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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
11,086 topics in this forum
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This week, genomics and biotechnology company Colossal Biosciences unveiled genetically engineered canines—named Romulus, Remus, and Khaleesi—that it calls dire wolves, a species of wolf that went extinct 13,000 years ago. The company, which has raised $437 million from investors and is valued at $10.2 billion, created the animals by editing the DNA of existing gray wolf cells to include traits from long-extinct dire wolves (like fluffy white fur and big size). It then developed embryos using cloning technology and implanted them into a female dog. Critics immediately disagreed with Colossal’s de-extinction claim, saying that the creatures, which were incubated and birth…
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Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. Just a few years ago, iRobot, best known as the maker of the Roomba, was riding high, with annual revenue topping $1 billion; Amazon bid $1.7 billion to add it to the e-commerce giant’s home technology business. But that deal fell through, and now the Bedford, Massachusetts-based company has reported plunging revenue and steep losses, and recently warned investors of “substantial doubt” about its “ability to continue as a going concern.” With its share price down drastically, it’s now worth about $100 billion. How did the creator of the iconic round robot vacuum—which has…
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Shares of semiconductor manufacturer Advanced Micro Devices (NASDAQ: AMD) rose 6% Wednesday on news the company is issuing a $6 billion stock buyback, which represents about 3.3% of the company’s current market value, according to data from Bloomberg. The $6 billion stock buyback authorization comes in addition to a $4 billion existing buyback, for a total of $10 billion in share repurchases, CNBC reported. The news comes after AMD announced a multi-year $10 billion AI partnership with Saudi Arabia’s Humain, a subsidiary of Saudi Arabia’s Public Investment Fund, the country’s sovereign wealth fund, focused on developing advanced AI infrastructure and technology, i…
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One of the things that I love about working for myself is that I don’t need to ask anyone’s permission before making a decision. If I want to make a change, I go for it, on whatever timeline makes sense for me. But the freedom of solopreneurship can be a double-edged sword. Since you don’t need approval from other people, nothing is stopping you from chasing every shiny tool, course, or strategy that promises to solve your problems. The ability to say no to distractions is an underrated skill for solopreneurs. There’s a difference between making strategic decisions and letting yourself be pulled in a million directions. You need to master the former and resist t…
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The amount of electricity data centers use in the U.S. in the coming years is expected to be significant. But regular reports of proposals for new ones and cancellations of planned ones mean that it’s difficult to know exactly how many data centers will actually be built and how much electricity might be required to run them. As a researcher of energy policy who has studied the cost challenges associated with new utility infrastructure, I know that uncertainty comes with a cost. In the electricity sector, it is the challenge of state utility regulators to decide who pays what shares of the costs associated with generating and serving these types of operations, sometim…
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Figma prototypes have been the go-to for years. For digital product designers crafting clickable mockups of apps, this powerhouse design platform hasn’t just gained popularity—it’s become the indispensable tool of choice. Nearly every app, website, or digital experience that didn’t make you rage-quit was likely prototyped and rigorously tested in Figma before a single pixel was coded. The platform’s dominance is no accident. Figma prototypes help product teams communicate direction, test early ideas, and align stakeholders around what’s being built. At design consultancies like ours, they’ve played a critical role in due diligence where we stress-test client con…
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The Fast Company Impact Council is a private membership community of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual membership dues for access to peer learning and thought leadership opportunities, events and more. When I was a college student renting an apartment in New York City, I learned firsthand that the rental process was overly complex and inefficient. My friends and I lost out on an apartment we really wanted simply because we couldn’t gather the necessary documentation fast enough. That experience stuck with me, and it sparked an idea—why not electronically store all of the d…
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Celebrity assistants have a demanding job. The role requires being on call outside of normal working hours, working proactively to anticipate the needs of their boss, and protecting their boss’s schedule and privacy. It takes someone who is engaged, professional, and a team player—and searching for the right person to fill the role takes skill. “I might as well be a scientist instead of a recruiter, because I’m putting people under a microscope,” says Susan Levine, founder and CEO of Career Group Companies, which has placed assistants with celebrities including Kevin Costner, Maria Shriver, and the Kardashian-Jenners. “I need to be a very good listener with the clien…
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It can be difficult to assert yourself during a negotiation. You may feel emotional about the process, especially if you are countering a lower offer than you expected or are nervous about being up against a seasoned negotiator. Or perhaps you’re uncomfortable with the idea of selling yourself to a potential employer or partner. Whatever the case may be, your approach to negotiations could be working against you. The best way to make sure you don’t botch a negotiation is to prepare for it in advance, writes Lydia Fenet, a leading charity auctioneer and expert in selling and negotiations. That can involve using friends and family to practice how a negotiation may unfo…
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If the tariff-triggered drop in your 401(k) balance has got you sobbing into a pint of Ben & Jerry’s, you’re not alone. U.S. and global markets have yo-yoed in reaction to the current administration’s inexplicable tariff wars. And since this market downturn is a direct result of American foreign economic policy, we may not be able to just wait for a recovery in the next few months (or years). While there’s no promise of fiscal unicorns and rainbows at the other end of this, economic history may offer some guidance. The Smoot-Hawley Tariffs None of us has ever lived through a tariff-triggered market crash, which is part of the reason why we’re all chewing ou…
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A recent Society for Human Resources Management study found that 47% of employees with invisible chronic conditions—illnesses or disabilities that limit activities and functions but lack visible symptoms—have not disclosed their conditions to their employers. When I first read this statistic, I wasn’t surprised. In a world where the majority of people with invisible disabilities fear discrimination and stigma should they disclose, where is the incentive to do so? I am part of the 53% who has disclosed her invisible illness to her employer, and fortunately received support, empathy, and understanding as a result. Without a doubt, privilege is at play here. I’m a white,…
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Welcome to Pressing Questions, Fast Company’s workplace advice column. Every week, deputy editor Kathleen Davis, host of The New Way We Work podcast, will answer the biggest and most pressing workplace questions. Q: How can I improve my team’s morale? A: Team morale isn’t an extra or a “nice to have.” It’s critical to a functioning company. And it’s not looking good out there. According to the latest Gallup report, only 36% of employees say they feel engaged at work. That means 64% of employees are feeling some degree of unhappy at work. Low morale can take a lot of different forms—from feeling less enthusiastic, less motivated, or less satisfied with work, all the w…
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Organizations talk about wanting innovation, but most aren’t willing to create the right conditions for it. We celebrate disruptors, bold thinkers, and game-changing ideas—but the way most organizations actually run makes creativity nearly impossible. Leaders ask, “How do we encourage creativity?” But the real question is: “How do we keep it alive in a world that values efficiency over exploration?” Efficiency kills creativity, but not how you think Most discussions around creativity killers focus on rigid hierarchies, tight deadlines, and risk-averse cultures. While these are barriers, the deeper, more insidious problem is the cult of efficiency. Organizations optimi…
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Coral reefs are vital to the health of the oceans, but in recent years they’ve been decimated by climate change, pollution, and overfishing. While this has been widely covered, a new documentary sheds light on the groundbreaking efforts to restore these fragile ecosystems, and the scientists and communities working to bring them back to life. Reef Builders showcases the work of the Sheba Hope Grows initiative, part of one of the largest coral reef restoration efforts globally, led by Mars Sustainable Solutions. Sheba, a cat food brand owned by global conglomerate Mars Inc., has been supporting reef restoration through its Hope Grows program since 2019. Th…
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Over the course of my career as an executive at Google, Yahoo, and Meta, and now as founder and CEO of my own firm, I’ve hired thousands of people. Across all those roles, one thing has stayed consistent: the applications that stand out are the ones that go beyond simply checking the boxes. In today’s job market, with a challenging economy and the rise of AI, fewer jobs are getting posted, and more people are applying for every job. So it’s all the more important to take the steps that will make your application stand out. Last year, we opened a chief of staff role at my company. Within days, we received more than 800 applications. My team and I read through every one…
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After a viral disappearance and rumors of his demise, Duo the owl is alive—and he’s finally ready to speak: “I said, ‘It’s either Spanish or vanish.’” Watch the full tell-all interview and hear from the bird behind the chaos. View the full article
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Precision agriculture uses tools and technologies such as GPS and sensors to monitor, measure, and respond to changes within a farm field in real time. This includes using artificial intelligence technologies for tasks such as helping farmers apply pesticides only where and when they are needed. However, precision agriculture has not been widely implemented in many rural areas of the United States. We study smart communities, environmental health sciences, and health policy and community health, and we participated in a research project on AI and pesticide use in a rural Georgia agricultural community. Our team, led by Georgia Southern University and the City …
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The way Bran Ferren sees it, the future of warfare depends as much on creativity as it does on raw firepower. The former head of research and development at Walt Disney Imagineering—the elite R&D arm responsible for the entertainment empire’s “secret sauce”—the 72-year-old Ferren has spent decades building a reputation for fusing art, design, and storytelling with serious technical and engineering know-how in pursuit of novel innovations and experiences. This pioneering approach to “creative technology” is the heart and soul of Applied Minds, the company Ferren cofounded 25 years ago to help clients from the Pentagon to Fortune 500 companies envision and test breakt…
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If your company is losing Gen Z talent, chances are, the problem isn’t them—it’s you. The phrase “quiet quitting” has become a catch-all for blaming Gen Z workers for workplace disengagement. Older generations stereotype them as unmotivated, unwilling to go the extra mile, and too demanding. But here’s the reality: Gen Z isn’t disengaged—they’re just done tolerating bad leadership. My research, including surveys, interviews, and case studies across industries, shows that what many have labelled “quitting” is actually a rational response to workplaces that lack fairness, structure, and alignment with employee values. Instead of writing off an entire generation, le…
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On Maui’s North Shore, inside an industrial building that was once a pineapple cannery, an architecture office sits across the hall from a surfboard manufacturer. When the architects first moved in, they noticed something: Every few days, the dumpsters in the back would fill up with scraps of foam from making the boards. David Sellers, one of the architects, realized that the foam could be used in a building material—insulated blocks that are typically made from a mix of concrete and new polystyrene foam. “I was just like, ‘We shouldn’t be throwing this away,’” says Sellers, principal architect at the firm, Hawaii Off Grid. “We live on an island, with limited space. So h…
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Pretend you and 99 peers had to duke it out against a gorilla. Would your squad emerge victorious? That debate has been dividing the internet over the past few days. The conversation originally surfaced on Reddit back in 2020, when a user posed the question in the r/whowouldwin subreddit. It recently reignited after the question was put to X users last week. The viral post—now with over 288 million views—suggests that 100 men could defeat a single gorilla if everyone was “dedicated” to the task. Since then, arguments have raged across social media. MrBeast even joined the discussion: “Need 100 men to test this, any volunteers?” he wrote, alongside a fake thumbnail…
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