one channel, and one voice, building a direct relationship with an audience. That model has produced massive businesses and cultural influence. It’s not the end state. It’s the starting point. Recently, several executives who helped build major cable networks have told me: This moment feels like the early days of cable TV. The more you examine it, the more the comparison holds. Before cable, television was limited, with few networks, constrained distribution, and narrow programming. Cable did not just introduce more content; it fundamentally changed how content was pack…

They’re calling it “discomorphism.” To mark its 20th birthday, Spotify introduced a revamped logo that bedazzled its green, circular mark into a shimmering dark green disco ball. Following backlash online, Spotify assured its users that the old logo is coming back soon. “Alright, we know glitter is not for everyone,” the music streaming service said on social media. “Our temp glow up ends soon. Your regularly scheduled Spotify icon returns next week.” Alright, we know glitter is not for everyone. Our temp glow up ends soon. Your regularly scheduled Spotify icon returns next week. — Spotify (@Spotify) May 17, 2026 Spotify tells Fast Company the disco bal…

Have you been there? A medical emergency lands you in the ER only to be discharged with a stack of papers, prescriptions to fill, and instructions for your doctor. Will those papers make it to your next appointment? Will you be able to answer, “What diagnosis did the ER give? How many weeks are you supposed to take this RX?” It depends on what kind of fog you were in when you left. There must be a better way. Healthcare’s most dangerous moments often do not happen in the emergency room, but when the patient moves from one system to another—from hospital to home or from specialist to primary care. In transitions, communication breaks down easily, plans fall apart, …

AI is changing the job hunt for candidates and employers, but also the recruiters caught in the middle. From AI-screened video interviews to platforms like Paraform that reward recruiters for smart matches, the hiring industry is evolving fast. But as these tools get smarter, one question remains: Will human recruiters still have a seat at the table? View the full article

In 2011, a study of Israeli judges found that in the early sessions of the day, prisoners had roughly a 65% chance of parole. By the end of each session, that probability had fallen to nearly zero. After a break, it returned to 65%. The judges didn’t vary. The cases didn’t get harder. The types of prisoners didn’t change. What changed was the judges’ cognitive resources. I’ve thought about that study many times, working with leaders. Not because they’re making parole decisions, but because the underlying dynamic is the same. When cognitive load climbs beyond a certain threshold, the quality of thinking degrades in ways we can’t detect from the inside. The brain doesn’…

Imagine walking into your elementary school library and finding it transformed overnight into a forest at dusk. Mossy green canopies arch over the bookshelves. Glowing mushrooms create a path between display cases. Twinkle lights flicker through the leaves like fireflies. This is the Everglow Forest, one of the recent book fair themes produced by Literati, a startup that currently runs about 4,000 book fairs a year. At some schools, librarians and PTA volunteers build it out into something approaching an art installation, creating a hand-crafted world that children want to wander through for hours. Wikipedia For a seven-year-old, clutching a crumpled twenty-do…

It used to be that my friend Kristin had a vague sense of how her husband’s day went. He’d come home with a story to share or sometimes he didn’t. Sometimes he seemed annoyed, and when he was in one of those moods, she didn’t press. They’d kick their feet up, pour some wine, and talk about the upcoming weekend. Now they both work remote and all of a sudden, she knows a lot more about her husband’s day. “I know how many times he’s opened the fridge,” she told me recently. “Seven times. Seven times before lunch.” She wasn’t angry when she said it. “I love him,” she said. “But I don’t know that I was meant to know this much.” You’re seeing too much I’ve been thi…

Shark Tank investor Kevin O’Leary doubled down on his belief that true wealth requires at least $5 million in liquid assets. “You’d be amazed, how many wealthy people that say they’re rich do not have liquidity,” O’Leary said on Fox Business. O’Leary said he practices what he preaches, keeping at least $5 million of his own wealth in Treasury bills—short-term U.S. government securities that can be quickly converted to cash. The Canadian businessman argues that true financial security means being able to access your wealth at a moment’s notice, be it to weather an emergency or to seize an investment opportunity. A house, a private business, or illiquid assets m…

A flock of chickens living in a coop near Dallas, Texas, are ordinary birds. But they hatched inside 3D-printed artificial eggs in a lab at Colossal Biosciences, the Dallas-based “de-extinction” company. Colossal designed a new system that functions essentially like a natural egg. One of the company’s goals: to use it to bring back the South Island giant moa, a bird that went extinct in the 15th century. But the technology could also be used to help breed currently endangered birds. It’s not the first time that scientists tried to raise birds outside a natural shell. But previous systems, first developed in the 1980s, required a flow of oxygen and other interv…

Grocery giant Kroger Co. is the latest in a growing number of companies whose brands have been impacted by potential Salmonella contamination involving milk powder. California-based Sugar Foods LLC is recalling some of its Kroger-branded Homestyle Cheese Garlic Croutons. The product used milk powder that may have been contaminated by Salmonella, according to a recall notice shared by the Food and Drug Administration (FDA) on Monday, May 18. The milk powder was supplied by California Dairies, Inc, the same company linked to other recent Salmonella recalls. “The affected seasoning batches tested negative for Salmonella prior to use,” Sugar Foods stated in its …

The internet has repeatedly changed how people travel. First came the browser, then smartphones. Each shift promised to flatten the industry further, cutting friction, shrinking the role of middlemen, and pushing more of the experience into software. But AI introduces a different possibility entirely: What happens when people stop visiting travel websites at all? Few companies have lived through every phase of that evolution quite like Expedia Group. The company survived the rise of Google, the collapse of desktop computing, the mobile revolution, platform monopolies, and a pandemic that temporarily froze global travel. For decades, Expedia controlled nearly the e…

Prices are rising again, and by some measures, consumer sentiment is as low as it’s ever been. That makes it an opportune time for some Americans to perhaps get a boost to their credit scores if they’re able to. Now they might be able to. Last fall, FICO announced a new generation of its UltraFICO Score—an upgrade to its existing scoring model—infusing it with real-time cashflow data (with consumer permission, of course) from fintech company Plaid. The new and improved model is now live and available to lenders. FICO’s leadership says it could help lenders make better decisions about creditworthiness and, in most cases, consumers could see a boost to their cre…

The Eva Longoria Foundation announced a $1 million investment in UCLA’s Latino Policy and Politics Institute (LPPI) to support long-term, data-driven solutions that integrate leadership development and narrative change within Latino communities. “This grant is going to fund a lot of the economic research and policy work for Latina entrepreneurs, because we need to know what our economic power is,” Longoria said at the Inc. Founders House Los Angeles. Through this partnership, the foundation will fund a three-year initiative aimed at advancing Latina economic mobility by generating data on Latina entrepreneurs and workers and the barriers they face to building weal…

Today, Figma announced an AI agent built natively inside its collaborative environment. Forget the disconnected, floating prompt boxes we’ve grown so tired of; this system gives you multiple digital assistants right on your digital drafting board in Figma Design. According to the company, it is capable of churning out interface elements and banishing the mindless drudgery of pixel-pushing, while keeping creators locked in their creative zone. With the update, Figma is fundamentally reengineering the digital drafting board into an autonomous engine. By throwing the gates wide open—inviting the marketing department, code-wranglers, and project supervisors to play …

Earlier this year, fintech company Bolt laid off 30% of its workforce. In an internal Slack message, CEO Ryan Breslow told employees: “Going forward, Bolt will be operating as a much leaner organization and leveraging AI at our core.” On Tuesday during Fortune’s Workforce Innovation Summit, Breslow shared the reason behind the layoffs—and why he decided to cut Bolt’s HR team entirely. “We had an HR team, and that HR team was creating problems that didn’t exist,” Breslow said. “Those problems disappeared when I let them go.” In 2022, Breslow stepped down as CEO of Bolt after the company he founded from his Stanford dorm room started to see a decline in its ric…

The release of Google’s latest AI models this week at Google I/O was yet another example of the direction of travel for the generative AI revolution. Facing a user base that is increasingly burning more tokens under basic subscriptions or API access, AI companies are starting to hike prices and throttle usage. In response to those cost pressures, consumers are beginning to cut their cloth accordingly. And while frontier AI providers are releasing ever more powerful models into the world, smaller companies are advancing, too. Often based in China, these are frequently accused of copying the innovations of U.S. models through techniques like distillation, or reverse eng…

After months of anticipation, Elon Musk’s SpaceX finally made its S-1 financial filing and business prospectus public for all to see. The document, filed with the Securities and Exchange Commission (SEC), makes an ambitious case to investors that Space Exploration Technologies Corp.—yes, that’s the official name—is poised to build a future for humanity that will include cities on the moon and other planets. But perhaps unexpectedly, the prospectus also offers a fascinating autopsy of one of the internet’s most legendary brands. Buried within the revenue and profit figures for SpaceX’s rocket and satellite businesses is a by-the-numbers look into the spectacula…