Blog, YouTube & Content Monetization

The U.K. Supreme Court ruled Wednesday that a woman is someone born biologically female, excluding transgender people from the legal definition in a long-running dispute between a feminist group and the Scottish government. Several women’s groups that supported the appeal celebrated outside court and hailed it as a major victory in their effort to protect spaces designated for women. “Everyone knows what sex is and you can’t change it,” said Susan Smith, codirector of For Women Scotland, which brought the case. “It’s common sense, basic common sense and the fact that we have been down a rabbit hole where people have tried to deny science and to deny reality and hopefull…

“The gyoza needs to look a little whiter. It’s too pink.” Nigel Ng is genially micromanaging the look and feel of Fried, an animated series that will premiere on YouTube later this year. His feedback comes during an early planning session at Toonstar, the company producing the show, which is headquartered in a former furniture warehouse in downtown L.A.’s arts district. Ng has every right to be fussy about Fried’s world. The show represents the cartoon debut of Uncle Roger, the volatile middle-aged Chinese guy he has portrayed in live-action YouTube videos since 2020. They famously depict the character growing agitated as he watches western chefs—such as Gordon Ramsay, …

Let’s say you were spending tens of thousands of dollars to build yourself a fancy home theater. How would you go about actually watching movies in it? While you could always set up a Roku or Apple TV box to stream on, they’re not going to feel all that theatrical. Most streaming devices are too bogged down with banner ads and obnoxious upsells, and the streaming services themselves compromise on audiovisual quality for the sake of smoother streaming. Maybe what you actually need is a device that explicitly caters to videophiles with obsessively-manicured home theater setups. That’s what Kaleidescape has been trying to accomplish for the past two decades. This sma…

Hours before a federal law was set to take effect in January mandating that Chinese tech giant ByteDance sell TikTok’s U.S. operations, the social media app shut down. Though service was restored the next day, thousands of TikTok content creators were faced with the prospect of their source of income disappearing in an instant. The incident laid bare a common problem creators face: As social media algorithms change and platforms fold and emerge, creators need to find a way to grow their following and take it with them to different sites. That’s where LTK comes in. The 14-year-old company allows influencers to connect with brands, get commissions from products they…

The skies over London could soon get a lot more exciting. Joby Aviation, the California-based electric air taxi company, announced an exclusive partnership with Virgin Atlantic on Saturday that it says will pave the way to launching its vehicles across the United Kingdom. The partnership will see Joby’s services integrated into Virgin’s app and website, and connect passengers at Heathrow and Manchester airports. Passengers will be able to reserve a seat on a Joby air taxi using Virgin’s app, the companies say. The announcement did not say when service is expected to begin. “We are delighted to be partnering with Joby to bring short-haul, zero-emission flights…

Cultivating a loyal fan base is every brand’s dream. So why not take a page out of the book of companies that have made fandom the foundation of their business? Earlier this month at the Fast Company Grill at SXSW, executives from Weverse, Crunchyroll, and Wattpad/Webtoon spoke about how their companies cultivate and serve their diehard fandoms—and how you can apply that approach to your customers. For Joon Choi, president of Weverse, a platform bridging fans to artists, fandom always starts with authenticity, particularly with the artists on the platform. He recognized that “special” and “happy” experience of being in a fandom. So if an artist isn’t authenticall…

If you’ve always wanted to donate to Wikipedia but needed an extra nudge to do so, a new capsule collection by the German fashion brand Armedangels could be that reason. To mark Wikipedia’s forthcoming 25th anniversary next year, Armedangels designed a 14-piece collection that turns design features from the Wikipedia user interface and experience into brand elements. Its signature bright cobalt blue, called “hyperlink blue,” is a key color, along with white and yellow core colors. One design, featured on a T-shirt and sweatshirt, uses an iconic 1972 image of Earth called “Blue Marble” that was taken during the Apollo 17 mission and is in the public domain. Armedan…

In the forests of eastern Australia, satin bowerbirds create structures known as “bowers.” The males gather twigs and place them upright, in two bundles, with a gap in the middle, resulting in what looks like a miniature archway. All around the bower the bird scatters small objects—shells, pieces of plastic, flower petals—which all possess the same property: the color blue. Studies suggest that the purpose of the bowers is to impress and attract females. But their beauty and intricacy has left some researchers wondering whether they shouldn’t be considered art. A male bower bird, left, stands by as two females inspect his work. [Photo: doug/Flickr] Of cours…

You shouldn’t have to cross your fingers and hope for a strong stock market to coincide with your short-term goals. And right now, you probably wouldn’t want to. Because you’re working within a short time frame—think two to six years—investing for shorter-term goals like buying a house or paying for a wedding should look different from the portfolio you build for retirement. But don’t stop putting away money for your long-term goals while you’re working toward your short-term ones. So, how do you balance saving for both? How to think about funding short-term and long-term goals Don’t forgo saving for the long term to meet your short-term goals. Thanks to the powe…

In my coaching, I pride myself on helping clients get to the root of their issues, instead of offering Band-Aid solutions. At the same time, I’ve found that sometimes people are so overwhelmed with all they have to do that they have difficulty making time for the deeper reflective thought that coaching requires. In these situations, I offer some quick and easy-to-implement best practices to help reduce their sense of overwhelm. Managing your work calendar effectively is one of the most crucial steps toward feeling more in control of your professional life. When your calendar is well-organized, it reduces stress, increases productivity, and ensures that you are focusin…

In 1983, six businessmen got together and opened the first Hooters restaurant in Clearwater, Florida. Hooters of America LLC quickly became a restaurant chain success story. With its scantily clad servers and signature breaded wings, the chain sells sex appeal in addition to food—or as one of the company’s mottos puts it: “You can sell the sizzle, but you have to deliver the steak.” It inspired a niche restaurant genre called “breastaurants,” with eateries such as the Tilted Kilt Pub & Eatery and Twin Peaks replicating Hooters’ busty business model. A decade ago, business was booming for breastaurant chains, with these companies experiencing record sales growt…

Paris’s youngest neighborhood was built over the last two decades atop a former rail yard and a new station on the Paris Metro Line 14. Clichy-Batignolles, in the 17th arrondissement, is roughly split into thirds, with two developed areas hugging the massive, resplendent Martin Luther King Park. The quarter’s quiet, mostly car-free streets are fronted by stores, cafes, and schools. These businesses and institutions occupy the ground floors of apartment and office buildings designed in an astonishing array of shapes, materials and textures. Some structures are gently curved, others are sharply angular; some are covered in stucco, others in bamboo. Each unique building…

Warren Buffett is likely the best-known, most successful investor in the world today. The philanthropist and CEO of Berkshire Hathaway has an estimated net worth of $158 billion and is known as the Oracle of Omaha for his ability to pick long-term investments. He’s also dedicated to sharing his wisdom with everyday investors, including beginners. Here are Buffett’s top three tips: Principle No. 1: Invest Only in What You Understand Buffett has famously advised, “Never invest in a business you cannot understand.” In a letter to Berkshire Hathaway’s shareholders in 1996, Buffett explained the concept of a “circle of competence”: Basically, these are the field…

State officials are warning Americans not to respond to a surge of scam road toll collection texts. The texts impersonating state road toll collection agencies attempt to get phone users to reveal financial information, such as credit or debit cards or bank accounts. They’re so-called smishing scams — a form of phishing that relies on SMS texts to trick people into sending money or share sensitive information. Louisiana Attorney General Liz Murrill said she received one purporting to be from the statewide GeauxPass toll system. “It is a SCAM,” Murrill posted on Facebook this week. “If you ever receive a text that looks suspicious, be sure to never click on it. You don…

Thousands of tonnes of plastic pollution could be escaping into the environment every year . . . from our mouths. Most chewing gum on sale is made from a variety of oil-based synthetic rubbers—similar to the plastic material used in car tires. If you find that thought slightly unsettling, you are not alone. I have been researching and speaking about the plastic pollution problem for 15 years. The people I talk to are always surprised, and disgusted, when they find out they’ve been chewing on a lump of malleable plastic. Most manufacturers just don’t advertise what gum is actually made of—they dodge around the detail by listing “gum base” in the ingredients. There’…

During one of the hardest nights of Rachel Platten’s life—amidst postpartum depression, debilitating chronic pain, and mental health challenges—she glimpsed the light at the end of the tunnel. “I was in my studio and reached the apex of I can’t take it anymore,” she says. “The bottom wasn’t there. I just kept falling. In that moment, this wail came out of me that turned into a song. I was crying, mercy to anyone who would hear me, to whatever God that was out there.” “Something was writing through me,” she continues. “I realized: Is there a purpose or meaning in all of this suffering? Am I being dragged down, like I was with ‘Fight Song,’ letting my roots go dee…

One of China’s largest server makers, H3C, has flagged potential shortages of Nvidia’s H20 chip, the most advanced AI processor legally available domestically under U.S. export controls, in a client notice seen by Reuters. The potential supply crunch could create obstacles for China’s artificial intelligence ambitions at a time when its tech firms are aggressively expanding their investments in AI. “H20’s international supply chain faces significant uncertainties,” the company said in Tuesday’s notice, adding that current inventory was nearly depleted. Geopolitical tension that is roiling global trade and supply of key materials was responsible for the uncertainty…

Trading platform Robinhood, best known for introducing a new generation of traders to the stock market, crypto, and ETFs, is growing up alongside its customers, moving one step closer to becoming a full financial service company the likes of Fidelity or Charles Schwab. On Wednesday, the digital brokerage announced plans to launch Robinhood Banking this fall, a one-stop service that provides “traditional checking and savings accounts with luxury benefits,” as well as Robinhood Strategies, a wealth management product. Customers will need a Gold subscription, which runs $5 a month or $50 a year, to open those individual and joint checking accounts, which will allow u…

Even as the right to disconnect movement has picked up steam, true work-life balance is still hard to come by for many employees. Fielding emails and other work-related messages after hours continues to be the norm across workplaces, despite ample evidence that it can contribute to burnout and actually decrease productivity. Part of the issue may be that the average workday is punctuated by a mounting number of drains on productivity. A new report from Microsoft, which compiled input from 31,000 workers across more than 30 countries, sheds light on the scale of interruptions and hurdles workers are currently facing on the job, as well as the degree to which the averag…

Right now, America is facing a traffic safety crisis unlike anything we’ve seen in decades. And it’s only accelerating: 2023 was the deadliest year for pedestrians and cyclists in 45 years. Crashes are rising in nearly every state. The National Highway Traffic Safety Administration just warned that traffic deaths are staying at “persistently high levels,” despite fewer people commuting post-pandemic. Meanwhile, distracted driving deaths jumped nearly 12% last year alone, according to the latest federal data. Everywhere you look, it’s getting more dangerous to move through your own neighborhood, whether you’re walking your dog, riding your bike, or just driving home fr…

There’s nothing spooky about ghostworking, apart from how popular it may be right now. The newly coined term describes a set of behaviors meant to create a façade of productivity at the office, like walking around carrying a notebook as a prop or typing random words just to generate the sound of a clacking keyboard. (Some might call this Costanza-ing, after Jason Alexander’s example on a memorable episode of Seinfeld.) Pretending to be busy at the office is not something workers recently invented, of course, but it appears to be reaching critical mass. According to a new survey, more than half of all U.S. employees now admit to regularly ghostworking. That statistic …

The 2025 NFL Draft is next week, and the front-runner for the No. 1 overall pick, University of Miami quarterback Cam Ward, is an anomaly. In any other year, the top prospect being a journeyman who attended three schools in five years and ended his career by losing the Pop Tarts Bowl would be nearly impossible. But now it may be the new reality of the college-to-pro transition. The impact of the transfer portal and name, image, and likeness (NIL) legislation means the traditional “stay or go pro” dilemma is no longer binary. There’s now a third path: Transfer strategically, build your brand, enhance your draft value, and collect NIL checks along the way—all while …