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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
10,834 topics in this forum
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TikTok is shutting down TikTok Notes—wait, you didn’t even know it existed? Well, that explains a lot. TikTok Notes, the platform’s short-lived attempt to take on Instagram (just as Instagram Reels was built to mimic TikTok), is officially being retired. Launched in limited markets like Canada, Australia, and Vietnam last year, the photo-sharing app let users post images with captions—simple enough, but apparently not compelling enough. Users are now being notified that TikTok Notes will shut down on May 8, with TikTok instead shifting focus to another ByteDance-owned platform: Lemon8. “We’re excited to bring the feedback from TikTok Notes to Lemon8 as we cont…
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Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. When assessing home price momentum, it’s important to monitor active listings and months of supply. If active listings start to rapidly increase as homes remain on the market for longer periods, it may indicate pricing softness or weakness. Conversely, a rapid decline in active listings could suggest a market that is heating up. Generally speaking, local housing markets where active inventory has returned to pre-pandemic levels have experienced softer home price growth (or outright price declines) over the past 30 months. Conversely, local housing ma…
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AI is fundamentally re-engineering how work is done, who does it, and why. From AI-assisted nursing tools enabling healthcare providers to serve more patients to robotics improving retail fulfillment efficiency, the change is monumental. Organizations must establish a common language around work to navigate this transformation effectively. This raises a critical question: Who bears the responsibility for preparing the workforce for the AI age? Industry expert Josh Bersin notes that thriving in this era requires redesigning work, jobs, and organizational models—deconstructing tasks, evaluating AI solutions, and defining the human role alongside automation. This imp…
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In a test on fields in California last year, a plot of tomatoes looked exactly like the tomatoes growing next to it. But thanks to a tweak in how they were grown, they lasted longer: After they were harvested, they still looked and tasted fresh two weeks later. The new crop wasn’t bred differently or genetically edited. Instead, the plants had been given an epigenetic treatment that fine-tunes certain traits without changing the plant’s DNA. That can happen either when the plant is a seed or by spraying a crop as it’s growing in the field. Decibel Bio, the startup behind the technology, is using the approach to help the food system deal with a range of growing challen…
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Calling the groups in charge of professional tennis “a cartel,” the players’ association co-founded by Novak Djokovic filed an antitrust lawsuit against the women’s and men’s tours, the International Tennis Federation and the sport’s integrity agency on Tuesday in federal court in New York. The suit by the Professional Tennis Players’ Association says the organizations that run the sport hold “complete control over the players’ pay and working conditions” and their setup constitutes “textbook violations of state and federal law” that “immunize professional tennis from ordinary market forces and deny professional tennis players and other industry participants their rig…
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In early March, New York City subway riders noticed a new development at the West 4th Street station, near Manhattan’s Washington Square Park. Construction workers for New York’s Metropolitan Transportation Authority were photographed removing a bench on the station’s platform and replacing it with a curving metal structure. Looking a bit like an oversized shaving razor with two handles, the metal object is known as a leaning rail or a leaning rail. Its horizontal face, slightly tilted and about three feet off the ground, is intended as a place for subway riders to lean their backsides while they wait for a train. Comment byu/thrilsika from discussion innycrail G…
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Things are tough right now, with complexity and uncertainty in the world driving stress and worry. You’re probably trying to stay positive and muscle through. But there’s an important difference between keeping appropriately optimistic and acting with toxic positivity. If you’re faced with toxic positivity in yourself or others, it’s probably based on good intentions that have run amok. But it can actually create a negative spiral that can make things worse. Staying positive during trying times According to a survey from MyPerfectResume, people are reporting record levels of exhaustion, anxiety, and stress with 88% who said they were burned out. In addition, 32…
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As buzz around women’s sports continues to grow, the largest dedicated female sports fund just got larger. Monarch Collective, the first and largest investment platform that exclusively invests in women’s sports, announced Thursday that it has expanded its fund size from $150 million to $250 million. The increased capital will allow the fund to capitalize on what it calls a “rapidly accelerating market”: women’s professional sports teams that have been increasingly filling seats. “Since launching our fund last year, women’s sports has experienced a cultural transcendence and the ecosystem has evolved dramatically, making the need for operational, value-added capit…
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U.S. grocer Kroger said on Monday CEO Rodney McMullen has resigned after a board investigation found that his personal conduct was “inconsistent” with certain company policies. The conduct is not related to financial performance, operations or reporting, and it did not involve any Kroger associates, the company said. The surprise ouster of the 64-year-old executive comes after the company in December terminated a two-year effort to buy rival Albertsons in a $25 billion deal, an attempt McMullen had staunchly defended as a way to fight higher prices and better compete with Walmart and Costco. Meanwhile, Albertsons has sued Kroger for an alleged breach of contra…
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When meeting clients, I make one promise—to see the world as it could be. That’s not a bad message right now. It’s a pretty weird world out there. The volatile political and socio-economic landscape can make us all feel like things are going to hell. And in the slightly less real world of marketing and advertising, that’s even more the case. The challenges of any agency or client team continue to escalate. Instability abounds. Then there’s the issue of client loyalty, reduced scopes, tighter timelines, and the not-so-secret plan of AI to take everyone’s jobs. And then the cynicism comes. As we know, misery loves company, so soon—if you want to find it—it can turn…
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Tesla’s market share in Europe continued to shrink in February as sales of the all-electric car maker dropped for a second month even as EV registrations overall on the continent grew. As competition grows and a slowdown in European economies hampers total car sales, Elon Musk’s battery-electric (BEV) brand has sold 42.6% fewer cars in Europe so far this year, data from the European Automobile Manufacturers Association (ACEA) showed on Tuesday. Tesla commanded 1.8% of the total market and 10.3% of the BEV market in February, down from 2.8% and 21.6% respectively last year. It sold fewer than 17,000 cars in the European Union, Britain, and European Free Trade A…
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Mauritania isn’t typically a major tourist destination. But its only railway has recently become the subject of a viral TikTok travel trend: riding the “Iron Ore Train.” This 437-mile journey through the Sahara desert offers dramatic selfie backdrops—and no shortage of controversy. The History of the Iron Ore Train The Mauritania Railway, or “Iron Ore Train,” is the country’s only rail line. Since the 1960s, it has transported iron ore from the mining hub of Zouérat to the port city of Nouadhibou. Operated by the state-owned Société Nationale Industrielle et Minière (SNIM), the train is a crucial economic lifeline for Mauritania—hauling up to 16,800 metric …
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Air France on Tuesday unveiled a new first-class suite as it expands efforts to lure wealthy travelers from business jets and lend a ‘French touch’ to the tussle for premium revenue. The CEO of parent Air France-KLM, Ben Smith, told Reuters the unspecified investment aimed to place Air France at the top of the European league in airline luxury, signalling a battle with British Airways and Lufthansa. “A large percentage of the customers are flying for business reasons … Many of them have the choice of a private jet or flying in first class,” Smith said in an interview. “What is new for us over the last few years is a marked increase in the number of luxury cust…
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eOlipop’s surging popularity has taken the $60 billion soda industry by storm. As Gen Z and millennials ditch sugary sodas, Olipop is leading the pre-biotic beverage trend, sparking the likes of Coca Cola and PepsiCo to enter the fray. Olipop co-founder, CEO and formulator, Ben Goodwin, shares how the brand is navigating the turbulence of rapid growth amid rising competition, and whether healthy soda is actually healthy or just a TikTok-fueled fad. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian. From the team behind the Masters of Scale podcast, Rapid Response features candid conversatio…
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There’s a growing fear that artificial intelligence will soon replace human talent. While it’s undeniable that AI will impact the labor market, as with any disruptive technology, a closer look reveals a different—and far more empowering—future. Rather than displacing highly skilled professionals, AI is setting the stage for knowledge workers to transition from individual contributors into high-leverage managers, directing teams of AI agents that can execute tasks with breathtaking efficiency. Rather than consign the expertise and creativity of humans into irrelevance, AI will make it all the more essential, as humans direct and guide AI agents toward the ideal outcom…
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Meta Platforms CEO Mark Zuckerberg took the stand on Monday at a high-stakes trial in Washington over U.S. antitrust enforcers’ claims that the company spent billions of dollars to acquire Instagram and WhatsApp to fend off Facebook competitors. The FTC is seeking to force Meta to restructure or sell Instagram and WhatsApp, testing President Donald The President’s promises to take on Big Tech while posing an existential threat to a company that by some estimates earns about half of its U.S. advertising revenue from Instagram. Wearing a dark suit and light blue tie, Zuckerberg calmly responded to questions while seeking to combat allegations Meta bought the compani…
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Burnout is a pervasive issue that can be damaging to individuals and costly to organizations. As Fast Company has reported previously, 82% of workers feel at risk for burnout and could be costing companies an average of $21,000 per year in lost productivity. And while there’s no shortage of advice about how to prevent burnout, prevention isn’t always a level playing field. Here are some situations that may leave you more prone to burnout than others: 1. If you’re in the wrong work environment Kandi Wiens, senior fellow at the University of Pennsylvania and director of the university’s master’s in medical education program, says that some people may be more at r…
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At a remote elementary school in the Mekong Delta in Vietnam, until recently, access to safe drinking water was a daily challenge. The school tried to use groundwater, but there wasn’t enough supply; the water was also contaminated with salt and metal. In the dry season, from December to April, droughts made the challenge worse. But last month, the school installed a new system that harvests rainwater, filters it, and then automatically supplies it to drinking fountains, the kitchen, and bathrooms. It’s one of more than 270 schools, from rural Nepal to urban Taiwan, to work with a fast-growing nonprofit called Gravity Water to install the nonprofit’s tech over the las…
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Most people know Henry Ford as the founder of the Ford Motor Co. and creator of the trailblazing Ford Model T. But fewer are likely to be familiar with his side occupation as a hotelier. In 1931, Ford Motor Co.’s headquarters in Detroit was connected to other major cities by the now-defunct Ford Airport, an airline service for which Ford himself provided the necessary land and main investment. Ford realized that many of the travelers and business partners who flew in to the Dearborn airport would want somewhere convenient to stay after their long journeys. The thought led Ford to build one of the country’s first airport hotels. [Photo: Isaac Maiselman Photography]…
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Loneliness isn’t just a lingering by-product of COVID lockdowns—it’s a public health crisis. The impacts of social isolation are said to be as detrimental to human health as smoking up to 15 cigarettes a day, according to former U.S. Surgeon General Vivek Murthy. Loneliness can increase the risk of heart disease and strokes by roughly 30%, and dementia by about 50%. In some ways, we’ve never been more connected thanks to online networks. Yet for many people, social media has fueled perceptions that others are living fuller, more vibrant lives in comparison to their own. Some have found that online interactions pale in comparison to in-person hang outs. Champagne sales…
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Bodyarmor just unveiled the brand’s biggest-ever packaging refresh after nearly 15 years on the shelf. The sports drink brand’s new look coincides with the debut of a new national TV advertising campaign called “Choose Better,” which will air beginning this weekend during the National Hockey League playoffs and stars professional athletes including NHL all-star Connor McDavid and Women’s National Basketball Association champion Sabrina Ionescu. Bodyarmor says the rebrand was a nearly yearlong effort and includes newly designed labels across the entire portfolio, placing nutritional claims more boldly on the front of the packaging, a refreshed wordmark, and a brand…
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Bumble rolled out a handful of new safety features on Monday, including ID verification, in an attempt to draw in a new class of users who are focused on safety. ID verification requests a government-issued ID to authenticate the user’s age and name and then adds a badge indicating they are who they say they are on their profile. Users can then filter profiles by both photo verification and ID verification. ID verification is now available in 11 markets, including the U.S., Canada, and Mexico, with plans to expand further. Another safety-focused feature, “Review Before You Send,” addresses the messaging section, where users often receive inappropriate content. Or…
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