Blog, YouTube & Content Monetization

Ransomware doesn’t knock on the front door. It sneaks in quietly, and by the time you notice, the damage is already done. Backups, replication, and cloud storage help recover from ransomware, but when it strikes, these products may not be enough. You copy your data and ensure copies are recoverable when needed. Replication is often viewed as the gold standard of protection. It is fast, efficient, and seems like an easy answer. Two common types of replication are in use today. The first is physical to physical. This is when data is copied from one physical device to another, usually at a remote location. The second is physical to virtual. This is when data is copie…

AI is bringing voice to the forefront of brand interactions. Smarter AI means we can talk to our technology—LLMs, software, phones, cars, fridges, and even banking apps. The novel part is this: Our technology is now talking back, and convincingly so. Brands are catching on, and the smart ones know that voice isn’t just functional, it will form a core part of the brand identity itself. Voice will be the next frontier of branding. And not metaphorically. A brand’s literal voice—the voice(s) used for advertising, on their website, and now, in interactive AI-based conversations with customers—is becoming just as ownable as elements of a visual identity. But standing out …

Google announced its widely anticipated Gemini 3 model Tuesday. By many key metrics, it appears to be more capable than the other big generative AI models on the market. In a show of confidence in the performance (and safety) of the new model, Google is making one variant of Gemini—Gemini 3 Pro—available to everyone via the Gemini app starting now. It’s also making the same model a part of its core search service for subscribers. The new model topped the scores of the much-cited LMArena benchmark, a crowdsourced preference of various top models based on head-to-head responses to identical prompts. In the super-difficult Humanity’s Last Exam benchmark test, which …

Every industry eventually reaches its productivity era. Manufacturing had automation. Finance had algorithmic trading. Today, real estate is stepping into its own transformation: the age of intelligent decision making. I’ve seen firsthand how investors are reimagining their operations. For decades, property investment was managed with clipboards, paper checks, and late-night phone calls. It left investors buried in minutiae. Now, just as modern supply chains run on smart logistics, real estate is running on smart systems that streamline everything from payments to tenant communications. The result? A shift away from chasing down tasks and toward making wise, fu…

The cryptocurrency market is continuing to tumble as investors worry about risky assets, an AI and tech bubble, and a roughly 50% likelihood of the Federal Reserve cutting interest rates. Closely watched digital asset XRP (XRP-USD) has fallen to $2.13 per token, a 26.55% drop from three months ago. It previously hit a high of $3.65 in July, but the cryptocurrency has been trending significantly downwards since early October. This fall keeps XRP below the critical support/resistance level of $2.20. XRP ETFs fail to boost price There were moments of hope that the price would rebound with the recent launch of three XRP exchange-traded funds (ETFs). However…

Today, retail giant Target Corporation (NYSE: TGT) reported its third-quarter fiscal 2025 earnings. Unfortunately, for the company and its investors, the results were a continuation of what Target has been seeing for years now: declining sales. Here’s what you need to know about Target’s Q3 and the impact the earnings are having on the company’s stock price today. Target’s Q3 2025 at a glance Here’s what the big box retailer reported for its Q3 2025: Net sales: $25.3 billion (down 1.4% from the same period in 2024) Adjusted earnings per share (EPS): $1.78 (down from $1.85 in the same period in 2024) Operating income: $948 million (down 18.9%) Net…

When I was a kid, my favorite place in the world was hunched over a sewing machine. I’d cut up old jeans, hand-stitch fabric scraps into new outfits, and dream of someday seeing my clothes walk a runway. My notebooks were full of fashion drawings. Somewhere in my teens, that dream slipped quietly into the background. Life pulled me in a different direction. But this year, thanks to AI, I finally staged my first runway show at New York Fashion Week. Okay, not at the literal Fashion Week runways in Manhattan but on social media where people are scrolling for Fashion Week content. And the wild part? I pulled it together in one Friday night using my own AI-powered f…

When Gabriela Flax left her corporate position managing 40 people to work on her career coaching businesses solo and moved from London to Sydney, the first thing she noticed was the silence. Without the constant movement, office hum, phones, and elevator dings, she says, she could finally bask in the quiet she’d always craved. But, she quickly realized, “Oh, wow, there’s no one around me.” Flax, a career coach and founder of the newsletter Pivot School, says, “I initially named my Substack No One’s in the Kitchen. I’d get off a work call super excited [because I] signed a new client . . . go to my kitchen to make a coffee, and no one’s there . . . just my dog loo…

Across nearly four decades as a teacher, principal, superintendent, funder, and now leader of a large education nonprofit organization, the experience that most shaped my view of learning wasn’t a grand reform or a shiny new program. It was a Friday physics lab in Brooklyn. My students predicted a graph that couldn’t exist—a vertical line for velocity and time. What followed was confusion, debate, trial, and error. And then discovery: Velocity requires both displacement and time. That brief struggle taught me, the teacher at the time, more about how learning really happens than any policy memo ever has. That moment endures because it represents what school should unl…

AI models have a voracious appetite for data. Keeping up to date with information to present to users is a challenge. And so companies at the vanguard of AI appear to have hit on an answer: crawling the web—constantly. But website owners increasingly don’t want to give AI firms free rein. So they’re regaining control by cracking down on crawlers. To do this, they’re using robots.txt, a file held on many websites that acts as a guide to how web crawlers are allowed—or not—to scrape their content. Originally designed as a signal to search engines as to whether a website wanted its pages to be indexed or not, it has gained increased importance in the AI era as some…

Tiny fragments of microplastics—from clothes, car tires, plastics, and other sources—slip through most water filters. But at a water treatment plant on the coast in Atlantic City, New Jersey, where plastic-filled wastewater would normally flow into the ocean, new technology has captured hundreds of millions of microplastic particles over the past year. The technology, from a startup called PolyGone, can also clean microplastic out of lakes and rivers or treat wastewater at factories. The startup spun out of research at Princeton, where the founders drew inspiration from aquatic plants that can naturally attract microplastic. The plants have fibrous roots coated in…

You may think working hard, showing initiative, boosting your skill set, and being a team player is what it takes to be noticed to get promoted. But even with all these notable wins and strides, the call to a higher position often never comes. The reality of being repeatedly passed over is frustrating—and such a “promotion plateau” can leave you questioning what’s really within your control. To learn more about the concept, Fast Company asked three career experts for advice on how to handle a stagnant job path . . . as well as what you can do to add some momentum to your promotion game plan. What exactly is a promotion plateau? The most significant te…

Like clockwork, 5 p.m. on a Sunday, flashes of unread emails and notifications for tomorrow’s upcoming meetings start. Your shoulders tense, your stomach knots. You have a case of the Sunday scaries. This unsettling feeling is a form of anticipatory anxiety that creeps in as the weekend draws to a close and Monday looms with the responsibilities of the week ahead. If you can relate, you’re not alone: New data suggests the vast majority of workers experience this anxiety, and it also suggests some workers feel it worse than others. Adobe Acrobat surveyed over 1,000 full-time employees and found 82% experience this sense of anxiety before the workweek even begins. …

AI can do your taxes now—sort of. The tax software giant Intuit just struck a new deal with OpenAI that will weave AI deeply into its portfolio of financial apps, including the ones many Americans use to file their taxes. In the multiyear deal, Intuit will pay ChatGPT maker OpenAI more than $100 million annually to implement its artificial intelligence models across products like TurboTax, personal finance manager Credit Karma, email marketing platform Mailchimp, and the accounting tool QuickBooks. Through the partnership, Intuit’s products will also become accessible directly through ChatGPT—the latest lucrative business integration for OpenAI. “We are taki…

As we head into the holiday season, toys with generative AI chatbots in them may start appearing on Christmas lists. A concerning report found one innocent-looking AI teddy bear gave instructions on how to light matches, where to find knives, and even explained sexual kinks to children. Consumer watchdogs at the Public Interest Research Group (PIRG) tested some AI toys for its 40th annual Trouble in Toyland report and found them to exhibit extremely disturbing behaviors. With only minimal prompting, the AI toys waded into subjects many parents would find unsettling, from religion to sex. One toy in particular stood out as the most concerning. FoloToy’s AI te…

Members of the Sackler family who own OxyContin maker Purdue Pharma must pay billions of dollars to settle a flood of lawsuits over the harms of opioids, under a new deal that was formally approved by a federal bankruptcy judge on Tuesday. The Sackler family must contribute up to $7 billion over 15 years. Most of the money is to go to government entities to fight the opioid crisis, which has been linked to 900,000 deaths in the U.S. since 1999. Thousands of victims of the opioid epidemic could be paid thousands of dollars each, with a portion of the money distributed next year to some people who had OxyContin prescriptions and their survivors. “This plan is no…

Microsoft said Tuesday it is partnering with artificial intelligence company Anthropic and chipmaker Nvidia as part of a cloud infrastructure deal that moves the software giant further away from its longtime alliance with OpenAI. Anthropic, maker of the chatbot Claude that competes with OpenAI’s ChatGPT, said it is committed to buying $30 billion in computing capacity from Microsoft’s Azure cloud computing platform. As part of the partnership, Nvidia will also invest up to $10 billion in Anthropic, and Microsoft will invest up to $5 billion in the San Francisco-based startup. The joint announcements by CEOs Dario Amodei of Anthropic, Satya Nadella of Microsoft…

Across the country, data center demand and construction have been skyrocketing throughout 2025. And so has local opposition to those projects. From Indiana (where a developer withdrew its application to build a data center on more than 700 acres of farmland after local opposition) to Georgia (where now at least eight municipalities have passed moratoriums on data center development), residents and politicians are pushing back against the water- and energy-hungry sites. Between late March through June of this year alone, 20 data center projects, representing about $98 billion in investments, were blocked or delayed in the United States, according to a new rep…

Inspired by the ongoing auction of Bob Ross paintings to raise money for public television, Last Week Tonight With John Oliver is putting some of its own TV artifacts up for auction for a good cause. Host John Oliver dedicated the close of Sunday’s season finale to local public television, which is facing an unprecedented crisis. Federal budget cuts could by next year close as many as 115 public television and radio stations in the U.S. serving 43 million Americans, according to the Public Media Bridge Fund, a philanthropic initiative. “These stations can fill a vital community role,” Oliver said during Sunday’s show. johnoliversjunk.com Bob Ross Inc. said …

When the new year rolls around, many people will resolve to get in better shape. Last year, Americans poured $44.8 billion into the fitness industry, flocking to gyms and buying at-home fitness equipment. But it usually takes just two weeks for people to abandon their goals. Gym memberships go unused. Peloton bikes collect dust. Researchers at the National Institutes of Health have found that amidst all the fitness options on the market, personal training tends to lead to better results for several reasons: It involves a personalized program, fits into the participant’s schedule, and requires being accountable to the trainer. But personal training is expensive, priced…

For those of us who earn a living publishing content on the open internet, Amazon’s lawsuit against AI startup Perplexity can seem darkly amusing. Perplexity is among the many AI companies that has spent years extracting value from the internet in exchange for little. Its crawlers have synthesized endless amounts of content from publishers, even working around publishers’ attempts to block this behavior, all so Perplexity can summarize content without having to send traffic to the websites themselves. Now Perplexity and its rivals are going a step further, with a new wave of AI browsers that can navigate pages automatically. Perplexity has Comet, OpenAI has ChatGP…

’Tis the season for giving—and that means ’tis the season for shopping. Maybe you’ll splurge on a Black Friday or Cyber Monday deal, thinking, “I’ll just return it if they don’t like it.” But before you click “purchase,” it’s worth knowing that many retailers have quietly tightened their return policies in recent years. As a marketing professor, I study how retailers manage the flood of returns that follow big shopping events like these, and what it reveals about the hidden costs of convenience. Returns might seem like a routine part of doing business, but they’re anything but trivial. According to the National Retail Federation, returns cost U.S. retailers almost $89…