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Allbirds shoe brand announced on Wednesday that it will close almost all of its U.S. stores by the end of February (except for two outlets) and go online, turning to e-commerce instead. It will continue to operate two London-based brick-and-mortar locations as well. Fast Company has reached out to Allbirds for more details about the locations that will be closing. “This is an important step for Allbirds, as we drive toward profitable growth under our turnaround strategy,” Allbirds CEO Joe Vernachio said in a statement. “We have been opportunistically reducing our brick-and-mortar portfolio over the past two years. By exiting these remaining unprofitable doors, we …

A decade ago, when Claire Burgi moved to New York City, she decided to cut meat out of her diet. The 33-year-old actor and audiobook narrator, who lives in Queens, grew up in California, where she’d seen the effects of climate change firsthand. She knew that meat consumption was a major driver of greenhouse gas emissions and that vegetarianism was a way to help conserve resources and reduce pollution. “When I was young, it rained a lot,” she says. “Now, it rains much less. All the fires are astoundingly horrific.” The December 2017 Thomas wildfire burned more than 280,000 acres in and around Burgi’s hometown of Ventura, just north of Los Angeles. “I just didn’t w…

Apple’s iPhone sales soared to a new quarterly record during the holiday season, despite artificial intelligence blunders that prompted the technology trendsetter to get a helping hand from Google. The October-December results announced Thursday reflect the allegiance of Apple’s fans, who eagerly snapped up the latest iPhone 17 models even though the company still hasn’t delivered on its 2024 promise to smarten up the device’s Siri assistance with AI. Apple tried to offset its AI miscues with a new “liquid glass” design for the iPhone 17 and older models installed by way of a free software upgrade released last September. That formula helped produce iPhone sales of $85.…

You are going to want to turn up the volume on your television sets. It’s time for the 68th Grammy Awards, which take place on Sunday, February 1. The movers, shakers, and singers of the Recording Academy are primed to put on one heck of a concert at the Crypto.com Arena in Los Angeles. Let’s take a look at the host, nominations, and upcoming changes before we dive into how to tune in and jam. Who is hosting the 2026 Grammy Awards? Trevor Noah is back for his sixth consecutive year as the master of ceremonies. This is going to be his last hurrah, though. In fact, he almost didn’t do the honors this year. Executive producer Ben Winston told the Los Ange…

A variety show that’s still revered for its absurdist, slapstick humor debuted 50 years ago. It starred an irreverent band of characters made of foam and fleece. Long after “The Muppet Show”‘s original 120-episode run ended in 1981, the legend and legacy of Miss Piggy, Fozzie Bear, Gonzo and other creations concocted by puppeteer and TV producer Jim Henson have kept on growing. Thanks to the Muppets’ film franchise and the wonders of YouTube, the wacky gang is still delighting, and expanding, its fan base. As a scholar of popular culture, I believe that the Muppets’ reign, which began in the 1950s, has helped shape global culture, including educational television.…

Discounting has been part of retail’s toolkit for decades, and it can be effective, especially during high-stakes shopping seasons. But as promotions become more frequent across the industry, companies are taking a closer look at the downside: Short-term sales gains don’t always come with long-term loyalty or durable margins, and customers remember how a brand made them feel far more than what they saved at checkout. What’s often missing from the conversation is the role of experience-led value. Loyalty isn’t built through price alone—it’s built through moments that make a customer feel recognized, appreciated, and confident they made the right choice. When brands com…

As AI takes on more analytical and operational decision-making, the leaders who will stand out are those who can do what machines can’t: read emotional cues, build trust, and inspire teams to act. In this new landscape, emotional intelligence is more than a soft skill. It’s becoming the core differentiator of effective leadership. I once advised a CEO whose metrics looked flawless. Revenue was rising, costs were under control, and the company was steadily gaining market share. Yet during their board review, the room was uncomfortably quiet. “The results are fine,” one board director finally admitted. “But people don’t trust him anymore.” Spreadsheets might…

Mark Cuban’s enthusiasm for artificial intelligence is well known. He has called the technology the “ultimate time-saving hack” and bluntly stated that if you’re not learning AI, “you’re f—ed.” But with his latest investment, the billionaire bypassed the plethora of AI startups and focused instead on something more human-centered. Cuban has invested an undisclosed amount in live events company Burwoodland, which produces nightlife experiences throughout the U.S., Canada, and Europe. The investment will make him a minority owner in the company. Founded in 2015 by Alex Badanes and Ethan Maccoby, the New York City-based company says it has sold more than 1.5 million…

The news cycle is seemingly always full of OpenAI stories. The state of various investments from fellow tech giants like Nvidia and Microsoft, the competitive landscape between other big AI players like Google and Anthropic, and, of course, the more existential questions surrounding the direction of artificial intelligence and its impacts on society. For its new Super Bowl campaign, OpenAI is focusing on a simpler narrative: how ChatGPT helps people build things that have real-world impact. The company will roll out a 60-second national spot during the big game, but it has also made three regional ads, which are debuting exclusively on Fast Company. The regional s…

If you ask journalists and PR professionals what they fear most from AI, typically they’ll say variations of the same narrative: AI will make content so easy to create that their roles will have little to offer. Virtually any AI model today can write passable articles and pitches (and lots more), so it feels like the value of the human touch is questionable at best. It is true that AI is automating big parts of knowledge work, and exactly how that plays out in media and adjacent industries is still being determined. At the same time, AI is transforming information discovery. Billions of people now get information from AI experiences—either chatbots or synthetic summar…

It looks like a standard shipping container. But a metal box at a London factory is aimed at solving one of the shipping industry’s biggest challenges: how to cut CO2 emissions on cargo ships. The tech, from a startup called Seabound, can capture as much as 95% of the CO2 emissions from the exhaust on ship. The company is now preparing to install a set of the containers on a cargo ship in its first commercial deployment after years of development and pilot tests. “The shipping industry is one of the last hard-to-abate sectors,” says 30-year-old CEO Alisha Fredriksson, who cofounded the company in 2021 after working as a consultant and seeing the need for a new…

A few months ago, I walked into the office of one of our customers, a publicly traded vertical software company with tens of thousands of small business customers. I expected to meet a traditional support team with rows of agents on the phones, sitting at computers triaging tickets. Instead, it looked more like a control room. There were specialists monitoring dashboards, tuning AI behavior, debugging API failures, and iterating on knowledge workflows. One team member who had started their career handling customer questions over chat and email (resetting passwords, explaining features, troubleshooting one-off issues, and escalating bugs) was now writing Python scripts…

As Valentine’s Day approaches, finding the perfect words to express your feelings for that special someone can seem like a daunting task—so much so that you may feel tempted to ask ChatGPT for an assist. After all, within seconds, it can dash off a well-written, romantic message. Even a short, personalized limerick or poem is no sweat. But before you copy and paste that AI-generated love note, you might want to consider how it could make you feel about yourself. We research the intersection of consumer behavior and technology, and we’ve been studying how people feel after using generative AI to write heartfelt messages. It turns out that there’s a psychologica…

When most founders begin their journey, they focus on a good product and the right market. But what happens when your customers don’t yet know they have a problem? What happens when there’s no market, even when you know you have a solution people need? It’s rare to find success stories of simultaneous company and market building because it’s not a challenge that every organization faces. But if you’re innovating within your industry, it’s a problem you should expect and prepare for because it means having to operate in two realities—the internal reality where you know the challenges in your industry and how you’re going to solve them, and the external reality where no…

Right now, criminal and state-sponsored hackers are intercepting and storing encrypted data they cannot yet decode. Likely targets include everything from corporate secrets and medical records to legal agreements and military communications. Why would these actors bother to steal data they can’t read? Because they are betting on developments in quantum computing that will eventually let them crack this encrypted data wide open. This isn’t a fringe theory. The NSA (National Security Agency), NIST (National Institute of Standards and Technology), and ENISA (European Agency for Cybersecurity) are all treating this “harvest now, decrypt later” scenario as a live threat th…

The AI boom began with ChatGPT and chatbots. Now chatbots are starting to “grow arms and legs,” as developers say, meaning they can use digital tools and work independently on a human’s behalf. The open-source platform OpenClaw is notable because it lets people build agents with far more autonomy than those offered by big tech. OpenClaw agents can control a browser, send emails, do multi-step planning, and pursue persistent goals. Users often interact with them through iMessage or Discord, with the agent hosted locally on a Mac mini. One user’s agent reportedly negotiated with several car dealerships and shaved four grand off a car’s price while its owner was in a mee…

AI is helping teams build software and tools faster than ever—but that doesn’t mean we’re building smarter. I’ve seen entire prototypes spin up in a day, thanks to AI coding assistants. But when you ask how they were built, or whether they’re secure, you get a lot of blank stares. That’s the gap emerging now, between what’s possible with AI, and what’s actually ready to scale. What looks like progress can quickly become a liability. Especially when no one’s quite sure how the thing was built in the first place. Before you go all-in on AI-assisted coding, check these five fault lines: 1. You can’t govern what you can’t see. Perhaps the most overlooked ri…

I’ve been using ChatGPT and other AI tools recently for quite a few things. A few examples: Working on strategy and operations for my latest business venture, Life Story Magic. Planning how to get the most value out of the Epic ski pass I bought for the year, while balancing everything else. Putting together a stretching and DIY physical therapy plan to get my shoulders feeling better during gym workouts. Along the way, I’ve done what I think a lot of AI power users eventually wind up doing: I’ve gone into the personalization and settings and told the chatbot to be neutral, direct, and just-the-facts. I don’t want a chatbot that tells me “That is a bril…

For the last several years, enterprises have treated AI as something to test. A pilot here, a proof of concept there. That era is ending. According to new global DeepL research, a survey of 5,000 global executives on the impact of AI agents reshaping business, 69% expect AI agents to fundamentally change how their companies operate in 2026. Nearly half anticipate major transformation, while another quarter say that change is already underway. This moment didn’t arrive overnight. While 2025 was the year agentic AI moved from theory to application, enterprises are making the shift structural this year. Leaders are no longer asking whether AI works but rather deciding wh…

AI is reshaping how work gets done in institutions, both public and private. However, the impact is uneven—consumer AI chat interfaces like ChatGPT, Copilot, Claude, and Gemini are fundamentally mismatched to the realities of government work. That doesn’t mean government agencies aren’t turning to AI. They cannot hire their way to capacity, so they’re looking to technology to lighten the load. More than half of local governments report difficulty filling positions, a problem especially potent in larger metros. San Francisco’s local government, for example, has more than 4,700 open positions. Since 2020, state government employment has increased, but much of that is a …

The American promise is one of equal opportunity, but in most of our communities today, access to the resources that enable prosperity are too far out of reach. That’s because there is one unseen factor that influences who is able to thrive and who cannot: capital. The flow of capital into communities has a dramatic effect on which kind of people can open small businesses, buy homes, and generally participate in the American Dream. Places that are already thriving are able to easily access capital. Banks see these neighborhoods as a “safe bet” and will readily support the opening of new businesses, construction of new homes, and mortgage lending. But those places …

Accessibility is often treated as a technical problem. Does it meet standards? Is it ergonomic? Is it safe? Those questions matter, but they are incomplete. Many products fail not because they don’t function, but because they make the user feel singled out. Shame is one of the most powerful barriers to product adoption, and it is rarely discussed in design reviews. People delay using canes, grab bars, hearing aids, or mobility supports even when they would meaningfully improve daily life. Why? Because many products still communicate something the user does not want to say out loud: Something is wrong with me. If we want accessible design to succeed, and we want pe…

Last night’s surprise announcement from Netflix that it was abandoning its Warner Bros. takeover bid in the wake of a “superior” offer from Paramount Skydance has sent shockwaves through both Hollywood and Wall Street. And investors in all three companies have reacted strongly. Here’s what you need to know. What’s happened? Yesterday, Warner Bros. Discovery said it has determined that a revised bid for its cinema and television properties from Paramount Skydance was a “superior proposal” to Netflix’s long-standing offer of $82.7 billion. Paramount, which has been in a hostile bidding war with Netflix over the movie studio, issued a new proposal to Warner Br…

The other night, I heard cabinets opening in the kitchen and the shuffling of bags and containers. My husband was looking for snacks with our 9-year-old. After, he got him ready for bed, read him a book, and ordered us dinner. Then he sat down at his laptop and worked until 9 p.m. As I unloaded the dishwasher, I realized two things. First: My husband was killing it. Second: The second shift isn’t women’s work anymore. It’s everyone’s burnout. The second shift, rewritten In 1989, sociologist Arlie Russell Hochschild introduced “the second shift” to describe what happened when women got home from their paid job to an unpaid one: making dinner, folding laundry, shuttl…

If you’re in need of a winter pick-me-up, look no further than your local IHOP. The pancake chain just reminded folks that its yearly National Pancake Day holiday is about to take place. To celebrate, IHOP will be dishing out some free buttermilk pancakes all day long. The breakfast chain will be giving out free short stacks of buttermilk pancakes on Tuesday, March 3, from 7 a.m. until 8 p.m. That means whether you’re in the mood for pancakes for breakfast, lunch, or dinner, IHOP will grill them up for free. The deal is only good for guests who are dining in and other flavors aren’t included in the deal—just the original buttermilk recipe. “As the leader in bre…