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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
11,086 topics in this forum
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The end of the year is the perfect time to take stock of where you are, what you’re good at, and what you want to develop in the new year. The job market continues to be intense and competitive, so you’re wise to consider hiring trends and how you can best prepare and set yourself apart. There is one skill that tops the list for getting the job, building your career, and becoming indispensable: resilience. Resilience has many forms. At a general level, resilience is about adaptability, flexibility, and responsiveness to multiple situations. But when you consider it through a few lenses, it brings terrific focus to what you must be wicked good at for the brightes…
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Welcome to AI Decoded, Fast Company’s weekly newsletter that breaks down the most important news in the world of AI. You can sign up to receive this newsletter every week here. OpenAI says it will release an open-source model–but why now? OpenAI CEO Sam Altman said Monday that his company intends to release a “powerful new open-weight language model with reasoning” in the next few months. That would mark a major shift for a company that has kept its models proprietary and secret since 2019. The announcement wasn’t a total surprise: After the groundbreaking Chinese open-source model DeepSeek-R1 showed up in January, Altman said during a Reddit AMA that he realized…
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Lately it seems like collective uncertainty about the economy is mainly focused on one thing: eggs. This isn’t surprising. When the price of a kitchen staple like eggs nearly doubles in a year, it’s easy to make it a go-to symbol for the broader basket of financial anxieties many consumers are feeling. I get it, but I also worry all the egg-centric media coverage is overshadowing what is, for most households, a much bigger and more important line item: healthcare. So far this year, egg prices have generated roughly three times more headlines than healthcare costs have (per a quick Google News search)—which is pretty much the reverse of the relative impact those issues h…
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Over the course of its 40-year history, J.Crew has explored all kinds of design collaborations. Last year, for instance, it partnered with the designers Christopher John Rogers and Maryam Nassir Zadeh. But if you walk into a store, you might also come across slightly more unexpected collaborations. On a recent visit to J.Crew’s Columbus Circle store in New York, I found a collection of kids’ clothes emblazoned with the logo of the Fire Department of New York. In February, to celebrate The New Yorker magazine’s centennial anniversary, J.Crew created a special line of sweaters, rugby shirts, and baseball caps featuring the magazine’s logo. And last summer, it dropped work …
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The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. Taking the first step towards a new future for your organization can be a daunting effort—but for professional services organizations, the time is now. With 70% of organizations planning to track office attendance in 2025, the corporate real estate landscape is primed for potential. Leaders must fully capitalize on the seismic shifts in the new standard of in-office work and use their spaces to enhanc…
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Influencing has a major pay gap, and it’s not what you might expect. A new report from Collabstr, based on over 15,000 influencer collaborations using first-party data, reveals a surprising disparity: male creators earn 40% more per collaboration than female creators—$291 compared to $208 on average. This gap persists despite women making up the majority of the content creator space. In 2024, 72% of influencers are women, up from 70% in 2023. These two facts are connected. The report, which focused predominantly on nano and micro-influencers, suggests that female creators are paid less largely due to the sheer number of women in the industry. Oversaturation d…
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After nearly 40 years providing decor for countless birthdays across the United States, Party City is entering its final days of operations. And as the company’s last storefronts close their doors, competitors including Five Below and Dollar Tree are vying to move in for majorly discounted prices. Party City filed for bankruptcy twice—first in 2023 and again this past December—before ultimately announcing at the end of 2024 that it could not recover its losses and would be permanently shutting down its 800 locations. In a memo sent to employees at the time, the company listed February 28 as its last day of operations (though, since then, some Redditors have noted exte…
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As we enter spring, the days may be getting longer, but the average workday seems to be contracting. Corporate employees in the U.S. now seem to be ending their day at 4:39 p.m., according to a new report by the workforce analytics platform ActivTrak. That’s more than 40 minutes earlier than when workers clocked out just two years prior. While employees still start their day on average just before 8 a.m., the average length of the workday has dropped to about eight hours and 44 minutes. The report, which looked at data from nearly 220,000 workers at 777 companies, indicates that productivity has actually increased by 2% despite the slight reduction in time worked. Som…
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We’re facing a career confidence crisis. Work is changing fast, yet many employees feel stuck. At LinkedIn, our data shows workforce confidence has dropped to a five-year low, and only 15% of employees say their manager has supported them with career planning in the past six months. Managers can play a big role in righting the ship—helping employees build the new skills they need to stay relevant and develop into future leaders. But this requires a fundamental shift: transforming them from task-overseers to coaches developing talent and sparking the best ideas from their teams. There are some key steps any company can take now to develop a culture of coaching that starts…
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A New York-based AI startup called Hebbia says it’s developed techniques that let AI answer questions about massive amounts of data without merely regurgitating what it’s read or, worse, making up information. To help generative AI tools answer questions beyond the information in their training data, AI companies have recently used a technique called retrieval-augmented generation, or RAG. When users ask a question, RAG-powered AI typically uses a search-engine-style system to locate relevant information it has access to, whether that’s on the web or in a private database. Then, that information is fed to the underlying AI model along with the user’s query and any othe…
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If you follow any Gen Zers on social media, you may know they seem to abide by one piece of sage wisdom: Go big or go home. That much is certainly true when it comes to their wild prom-posals and sometimes scary-extravagant gender-reveal parties. And apparently, it also holds true for their Valentine’s Day celebrations. According to a new survey from CouponFollow, on average, Americans in relationships plan to spend around $155 on the day of love this year. But Gen Z? Gen Z wouldn’t be satisfied unless they were going above and beyond. The generation that seems to enjoy flashy celebrations will spend far more on cards, chocolates, and stuffed animals, budgeting $235 t…
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The Fast Company Impact Council is a private membership community of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual membership dues for access to peer learning and thought leadership opportunities, events and more. AI and energy are two of the most critical forces shaping the future of our planet—and their relationship is impossible to ignore today. From the significant power consumption of data centers to the growing energy requirements of AI-driven applications, the rapid adoption of AI is driving a surge in global energy demand that is outpacing the growth of renewable energy source…
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A startup marketing to Gen Z on college campuses filed a lawsuit this week alleging that Instacart engaged in federal trademark infringement and unfair competition by naming its new group ordering app “Fizz.” The plaintiffs, Fizz Social Corp., claim they have been operating their event planning platform under the “FIZZ” trademark and have become a well-known social platform used on more than 400 college campuses. The app, which requires users to sign up with a college email, features anonymous text posts, polls, photos, and the ability to send direct messages. The company has raised at least $41.5 million as of last summer, TechCrunch reported in 2024. “This new F…
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The restructuring firm that took control of Big Lots in the wake of its bankruptcy last year appears to be making progress in its effort to transfer some of the discount chain’s ill-fated locations to other retailers. Several retail companies, including some with ties to nationally recognized brands, have stepped in to take over leases on Big Lots stores in at least 12 different states, according to recent court filings. If the transfers are approved by the court, the spaces are likely to be turned into something other than Big Lots, although some of the retailers have not yet publicly confirmed their plans. Ocean State Job Lot, a discount retail chain with locati…
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People are often under the false impression that making their language complex or using jargon enhances their credibility. That might be true in certain circumstances. If you’re an academic talking to other academics or a software engineer talking to other software engineers, using jargon makes sense. However, if you‘re talking to people outside of your field of expertise, it can alienate them. And when you alienate someone, it can cause them to switch off. It also reduces the likelihood that they take away anything useful or do what you’d like them to do. That’s probably the last thing you want to happen when communicating with someone. So if you’re prone to …
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The ubiquitous food delivery app DoorDash will pay almost $17 million to settle claims that it unfairly used customer tips to subsidize the wages of its delivery workers in New York City, rather than letting drivers keep the tips on top of their guaranteed pay, Attorney General Letitia James said Monday. James said DoorDash used the wage model between May 2017 and September 2019. The company would guarantee workers a base payment for each delivery but was factoring tips into that equation, only paying workers for whatever the tips didn’t cover, according to the attorney general. DoorDash also did not make it clear to customers that their tips were being used to of…
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The recent exposé Careless People, by former Facebook (now Meta) executive Sarah Wynn-Williams, has received significant attention for its jaw-dropping revelations about the social media company and its CEO, Mark Zuckerberg. According to the author, company decisions enabled the Chinese Communist Party to suppress dissent, undermined the mental health of teenage girls, and led to genocide in Myanmar and election interference in the U.S. While there has been much attention to details showing the moral bankruptcy of Zuckerberg and former COO Sheryl Sandberg, there has been less discussion of how financial pressures shaped executives’ decisions. Are Meta’s leaders just “bad…
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As cities continue to expand and infrastructure projects grow more ambitious, the construction sector is facing a crippling problem: There aren’t enough workers. The U.S. alone will need to attract around half a million construction workers in 2025 to meet anticipated demand for construction services, according to the trade association Associated Builders and Contractors. In fact, the construction industry in the United States has faced a significant shortage since the Great Recession of 2008 when it lost 30% of its workforce. In response, several states have launched apprenticeships and beefed up community college programs to attract people to skilled trade occupations. …
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Memorable experiences guide us to value the present moment before it becomes only a memory. As the context around us continuously evolves at a rapid pace, the formation of memories comes to life through spatial awareness of the physical environment. The importance of human interaction and shared engagement in the design of immersive entertainment and sports venues, workplaces, and even homes is fundamental to making memories of a lifetime. Georges Duhamel’s 1919 French philosophical essay, The Heart’s Domain, touches on the essence of human experience and the pursuit of meaning in a rapidly changing world. He emphasizes the importance of human connection. Duhamel was a …
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Recently, after decades of paying high fees for the aging photo-sharing site Flickr, I finally moved all my images to Google Photos. It saved money and offered advanced features, like very accurate search results. But uploading years of pictures triggered the dreaded warning that I was approaching the storage limit of my Google account, which also holds Gmail, documents, spreadsheets, and other files. Cloud storage (be it Google Drive, iCloud, or Dropbox) is just one more in a growing list of subscriptions we all face, such as video and music streaming services, online magazines or newspapers, newsletters, Patreon sponsorship, and often just the right to keep using so…
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Paris Hilton’s been an entrepreneur, a reality TV star, a DJ, an author, a model, a singer, and an activist. But she says school felt like torture. “Sitting still under fluorescent lights surrounded by beige walls made me feel trapped instead of inspired,” she tells Fast Company via email. “Traditional environments were too flat, too uniform, and too quiet to support the way I think.” It wasn’t until after being diagnosed with ADHD in her late 20s that Hilton began to understand how to hone her energy and creativity — and how the physical spaces where she worked impacted her ability to focus. “Over the years, I’ve learned that when a space feels alive, so do I,” she s…
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Eleven years after Google first announced its grand unifying theory of design—Material Design—it’s introducing its third major revision to the system. Called Material 3 Expressive, the company will tell you that it’s their most “researched update” ever, promising to help people find what they’re looking for on the screen faster than before. But it’s also the company’s most maximalist design system to date. Still enabling quieter minimalist designs, sure, but embracing bolder colors, more playful animations, and all around more overt approaches to interface. There’s a new roundness to almost every component, right down to the tips of Google’s new default typeface, Google…
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