Blog, YouTube & Content Monetization

Jimmy Fallon has done plenty of commercials and branded segments on his late-night show. Last year, he partnered with Beats by Dre for a signature set of headphones and put them head-to-head against Kim Kardashian’s design. Now, The Tonight Show host is taking his business interests to a new level by becoming a brand partner and investor in tortilla chips and salsa brand Xochitl. His first challenge is pretty basic: teach people how to pronounce the brand name. (It’s so-cheel.) “It’s like so-chill. Or so-cheel media. So-cheel network. So-cheel distortion,” says Fallon. “It gets easier the more you practice it. So that’s my first job. And then once I get that out …

Technology can be a double-edged sword. The right amount can fuel productivity, but too much can become a time waste. As with most things, the key is striking a healthy balance. Unfortunately, the deck is stacked against you. Apps and websites are designed to grab and hold your attention. So, how do successful people resist? “High-achievers use technology as a tool, not a distraction,” says Sachin Puri, chief growth officer at the web-hosting provider Liquid Web. “They make productivity apps their first priority, plan for intentional screen time, and select platforms intentionally. They may spend lots of time on screens, but they set boundaries where they need to, so …

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Last week, Zillow announced a new policy that bans home listings from appearing on the platform if they were first listed for sale in private networks more than 24 hours before appearing on the Multiple Listing Service (MLS). That’s an attempt by Zillow to keep more inventory on the “public” housing market. “If a listing is online, it should be online everywhere. . . . If a listing is marketed to any home shoppers, it should be marketed to all home shoppers,” wrote Zillow. The announcement comes as some brokerages, most infamously Compass, ar…

The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. The way we work is changing. Artificial intelligence is rapidly transforming the workplace, automating tasks, creating new efficiencies, and helping us accomplish more across virtually all industries. In this environment, new hiring strategies based on evaluating a candidate’s full skillset—including their ability to problem-solve, think creatively, and adapt rather than solely relying on…

The walk sign lights up, and you’re ready to step off the curb when you hear the blare of an ambulance siren—or the sound of kids screaming, or even some leaves rustling in the wind. How do you make a sensible decision about whether it’s safe to cross the street when your brain must instantaneously juggle conflicting and related sensory information? Those decisions are made in the prefrontal cortex. One of the last areas of the brain to mature, it’s responsible for moment-to-moment reactions. And although researchers have long studied how brain cells process mixed signals, the mechanism has largely remained a mystery. Finally, new research is providing some insigh…

Shares of Docusign Inc. (NASDAQ: DOCU) surged nearly 18% on Friday, after the electronic signature service reported strong fourth-quarter earnings that beat expectations, partially driven by its new artificial intelligence-enabled platform, which it introduced last year. The e-signature company reported earnings of 86 cents per share, beating forecasts of 85 cents, with revenue coming in at $776 million, $15 million over forecasts for the fourth quarter of fiscal 2025, ending January 31. “Fiscal 2025 was a transformative year for Docusign,” CEO Allan Thygesen said in an earnings statement. “We launched Docusign IAM, our AI-powered agreement management platform, wh…

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. While homebuyers and home sellers still see headlines telling them it’s a seller’s market and national home prices are reaching all-time highs, a deeper look reveals that several regional housing markets have shifted, giving homebuyers some power. During the Pandemic Housing Boom, from summer 2020 to spring 2022, the number of active homes for sale in most housing markets plummeted as homebuyer demand quickly absorbed almost everything that came up for sale. Fast-forward to the current housing market, and the places where active inventory has rebound…

Sales of graphic novels have doubled over the past five years, to some parents’ dismay. But data shows these books can have a positive lifelong impact on young readers. View the full article

The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. Retail is at a turning point. AI is no longer a futuristic idea or marketing buzzword—it’s a business necessity. Consumers expect intelligent, seamless, and personalized experiences at every touchpoint. The brands that deliver on those expectations will win. Those that don’t will fall behind. Still, when I talk with retail leaders, I hear the same concerns again and again: How do…

Chili’s Grill & Bar turned 50 this year. But as a new generation of diners is learning, it’s still got it. Thanks to a series of well-timed marketing efforts—and at least one viral hit appetizer—diners are flocking to the restaurants, which just posted a same-store sales increase of more than 30 percent in its last fiscal quarter. Traffic is up more than 20 percent. Kevin Hochman, CEO of Chili’s parent Brinker International, credits some of this success to operational adjustments: better kitchen technology, better cook training, and a recent dishwasher-listening tour in which the often invisible, but absolutely vital, employees who clean the chain’s dishes were as…

Causal dining chains had a pretty bad 2024 when it came to solvency issues. Major chains, including Red Lobster, TGI Fridays, and Roti, all filed for Chapter 11 bankruptcy protection last year. And 2025 doesn’t seem to be fairing better for more restaurants. The latest restaurant chain to file for Chapter 11 bankruptcy protection is the Tex-Mex casual dining chain On The Border Mexican Grill & Cantina. Here’s what you need to know about the company’s bankruptcy filing. Why is On The Border filing for bankruptcy? On March 5, OTB Holding LLC, owner of the On The Border chain, announced it had voluntarily filed for Chapter 11 bankruptcy protection in Georgia. …

For some people, home evokes feelings of joy and comfort. However, according to Ikea’s new Life at Home Report, one in three people struggle to find the joy in their living spaces. The latest report explores why this is—and how, in a world of uncertainty and constant change, small, simple adjustments can help bring more joy into everyday life. Insights gathered from more than 38,000 people across 39 countries show that, while many find it difficult to experience consistent enjoyment in their spaces, joy is often found in life’s smaller moments—through self-expression, cozy comforts, and playful touches. [Image: Ikea] The report highlights four key ingredients f…

Only one in four U.S. employees strongly agree that their organization cares about their overall well-being, with stark implications. Gallup reports that high employee well-being leads to improved performance, fewer sick days, and lower rates of burnout and turnover. “When your employees’ well-being suffers, so does your organization’s bottom line,” the group noted. At one time we may have thought that workplace well-being was separate from personal well-being. But now with digital overload, remote work, and a blurring of lines between work and home, it is a critical area for addressing how we feel about life in general. So how can organizations make mental healt…

The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. How do big companies evolve? How do they learn to do something new? These are questions that have taken up untold pages of books, magazines, and journal articles. As a venture capitalist (VC) in water, I’ve seen firsthand that most large companies in the sector struggle to effectively engage with external innovation, particularly with entrepreneurs developing technologies that could enhance thei…

Amazon and Grubhub are entering the second year of a five-year commercial agreement that gives Amazon Prime members access to the food delivery platform’s subscription program at no extra cost. As part of the deal, Grubhub’s ordering tab was integrated directly into the Amazon app and website, allowing users to order burritos while shopping for face wash or streaming a show. That seamless experience appears to be paying off, say company executives. “Amazon Prime customers are a very engaged customer cohort,” says Jamil Ghani, Amazon’s worldwide vice president of Prime. More than nine out of 10 orders on Amazon.com or in the app are coming from Prime members retur…

I’ve served the NASA space program for many years as an adviser, research scientist, flight surgeon—and astronaut. My career has encompassed both in-flight and non-flight contributions to NASA, supporting space missions, space medicine, and research in advancing human space flight. Space exploration encompasses a fair amount of uncertainty by nature. The space program’s early days were fraught with a number of crew losses, including the Apollo 1 mission, and the Challenger and Columbia space shuttle missions. The challenges of space flight were on full display during the Apollo 13 crew’s near-disastrous mission on the way to the moon in 1970. We all know those infamo…

It’s safe to say that worker happiness and well-being is shaky at best. In 2024, just about half of all American employees reported feeling very satisfied with their jobs, and only about a third were happy with their pay or opportunities for promotion. Younger employees seem particularly frustrated by their working conditions: The latest edition of Gallup’s State of the Global Workplace report found that just 34% of workers said they were thriving, with a marked drop from 35% to 31% among those under the age of 35. While this sentiment persists across the American workforce, a new report from the Pew Research Center indicates that blue-collar workers are perhaps the m…

A commercial airliner was on final approach to San Francisco’s international airport in November when the crew spotted a drone outside the cockpit window. By then it was too late “to take evasive action,” the pilots reported, and the quadcopter passed by their windshield, not 300 feet away. A month earlier, a jetliner was flying at an altitude of 4,000 feet near Miami’s international airport when its pilots reported a “close encounter” with a drone. In August, a drone came within 50 feet of clipping the left wing of a passenger jet as it departed Newark International Airport. The incidents were all classified as “near midair collisions” — any one of which could ha…