Blog, YouTube & Content Monetization

Over the summer, Bogg bags were ubiquitous at beaches and parks. This year alone, it has sold more than $100 million of these plastic totes full of holes that come in a rainbow of colors. But now, the brand is trying to get you to bring your Bogg bag to dinner at a fancy restaurant, or the office, or a hot date. Today, Bogg releases its newest line, which it is describing with a delightfully tongue-in-cheek name: Bougie Quilted Collection. The structure of the bag hasn’t changed much; it is still made of plastic and has plenty of holes on it. But it also has a quilted texture, reminiscent of the surface of a Chanel flap purse or a nylon Prada bag. And it comes with a…

Ask yourself one question: Is your incentive plan changing employee behavior in a way that drives better business outcomes? If the answer is no, it’s time to rethink your strategy. Profit sharing, stock options, and employee ownership are popular tools, and in many cases they’re useful. Employees generally appreciate them. But here’s the catch: Appreciation doesn’t equal action. And more importantly, satisfaction isn’t engagement. Too often, these programs fail to move the needle where it matters most: day-to-day performance. If your performance compensation doesn’t change performance, it’s not performance compensation. Over the past three decades, working with hu…

Unsuspecting Netflix (Nasdaq: NFLX) investors might be startled this morning if they glance at a stock price chart for shares in the TV streamer. As of the time of this writing, popular stock tracking sites like Yahoo Finance and apps like Apple Stocks are showing that Netflix’s shares dropped more than 90% on Friday, when they began the day trading at more than $1,100. Those same charts now show that NFLX shares are trading at “just” around $111 each. But don’t panic. Netflix’s shares haven’t actually lost 90% of their value. NFLX stock just split. Here’s what you need to know. Why are Netflix shares trading so ‘low’? Netflix shares are currently trading …

Transitioning to a new industry often seems like a daunting prospect if you feel like you have to start from scratch, but that’s not necessarily the case. There are numerous strategies you can employ to navigate career changes, including translating existing achievements into relevant terms, finding unique opportunity gaps, and leveraging transferable skills in meaningful ways. Take it from professionals who have personally experienced this transition (or have helped others through it): you can build forward from experience rather than starting over. Build Forward From Experience, Not From Scratch When I was transitioning from more than 20 years in corporate roles …

As of this writing, shares in Quantum Computing Inc. (Nasdaq: QUBT) are spiking in premarket trading, with the stock price up over 15%. That’s a relatively large swing, even for a quantum computing firm, where stocks have been especially volatile this year. Here’s what to know: Why is QUBT rising today? While quantum computing stocks have been volatile this year due in part to the speculative nature of the space, the main reason for Quantum Computing’s share price surge this morning seems more to do with the company’s finances than just standard run-of-the-mill quantum speculation. On Friday, Quantum Computing Inc. released its third-quarter 2025 financials—an…

Is Bitcoin biting the dust? The world’s most popular cryptocurrency (BTC) has seen its value drop significantly from highs earlier this year as it has struggled to shake off a price decline that began in early October. As of Monday morning, the price of one BTC was around $94,000, which is down almost 8% over the past five days and down 14% over the past month. Notably, the token is now roughly flat since the beginning of the year—meaning it’s given back all of the value it gained earlier in 2025, having topped out at slightly more than $124,000 in October. The downturn started in early October, and since then, Bitcoin is down roughly 32%, putting it fi…

When Jennifer Austin met Molly in second grade, they quickly became best friends. They giggled through classes until the teacher separated them, inspiring them to come up with their own language. They shared sleepovers and went on each other’s family vacations. But they gradually drifted apart after Austin’s family moved to Germany before the girls started high school. Decades passed before they recently reconnected as grown women. “Strong friendships really do stay for the long haul,” Austin, 51, said. “Even if there are pauses in between and they fade, that doesn’t mean they completely dissolve or they go forgotten. They’re always there kind of lingering like a …

Five students at U.S. military academies and three each from Yale University, Harvard University, and the Massachusetts Institute of Technology are among the 32 American winners named Sunday as 2026 Rhodes scholars. The group includes students focused on housing, health outcomes, sustainability, and prison reentry programs. They include: Alice L. Hall of Philadelphia, a varsity basketball player at MIT who also serves as student body president. Hall, who has collaborated with a women’s collective in Ghana on sustainability tools, plans to study engineering. Sydney E. Barta of Arlington, Virginia, a Paralympian and member of the track team at Stanford Universit…

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. When I recently reached out to Moody’s Analytics chief economist Mark Zandi for his updated home price forecast, he said his long-term outlook for the U.S. housing market remains largely unchanged: he expects a prolonged period of stagnation as affordability gradually improves. Following the historic run-up in prices during the Pandemic Housing Boom and the subsequent mortgage rate shock, Zandi believes resale activity/existing home sales will likely stay frozen for several more years. “Affordability has to be restored for housing to regain its m…

Here’s the thing about Wellington boots: They’re great when it’s raining, because they keep your toes dry and toasty. But when the rain stops, you feel a little silly stomping around in heavy rubber boots. But what if your rain boots looked like any other fashion-forward boot you’d be comfortable wearing rain or shine? What if they looked like, say, a classic pair of Dr. Martens? I have good news. Dr. Martens has designed a rain boot that mimics one of its most iconic designs, the 1460 eight-hole lace-up boot, which first came to market in 1960. It has a lot of the hallmarks of a Dr. Martens boot, like the heel tab for easy pull-on, the grooved sole, and even the…

If there’s an AI application in media that has had a rough road, it’s the chatbot. With the runaway success of ChatGPT, the whole idea that chat might be the next big thing in audience experiences took on new value, and several publications dove in, offering portals or widgets that enable readers to explore their content in a new way. I think it’s fair to say none of these have been home runs, but some are more promising than others. Chatbots from Skift, USA Today, and The Texas Tribune have all seen some quiet success in user engagement, and while “chat” likely won’t save the media industry, it may well play an important role. Beyond the wins of improving site search…

When it comes to podcasting, it’s Joe Rogan’s world. The Joe Rogan Experience was the most popular podcast of 2025, according to Apple’s just-released rankings. This is the first year Rogan has topped the Apple charts. Last year, he took the bronze medal, behind The Daily and Crime Junkie (both of which still made the Top 10 this year). Two years ago, he didn’t make the list (thanks to an exclusivity agreement with Spotify, signed in 2020—where he also currently holds the No. 1 spot). Rogan’s podcast certainly had head-turning guests this year, including a much-listened-to interview with Elon Musk. The Daily, from The New York Times, was Apple’s second-most popula…

In a world of hustle culture and stressors of all kinds, joy can seem both illusive and impossible. But despite barriers, you can create the conditions for happiness. Well-being and joy are critical issues today, with 69% to 77% of Americans feeling stressed about factors like the economy, current events, violence, and lack of connections, according to the American Psychiatric Association. In addition, a global mental health study of 17,000 people across 16 countries by Ipsos/AXA found that 64% face stress, 43% are suffering from depression, and only 25% of people are flourishing. But strategies for “micro joy” can be a solution to the struggles and a way to build…

Tech giants are making grand promises for the AI age. The technology, we are told, might discover a new generation of medical interventions, and possibly answer some of the most difficult questions facing physics and mathematics. Large language models could soon rival human intellectual abilities, they claim, and artificial superintelligence might even best us. This is exciting, but also scary, they say, since the rise of AGI, or artificial general intelligence, could pose an uncontrollable threat to the human species. U.S. government officials working with AI, including those charged with both implementing and regulating the tech in the government, are taking a diff…

Michelle had barely knotted her apron strings before the day turned ugly. “When I told her I could only serve regular coffee—not the waffle-flavored one she wanted—she threw the boiling-hot pot at me,” she tells Fast Company, recounting one violent encounter with a customer. Working at a popular all-day breakfast chain, Michelle has learned that customer “service” often means surviving other people’s rage: “I’ve been cussed out, had hot food thrown on me…even dodged a plate thrown at my head,” she says. Lately, the sexual comments from male customers have gotten worse. (Workers in this story have been given pseudonyms to protect them from retaliation.) Still,…

You’ve just finished a strenuous hike to the top of a mountain. You’re exhausted but elated. The view of the city below is gorgeous, and you want to capture the moment on camera. But it’s already quite dark, and you’re not sure you’ll get a good shot. Fortunately, your phone has an AI-powered night mode that can take stunning photos even after sunset. Here’s something you might not know: That night mode may have been trained on synthetic nighttime images, computer-generated scenes that were never actually photographed. As artificial intelligence researchers exhaust the supply of real data on the web and in digitized archives, they are increasingly turning to synth…

It took the Equinox Group—the parent company of luxury gym chain Equinox, Equinox hotels, and Soulcycle—around five years to recover from COVID. But the company has recovered, claiming that 2025 will be a record year from a profitability perspective. This year, it announced big plans for expansion. Harvey Spevak, executive chairman and managing partner of Equinox Group, tells us about the company’s plan to open 40 clubs in new markets, its expansion into the Middle East, and the real reason it ditched Kiehl’s for Grown Alchemist. In the next couple of years, Equinox plans to open 40 new clubs. What is driving this growth? We’ve always been a high growth …

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Earlier this month, the National Association of Realtors (NAR) released its annual survey, which found that the median age of first-time U.S. homebuyers in 2025 climbed to 40. That’s up from 38 in 2024—and far above the median age in 1992, when it was 28. At first glance, it appears that deteriorating housing affordability—driven by the Pandemic Housing Boom and the 2022 mortgage-rate shock—has pushed the age of first-time buyers higher. However, when you look across other data sources, including the Federal Reserve Bank of New York and the U.S. Cens…

Strategy textbooks taught us that sustainable competitive advantage that commanded premium prices was best protected by powerful barriers to entry. Build a moat, create switching costs, leverage access to high costs of entry, own distribution channels, and it would be difficult for startups to compete for your markets. But the forces of disruption operate by different rules, systematically destroying the very foundations of pricing power by making the previously difficult and expensive suddenly easy and cheap. The basis of competition changes, from excellence along well understood dimensions of merit to “good enough.” The ‘good enough’ revolution in pricing I have …

Timothée Chalamet just posted an 18-minute-long video to his Instagram to promote his upcoming A24 film, Marty Supreme. It might be his best role yet. In the video, Chalamet—sporting a bright yellow tank top, buzz cut, and dainty necklace—joins a Zoom call full of supposed marketing executives who will be leading the promotional campaign ahead of the film’s release on December 25. After awkward introductions, Chalamet proceeds to fill up the meeting’s airtime with increasingly ridiculous suggestions for the film’s marketing efforts, leaving the eight other members of the call scrambling to accommodate his wild ideas. On A24’s YouTube channel, where the video…

In a world where AI can churn out chart-toppers in seconds and ticketing algorithms treat fans like data points, we risk losing the soul of live music. But a quiet countermovement is making a comeback right in people’s living rooms, backyards and basements. Once the gritty domain of garage bands and DIY punks, house shows are becoming a structured, sustainable model for music communities embraced by a myriad of musical genres and accessible to all ages. House shows aren’t just an indie throwback. They serve as a blueprint for re-humanizing music and sustainable artist development, and cities should treat them as civic infrastructure. Today, fans crave authentic…