What's on Your Mind?
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As tech companies race to build more AI data centers, your electric bill is probably going up. And while some companies are prioritizing adding clean energy to accommodate their intensive demands, climate pollution is also climbing as utilities turn to gas or even coal to support our chatbot habits. But there might be another way for new data centers to get the enormous amount of energy they plan to use. A recent report from the nonprofit Rewiring America suggests that instead of building new power plants, hyperscalers—the Big Tech companies whose data centers provide the backbone to cloud computing—could help homeowners install new solar panels, batteries, and heat p…
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If I were to grade the five boxes across every Strategy Choice Cascade that I have ever seen, the How-to-Win (HTW) box would get the lowest grade—even lower than Enabling Management Systems, which is the least understood box. To remedy the weakness, I am dedicating this Playing to Win/Practitioner Insights (PTW/PI) to Why the How-to-Win Strategy Choice is So Hard: How to Overcome the Challenge. And as always, you can find all the previous PTW/PI here. Key feature of weak HTW choices I have talked extensively about the key weakness of HTW choices both in a previous piece in this series, From Laudable List to How to Really Win, and in my viral video, A Plan is Not a …
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The first Mission: Impossible film came out in 1996 when star Tom Cruise was 34 years old. Fast-forward to Memorial Day weekend 2025: Cruise is 62 and there’s speculation that Mission: Impossible – The Final Reckoning could be the last movie in the franchise. Is this just a marketing ploy to get fans in theaters to kick off the summer blockbuster season? Who knows. Let’s take a look at the history of these films, their box-office earning power, and what Cruise himself has said about the movies over the years. A brief history of the Mission: Impossible franchise The Mission: Impossible films are based on the 1966 TV series of the same name, which was created by…
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In the Star Trek universe, the audience occasionally gets a glimpse inside schools on the planet Vulcan. Young children stand alone in pods surrounded by 360-degree digital screens. Adults wander among the pods but do not talk to the students. Instead, each child interacts only with a sophisticated artificial intelligence, which peppers them with questions about everything from mathematics to philosophy. This is not the reality in today’s classrooms on Earth. For many technology leaders building modern AI, however, a vision of AI-driven personalized learning holds considerable appeal. Outspoken venture capitalist Marc Andreessen, for example, imagines that “the AI tut…
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In 2013, when Meredith O’Connor was 16, the music video for her debut single “Celebrity” went viral. Afterward, she channeled her own stardom into championing childhood mental health: As a hyperactive kid, O’Connor says she was often the subject of bullying, and when her music career gave her a platform, she was eager to use it to advocate on behalf of other victims. “I knew my fan base was younger, but I didn’t know how many people would resonate with mental health challenges,” she says. “I realized there were millions of gifted people that are being marginalized, and that’s when I really wanted to start the mental health study.” Since blowing up YouTube over a…
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Anyone who has spent time in a workplace knows the “go-to” person. They are the colleague who can figure things out when others cannot, and who steps in when something complicated needs to get done. Early in your career, becoming that person feels like success. In many ways, it is. Being capable accelerates opportunity. Leaders notice you, people trust you, and your reputation grows. But over time, something subtle happens. The more capable you prove yourself to be, the more people rely on you. I call this the capability curse. The capability curse occurs when someone’s proven ability to solve problems leads others to depend on them for nearly every challe…
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When Apple removed the headphone jack from the iPhone 7 in 2016, the backlash was immediate and fierce. Tech reviewers called it “user-hostile and stupid.” Customers created petitions. Competitors ran ads mocking the decision. Yet today, wireless earbuds are ubiquitous, and the decision looks prescient rather than foolish. What Apple understood—and what most future-ready leaders eventually learn—is that meaningful innovation requires disappointing people strategically. This isn’t the leadership advice you typically hear. We’re told to inspire, to build consensus, to bring everyone along. But an uncomfortable truth lurks beneath these platitudes: as your impact gro…
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Remember that scene in The Devil Wears Prada when Miranda Priestly silences Andy Sachs with a perfectly delivered monologue about a cerulean blue sweater? Andy had dismissed it as trivial—just another fashion detail. But Miranda’s lesson wasn’t about the sweater. It was about power: When you think you’re outside the system, you’re actually reinforcing it. You can’t opt out of the fashion system. You can only choose whether you’re aware of it. In an era obsessed with authenticity, what we wear is the first language we speak. Yet most leaders remain unconscious of this language’s strategic power. They treat their closets like personal decisions rather than professional …
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Picture a jazz quartet mid-performance. The bassist anchors the rhythm with meticulous precision—years of practice evident in every note. The saxophonist, meanwhile, closes her eyes and ventures into uncharted melodic territory, responding to something she heard in the drummer’s improvised fill three bars ago. What you’re witnessing isn’t chaos, nor is it rigid execution. It’s something far more valuable: the dynamic interplay between discipline and imagination that produces work no one has ever heard before. This is exactly the capability that distinguishes organizations that merely survive disruption from those that shape it. In an era defined by the rapid-fire …
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One of the great tales from basketball lore is how coach Phil Jackson led teams like the Bulls and the Lakers to dynasty status. Working with legends like Michael Jordan and Kobe Bryant, he might have let the all-stars run the show. Instead, his success hinged on transparency. Jackson gave players clear, constructive feedback. For example, he urged Jordan to cut back on scoring and involve his teammates more, recognizing that team success required more than a scoring leader. It’s a valuable lesson for business leaders today. Feedback can be tough to give. It can be uncomfortable. But withholding honest feedback is a disservice—to employees and to the company. As C…
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Waking up in the middle of the night used to spike my anxiety. I’d panic about losing sleep, which would only lead to more lost sleep, and more panic, until I wore myself out or the sun came up. But over time, I realized that those wakeups weren’t always bad. Some of my thoughts during those half-asleep moments turned out to be surprisingly useful. They helped me generate article ideas or navigate complex, ambiguous problems. Eventually, I saw that this altered state of wakefulness let me engage with life’s challenges in ways I couldn’t during the day. It turns out that I wasn’t alone. Your mind in the middle of the night In a well-known study from 2022 tit…
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Thinking forward is an automatic process. Cause, then effect. Input, then output. A to B. It feels logical—and normal to start with a conclusion, then find justification around it. But we can always take our thinking a step further. Sometimes, the best way to get the answers you want is to think backwards. It’s called mental inversion. Turn the whole thinking process upside down. As the great algebraist Carl Jacobi said, “Invert, always invert.” Put another way, “What would guarantee I fail at X?” is a better question than “How do I achieve X?” Most people focus on the obvious process because the brain doesn’t like to think through ugly pitfalls. Starting from B to …
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A few years ago, Tara Feener’s career took an unexpected pivot. She’s spent nearly two decades working on creative tools for companies like Adobe, FiftyThree, WeTransfer, and Vimeo, and was content to keep working in that domain. But then the Browser Company came along, and Feener saw an opportunity to build something even more ambitious. Feener—one of Fast Company’s AI 20 honorees for 2025—is now the company’s head of engineering, overseeing its AI-focused Dia browser and its earlier Arc browser. The browser is suddenly an area of intense interest for AI companies, and Feener understands why: It’s the first stop for looking up information, and it’s already connec…
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Scores of wildfires broke out across North Carolina, South Carolina and Georgia in early March 2025 as strong winds, abnormally dry conditions and low humidity combined to kindle and spread the flames. The fires followed a year of weather whiplash in the Carolinas, from a flash drought over the summer to extreme hurricane flooding in September, and then back to drought again. Storms on March 5, 2025, helped douse many of the fires still burning, but the Southeast fire season is only beginning. Wake Forest University wildfire experts Lauren Lowman and Nick Corak put the fires and the region’s dry winter into context. Why did the Carolinas see so many wildfires? …
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The climate tech sector is at a crossroads. We have the tools we need to fight climate change, but the real challenge is scaling and deploying them. This is where “climate-curious” outsiders play a crucial role. At Epic Cleantec, a company I cofounded to tackle water scarcity through innovative reuse technology, none of us came from an environmental background. That outside perspective turned out to be a huge advantage. When I began this journey, I didn’t know much about water. I wasn’t a trained environmental or civil engineer, which meant I never even learned about how things were traditionally done. This lack of traditional expertise freed us from being tied down b…
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The climate tech sector is at a crossroads. We have the tools we need to fight climate change, but the real challenge is scaling and deploying them. This is where “climate-curious” outsiders play a crucial role. At Epic Cleantec, a company I cofounded to tackle water scarcity through innovative reuse technology, none of us came from an environmental background. That outside perspective turned out to be a huge advantage. When I began this journey, I didn’t know much about water. I wasn’t a trained environmental or civil engineer, which meant I never even learned about how things were traditionally done. This lack of traditional expertise freed us from being tied down b…
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The European Union opened a formal investigation into Elon Musk’s social media platform X on Monday after his artificial intelligence chatbot Grok spewed nonconsensual sexualized deepfake images on the platform. European regulators also widened a separate, ongoing investigation into X’s recommendation systems after the platform said it would switch to Grok’s AI system to choose which posts users see. The scrutiny from Brussels comes after Grok sparked a global backlash by allowing users through its AI image generation and editing capabilities to undress people, putting females in transparent bikinis or revealing clothing. Researchers said some images appeared to include…
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On a recent call with a major sports organization to discuss experiential communications, a marketing leader pushed back with a familiar argument, “Why wouldn’t I just take a few million dollars and do an ad buy instead? I can reach the same number of people.” But reach isn’t the problem for today’s brand leader. With marketing teams facing a 54% increase in content production demands, generative AI tools like ChatGPT, Sora, HeyGen, and OpusPro have made it easier or cheaper to produce content at scale to saturate feeds and timelines with ad-ready messaging. Yet, the biggest mistake in doing so is believing that speed and volume equal impact. When reach and efficiency…
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