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Blog, YouTube & Content Monetization

The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.

  1. After making his mark in Silicon Valley, Icelandic designer and tech mogul Haraldur “Halli” Thorleifsson is now solving a far more analog problem: the inaccessibility of local storefronts. As a wheelchair user, Thorleifsson knows firsthand how exclusion can be built into a city. “If you don’t see anyone using a wheelchair,” he says, “it’s not because they don’t exist—it’s because they have nowhere to go.” Thorleifsson has experienced such access barriers to public spaces throughout his life, but the turning point came on a late-night walk with his family in downtown Reykjavík, when he couldn’t join his son in a corner store because of a single step at the entrance. …

  2. It’s World Happiness Day, otherwise known as International Day of Happiness, but if you’re not feeling the love, you’re not alone. Many Americans aren’t that happy, according to the World Happiness Report 2025, which ranks happiness across nations. In fact, America doesn’t even make the top 10 or top 20 happiest countries in the world, and instead now sits at No. 24—earning its lowest ranking yet. (Spoiler alert: Finland once again is the happiest.) The report, which asked people from 140 countries to evaluate their life, looked at six major factors to predict happiness: GDP per capita, social support, healthy life expectancy, freedom, generosity, and perceptions…

  3. At NVIDIA’s developer conference on Thursday, a large group of energy companies—along with a few technology companies—announced plans to collaborate on building AI models and apps aimed at improving the generation and distribution of electric power. The initiative, called the Open Power AI Consortium, is organized by the Palo Alto-based Electric Power Research Institute (EPRI). Founding members include Nvidia, Microsoft, AWS, and Oracle. Notably absent from the group are all of the leading developers of frontier AI models such as Anthropic, Google, or OpenAI. “This is about getting the right data, and getting it clean, so that it can be used for AI,” Jeremy Rens…

  4. Market manipulation in the cryptocurrency world is rampant—and fewer than 500 people are responsible for as much as $250 million a year in profits and over $3.2 trillion in artificial trading, according to a new study published on Cornell University’s preprint server arXiv. Honglin Fu and colleagues at University College London have developed a tool that can track the coordination of pump-and-dump schemes, where crypto coin holders artificially inflate the price of a cryptocurrency by touting fake recommendations and generating nonexistent hype, making ordinary people intrigued enough to buy into a cryptocurrency before the owners then pull their stake and crash the p…

  5. Everyday Health Group, a division of Ziff Davis, announced on Wednesday that it has acquired theSkimm, the newsletter and media brand dedicated to giving women the information they need to make confident decisions. TheSkimm was cofounded by Carly Zakin and Danielle Weisberg in 2012. They met in college, and then reconnected years later while working as news producers for NBC. The company began as a daily newsletter that was an essential daily news digest for millennial women (and men). Today, it offers multiple newsletters, podcasts, and a mobile app. It also houses Skimm Studios, which creates video and audio content, as well as SKM Lab, which allows brands to …

  6. The U.S. Justice Department is doubling down on its attempt to break up Google by asking a federal judge to force the company to part with some of the technology powering the company’s digital ad network. The proposed dismantling coincides with an ongoing federal effort to separate Google’s Chrome browser from its dominant search engine. The government’s latest proposal was filed late Monday in a Virginia federal court two-and-half weeks after a federal judge ruled that its lucrative digital ad network has been improperly abusing its market power to stifle competition to the detriment of online publishers. In a 17-page filing, Justice Department lawyers argued tha…

  7. Neri Karra Sillaman is an adviser and speaker who was recently recognized on the Thinkers50 “Radar” list for 2024 as one of the top 30 emerging management thinkers. She is an adjunct professor and entrepreneurship expert at the University of Oxford, and founder of Neri Karra, a global luxury leather goods brand that has been manufacturing for leading Italian labels for over 25 years. A former child refugee, she brings a powerful perspective on resilience, cultural innovation, and ethical business to her work. Her insights have been featured in Harvard Business Review, Fast Company, Forbes, and Fortune. What’s the big idea? It’s no coincidence that immigrant-led bus…

  8. After all these years, Napster is apparently worth $207 million. That’s how much artificial intelligence and extended reality company Infinite Reality purchased the former file-sharing service for on Tuesday. Under its new ownership, Infinite Reality said Napster will become a virtual concert venue that sells physical and virtual merchandise to musicians’ super fans and is capable of hosting social listening parties and gamifying fan engagement and loyalty. “By acquiring Napster, we’re paving a path to a brighter future for artists, fans, and the music industry at large,” Infinite Reality CEO John Acunto said in a statement. “This strategic move aligns with Infini…

  9. Over the last year, Gap has been popping up in an unexpected place for a heritage casual wear brand: the red carpet. Last July, Anne Hathaway wore a white shirt dress with matching bralette and Bulgari jewelry. In December, Demi Moore appeared in a black knit jersey dress and moto jacket. And just this past February, Timothée Chalamet showed up in a black satin workwear set. Zac Posen, Gap Inc.’s executive vice president and creative director, had designed all of them under the new label, GapStudio. And now, Gap is bringing GapStudio to the masses as it officially launches the new, higher-end Gap sub-brand, designed to elevate Gap’s perception, extend its reach to yo…

  10. Hiring professionals who see countless job applications every year begin to notice patterns of red flags that can instantly disqualify a candidate. Here, experts share their thoughts on the most commonly made mistakes. Avoid the White Fonting Trick Surprisingly, many candidates still use the “white fonting” tactic on their résumés. This practice stems from an outdated piece of advice that has spread over time: include extra keywords or copy the entire job description, reduce the font size, and change the color to white. The intention is to make the text invisible to the eye but still detectable by applicant tracking systems. It’s essentially an attempt to game the …

  11. What does the future of computing look like? Is it voice chat? Floating holographic displays? A generative AI fever dream with no escape? At Salone de Mobile—the annual design fair in Milan—Google is suggesting something less literal: It’s light that’s as pliable as fabric. Since first attending in 2018, Google has become a staple of Milan’s annual design festival, where the installations draw long lines and buzz. The company has measured how different rooms make you feel, demonstrated that water informs their design, and explored the ties of color and emotion through immersive spectacles. This year, Google’s project is called Making the Invisible Vis…

  12. With Memorial Day behind us, America’s summer travel season is now in full swing. While flyers should be aware of how to find great fares and the best apps to use when taking a vacation overseas, they should also be mindful of a few new rule changes going into effect at popular airlines, which could impact their trips. Those changes are happening at two of America’s most well-known airlines—Southwest and United—and include alterations to the airlines’ free baggage and check-in policies, respectively. Here’s what to know about the changes and when they go into effect. Southwest’s signature “Bags Fly Free” policy changes on May 28 On Wednesday, May 28, Southwest’…

  13. Financial markets are volatile. Consumer confidence is at its lowest level in five years. Economists say recession risks are rising. It all adds up to financial uncertainty for a lot of Americans. Roughly half of U.S. adults say that President The President’s trade policies will increase prices “a lot,” according to a recent poll by The Associated Press-NORC Center of Public Affairs Research. And about half of Americans are “extremely” or “very” concerned about the possibility of the U.S. economy going into a recession in the next few months. Matt Watson, CEO of Origin, a financial planning app, says it’s a period of uncertainty for everyone, including experts. “No one…

  14. It’s rare for a company to give up more than a decade of brand recognizability for a new name. It’s even rarer for said company to trade their name for the name of a younger, less well-known company. But that’s exactly what Grammarly, the writing and grammar assistant tool with 40 million daily active users, is doing. Starting today, Grammarly is rolling out a massive, all-encompassing rebrand to become “Superhuman.” “Naming a company is like naming a kid,” says Grammarly CEO Shishir Mehrotra. “Renaming your 16-year-old is, like, 10 times harder. Swapping the name of your 16-year-old and your 11-year-old is 100 times harder. That’s probably what we’re doing.” …

  15. As a nearly 60-year-old brand, Hot Wheels has been a playroom staple for generations of children. But while the tiny cars and buildable track sets have managed to find their way into the playrooms of millions of children, the looping, curving track pieces have always been a bit of a challenge to actually put together. Mattel, which created the Hot Wheels brand in 1968, knows this is a pain point, especially at the younger end of their target market. Recent research found that less than a third of kids aged 3 to 6 are able to assemble Hot Wheels track sets without help. “That to us was a really big call to say that we need to approach this in a different manner,” says …

  16. You’ve been knocking it out of the park. Your projects deliver, your name comes up in leadership meetings, and now you’ve been tapped for the next step: your first management role. It’s exciting. It’s validating. But it’s also a lot like stepping off a cliff with no parachute—especially if no one’s told you what leadership really requires. In fact, nearly half of first-time managers report feeling unprepared when they take on their new roles. Why? Because being a high-achieving individual contributor is a completely different job than managing people. It’s not a promotion—it’s a profession. So, before you accept that new title and the “corner Slack channel” that c…

  17. The next frontier of consumer tech isn’t just about adding more screens to your life or boosting your devices’ processing power. Instead, it’s empowering users to accomplish more, from powerful new maker tools to more efficient skincare solutions. On the home front, assistive robots are suddenly in reach, and AI cameras are learning to provide better pet care instead of just surveilling humans. Of course, there’s cool screen-related stuff too, including wildly thin foldable phones and increasingly immersive AR glasses. Anker For 3D printing onto pretty much anything Printing 3D textures onto materials such as wood and metal usually requires industrial-grade tools, but A…

  18. The cybersecurity community went on alert when Anthropic announced on April 7, 2026, that its latest and most capable general-purpose large language model, Claude Mythos Preview, had demonstrated remarkable—and unintended—capabilities. The artificial intelligence system was able to find and exploit software vulnerabilities—the most serious type of software bugs—at a rate not seen before. The news ignited concern among the public, world governments, and the information technology sector about the capabilities of today’s AI to undermine cybersecurity, with some people framing the model as a global cybersecurity threat. Claiming that it would be too risky to release …

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  19. The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. This year, I launched my first direct-to-consumer product: Scribbly, an AI-powered children’s book company that puts your kid right into the story. Until now, I’ve mostly built apps for businesses, and collecting user feedback for those projects has been straightforward and structured. The D2C world is different. Read the Google reviews of any hotel or restaurant, and you’ll get a feel for…

  20. DNA testing firm 23andMe has filed for Chapter 11 bankruptcy protection. The once high-flying San Francisco company—which provides DNA analysis to offer insights into ancestry, health traits, and genetic risks—is aiming to sell itself after facing significant challenges, including rejected acquisition offers and declining market value in the wake of a 2023 data breach that impacted millions of users. In addition, CEO Anne Wojcicki has stepped down, and CFO Joe Selsavage will serve as interim CEO during the restructuring process, 23andMe said on Sunday. The company plans to continue operating as it seeks a buyer. The bankruptcy filing punctuates a stunning dow…

  21. How did you get to this article? Maybe you opened a link in an email, or you navigated from the Fast Company home page. Perhaps you Googled “agentic AI” and this figured in the results. The point is, you almost certainly clicked, scrolled, tapped, or typed your way here, because that’s the digital grammar that shapes nearly every online experience. But that 30-year-old paradigm is about to change. Agentic AI is ripping up the rulebook, by creating a new layer of intelligent, autonomous mediation between us and the digital world. Personal shopping agents will handle routine purchases, while in the workplace, agents will automate workflows and streamline procurement. …

  22. The elephant enclosure at your local zoo is an interesting place to be. But until 20 years ago, it was somewhere you’d encounter in person—with reverence and intimacy. A video uploaded by YouTube cofounder Jawed Karim 20 years ago today changed that. Karim wanted to test out the capabilities of a new website he and his colleagues had developed—what they called YouTube—and needed content to share with the world. It was designed to be filler: That much is evident in the halting presentation of the 19-second video. But beyond its role as a historical footnote—the video that gave birth to YouTube, the cultural phenomenon that has reshaped our consumption habits and …

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