Blog, YouTube & Content Monetization

Marks & Spencer is one of the latest U.K. high-street brands to launch a skiwear collection. Even supermarket Lidl is in on the action, with items in its ski range priced at less than 5 pounds (roughly $6.75). This follows earlier moves by fast-fashion retailers such as Topshop, which launched SNO in the mid 2010’s, and Zara’s imaginatively titled Zara Ski collection, which launched in 2023. Fast-fashion brand PrettyLittleThing’s Apres Ski edit (a collection of clothes chosen for a specific theme) tells potential shoppers that going skiing is “not necessarily essential,” which is good, because many of the products in the collection are listed as athleisure, not sp…

Not long ago, much of the business world still ran on Rolodexes, fax machines and file cabinets. Today, most of those once indispensable tools have been rendered obsolete and replaced by modern technology that has redefined the way we work. This integration of technology into all facets of business operations is widely known as Digital Transformation (DX), and it’s happening across nearly every industry today. In fact, 74% of organizations now consider DX initiatives a top priority, with global spending projected to hit $3.9 trillion by 2027. While modern tech solutions offer significant benefits, the race to keep up with emerging trends can overwhelm decision-makers …

AI has been used in the hiring process for many years. Anyone who has ever wrangled their résumé into an Applicant Tracking System has experienced the frustration of distilling your human-ness for a keyword-focused bot. But that’s just scratching the surface. Already a quarter of employers use some form of AI in their hiring process and, according to some estimates, nearly 70% of companies will be using AI tools to hire by the end of this year. It’s no surprise that AI in hiring is attractive to employers. It can make what’s often an overwhelming and time-consuming process much more efficient. But for job seekers, this technology can make the already opaque hiring proce…

Year-end performance reviews can be time-consuming. Yet the end and start of the year is when employees and managers are inundated with a heavy workload. Emotions range from elated to angst-ridden. After all, performance evaluations directly impact professional reputations, salary increases, bonuses, and promotions. The importance of revisiting objectives This reality begs the question of just how effective performance evaluations are and what employees can do to balance the scales. A recent SHRM study indicates that roughly 50% of companies employ traditional annual performance evaluation processes based on whether they achieve the goals that they set at the sta…

Is LinkedIn the new TikTok? Short-form video is now the fastest-growing category on LinkedIn, growing at twice the rate of other post formats on the platform. According to LinkedIn, total video viewership surged 36% in the first quarter of 2025. Now, LinkedIn is doubling down on video with new features to boost discovery and engagement. The full-screen vertical video experience, first launched on mobile, is now coming to desktop. Users can tap a video, swipe through more, and explore a new video tab for TikTok-like scrolling. Videos are also getting front-and-center placement on the platform. Now, when you search a topic, relevant videos will appear in a swi…

The most important leadership strategies are often the ones you don’t see. The quiet, behind-the-scenes work that truly drives success might not make the headlines, but it makes all the difference. We spoke to 10 experienced leaders who opened up about the practical, everyday practices they use to transform team dynamics and boost business outcomes. From creating space for honest conversations to fine-tuning how work gets done, these insights show that small, thoughtful changes can have a big impact. Create space for vulnerability and open dialog One of the most impactful but often invisible aspects of leadership is creating space for vulnerability and open dialog …

Microsoft employees stream down a hallway by the dozen, smartphones and paper coffee cups in hand, many clad in heavy coats on this frigid February morning. The setting is idyllic—Lake Washington is in full view through floor-to-ceiling windows—but they stride purposefully. As they do, they pass a digital sign with a tersely worded call to action: All squads ship Competing/differentiating Growing work every sprint to double Successful Sessions ABS (Always Be Shipping) Despite the profusion of Microsofties on the premises, this isn’t Microsoft’s sprawling Redmond campus. Instead, these staffers have taken over a Hyatt hotel in Renton, another Seattle su…

A funny thing happened after I stopped using Clicks, the keyboard case that effectively turns an iPhone into an oversized Blackberry: The phone by itself suddenly seemed punier. I mean that in terms of both size and mightiness. Because while Clicks’ four rows of physical keys stretch an iPhone to comical length, they also add a bunch of powerful shortcuts for getting things done. My typing hasn’t gotten any faster with Clicks, but things like copying, pasting, and switching between apps has become more efficient. The first Clicks keyboard cases launched a year ago, with tech YouTuber Michael Fisher and Crackberry blog founder Kevin Michaluk co-founding the company…

Vaping devices are getting a makeover—one that seems likely to turn more teens into consumers. Experts have long worried that nicotine vapes appeal to minors with flavors like Cotton Candy and Blue Razz, along with bright candy-colored designs. Today’s vapes double as digital gadgets. Some mimic video games, others resemble smartphones or tamagotchi-style pets that “die” if you stop puffing. It’s gamified addiction. Behind the flashy designs lies a serious danger. Research shows that vaping harms both cardiovascular and respiratory health and can lead to nicotine dependency. Many of these new products are also unregulated, often smuggled in from overseas manuf…

Meta CEO Mark Zuckerberg hinted at a “return to OG Facebook” during last week’s Q4 earnings call, listing it as a key goal for 2025. But what exactly does that mean? So far, Meta hasn’t offered any clear details. Could Zuckerberg mean the millennial meme-filled Facebook of the 2010s or the “masculine energy” of its controversial origins as Facemash (a site that ranked Harvard classmates by attractiveness without consent)? Asked about his plans for the “OG Facebook,” Zuckerberg replied, “I think some of this will kind of get back to how Facebook was originally used back in the day,”, while tight-lipped on any other details. “I think there are a lot of opportunities…

Perhaps you’re coming out of a wave of layoffs or a down year. Maybe you’re preparing for a run of performance reviews where you have to deliver tough feedback. If you have tense conversations on the horizon, there are ways to prepare for it. In many cases, the anticipation of a high-conflict conversation creates more stress than the actual experience. It’s normal to feel out of control in moments like this—to feel like your internal world is compromised and you must attempt to control your external world. Neural circuits responsible for conscious self-control are highly vulnerable to even the mildest of stressors. When those neural systems shut down, primal impulses …

Twenty-four hours before the White House and Silicon Valley announced the $500 billion Project Stargate to secure the future of AI, China dropped a technological love bomb called DeepSeek. DeepSeek R1 is a whole lot like OpenAI’s top-tier reasoning model, o1. It offers state-of-the art artificial thinking: the sort of logic that doesn’t just converse convincingly, but can code apps, calculate equations, and think through a problem more like a human. DeepSeek largely matches o1’s performance, but it runs at a mere 3% the cost, is open source, can be installed on a company’s own servers, and allows researchers, engineers, and app developers a look inside and even tune t…

It’s almost become cliche for employers to express concern about Gen Z’s lack of training in the social skills necessary for life in the office. Employers want new recruits with a certain level of professionalism—the ability to casually converse with office higher-ups, or negotiate with their own managers—that they just haven’t had the ability to practice, especially after coming of age during pandemic restrictions and widespread remote work, says Tigran Sloyan, CEO of worker assessment and learning platform CodeSignal. “When you’ve just come out of college, you’ve never really worked anywhere, so it’s very hard,” he says. To help fill that gap, CodeSignal on…

Most upstart companies prepping a new product launch would probably not be thrilled to receive a cease and desist letter from an established giant of their field. But as is readily apparent from its insane packaging (not to mention its insane name), the gummy candy purveyor Rotten is not most companies. Last May, founder and CEO Michael Fisher had his signature gummy worms on hand at the industry’s Sweets & Snacks Expo—and a flyer for a new product: Rotten’s Gummy Cruncheez, which launch today and bear resemblance to Nerds’s uber-popular Gummy Clusters. [Image: Rotten] “Nerds and their parent company Ferrara got wind of the product, took a photo of the flye…

In recent years, pay transparency has grown increasingly common as many states have passed legislation to help arm workers with more data as they enter into salary negotiations. Across 14 states and many more localities, employers are now required to either provide explicit salary ranges in job postings or share that information during the hiring process. That means some of the biggest employers in the country now have to disclose compensation data in states like California and New York. But according to a new report from compensation platform Beqom, despite all this progress, many workers still feel like pay transparency isn’t within reach and that they have little i…

Memorial Day Weekend is upon us, marking the unofficial start of the summer vacation season in America. Yet, a recent Bankrate survey from late April found that only 46% of Americans plan to travel domestically or internationally this summer, with costs cited as the primary concern. Dwindling U.S. consumer confidence may lead some individuals to reconsider spending their precious discretionary dollars on travel. Still, you may have more travel options within your budget than you thought. For those determined to get away, there’s an excellent Google Flights hack that reveals options within a certain budget. Some Google Flights aficionados know this as the “anywhere” ha…

As artificial intelligence begins to “devour the world,” job seekers must adapt their strategy to stand out in the hiring process. Hiring managers have begun to populate their interviews with questions about how prospective employees use AI in their work. According to industry experts, these types of questions will become more common as time goes on and AI continues to advance. In fact, 88% of C-suite leaders say speeding up AI adoption is important over the next year, according to LinkedIn’s 2025 Work Change Report. This can be daunting for people who don’t work in technology. You certainly don’t want to tell a hiring manager that you use ChatGPT to write and id…

Before air-conditioning existed, staying cool during the summer months in the southern United States was a foreign skill for early European colonists. But enslaved Africans, hailing from similar warm climates, had developed, over centuries, architectural strategies for combating sweltering summer conditions. It was from these early enslaved builders that the most quintessential architectural feature of homes in the United States emerged: the porch. Porches, verandas, porticoes, and other types of outdoor coverings connected to a building have existed in various forms across the globe for centuries. However, what we think of as an American style of porch, first associa…

In the history of the National Assessment of Educational Progress (NAEP), eighth-grade reading scores have never been this low. According to new data, 33% of eighth graders in the United States have “below basic” reading levels. That’s even below the sub-proficient level, “basic,” at which 37% of eighth graders score. The NAEP has been administering their reading assessment since 1992, when 31% of eighth graders were “below basic.” But then it went down; in 2013, that “below basic” figure reached a low of 22%. Now, it’s reached an all-time peak. When reading scores go down, blame is inevitably pointed at teachers. Twenty-four years ago, then-President George Bush…

When most people think about innovation, they imagine sprints, whiteboards, late nights, and the relentless pace of deadlines. What’s often missing from this image are genuine acts of kindness and empathy—but perhaps they should be at the center.  As the leader of FIRST (For Inspiration and Recognition of Science and Technology), a global youth STEM education community, I’ve seen firsthand the power of Gracious Professionalism. This ethos is about more than producing quality work: It’s about valuing others—teammates, competitors, and the broader community—and showing respect at every turn. Gracious Professionalism empowers everyone, regardless of role or tenure, to l…

Amazon.com was sued on Wednesday by consumers who accused the retailing giant of secretly tracking their movements through their cellphones, and selling data it collects. According to a proposed class action in San Francisco federal court, Amazon obtained “backdoor access” to consumers’ phones by providing tens of thousands of app developers with code known as Amazon Ads SDK to be embedded in their apps. This allegedly enabled Amazon to collect an enormous amount of timestamped geolocation data about where consumers live, work, shop and visit, revealing sensitive information such as religious affiliations, sexual orientations and health concerns. “Amazon has e…

Adam Galinsky is a social psychologist and professor of leadership and tthics at Columbia Business School. He conducts behavioral science research, having published more than 200 scientific articles. He has been a damage expert in numerous defamation cases and is also a producer on two documentaries shortlisted for Best Documentary at the Academy Awards. What’s the big idea? Every leader leaves their mark on the hearts and minds of a workforce. This can go one of two ways: Leaders can leave behind a legacy of inspiration, or infuriation. Based on thousands of perspectives collected from around the globe, Adam created a systemic formula for choosing and earning the …

A strong supply chain ensures the right goods are available at the right time, in the right place, and in the right quantities. An effective supply chain strengthens everything from customer loyalty and company reputation to market resilience and consumer safety. But supply chains are notoriously vulnerable to costly disruption, tampering, and theft. In today’s world of rapidly shifting consumer demands, ensuring supply chain integrity is critical to maintaining a healthy supply chain, which can mean the difference between keeping pace with and falling behind the competition. Impinj surveyed 1,000 US supply chain professionals across a variety of industries for its Su…

Conventional wisdom says to use your tax return to pay off debt or add to your savings, but psychologists say it’s also acceptable to use a tax return to invest in your own happiness. “When people get a tax return, it’s seen as a bonus and it can feel like an even bigger bonus when people decide to invest it in themselves,” says Maya Weir, clinical psychologist and founder at Thriving California, a private practice in Napa, Calif. Don’t limit your thinking about money to just saving and investing, says Annie Cole, EdD, founder and money coach at Money Essentials for Women in Vancouver, Wash. “If you’re already meeting the mark when it comes to finances, paying dow…

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. When assessing home price momentum, it’s important to monitor active listings and months of supply. If active listings start to rapidly increase as homes remain on the market for longer periods, it may indicate potential future pricing weakness. Conversely, a rapid decline in active listings could suggest a market that is heating up. National active listings are on the rise (up 24.6% between January 2024 and January 2025). This indicates that homebuyers have gained some leverage in many parts of the country over the past year, with some markets even …