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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
11,086 topics in this forum
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Fans of the beleaguered retail chain Big Lots will be happy to learn that the first locations to reopen after its bankruptcy last year are currently undergoing a cleaning, remodeling, and re-merchandising process. Their reopening, the first in a series of four waves of “soft openings,” is scheduled for next month. Here’s what you need to know about when and where Big Lots stores will reopen. Big Lots ‘first wave’ locations Variety Wholesalers, the North Carolina-based retail company that has taken control of hundreds of the ailing retailer’s stores, has confirmed with Fast Company that it is gearing up to reopen some of the locations that it has acquired. As Fa…
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America’s butterflies are disappearing because of insecticides, climate change and habitat loss, with the number of the winged beauties down 22% since 2000, a new study finds. The first countrywide systematic analysis of butterfly abundance found that the number of butterflies in the Lower 48 states has been falling on average 1.3% a year since the turn of the century, with 114 species showing significant declines and only nine increasing, according to a study in Thursday’s journal Science. “Butterflies have been declining the last 20 years,” said study co-author Nick Haddad, an entomologist at Michigan State University. “And we don’t see any sign that that’s going to e…
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In my coaching, I pride myself on helping clients get to the root of their issues, instead of offering Band-Aid solutions. At the same time, I’ve found that sometimes people are so overwhelmed with all they have to do that they have difficulty making time for the deeper reflective thought that coaching requires. In these situations, I offer some quick and easy-to-implement best practices to help reduce their sense of overwhelm. Managing your work calendar effectively is one of the most crucial steps toward feeling more in control of your professional life. When your calendar is well-organized, it reduces stress, increases productivity, and ensures that you are focusin…
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The Mojave Micro Mill just broke ground in the Mojave Desert about 85 miles from downtown Los Angeles. It’ll be the first steel mill to open in California in more than half a century when it begins production in two years. More notable, it’ll do so using local sun and wind power, making it the first self-powered, net-zero steel mill in the country. Mojave Micro will make rebar—the thin rods of steel used to reinforce concrete walls and floors—out of recycled scrap steel using a net-zero manufacturing process. Eric Benson, CEO of Pacific Steel Group, which will operate the plant, said the company had started to strategize about a new facility a few years ago. Since powe…
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U.S. pediatricians and infectious disease experts say the fight against rising measles cases nationwide is being hampered by a lack of forceful advocacy for vaccination from government health officials and statements on unproven treatments that are confusing parents. Since January, 505 people have been infected in Texas and more than 90 total in neighboring New Mexico, Oklahoma and Kansas. Two children have died in Texas, including an 8-year-old girl last week, and an adult death in New Mexico is under investigation. The United States has more than 600 known cases and outbreaks in six states, according to HHS. Dr. Sue Kressly, president of the American Academy of …
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A one-day strike by workers at 13 German airports, including the Frankfurt and Munich hubs and all the country’s other main destinations, caused the cancelation of most flights on Monday. The 24-hour walkout, which started at midnight on Sunday, involves public-sector employees at the airports as well as ground and security staff. At Frankfurt Airport, 1,054 of the day’s 1,116 scheduled takeoffs and landings had been canceled, German news agency dpa reported, citing airport traffic management. All of Berlin Airport’s regular departures and arrivals were canceled, while Hamburg Airport said no departures would be possible. Cologne/Bonn Airport said there was no regular …
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Rather than clocking in at a Saturday job or selling old clothes for quick cash, Gen Z has another side hustle up their sleeve: selling their personal data. To take advantage of the nearly seven hours a day Gen Z spend on their phones, a new app called Verb.AI, launched by youth polling company Generation Lab, is now offering to pay young people for their scrolling time. By installing a tracker which monitors what they browse, buy, and stream, Verb creates a digital twin of each user that lives in a central database. From there, companies and businesses can query the data in a ChatGPT-like interface, and get a more accurate picture of consumer preferences than the…
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Venice is charging day-trippers to the famed canal city an arrivals tax for the second year starting Friday, a measure aimed at combating the kind of overtourism that put the city’s UNESCO World Cultural Heritage status at risk. A UNESCO body decided against putting Venice on its list of cultural heritage sites deemed in danger after the tax was announced. But opponents of the day-tripper fee say it has done nothing to discourage tourists from visiting Venice even on high-traffic days. Here’s a look at Venice’s battle with overtourism by the numbers: 5–10 euros (about $6–$11) The fee charged to visitors who are not overnighting in Venice to enter its historic center du…
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If you’re searching for a job, you’ve probably heard about how important it is to tailor your résumé and cover letter, showcasing your measurable achievements, and incorporating relevant keywords from the job description. These elements can make a big difference in catching a hiring manager’s attention. But beyond these essentials, there’s one powerful sentence that can truly set you apart from the rest: the one-liner. According to Sam DeMase, career expert for Zip Recruiter, this line in your cover letter is important because it highlights exactly what employers want to see. “Employers are looking for relevant work experience and aligned skills. So if you’re…
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The Easter holiday is celebrated by billions of Christians around the world. But even if you are not partaking in the festivities, store closures or reduced store hours might impact you. Here’s what to expect on Easter Sunday. Grocery store closures Whether you need to stock up on eggs and chocolate bunnies at the last minute or simply run out of milk, be aware that many supermarkets are closed for Easter Sunday, including Aldi, Costco, H-E-B, and Sam’s Club. For last-minute purchases, try a Trader Joe’s—unless you live in Portland, Maine, where the local stores will be closed. Albertsons, Safeway, Jewel-Osco, Acme, Vons, and Tom Thumb will all be open. …
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The great power competition in the AI Age will probably be between OpenAI and Google, and one of the main battles may be over advertising dollars. OpenAI CEO Sam Altman seemed to describe the world in those terms during an appearance on the Big Technology podcast Monday. OpenAI, which is not yet profitable, is reportedly getting set to sell ads within ChatGPT in an effort to monetize the many free users on its platform. ChatGPT now has an impressive 800 million weekly active users, but only 35 million of them buy subscriptions. The ads, which could help pay for OpenAI’s plan to spend $115 billion on infrastructure by 2029, could show up as soon as early 2026. As …
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Note: This article discusses sensitive topics like suicide and self-harm. If you or someone you know is in danger, please call the national suicide and crisis lifeline at 988. LLM-powered chatbots have brought humans and technology closer together than ever before–but at what cost? Many people have begun turning to LLMs for advice, seeking guidance on anything from fitness plans to interpersonal relationships. But for society’s most vulnerable minds (e.g., adolescents, the elderly, and those with mental health conditions), this intimacy presents a hidden danger. These tools can descend into something darker: enablers for suicide and self-harm (SSH). Chatbots have …
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As the year winds down, many leaders find themselves in a familiar ritual: closing the books, reviewing revenue targets, and drafting ambitious financial goals for the year ahead. These practices are important. But after years of designing teams and advising organizations at different stages of growth, I’ve come to believe that the most valuable year-end ritual has little to do with money alone. Instead, it’s about setting nonfinancial metrics alongside your financial ones. Revenue tells you where your business landed. Nonfinancial metrics tell you why and whether the success you’re chasing is sustainable. They reveal the health of your organization from the insid…
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Many people spend an incredible amount of time worrying about how to be more successful in life. But what if that’s the wrong question? What if the real struggle for lots of us isn’t how to be successful, but how to actually feel successful? That’s the issue lots of strivers truly face, according to ex-Googler turned neuroscientist and author Anne-Laure Le Cunff. In her book Tiny Experiments, she explores how to get off the treadmill of constantly chasing the next milestone, and instead find joy in the process of growth and uncertainty. “You’re probably doing better than you give yourself credit for,” she explained on LinkedIn recently, before offering 10 telltal…
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Adam Becker is a science journalist and astrophysicist. He has written for The New York Times, BBC, NPR, Scientific American, New Scientist, Quanta, Undark, Aeon, and others. He also recorded a video series with the BBC, and has appeared on numerous radio shows and podcasts, including Ologies, The Story Collider, and KQED Forum. What’s the big idea? Tech billionaires like to hype up delusional doomsday fantasies in which they are the saviors and overlords of civilization. Many people may just laugh or disregard these outlandish claims, but a closer look reveals the scary truth of how seriously, specifically, and consequentially these thought leaders are committed to thei…
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When Elon Musk’s foundation sponsored the $100 million XPrize for Carbon Removal—a four-year-long competition to find credible ways to eventually remove a billion tons of CO2—Musk might have expected that a shiny new gadget would win. But the winner of the $50 million grand prize is low tech: spreading rock dust on small, low-income farms in India, Zambia, and Tanzania. The winning startup, called Mati Carbon, is one of a small group of companies using “enhanced rock weathering” to capture CO2 from the air. “We’re trying to speed up something that happens naturally,” says Jake Jordan, the startup’s chief science officer. When it rains, rocks slowly break down in a proces…
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A gust of wind sweeps over bare soil, kicking up enough dirt and dust to cut visibility to nearly zero, and for drivers, the dust storm seems to come out of nowhere. Such conditions resulted in a pileup on Interstate 70 last week in western Kansas involving dozens of cars and trucks that left eight people dead. Blinding dust also prompted New Mexico’s transportation department to close Interstate 25 from the Colorado border southwest to Las Vegas, New Mexico. Hazy or dust-darkened skies have recalled the “Dust Bowl” of the 1930s, when millions of tons of blowing soil buried farms and coated towns across the Great Plains. Lesser storms occur every year, particularl…
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Is technology a hero or a villain? That question keeps coming back to me. Especially now, as the world watches the ripple effects of the USAID funding freeze and the relentless wave of climate disasters. Tech companies sit right at the heart of these crises—not as bystanders, but as some of the most powerful players in how they unfold. And yet, tech’s public image has never been more conflicted. On one hand, technology has enabled incredible breakthroughs in humanitarian response. AI can predict floods before they hit. Blockchain helps track aid deliveries in fragile contexts. Real-time data platforms put lifesaving information directly into the hands of frontline respo…
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Pope Francis left a lasting legacy, not least his appreciation for art. In his 2025 biography, Hope, Francis spoke of his admiration for the Baroque painter Caravaggio. He recalled that during his travels to Rome as a cardinal, he prayed in front of the painting by Caravaggio—The Calling of Saint Matthew. The painting is found in the chapel dedicated to St. Matthew in the Church of San Luigi dei Francesi. The donor of the chapel was a French cardinal, Matthieu Cointerel, who died in 1585. This was the first commission for Michelangelo Merisi da Caravaggio, who was hired in July 1599. A year later, The Calling of Saint Matthew and The Martyrdom of Saint Matthew, depict…
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Known as the self-help guru whose tagline “let them” has encouraged millions to stop worrying what others are doing or saying, and focus on their own personal growth, has another significant lesson: don’t be afraid to keep moving forward to goals. During an interview with Norah O’Donnell on CBS Sunday Morning this week, Robbins said, “If you feel stuck in your life, it doesn’t mean you’re broken. It means that what’s missing in your life is growth. And if I can get you to grow and learn in any area of your life, you start to change.” The 57-year-old mother and former lawyer—who, at one time in her 40s, was unemployed and over a million in debt—shares her motivati…
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“There are boy aquariums all over the United States,” a TikTok creator explains in a recent post. The video then shows a clip of someone carrying a bucket filled with hockey pucks. “Come feed the fish at the boy aquarium with me,” the closed captions read. The person tosses the pucks onto the rink as players skate past. On TikTok, ice hockey arenas have been rebranded as “boy aquariums.” Videos show women tapping against the battered Plexiglas, filming the players warming up and encouraging others to go on a girls’ night to the rink. The players themselves are in on the joke. Earlier this year, the official TikTok of the Canadian junior ice hockey team Monc…
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This weekend, you will need to put on your Sunday clothes—especially a fancy hat—a day early. The 151st Run for the Roses, better known as the 2025 Kentucky Derby, will take off at 6:57 p.m. ET, on Saturday, May 3, at Churchill Downs in Louisville, Kentucky. Twenty three-year-old thoroughbreds have qualified through the “Road to the Kentucky Derby” points system and are ready to leave it all on the track. Here’s what you need to know going into the big race day. Drama on and off the track Trainer Bob Baffert is back after serving a three-year suspension beginning in 2021, which was instituted after the 147th Kentucky Derby winner, Medina Spirit, tested positiv…
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The death of Pope Francis has been announced by the Vatican. I first met the late Pope Francis at the Vatican after a conference called Saving Our Common Home and the Future of Life on Earth in July 2018. My colleagues and I sensed something momentous was happening at the heart of the church. At that time, I was helping to set up the new Laudato Si’ Research Institute at the Jesuit Hall at the University of Oxford. This institute is named after the pope’s 2015 encyclical (a letter to bishops outlining church policy) on climate change. Its mission is rooted in the pope’s religiously inspired vision of integral ecology—a multidisciplinary approach that addresses soc…
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