Blog, YouTube & Content Monetization

With genetically modified organisms (GMOs), there’s no putting the genie back in the bottle. Since their commercial introduction in 1996, bioengineered crops have become a commercial juggernaut, utterly dominating the marketplace in the U.S. and around the world. Even the European Union—long a hotbed of anti-GMO sentiment and regulatory activity—is warming to biotech, and significantly expanding the number of GMO crops accepted for import. Now, as the technology is maturing and costs have decreased significantly, a new wave of biotech innovation—call it GMO 2.0—is in the offing. Emerging startups and established companies alike are using breakthrough technologies to d…

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. While homebuyers and home sellers still see headlines about the housing market being a seller’s market and national home prices reaching all-time highs, a deeper look reveals that several regional housing markets have shifted, giving homebuyers some power. During the pandemic housing boom, from summer 2020 to spring 2022, the number of active homes for sale in most housing markets plummeted as homebuyer demand quickly absorbed almost everything that came up for sale. Fast-forward to the current housing market, and the places where active inventory h…

It looks like brothers Jake and Logan Paul won’t be squaring off in the boxing ring anytime soon. Instead, they are launching a family reality series, Paul American, starting March 27 on HBO Max. Promotional social media posts on Tuesday teasing an “announcement” tricked fans into believing they could be going head-to-head in the ring on March 27. However, it was all a big ruse to create hype for their first foray into reality TV. “We’re the true American family,” Jake Paul says in the series trailer. What exactly that means, you’ll have to tune in to find out. “Everyone thinks they know Jake and Logan Paul—they’re the original superstars of influencer culture a…

Super Bowl ad spots range from just 15 to 60 seconds, but their impact lives on through social media for the days, weeks, and sometimes even years that follow. Although around 50 brands bought broadcast time, less than a week later, only a handful are still being talked about. So how can brands best transform their (very expensive) ads from momentary entertainment to long-lasting conversation pieces? Data from Metricool, a social media analytics tool, shows that the Super Bowl ads with the largest reach and impact are ones that use social media to turn their seconds-long time slot into an all-encompassing experience. “Brands should focus on full-scope coverage, r…

The Walt Disney Company posted first-quarter earnings Wednesday that beat on the top and bottom lines, but it also revealed the start of predicted streaming subscriber losses at its Disney+ service. The service lost 700,000 subscribers over the final three months of 2024, which is the first quarter of Disney’s fiscal year 2025. The media and entertainment giant had warned during its fiscal fourth-quarter report in November that it expected a “modest decline” in core subscribers during the first quarter of 2025. Hulu picks up the streaming slack Total paid Disney+ subscriptions currently rest at 124.6 million, compared with 125.3 million at the end of the fisca…

This year, the most innovative companies in the education sector are tackling a dizzying array of challenges facing students and schools alike—not to mention parents. As a teletherapy platform, Parallel Learning enables schools and special education providers to counsel students and track their progress. Promova, whose mission is to make language learning more accessible to people who are neurodivergent, is the first language learning app to build a dedicated setting for those with dyslexia—a specialized typeface and adjustments to font size and brightness help mitigate some of the most common reading challenges that people with dyslexia experience. EdSights uses AI chatb…

Growing up in Omaha, Nebraska, the Joslyn Art Museum was a hub of culture for surrounding Midwestern towns. No matter how much or how little you knew about fine art, it was the place you could go to see works that you might not otherwise be able to access outside of the coasts. Decades after leaving Omaha, I returned this past December, and while visiting my mother’s house, I noticed a brochure for the Joslyn in her mail pile. It was unusually striking and had a look and feel that was vastly different from the Joslyn’s original brand identity. The old logotype, locked up with a pictorial mark, was traditional and respectable, but also very much tied to the past. The n…

Israa Nasir is a psychotherapist and founder of WellGuide, a digital community for mental health awareness. Her work centers around helping people redefine their relationship with productivity and achievement to lead more mindful, purpose-driven lives. She has been featured in Vox, NBC, and Teen Vogue and invited to speak at Google, Meta, and Yale. What’s the big idea? Productivity isn’t always a good thing. It can be a way to fill the void of unmet emotional needs, perpetuate a constant state of busyness, and erode well-being. For productivity to be healthy rather than toxic—an activity, not an identity—it must come from a place of self-care, balance, and personal…

Even managers with the best intentions can sometimes compromise team morale without realizing it. The art of team management involves balancing professional competence with genuine interpersonal connection. We consulted with 10 experienced industry professionals who shared the common pitfalls that can zap a team’s spirit as well as practical tips to help you avoid missteps and lead a motivated, high-performing group. Shift from micromanagement to autonomy One specific way managers unknowingly harm team morale is through micromanagement. We noticed a roughly 20% drop in employee satisfaction scores and a decline in on-time project delivery whenever team leads checke…

Are you ready for it? February 9 is Super Bowl Sunday. The Kansas City Chiefs are looking for the first-ever “three-peat” in Super Bowl history, while the Philadelphia Eagles are looking for redemption after their last unsuccessful attempt for the Lombardi Trophy . . . against the Chiefs. Super Bowl LIX is a rematch of Super Bowl LVII, in 2023, which the Chiefs won 38-35, and was the start of their three-peat quest. (Fun fact: The term three-peat was actually trademarked by NBA legend Pat Riley back in the late 1980s when he was head coach of the L.A. Lakers. This past week, the NFL struck a deal with Riley to use it if the Chiefs win.) Here’s what you need to know ab…

If the Kansas City Chiefs win the Super Bowl on Sunday, Patrick Mahomes, Travis Kelce, and the rest of their teammates will have bragging rights as the National Football League (NFL)’s first three-peat winners. They’ll also bag a cool $171,000 for the game, each. Before Philadelphia fans accuse the Chiefs of getting special treatment, yes, Eagles players will earn the same amount if they win. And whichever team leaves New Orleans without the Lombardi Trophy will still get a decent consolation prize: A $96,000 paycheck per player. Super Bowl contenders are receiving a better pay raise than most Americans did this year; the game paycheck is about 4.3% higher for th…

Legoland Florida plans to lay off 234 workers, primarily performers, in an effort to be more competitive in central Florida’s thriving theme park market, company officials said. The theme park resort in Winter Haven, Florida, said in a notice to the state of Florida last Friday that the permanent layoffs would start at the end of March and last through the beginning of April. Three-quarters of the workers cited for layoffs were performers, and another fifth also was involved in the entertainment side of the theme park, according to the notice. The theme park resort, whose workers are nonunion, has about 1,500 employees. The theme park resort is owned by Me…

Is your résumé on trend? If it is, you’ll get more interviews. If not, expect to be rejected or ghosted by recruiters and hiring managers. These tips will help you craft a résumé that reflects your success in a changing world. First, understand what’s top-of-mind for CEOs and feature solutions in your résumé. Transformation, artificial intelligence, and return-to-office are more urgent than ever. Transformation CEOs worry that their organizations won’t be viable in 10 years if they don’t transform. So, ask yourself what you’ve contributed to preparing your organization for the future. Then, feature your greatest accomplishments and highest impact in résumé bull…

Amazon is set to release its long-awaited—and delayed—Alexa generative artificial intelligence voice service, said three people familiar with the matter, and has scheduled a press event for later this month to preview it. Once released, it would mark the most significant upgrade to the product since its initial introduction accelerated a wave of digital assistants more than a decade ago. Amazon on Wednesday sent press invites to an event to be held on February 26 in New York featuring the head of its devices and services team, Panos Panay. A spokesperson said the event is Alexa-focused, while declining to elaborate. The new generative AI-powered Alexa represen…

During my tenure at Facebook, now Meta, from 2014 to 2017, posters were plastered all over the grounds. “The job is only 1% done.” “Move fast and break things.” I was struck by one in particular on my first day of orientation: “Nothing at Facebook is someone else’s problem.” No matter my department or title, I had permission to take ownership of a problem and fix it. It’s the corporate version of “If you see something, say something,” or, in this case, do something. The irony is that I’m saying something because I see what Meta is now doing. It is actively making their problem with diversity, equity, and inclusion (“DEI”) everyone else’s problem. To me it’s clear the comp…

It doesn’t take long for Christer Collin and Ola Wihlborg to assemble the newest credenza from Ikea. Collin is a 42-year veteran of the company, specializing in product development. Wihlborg is one of the company’s most senior designers, having created dozens of pieces of furniture sold by the retailer since 2004. The two Swedes are lifting parts and turning hex wrenches in a second-floor conference room in Trnava, Slovakia, just outside the capital, Bratislava. This is where Inter Ikea Group (one of two Ikea parent companies) operates one of its more than 30 furniture and furnishings factories through its subsidiary, Ikea Industry, and where a sizable number of the retai…

Some “copycat” versions of popular weight-loss drugs will soon be restricted in the U.S. The change comes as a federal judge declined an injunction that would’ve allowed compounding pharmacies to keep making more affordable versions. In a Good Morning America segment, Dr. Tara Narula, ABC News chief medical correspondent, explained how compound-drug creation works to meet demand. “When a drug is in short supply, the FDA allows these compounding pharmacies to essentially create copycat drugs. But when the drug companies say, ‘we are able to meet the demand,’ then those compounding pharmacies can no longer sell those drugs,” Narula said. The U.S. Food and Drug Adm…

As many organizations implement return-to-office mandates, the debate around RTO’s impact on performance and culture intensifies. Harvard Business School professor Frances Frei joins Rapid Response to bust popular myths around in-person work, and reveal the surprising—and somewhat contradictory—intentions of many pro-RTO business leaders. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian. From the team behind the Masters of Scale podcast, Rapid Response features candid conversations with today’s top business leaders navigating real-time challenges. Subscribe to Rapid Response wherever y…

Even tech giant Apple couldn’t prevent its artificial intelligence from making things up. Last month, the company suspended its AI-powered news alert feature after it falsely claimed a murder suspect had shot himself, one of several fabricated headlines that appeared under trusted news organizations’ logos. The embarrassing pullback came despite Apple’s vast resources and technical expertise. Most users probably weren’t fooled by the more obvious errors, but the incident highlights a growing challenge. Companies are racing to integrate AI into everything from medical advice to legal documents to financial services, often prioritizing speed over safety. Many of these a…

Brendan Vaughn, editor-in-chief of ‘Fast Company,’ interviews Credo AI’s CEO on AI governance trends at the World Economic Forum 2025. View the full article

A jet with 60 passengers and four crew members collided with an Army helicopter Wednesday while approaching the Ronald Reagan National Airport near Washington. The aircraft plummeted into the Potomac River, and multiple people were killed. The crash occurred in some of the most tightly controlled and monitored airspace in the world, just over 3 miles (5 kilometers) south of the White House and the U.S. Capitol. Here are some things to know about the collision: The crash The midair crash happened around 9 p.m. when a regional jet at the end of a flight from Wichita, Kansas, collided with a military helicopter on a training exercise, according to the Federal Aviati…

OpenAI is further proving that 2025 is the year of agentic AI. The artificial intelligence giant revealed another new feature from ChatGPT this week, called Deep Research, which it claims can gather research from across the web and summarize it in easy-to-read reports. “Deep research is OpenAI’s next agent that can do work for you independently—you give it a prompt, and ChatGPT will find, analyze, and synthesize hundreds of online sources to create a comprehensive report at the level of a research analyst,” the company wrote in a Sunday blog post. Every output shows clear citations and a summary of the agent’s thinking. The tool is powered by its upcoming Ope…

For two guys about to fly a camera rig 30 miles per hour above the heads of clashing players, Alex Milton and Vinnie Scaffidi seem utterly at ease. Despite the fact that some 100 million people are about to watch their work in real time during Super Bowl LIX, the SkyCam pilot and operator, respectively, are not daunted. They’re ready. They got to New Orleans around 10 days before the big game. They’ve set up. They’ve rehearsed. They’ve got the entire season under their belt. And, well, now is the fun part. “It’s exciting to get to the end of the year and everyone’s playing for real,” from the camera people to the production crew to the players themselves, Milton says…