Blog, YouTube & Content Monetization

There’s no doubt that AI has accelerated product marketing. Your copy is getting drafted faster, your personas are cleaner, and your positioning frameworks are getting shipped before your coffee is even cold. But speed has made many teams less disciplined, not more insightful. Too much AI-assisted product marketing sounds polished but lacks grounding in reality. It borrows the language of strategy without doing the strategic work required. You get neat messaging frameworks, confident claims, and copy that sounds familiar in the worst way: “built for modern teams,” “streamline workflows,” “unlock efficiency at scale.” It reads fine. It just doesn’t mean much. T…

Zohran Mamdani is entering his streamer era. The NYC mayor launched a series on Twitch, titled “Talk with the People,” on May 21. The series has Mamdani answering questions from New Yorkers live on the stream. He announced the series in an Instagram post this morning, featuring a photo of himself and one of a Franklin D. Roosevelt “Fireside Chat.” Mamdani’s campaign was unique in its engaging deployment of social media, and he has continued to create shortform video content since taking office. So it comes as no real surprise that the 34-year-old mayor is utilizing another popular social platform to increase his direct access to constituents. This is the first…

If you’re leaving meetings feeling destabilized and second-guessing yourself, you’re probably not imagining it. Workplace bullying looks a lot different than it did in middle school. Here’s how to recognize it, respond in the moment, and protect yourself when the bully has power over you. View the full article

In the movie The Perfect Storm, three large weather events converge, creating a storm bigger than the sum of its parts. As overused as the metaphor might be, it’s a good one for what’s happening to leaders globally right now. This storm involves the widespread integration of mainstream AI tools like ChatGPT, Gemini, and Claude into organizational workflows, and three large, interacting, non-obvious effects of this trend on leaders at all levels. Unchecked, research suggests, artificial intelligence could bring a toxic force to bear on how leaders build and reinforce their cultures. Trend one: Leaders are already overwhelmed and thinking poorly The first trend involves t…

Taxpayers who don’t or can’t drive are increasingly subsidizing those who do, and it’s not sustainable. For decades, the main way we paid for highways, bridges, and major roads was through dedicated user fees. The biggest one is the federal gas tax. States have their own gas taxes too, plus vehicle registration fees and tolls in some places. The idea was simple: The more you drive and the more gas you burn, the more you pay. That money went into the Highway Trust Fund and state road funds. It was supposed to cover building and fixing roads without dipping into money for schools, health care, or other services. For decades, the deal seemed straightforward: Drivers …

Lakes of digital ink have been spilled on the topic of AI killing traffic to media sites. I’ve certainly poured my share. The basic fear: If your business depends on attracting as many eyeballs as possible to content on a website, AI will detour that gaze and point it toward its own summary of that content, resulting in far fewer people looking your way. There’s still a lot to be resolved with respect to the economics of AI scraping and how publishers will be compensated for that act. But however that plays out, it’s becoming clearer by the day that the battle for attention is slowly shifting to whose information is cited most prominently in an AI summary. AI presence is…

Designer Marc Jacobs is nothing if not eclectic and playful, filling the fashion world with odes to subcultures through garments inspired by punk princesses and ’90s club kids, quirky typography, and lots and lots of color. He also loves channeling whimsy in his personal style, often sporting sculptural nail art. To complete his creative vision, Jacobs branched into beauty in 2013, launching his own makeup collection with Kendo Beauty, the same incubator behind Fenty Beauty by Rihanna. A cult favorite among beauty enthusiasts, the original line offered coconut-scented bronzer and primer, vivid glittery eyeliner, and saturated lipsticks that could last a whole night out. …

Resilience is a favorite buzzword for many entrepreneurs. You’ll see it throughout pitch decks, founder stories, and LinkedIn posts. The idea is, if you’re able to endure enough, you’ll successfully come out the other side. Some 83% of founders experience high stress, struggling with imposter syndrome and rapidly losing confidence in the idea they were certain would work out. In this context, the resilience story is a motivating one. But the idea is also highly misleading. Among the 90% of startups that fail, most founders are likely resilient right up until the end. They push through setbacks and persist with their idea, despite plenty of evidence suggesting that…

At first glance, Aitana Lopez could be any other influencer. Her Instagram feed is a mix of Pilates workouts, model shoots, and photos posing in front of Coachella’s iconic Ferris wheel and inside the Alo gym. The 27-year-old is a Scorpio. Her long hair is dyed a soft shade of pink, with dark roots coming through. She also doesn’t exist. Lopez is a “virtual soul”, or at least that’s what her creators at the Barcelona-based tech agency The Clueless call her. Aitana was created using artificial intelligence, and behind her social media platforms, which have a combined following of nearly 400,000, is a team of eleven people. Aitana is part of a new wave of digitally c…

You spent hours researching the company, rehearsed your answers, and asked smart questions. You walked out of the interview feeling like you nailed it. Then you sent a thank-you email. Something like: “It was great to meet you. I’m very excited about the opportunity and look forward to next steps.” And just like that, you missed a huge opportunity to close the deal. Too many executives treat the follow-up as a courtesy to signal interest and show you know the social script. Here’s the uncomfortable truth: at the senior level, everyone who makes it to the final round is prepared, credentialed, and poised. The interview itself is often not enough to separate the…

On Monday, Pope Leo XIV made history by becoming the first pope to personally present an encyclical, a letter of great importance in which a pope explains his views on a major moral or social challenge facing the world, to his followers. The leader of the Catholic Church didn’t do so on his own, however. He had help in unveiling the encyclical, “Magnifica humanitas: On safeguarding the human person in the time of artificial intelligence.” The Anthropic cofounder and self-proclaimed atheist Christopher Olah was also present. An unlikely speaker The Vatican doesn’t normally invite outsiders to speak, let alone those in the tech industry. But Leo…

BTS has turned sold-out stadium tours, albums, and merch drops into global events. Now, the group is taking on another challenge: reinventing the Oreo cookie. Oreo is teaming up with the Korean supergroup on a limited-edition cookie that blends Korean street food inspiration with fan-focused collectible packaging and custom cookie designs. The new Limited Edition Oreo & BTS Cookies feature a creme flavor inspired by the hotteok, the sweet Korean brown sugar pancake sold at street markets. The cookies also introduce Oreo’s first-ever purple wafers, a nod to BTS’s globally devoted fanbase, ARMY. A collaboration rooted in nostalgia According to Matt Foley,…

Gabriel Landeskog wears the small sensors in the insoles of his skates for practices and games. He wears them in his sneakers when he’s training and, maybe most handy of all, while taking his dog for a walk. Those spins around the block and ice record all of his biomechanical measurements. The numbers provided a blueprint in helping the Colorado Avalanche captain resume his career after a three-year gap caused by a complicated knee injury. Now, they keep him at his gritty, goal-scoring best. The collected data ranges from movement patterns to his asymmetry and whether he’s favoring his surgically repaired right knee. It calculates in-game/in-practice workloads, stride c…

Conversations about youth mental health and addiction are often treated as separate issues—different experts, different headlines, different policy conversations. But for today’s young people, these challenges are deeply intertwined. The same forces driving rising levels of anxiety, stress, and social comparison are also shaping their risk for substance use. In The Anxious Generation, social psychologist Jonathan Haidt argues that the rapid shift to phone-based childhood fundamentally changed the developmental environment for young people. Attention, reward, identity formation, and peer validation have been rewired by digital platforms engineered to maximize engagement.…

The promise of frontier AI has always sounded like a utility: abundant intelligence, available on demand, as easy to access as electricity, water, or cloud computing. The metaphor is powerful, and for good reason. Utilities scale because they abstract complexity away. You don’t need an engineer from the power company sitting in your office every time you turn on the lights. And yet, the most sophisticated AI companies in the world are increasingly doing something very different: They are sending people. OpenAI recently announced the OpenAI Deployment Company, explicitly designed to embed forward deployed engineers (FDE) inside organizations working on complex problems…

Apple’s Tim Cook isn’t the only well-known tech CEO stepping away from the chief executive role this year. Now, the founder and CEO of Dropbox (Nasdaq: DBX), Drew Houston, has announced he is making a similar move at the company he is synonymous with. Here’s what you need to know about Houston’s departure from the chief executive role and how investors are reacting to the news. What happened? Today, Houston announced he will be retiring from the chief executive role at the cloud storage provider. Houston has been with Dropbox in the role since he founded the company in 2007. It’s hard to understate how revolutionary a cloud storage solution like Dropbox was 19 …

We are living through a golden age of faking it: the AI stunt that earns a news cycle and dissolves the moment you press on it, the activation that is shared for five minutes and forgotten, and the commercial that’s more about the celebrity starring in it than the brand. Merriam-Webster named slop the word of 2025. It’s the equivalent of an artificial sweetener; surface-level buzz at best, no substance beneath. So, for the sake of timeline cleansing and inspiration, let’s talk about one of my favorite topics, dogs, the things they do, and dog shows. Every year, several million people watch dogs trot around a ring in televised dog shows. Viewers pick favorites, dev…

Each year, June marks Pride Month for the LGBTQ+ community and our allies. This is a time for both celebration and acknowledgment of the progress we have yet to make. In recent years, there has been significant attention on the role that businesses play during Pride Month. As the CEO of one of the largest LGBTQ+ organizations in the U.S., I’ve worked with numerous companies—across all industries, sizes, and locations—looking to support our community in meaningful ways. Here are a few insights to guide how you show up for the community during Pride, and beyond: KNOW THE DATA Nearly 1 in 10 adults in the U.S. identify as part of the LGBTQ+ community. For Gen Z adults, that…

Drivers for ride-hailing apps such as Uber and Lyft in Massachusetts became the first in the nation Tuesday to certify a union, marking a milestone in the growing effort to organize gig-economy workers amid ongoing concerns over pay, expenses, and working conditions. The victory could provide a model for similar campaigns gaining traction in states including California and Illinois, where labor organizers are increasingly targeting app-based industries as drivers also grapple with the rapid expansion of self-driving technology. Fully driverless commercial rides without a human operator are not currently permitted in Massachusetts. The certification became poss…

We’ve written a lot about how AI is coming for your job. Now AI is coming for your music, flooding streaming platforms with “AI music slop.” But instead of curbing it, Spotify’s CEO Alex Norström is doubling down and embracing AI-generated music—claiming it offers artists protection from piracy, and music-lovers more freedom to listen to and create more of the kind of music they want. Last week, Spotify and Universal Music Group (UMG) announced landmark licensing agreements, paving the way for Spotify to launch a new tool for premium subscribers. The tool enables them to create AI-generated song covers and remixes of their favorite songs from participating artists and…

Jensen Huang has some pointed words for leaders who blame company layoffs on artificial intelligence. “I think the narrative that connects AI to job loss, for many of the CEOs that are doing it, is just too lazy,” the Nvidia cofounder and CEO said in an interview with Channel NewsAsia. “AI has just arrived. How is it possible they’re already losing jobs? How is it possible that AI became productive and useful only six months ago, and they were somehow laying people off two years ago because of AI? “It doesn’t make any sense,” Huang added. “It was just a way for them to sound smart, and I really hate that.” While Huang didn’t name-drop any specific CEOs or comp…

Ferrari’s first-ever all-electric vehicle, the Luce, was designed to look “entirely new,” the company says, and so far the reaction to the new EV has been polarized. Shares of the Italian luxury automaker fell in premarket trading Tuesday after Ferrari unveiled the car named after the Italian word for “light” on the anniversary of its first Rome Grand Prix victory. The Luce, expected to sell for about $640,000, was designed by former Apple chief design officer Jony Ive and Marc Newson through their design collective LoveFrom. Online, people expressed their disappointment. The Luce doesn’t look like a Ferarri, some complained, suggesting it has the sleek, …

Being critical of AI is far from a fringe position in the United States. Recent polling shows that half of U.S. adults feel more concerned than excited about the increased use of AI in daily life. And among Gen Z specifically, excitement and hope around artificial intelligence are falling while anger over the tech increases, with 42% of Gen Zers saying AI makes them anxious. But those increasingly common AI-critical sentiments are reportedly raising flags with the federal government. More than a thousand pages of unpublished reports acquired by Wired show a worrying trend across America: Federal intelligence agencies and domestic law enforcement are targeting “anti-te…