Blog, YouTube & Content Monetization

Kraft Heinz announced on Tuesday that new CEO Steve Cahillane will join the food giant to help steer its split into two companies. The former head of Kellanova joins the ailing food giant after years of declining sales and slow growth, and as shares are down 75% since 2017. In 2026, the company will split into two independent, publicly traded companies, Global Taste Elevation Co. and North American Grocery Co., with the first focused on condiments and the Heinz ketchup brand, and the second on Oscar Mayer, Kraft Singles, and Lunchables brands. Cahillane comes on board January 1, 2026 and will serve as chief executive officer of the first of those companies, which …

FIFA slashed the price of some World Cup tickets for teams’ most loyal fans following a global backlash and some will get $60 seats for the final instead of being asked to pay $4,185. FIFA said Tuesday that $60 tickets will be made available for every game at the tournament in North America, going to the national federations whose teams are playing. Those federations decide how to distribute them to loyal fans who have attended previous games at home and on the road. The number of $60 tickets for each game is likely to be in the hundreds, rather than thousands, in what FIFA is now calling a “Supporter Entry Tier” price category. FIFA did not specify exactly wh…

If you’ve ever been to a museum or on a school field trip, you may have had a tour guide walk you through a historical exhibit of 19th-century households or of ancient Mesopotamian agricultural tools. Now, a current TikTok trend suggests that one day in the future, those exhibits will be the modern workstation—standing desks, Zoom meeting headsets, and all. The viral series titled “Historical tour of a corporate worker’s desk,” by marketing professional and content creator Heike Young, imagines what that will look like. “Now in those times, it would have been really common for a corporate worker to sit at a desk, much like this one, and be on calls all day,” she …

AI has now arrived at the Treasury Department. Sam Corcos, a former startup leader and Department of Government Efficiency affiliate now serving as chief information officer at the Treasury Department, appears to have approved spending at least $1.5 million on up to 3,000 licenses for ChatGPT, the OpenAI platform, federal spending records show. The agency has obligations to spend $1.5 million on the services, and has already outlaid more than $500,000 for the technology, those records show. Fast Company obtained a user agreement showing that Treasury is allowing employees to use ChatGPT for “authorized” mission purposes. Such purposes include using the technolog…

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. While national active inventory for sale is still rising year-over-year, the pace of growth has slowed in recent months—something we’ve been closely documenting for several months for our ResiClub members. The side-by-side maps below help you to see that decelerated rate of inventory growth: Left map: Year-over-year change in metro level active inventory between November 2023 and November 2024 Right map: Year-over-year change in metro level active inventory between November 2024 and November 2025 Click to expand Between November 2023 a…

The amount of electricity data centers use in the U.S. in the coming years is expected to be significant. But regular reports of proposals for new ones and cancellations of planned ones mean that it’s difficult to know exactly how many data centers will actually be built and how much electricity might be required to run them. As a researcher of energy policy who has studied the cost challenges associated with new utility infrastructure, I know that uncertainty comes with a cost. In the electricity sector, it is the challenge of state utility regulators to decide who pays what shares of the costs associated with generating and serving these types of operations, sometim…

We all have goals, but at least some of the difference in achieving those goals comes down to how you frame them. In a study published in PLOS One, the researchers separated participants’ goals into two basic categories: Avoidance goals: stopping or preventing an undesired behavior. “Stop ignoring interpersonal issues between employees.” So is “stop putting off important tasks.” So is “stop watching so much TV.” So is anything you want, or wish, to stop doing or do less often. Approach goals: adopting a new behavior. “Complete the most important task on my to-do list every day.” So is “Compliment at least one employee every day.” So is “Eat at least one servi…

China will impose tariffs of up to 19.8% on pork imports from the European Union, a drastic drop from preliminary tariffs of up to 62.4%, its Commerce Ministry said Tuesday. The ministry’s announcement followed an investigation the Chinese side launched into imports of pork from the trading bloc after the EU imposed provisional tariffs on China-made electric vehicles. Beijing also levied anti-dumping duties on European brandy, most notably cognac produced in France, though major brandy producers received exemptions. Imports of dairy products from the EU likewise were subject to anti-dumping probes. The EU runs a massive trade deficit with China: over 300 billi…

For many people, the winter holiday period is their favorite time of the year. It’s weeks full of family, friends, gifts, and cozy indoor get-togethers. But those social gatherings are among the main reasons why the flu spreads so readily at this time of year. And this year, a so-called “superflu” variant known as subclade K is set to make things even worse. Here’s what you need to know. When is flu season? Flu season is officially in full swing. It’s the time of year when flu viruses are most rampant, and infections tend to spike before finally decreasing and leveling off. Most people know that flu season usually occurs in the winter months, but the …

An increasing number of companies are finding the much-promised financial gains of implementing artificial intelligence in the workplace have been slow to materialize. But that isn’t stopping many CEOs from spending even more on AI in the coming year. A new study from advisory firm Teneo finds that 68% of CEOs will increase their AI spending next year. A growing number, however, are aware that they need to start showing returns on that investment—and an important part of their job is convincing shareholders to remain patient. “As efforts shift from hype to execution, businesses are under pressure to show ROI from rising AI spend,” the company wrote. “Large-cap CEO…

When Calvin McDonald was appointed CEO of Lululemon in 2018, the activewear brand was a cult brand. But it had the potential to become a retail giant. Chip Wilson founded Lululemon in Vancouver in 1998 as a yoga brand. When he left the CEO role in 2005, the company was generating $80 million a year. In the decade that followed, Lululemon grew steadily, boosted by the broader athleisure trend. But it was McDonald—who previously spent five years delivering double-digit growth as CEO of Sephora Americas—who transformed Lululemon into one of the biggest clothing companies in the world. Over the course of his seven-year tenure, McDonald more than tripled the company’s…

As we count down to the last days of the year, we are looking ahead to what may be one of the next big work trends of 2026: shift sulking. Read on to find out what it is, and what to know about it heading into the new year. What is shift sulking? “Shift sulking is the moment when hourly workers arrive already depleted because the conditions surrounding their work—unpredictable schedules, inconsistent hours, and rising demands—are simply unsustainable,” says Silvija Martincevic, CEO of Deputy, a workforce management platform for hourly workers. “Because millions of shifts run through our platform every week, Deputy sees this deep-seated strain in the data we…

In recent years, organizations have launched neurodiversity and mental health initiatives with the best of intentions: to raise awareness, launch employee resource groups, and create a culture where team members embrace diverse neurotypes and learn to coexist in an ecosystem. Yet, neurodivergent employees still tell me the same thing: they feel misunderstood as they navigate masking, burnout, and eventually leave organizations that genuinely believe they’ve done their best. So, what’s missing? The gap isn’t in policy or process—it’s in our understanding of the emotional landscape inside the neurodivergent experience. Leaders may recognize ADHD or autism as concept…

Like many people, I use AI for quick, practical tasks. But two recent interactions made me pay closer attention to how easily these systems slip into emotional validation. In both cases, the model praised, affirmed, and echoed back feelings that weren’t actually there. I uploaded photos of my living room for holiday decorating tips, including a close-up of the ceramic stockings my late mother hand painted. The model praised the stockings and thanked me for sharing something “so meaningful,” as if it understood the weight of them. A few days later, something similar happened at work. I finished a long run, came home with an idea, and dropped it into ChatGPT to pres…

For many office workers, the typical “lunch hour” is a sad desk lunch of a sandwich or slop bowl supplemented by a rotating schedule of snacks. According to a poll conducted by Yahoo and YouGov, half of employed Americans regularly eat at their workstations. And now they’re sharing it all on TikTok. Office snack content is hooking viewers online with captions such as “WIEIAD” (what I eat in a day) and “what I ate at my 8-4,” featuring office workers’ time-stamped eating schedules. Employees post montages of their morning coffee and breakfast of choice, followed by a time-lapse video of a variety of snacks and beverages consumed at their desk. Some videos have vo…

When the U.S. government cut funding for local news stations, the Knight Foundation moved quickly to help stabilize a rapidly eroding industry. President and CEO Maribel Pérez Wadsworth unpacks the evolving roles of philanthropy and government, and why philanthropic organizations must learn to move at the speed of the news cycle. This is an abridged transcript of an interview from Rapid Response, hosted by former Fast Company editor-in-chief Robert Safian. From the team behind the Masters of Scale podcast, Rapid Response features candid conversations with today’s top business leaders navigating real-time challenges. Subscribe to Rapid Response wherever you get your p…