Blog, YouTube & Content Monetization

Timothée Chalamet just posted an 18-minute-long video to his Instagram to promote his upcoming A24 film, Marty Supreme. It might be his best role yet. In the video, Chalamet—sporting a bright yellow tank top, buzz cut, and dainty necklace—joins a Zoom call full of supposed marketing executives who will be leading the promotional campaign ahead of the film’s release on December 25. After awkward introductions, Chalamet proceeds to fill up the meeting’s airtime with increasingly ridiculous suggestions for the film’s marketing efforts, leaving the eight other members of the call scrambling to accommodate his wild ideas. On A24’s YouTube channel, where the video…

Strategy textbooks taught us that sustainable competitive advantage that commanded premium prices was best protected by powerful barriers to entry. Build a moat, create switching costs, leverage access to high costs of entry, own distribution channels, and it would be difficult for startups to compete for your markets. But the forces of disruption operate by different rules, systematically destroying the very foundations of pricing power by making the previously difficult and expensive suddenly easy and cheap. The basis of competition changes, from excellence along well understood dimensions of merit to “good enough.” The ‘good enough’ revolution in pricing I have …

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Earlier this month, the National Association of Realtors (NAR) released its annual survey, which found that the median age of first-time U.S. homebuyers in 2025 climbed to 40. That’s up from 38 in 2024—and far above the median age in 1992, when it was 28. At first glance, it appears that deteriorating housing affordability—driven by the Pandemic Housing Boom and the 2022 mortgage-rate shock—has pushed the age of first-time buyers higher. However, when you look across other data sources, including the Federal Reserve Bank of New York and the U.S. Cens…

It took the Equinox Group—the parent company of luxury gym chain Equinox, Equinox hotels, and Soulcycle—around five years to recover from COVID. But the company has recovered, claiming that 2025 will be a record year from a profitability perspective. This year, it announced big plans for expansion. Harvey Spevak, executive chairman and managing partner of Equinox Group, tells us about the company’s plan to open 40 clubs in new markets, its expansion into the Middle East, and the real reason it ditched Kiehl’s for Grown Alchemist. In the next couple of years, Equinox plans to open 40 new clubs. What is driving this growth? We’ve always been a high growth …

You’ve just finished a strenuous hike to the top of a mountain. You’re exhausted but elated. The view of the city below is gorgeous, and you want to capture the moment on camera. But it’s already quite dark, and you’re not sure you’ll get a good shot. Fortunately, your phone has an AI-powered night mode that can take stunning photos even after sunset. Here’s something you might not know: That night mode may have been trained on synthetic nighttime images, computer-generated scenes that were never actually photographed. As artificial intelligence researchers exhaust the supply of real data on the web and in digitized archives, they are increasingly turning to synth…

Michelle had barely knotted her apron strings before the day turned ugly. “When I told her I could only serve regular coffee—not the waffle-flavored one she wanted—she threw the boiling-hot pot at me,” she tells Fast Company, recounting one violent encounter with a customer. Working at a popular all-day breakfast chain, Michelle has learned that customer “service” often means surviving other people’s rage: “I’ve been cussed out, had hot food thrown on me…even dodged a plate thrown at my head,” she says. Lately, the sexual comments from male customers have gotten worse. (Workers in this story have been given pseudonyms to protect them from retaliation.) Still,…

Tech giants are making grand promises for the AI age. The technology, we are told, might discover a new generation of medical interventions, and possibly answer some of the most difficult questions facing physics and mathematics. Large language models could soon rival human intellectual abilities, they claim, and artificial superintelligence might even best us. This is exciting, but also scary, they say, since the rise of AGI, or artificial general intelligence, could pose an uncontrollable threat to the human species. U.S. government officials working with AI, including those charged with both implementing and regulating the tech in the government, are taking a diff…

In a world of hustle culture and stressors of all kinds, joy can seem both illusive and impossible. But despite barriers, you can create the conditions for happiness. Well-being and joy are critical issues today, with 69% to 77% of Americans feeling stressed about factors like the economy, current events, violence, and lack of connections, according to the American Psychiatric Association. In addition, a global mental health study of 17,000 people across 16 countries by Ipsos/AXA found that 64% face stress, 43% are suffering from depression, and only 25% of people are flourishing. But strategies for “micro joy” can be a solution to the struggles and a way to build…

When it comes to podcasting, it’s Joe Rogan’s world. The Joe Rogan Experience was the most popular podcast of 2025, according to Apple’s just-released rankings. This is the first year Rogan has topped the Apple charts. Last year, he took the bronze medal, behind The Daily and Crime Junkie (both of which still made the Top 10 this year). Two years ago, he didn’t make the list (thanks to an exclusivity agreement with Spotify, signed in 2020—where he also currently holds the No. 1 spot). Rogan’s podcast certainly had head-turning guests this year, including a much-listened-to interview with Elon Musk. The Daily, from The New York Times, was Apple’s second-most popula…

If there’s an AI application in media that has had a rough road, it’s the chatbot. With the runaway success of ChatGPT, the whole idea that chat might be the next big thing in audience experiences took on new value, and several publications dove in, offering portals or widgets that enable readers to explore their content in a new way. I think it’s fair to say none of these have been home runs, but some are more promising than others. Chatbots from Skift, USA Today, and The Texas Tribune have all seen some quiet success in user engagement, and while “chat” likely won’t save the media industry, it may well play an important role. Beyond the wins of improving site search…

The trajectory of our national economy is a central concern of every American. Our living costs rise as would-be hegemons battle over neocolonial control through tariff policies. And while social media creativity holds our attention, some part of us recalls older ways of storytelling, and we wonder, where do we belong? Most of us, even newcomers to this country—especially newcomers—were taught from an early age that anyone who works hard will eventually thrive. But we repeatedly see and know that this is merely a story told to us, not reality. The community in which you are born has a tremendous impact on your eventual life outcomes. If you are born into a poor commun…

Ford Motor Co. is recalling more than 200,000 Bronco and Bronco Sport vehicles because an instrument panel can fail, increasing the risk of a crash. Federal auto safety regulators said that the instrument panel may not display at startup, leaving the driver without critical safety information. The recall includes 128,607 Ford Bronco Sports, model years 2025-2026 and 101,002 Ford Broncos, also model years 2025-2026, the National Highway Traffic Safety Administration said. Ford is not aware of any injuries caused by the instrument panel failure. Owners will be notified by mail beginning Dec. 8 and instructed to take their vehicles to a Ford or Lincoln dealer…

Country music fans have something extra to be thankful for each November beyond turkey. Traditionally, the Country Music Association Awards—aka the CMA Awards—take place during the second-to-last month of the year. Wednesday, November 19, is the big day in 2025 for the 59th annual event. Let’s get you up to speed on everything you need to know about “country music’s biggest night” so you can confidently two-step your way through the evening. What’s the venue for the 2025 CMA Awards? The 59th CMA Awards will be held at the Bridgestone Arena in Nashville. Who’s hosting the 2025 CMA Awards? Lainey Wilson is back to emcee the awards. Last year, sh…

The Labor Department said Wednesday that it will not be releasing a full jobs report for October because the 43-day federal government shutdown meant it couldn’t calculate the unemployment rate and some other key numbers. Instead, it will release some of the October jobs data — most importantly the number of jobs that employers created last month — along with the full November jobs report, now due a couple of weeks late on Dec. 16. The department’s “employment situation” report usually comes out the first Friday of the month. But the government shutdown disrupted data collection and delayed the release of the reports. For example, the September jobs report, now co…

Agentic AI is coming, whether you’re ready for it or not—a PwC survey published earlier this year found that 88% of U.S. companies are beefing up their agentic AI budgets, and a broad majority have adopted AI agents in some capacity. When it comes to using AI agents for shopping or in the commerce space, more than half of consumers are or will be doing so by the end of the year. But many people still aren’t quite sure how or when to use AI agents. They may not know where to find them, how to prompt them, and in some cases, if the agent they are interacting with is legit or potentially a disguised bad actor. Fetch, an AI firm founded in 2017 in the U.K., is trying to…

Nvidia forecast fourth-quarter revenue above Wall Street estimates on Wednesday, betting on booming demand for its AI chips from cloud providers against the backdrop of widespread concerns of an artificial intelligence bubble. The results from the AI chip leader mark a defining moment for Wall Street, as global markets looked to the chip designer to determine if investing billions of dollars in AI infrastructure expansion had resulted in towering valuations that potentially outpaced fundamentals. The world’s most valuable company expects fiscal fourth-quarter sales of $65 billion, plus or minus 2%, compared with analysts’ average estimate of $61.66 billion, accord…

In planning meetings, in brainstorms, in the messy moments when decisions need to be made before all the information is in, AI is my copilot. But not in the “cute robot helper” way. I treat it like my sharpest strategist, fastest researcher, and most unflinching truth-teller. As the CEO of Quantious, a future-forward marketing agency that works with tech companies, my job is to stay fast, smart, and endlessly curious; not just for myself, but for my clients. Having executive-level AI by my side is how I operate at scale without sacrificing strategy or soul. Forget about the “hype” of AI. Let’s talk about what it really takes to work smarter, experiment faster, and…

Most personal branding advice assumes you’re one thing. But what if you’re not? What if you’re a strategist and an artist, a CEO and a musician, a parent and a community builder? For leaders who live at these intersections, the advice to “pick a lane” can feel suffocating. I know this tension firsthand. My own path has spanned finance, strategy, leadership development, writing, and creating art. Initially, I worried that showcasing this diversity would appear disjointed. Over time, I realized that my multidimensionality isn’t a liability; it’s part of my brand. The question isn’t “How do I simplify myself?” It’s “How do I integrate my many identities into a cohe…

Colleagues are a critical part of what makes your work experience enjoyable and meaningful. You interact with your colleagues and (in the best of cases) create a neighborhood of peers that you can rely on both to push the work forward and to share the joys and tribulations of the workday. That’s why annoying colleagues can be a particular thorn. When you have a peer at work that you don’t want to deal with, it disrupts the flow of your day and diminishes your intrinsic enjoyment of work. So, what can you do to deal with annoying coworkers? A lot of that depends on what is making them annoying. Here are a few possibilities. Missing social norms One thing th…

Five years ago, Coinbase CEO Brian Armstrong did a bold thing. He banned political conversations at work. He made this decision because he knows what the job of a business leader is: to deliver for customers, employees, and shareholders. More recently, another executive did the opposite. Jerry Greenfield of Ben & Jerry’s fame left the company as part of a row with its parent company over social activism. For Greenfield, political stances are not just part of the company; they ultimately outweigh everything else. This stark difference is very instructive at this time. Amid America’s rising polarization, what stance should businesses take? Many people who think…

Business leaders are scrambling to understand the fast-moving world of artificial intelligence. But if companies are struggling to keep up, can today’s business schools really prepare students for a new landscape that’s unfolding in real time out in the real world? Stanford University thinks it might have the answer. At its Graduate School of Business, a new student-led initiative aims to arm students for a future where AI is upending in ways that are still unfolding. The program, called AI@GSB, includes hands-on workshops with new AI tools and a speaker series with industry experts. The school also introduced new courses around AI—including one called “AI for Hum…