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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
10,834 topics in this forum
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Healthcare professionals tend to have many pairs of scrubs, and those scrubs can get worn out, especially with frequent washing. Or maybe some scrubs just aren’t the right fit, style, or comfort level anymore. Instead of tossing those in the trash, scrubs company Figs is launching a new recycling program to give old scrubs a second life. It’s the latest take-back program in partnership with SuperCircle, a recycling management company that has worked with J. Crew, Reformation, Parachute, and other brands to help keep textiles out of landfills. Called “Scrubs That Don’t Suck,” the circularity initiative will collect old, used, worn out, or simply uncomfortable scru…
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The prospect of banning the sale of so-called lab-grown meat might seem like a no-brainer in Nebraska, where beef is king, but some of the proposal’s staunchest opposition has come from ranchers and farming groups who say they can compete without the government’s help. Nebraska Gov. Jim Pillen — one of the largest pork producers in the country — is behind the push to ban cultivated meat, saying he wants to protect ranchers and meat producers. The Republican governor signed an executive order last August to keep state agencies and contractors from procuring lab-created meat, even though it could be years before such products are on store shelves. A number of ranchers and…
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Yes, Spotify is down. Spotify users are reporting service outages on the music streaming desktop and mobile app. As of 8:50 a.m., U.S. users started experiencing technical issues with the app, with around 323 reports. By 9:05 a.m., reports had risen to more than 20,000 outages, and are about 40,000 outage reports at the time of publishing. Technical issues are mainly reported in the U.S. and Europe, with some additional reports in Mexico, Brazil, South Africa, Australia, United Arab Emirates, and Israel. “We are aware of the outage and working to resolve it as soon as possible,” a Spotify spokesperson told Fast Company in a statement. “The reports of this bein…
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In HBO’s hit show Succession, patriarch Logan Roy pitted his children against each other for the top spot of leading his media conglomerate. Those who’ve seen the show will know how it ends, but what if he took a different route? What if he established a collaborative, multi-generational leadership team to guide Waystar RoyCo into the future? Granted, it would have made for far less dramatic tension (and probably fewer award wins) for the show. But for Roy’s shareholders, it would’ve been a smarter move in a rapidly changing media industry. Succession planning is a non-negotiable principle for any thriving organization, yet it’s also one of the hardest to get right. …
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Le Creuset turned 100, and to celebrate, it released a new cookware collection in a hue inspired by its original color, Flame. Named Flamme Dorée, French for “golden flame,” the set includes round and oval dutch ovens, a braiser, and a saucepan in a rich orange gradient with a shimmering gold finish. Prices for the Flamme Dorée pieces range from $310 to $860, which is more expensive than its standard lines—especially premium prices for what the company is positioning as a special occasion product. The French cookware brand was first known for its orange enameled cast iron cocottes, and it now sells products in a range of more than 200 colors. Last year it par…
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Remember when TikTok went nuts for “Dubai chocolate”? Well, that fervor is now causing an international shortage of pistachios. The trend took off in 2023 when food reviewer Maria Vehera posted a video unwrapping and eating the high-end chocolate bar. The chocolate (called “Can’t Get Knafeh of It” in a nod to the traditional Arab dessert) was originally launched in 2021 by boutique Emirati chocolatier FIX. Vehera’s video has since racked up over 124 million views and is widely credited with sparking the “Dubai chocolate” craze. Instantly recognisable by its vibrant green filling, TikTokers flooded the platform with enthusiastic taste tests of the bar, which is sol…
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As I’ve coached CEOs over the years, I’ve often been struck by how little they think about the way they deploy one of the company’s most valuable assets—their time. CEOs face unique time pressures. They have enormous responsibilities and a multitude of issues that need their attention. The way they allocate their time has major ramifications for the success of the business. However big and important your previous job may have been, as a CEO, you will confront a seemingly limitless array of new and varied stakeholders, each demanding (and often warranting) a place on your calendar. And each constituent group—the board, employees, customers, investors, governments, the …
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Waymo, Alphabet’s autonomous vehicle company, plans to expand its ride-hailing service, Waymo One, to Washington, D.C. in 2026, the company announced Tuesday. While the nation’s capital currently prohibits fully autonomous operations, a Waymo spokesperson said the company will work closely with local policymakers over the coming year to help formalize necessary regulations. This marks the first time Waymo is bringing its commercial ride-hailing service to a city that experiences regular snowfall. Waymo vehicles don’t yet operate in winter weather, though the company has conducted cold-weather testing in upstate New York, Michigan, and parts of California. As a res…
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Appointing a chief of staff is a critical first step for any CEO looking to make impactful leadership decisions. But an executive who merely utilizes their chief of staff as an administrative extra set of hands risks missing out on meaningful transformation opportunities. The critical decision to position a chief of staff as a true executive partner, when executed well, can be a bold investment that impacts a CEO’s legacy. Based on my own experience as a chief of staff for a Series A unicorn-to-be and my current work coaching and placing these professionals, I’ve seen firsthand that today’s chiefs of staff act as leadership amplifiers. They occupy a unique position at…
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Getting invited to a first-round interview is exciting. It’s a chance to highlight your interpersonal skills, tell your story, and share how you would be an asset to their team. “The first interview is your chance to make a great first impression—but more importantly, it’s where you can build a genuine connection,” says Niki Jorgensen, general manager of client implementation at Insperity. To make the most of your first interview, experts recommend researching the company, practicing common interview questions so that you allow your personality to shine through, and create a connection with your interviewer. But here are some other ways to give yourself an extra edge—…
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China’s energy and auto giant BYD has announced an ultra fast EV charging system that it says is nearly as quick as a fill up at the pumps. BYD, China’s largest EV maker, said Monday that its flash-chargers can provide a full charge for its latest EVs within five to eight minutes, similar to the amount of time needed to fill a fuel tank. It plans to build more than 4,000 of the new charging stations across China. Charging times and limited ranges have been a major factor constraining the switch from gas and diesel vehicles to EVs, though Chinese drivers have embraced that change, with sales of battery powered and hybrid vehicles jumping 40% last year. BYD’s news appear…
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A driver drove a car into a labor union demonstration in central Munich on Thursday, injuring 30 people including children, authorities said. Officials said it was believed to be an attack. The suspect, an Afghan asylum-seeker, was arrested. The incident follows a series of attacks involving immigrants in recent months that have pushed migration to the forefront of the campaign for Germany’s Feb. 23 election. Participants in a demonstration by the service workers’ union ver.di were walking along a street at about 10:30 a.m. when the suspect’s Mini Cooper overtook a police vehicle following the gathering, accelerated and plowed into the back of the group, police sa…
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It’s fair to say that 2025 continues to fly out the blocks on a wild mission to bring even higher levels of change, unpredictability, and flux shaping our world. But, as I started writing this on Blue Monday in January, apparently the saddest day of the year, this is not intended as an article lamenting the cultural whiplash we are experiencing within our daily feeds. Instead, it is a more positive perspective on how as businesses and brands, we can not just survive but supercharge in this era of incredible unpredictability. The only constant in a changing world is change itself According to an article by GlobeScan, at the end of 2023, nearly 8 out of 10 people…
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In B2B marketing, content syndication has long been a staple for reaching decision makers, filling the sales pipeline, and accelerating leads. But in an increasingly fragmented digital landscape, relying solely on a single channel strategy could mean missing out on other high-impact channels. Today’s buyers are consuming content in new and varying ways—they’re tuning in to podcasts during commutes, streaming their favorite shows via connected TV, and gaining business news from social media platforms. To engage prospects effectively, marketers need to test and expand their digital toolkit with a diversified channel mix that can be anchored in tried and true syndication but…
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One of China’s largest server makers, H3C, has flagged potential shortages of Nvidia’s H20 chip, the most advanced AI processor legally available domestically under U.S. export controls, in a client notice seen by Reuters. The potential supply crunch could create obstacles for China’s artificial intelligence ambitions at a time when its tech firms are aggressively expanding their investments in AI. “H20’s international supply chain faces significant uncertainties,” the company said in Tuesday’s notice, adding that current inventory was nearly depleted. Geopolitical tension that is roiling global trade and supply of key materials was responsible for the uncertainty…
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Cultivating a loyal fan base is every brand’s dream. So why not take a page out of the book of companies that have made fandom the foundation of their business? Earlier this month at the Fast Company Grill at SXSW, executives from Weverse, Crunchyroll, and Wattpad/Webtoon spoke about how their companies cultivate and serve their diehard fandoms—and how you can apply that approach to your customers. For Joon Choi, president of Weverse, a platform bridging fans to artists, fandom always starts with authenticity, particularly with the artists on the platform. He recognized that “special” and “happy” experience of being in a fandom. So if an artist isn’t authenticall…
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IBM plans to invest $150 billion in tech manufacturing, research, and development in the United States over the next five years. The technology giant announced this commitment in a news release on Monday. IBM says the investment will accelerate American production of quantum computers and fuel the economy. The $150 billion investment includes more than $30 billion to fund research and development to advance American manufacturing of mainframe and quantum computers. IBM is one of the largest technology employers in the U.S. The company currently has manufacturing facilities in Poughkeepsie, New York. “We have been focused on American jobs and manufacturing since…
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It’s a . . . well, weird job market out there, to put it diplomatically. If you’ve suddenly found yourself looking for work among what feels like a never-ending onslaught of layoffs, you’re not alone. Now more than ever, standing out is essential to landing your dream job. In that spirit, LinkedIn Learning offers a variety of free courses that can help you sharpen your skills, boost your confidence, and navigate the job-seeking landscape with ease. Here are six free LinkedIn Learning courses that can assist you in finding a new job. Polish up your résumé This 2.5-hour course covers everything you need to know about creating a résumé that showcases your…
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To make the most of its stores and keep customers coming back to shop in person, baseball hat retailer Lids announced Wednesday that 20 locations will have a newly redesigned store concept this month built for customization and personalization. Physical retail’s not dead, but to breathe new life into it—not to mention make more money from the remaining square footage—brands are rolling out more personalized in-store customer experiences. Concierge-style customer service along with customizable products have become the name of the game to counter the many headwinds physical retail has faced in recent years, including the rise of online and social media shopping, the pa…
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Struggling chipmaker Intel has hired former board member and semiconductor industry veteran Lip-Bu Tan as the latest in a succession of CEOs to attempt to turn around a once-dominant company that helped define Silicon Valley. Tan, 65, will take over the daunting job next Tuesday, more than three months after Intel’s previous CEO, Pat Gelsinger, abruptly retired amid a deepening downturn that triggered massive layoffs and raised questions about the chipmaker’s ability to survive as an independent company. This won’t be Tan’s first time running a semiconductor company, nor his first association with Intel. He spent more than a decade as CEO of Cadence Design Systems, whic…
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Severance is a set design wonderland. From a massive mirrored corporate monolith in New Jersey to a classical train station in upstate New York, the show’s distinctive visual language—which has captivated audiences and critics alike—relies on actual places that have been carefully chosen to mess with your head. These aren’t just random pretty buildings. They’re psychological weapons that connect the dots in the same way the writers weave the tapestry of the tale. Severance follows a group of humans that go through a procedure to separate their (outie) real lives from their (innie) corporate bees working for a mysterious industrial conglomerate call Lumon, effectively…
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The Fast Company Impact Council is a private membership community of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual membership dues for access to peer learning and thought leadership opportunities, events and more. Over the past decade, the rising cost of insulin epitomized the broader systemic issue of higher healthcare out-of-pocket costs that prevented many Americans from accessing essential care. People with diabetes, who rely on insulin to maintain their health, were routinely priced out of accessing their medications—forced to choose between filling their prescriptions or paying othe…
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While Valentine’s Day and football get the majority of publicity during February, there’s more to this month than love and sports. You may want to consider changing up your typical happy-hour order this weekend to celebrate an unconventional holiday. Saturday, February 22, is National Margarita Day. This refreshing beverage has a long history of making those who imbibe forget their troubles for a while. Let’s take a look at the invention of the drink and some fun deals to take advantage of. What’s in a classic margarita anyway? While many variations of the beloved drink have popped up over the years, in its purest form, a margarita is comprised of tequila, li…
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The tops of dried, bent cornstalks crunch underfoot. Jill Holtz’s gaze is fixed on the ground ahead. She wanders into the nearby woods and weaves between twisted branches. Then, Holtz spots something and starts to riffle through the withered twigs. To the untrained eye, it’s easy to overlook. But for Holtz, it’s instantaneous recognition. Scraggly, white lines give the appearance of shattered glass, but a name can still be made out at the top. It is a sonogram strip—crinkled, abused by the elements, but intact. In early February, Holtz combed through parts of a flattened cornfield in Swannanoa, North Carolina—a rural area razed by fierce floodwaters from Hurri…
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