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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
10,834 topics in this forum
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Matt Ries has lived in Florida only three years, but everyone told him last summer was unusually hot. That was followed by three hurricanes in close succession. Then temperatures dropped below freezing for days this winter, and snow blanketed part of the state. To Ries, 29, an Ohio native now in Tampa, the extreme weather—including the bitter cold—bore all the hallmarks of climate change. “To me it’s just kind of obvious,” said Ries, a project manager for an environmental company and self-described conservative-leaning independent. “Things are changing pretty drastically; just extreme weather all across the country and the world. . . . I do think humans are speeding up …
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Resilience is a much-needed skill in today’s tough job market. Despite the headlines lambasting young employees as “lazy” and “entitled”, a Big Four consulting firm is taking matters into its own hands and offering training for recent grads. PwC will give its new young hires “resilience” training to toughen them up for careers as management consultants. The firm has introduced the initiative in the UK to help Gen Z brush up on their “human skills,” including communication with clients and handling day-to-day work dynamics, like pressure or criticism. “Quite often we are struck that the graduates that join us… don’t always have the resilience; they don’t always h…
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The walk sign lights up, and you’re ready to step off the curb when you hear the blare of an ambulance siren—or the sound of kids screaming, or even some leaves rustling in the wind. How do you make a sensible decision about whether it’s safe to cross the street when your brain must instantaneously juggle conflicting and related sensory information? Those decisions are made in the prefrontal cortex. One of the last areas of the brain to mature, it’s responsible for moment-to-moment reactions. And although researchers have long studied how brain cells process mixed signals, the mechanism has largely remained a mystery. Finally, new research is providing some insigh…
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This week, the U.S. Tennis Association (USTA) announced that it’s putting the revenue from selling U.S. Open tickets and $23 signature Honey Deuce cocktails toward a new cause: Completing an $800 million renovation of the USTA Billie Jean King National Tennis Center (NTC), the sports complex that hosts the annual tennis championship. The renovation represents the single largest investment in U.S. Open history, according to a press release published by the USTA. It will encompass a full transformation of the Arthur Ashe Stadium, where championship games are played, as well as a luxe new player performance center on the NTC’s campus. The work will be spearheaded by the …
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If you’re embarrassed every time you have to hand over that Gmail address you came up with in 2006, you’re in luck. Google is finally allowing users to change their Gmail username without creating an entirely new account. The update will allow you to edit your email address to any that isn’t taken. Until now, Google only offered the option to create an alternate email and forward your mail to a new @gmail.com address. But, if you wanted any of your documents, pictures, or other media, then it required you to transfer all the data over—a process that is far from smooth. Now, Google is offering the ability to keep all of that information, whether you’ve changed y…
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Parts of the Midwest and South faced the possibility of torrential rains and life-threatening flash floods Friday, while many communities were still reeling from tornadoes that destroyed whole neighborhoods and killed at least seven people. Forecasters warned of catastrophic weather on the way, with round after round of heavy rains expected in the central U.S. through Saturday. Satellite imagery showed thunderstorms lined up like freight trains to take the same tracks over communities in Arkansas, Tennessee, and Kentucky, according to the national Weather Prediction Center in Maryland. The bull’s-eye centered on a swath along the Mississippi River and included the more …
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Energy drink company Celsius Holdings announced today that its subsidiary brand, Alani Nu, has notched more than $1 billion in sales over the past 52 weeks—representing a head-turning 72.4% year-over-year sales increase. The company’s impressive success demonstrates that the functional beverage craze may not be merely a passing fad for consumers. Celsius Holdings, which also owns the popular energy drink Celsius, officially acquired Alani Nu last month for $1.8 billion. The brand was originally founded by entrepreneur Katy Schneider and husband Haydn Schneider in 2018, and has since found a growing audience of Gen Z and millennial consumers looking for a low-calorie, …
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Is technology a hero or a villain? That question keeps coming back to me. Especially now, as the world watches the ripple effects of the USAID funding freeze and the relentless wave of climate disasters. Tech companies sit right at the heart of these crises—not as bystanders, but as some of the most powerful players in how they unfold. And yet, tech’s public image has never been more conflicted. On one hand, technology has enabled incredible breakthroughs in humanitarian response. AI can predict floods before they hit. Blockchain helps track aid deliveries in fragile contexts. Real-time data platforms put lifesaving information directly into the hands of frontline…
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At Visa’s ETA Transact event on April 3, the payments giant introduced three new products designed to simplify and secure payment acceptance. These innovations—Authorize.net 2.0, Unified Checkout, and the ARIC Risk Hub—all aim to enhance efficiency and fraud protection for businesses navigating an increasingly complex commercial landscape. By integrating the three new tools, Visa seeks to service businesses end to end—from integrating with existing platforms to accepting more payments, reducing checkout friction, and managing risk efficiently. “Visa is looking to wherever appropriate to invest in next-generation technologies and uplift our products,” says Rob Cam…
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I will never forget the day I realized how rare it is to see businesses support parents—or what a huge impact even the tiniest efforts can make. “We’re just going to run into the store for a few quick things!” I called to my two kids with confidence as I unloaded them from the car, skipping the bulky stroller and putting my 1-year-old in the shopping cart seat. But what should have been a simple trip took a turn when we unexpectedly needed to visit the restroom. As any mom knows, this is where things can start to unravel: You can’t take the cart inside, so what are you supposed to do with your not-yet-walking child while you help the bigger one use the toilet? A…
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In 2021, Eugene Kashuk was looking for a new venture. The Ukrainian entrepreneur realized in the wake of the pandemic that there was a large gap in education. Students were lagging behind, particularly in math. Kashuk started Brighterly, a platform that connects math teachers from all across the globe with students in the United States for private tutoring. Brighterly offers private lessons for $20 per 45-minute lesson—much cheaper than the average rate of about $40 per hour in the United States. In part, Brighterly is able to keep costs down because it uses AI to generate lessons so teachers are able to use their time to focus on their student instead of coming…
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The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. Regardless of whether your company has a strict in-office policy or supports a flexible schedule, the reality is that office attendance is at its highest levels in five years, according to Bisnow. Nobody would argue the need for a healthy office, especially one with more people in it. And if you ask what makes a healthy office, most would say it is one that supports physical health and safet…
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Amid tariff whiplash and the rejuggling of global trade, GE Vernova’s CEO Scott Strazik is finding a way to stay “relentlessly optimistic.” Strazik returns to the Rapid Response podcast to share how the company plans to continue its success as one of Wall Street’s top-performing stocks, despite looming supply chain disruption and market unpredictability. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian. From the team behind the Masters of Scale podcast, Rapid Response features candid conversations with today’s top business leaders navigating real-time challenges. Subscribe to Rapid Res…
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It’s safe to say that worker happiness and well-being is shaky at best. In 2024, just about half of all American employees reported feeling very satisfied with their jobs, and only about a third were happy with their pay or opportunities for promotion. Younger employees seem particularly frustrated by their working conditions: The latest edition of Gallup’s State of the Global Workplace report found that just 34% of workers said they were thriving, with a marked drop from 35% to 31% among those under the age of 35. While this sentiment persists across the American workforce, a new report from the Pew Research Center indicates that blue-collar workers are perhaps the m…
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SoftBank Group will acquire digital infrastructure investor DigitalBridge Group in a deal valued at $4 billion, the companies said on Monday, as the Japanese investment firm looks to deepen its AI-related portfolio. The acquisition would expand SoftBank’s exposure to digital infrastructure as the Japanese conglomerate is positioning its portfolio to focus on artificial intelligence. DigitalBridge shares rose about 9.7% to $15.27 on Monday, following a 45% rise earlier this month after Bloomberg News first reported the acquisition talks. The $16 per share offer represents a 15% premium over DigitalBridge’s closing price on Friday and values the company at $2.92…
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It looks like OpenAI is taking the “new year, new you” approach when it comes to its business strategy. To kick off 2026, the company announced it would soon introduce ads into ChatGPT—which was a bit of a surprise, considering CEO Sam Altman had previously said ads would be a “last resort” as a business model. It’s hard to say how final a resort this is without looking at OpenAI’s balance sheet, but we do know the company is feeling the heat. After Google released Gemini 3 in the fall—which scored well on leaderboards, market share, and plaudits from the AI community—Altman declared a “code red” at OpenAI to ensure that ChatGPT is best in class. And as impressive as …
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The list of Rite Aid drugstores marked for closure continues to grow at a furious pace after the ill-fated pharmacy chain filed for bankruptcy a second time. In a court filing last week, the company said it would move to close 151 additional locations in 10 states, its largest batch of closures since the Chapter 11 process began three weeks ago. Three earlier filings had disclosed a combined 210 closures, as Fast Company previously reported. That means the list of stores that are expected to shutter on an accelerated timeline is now over 360—more than a quarter of Rite Aid’s fleet of 1,277 locations. Fast Company reached out to Rite Aid for more information …
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How did you get to this article? Maybe you opened a link in an email, or you navigated from the Fast Company home page. Perhaps you Googled “agentic AI” and this figured in the results. The point is, you almost certainly clicked, scrolled, tapped, or typed your way here, because that’s the digital grammar that shapes nearly every online experience. But that 30-year-old paradigm is about to change. Agentic AI is ripping up the rulebook, by creating a new layer of intelligent, autonomous mediation between us and the digital world. Personal shopping agents will handle routine purchases, while in the workplace, agents will automate workflows and streamline procurement. …
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For many people, pets provide unconditional love, companionship, and a sense of security. But not all human-pet relationships are beneficial, and some may contribute to stress and anxiety rather than relief. Psychologists have been studying attachment theory for decades. This framework explains how people form emotional bonds, seek closeness, and manage separation. People with secure attachment tend to feel safe in relationships, while those with attachment anxiety may crave closeness but frequently worry about rejection or loss. Just like with human relationships, people form attachment bonds with pets. Some form secure attachments, finding comfort in their pet a…
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Dr. Drew Ramsey is a board-certified psychiatrist and psychotherapist. He is a leading voice in nutritional psychiatry and integrative mental health. He is a fellow of the American Psychiatric Association and the founder of the Brain Food Clinic and Spruce Mental Health. For 20 years, he was an assistant clinical professor of psychiatry at Columbia University. His book Eat to Beat Depression and Anxiety was an international bestseller, and his work has been featured by The New York Times, The Wall Street Journal, the Today show, NPR, and other outlets. What’s the big idea? The time to start working on positive mental health outcomes should not be when a mental heal…
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The most dangerous people in a company are stressed leaders. I say that with full self-awareness. I’ve worked for a few and came uncomfortably close to becoming one myself. I’ve always had an impulsive temperament. On good days, it made me decisive. On bad days, reactive. Add long hours and the pressure of scaling a startup, and my emotional state began to spill onto the team. Focusing on mental health, rest, and mindfulness fundamentally changed how I build my company and how I see my role today. I’m still a CEO, but I’ve also become something else—the “chief energy officer.” What follows is everything I wish I’d known earlier about leading with emoti…
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In large organizations, HR usually has a process for documenting concerns about employees’ effectiveness that can be used either to help fix those problems—or to provide a basis for later termination. One of the central records used for this purpose is the dreaded performance improvement plan, or PIP. If you get called in to see your supervisor and get hit with a PIP, you’re likely to experience a range of emotions. Understanding your emotional reaction and how to cope with it is an important part of moving forward successfully. Let’s consider a range of emotions you might be experiencing and what you should do: Feeling Grief One possibility is that the PIP com…
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The world’s largest retailer has announced massive job cuts before the holidays. On Tuesday, Amazon said in a memo to staff that it will lay off 14,000 employees. Here’s what you need to know about the Amazon layoffs, and why these aren’t the last jobs that Amazon will likely cut in the future. What’s happened? On Tuesday, Amazon’s senior vice president of people experience and technology, Beth Galetti, announced the company was eliminating “approximately 14,000” positions. Galetti sent a memo about the layoffs to Amazon employees, which was then published to the Amazon website. The headcount reduction of 14,000 positions is less than the up to 30,000 job …
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