Getting Started Guides

Small business owners face an increasingly complex landscape as the latest NFIB Small Business Optimism Index reveals a slight uptick in optimism, but persistent challenges remain. The Index rose by 0.1 points to 95.9 in April, although it continues to trail behind the historical average of 98.0 for the second consecutive month. The Uncertainty Index also indicates continued unease among small business leaders, dropping to 88 but remaining significantly above its historical norm of 68. “Inflationary pressures continue to be a challenge for Main Street,” noted NFIB Chief Economist Bill Dunkelberg. “While small business optimism is currently fragile, the benefits of the Wo…

Small business owners navigating customer feedback just gained a powerful tool with the new integration of SurveyMonkey’s automated SMS survey invites into Salesforce. This enhancement promises to streamline how businesses solicit feedback, making it easier to connect with customers and gather valuable insights. The seamless integration allows Salesforce users to send text message survey invitations directly from their customer relationship management (CRM) platform. By tapping into the vast reach of SMS, small businesses can engage with their customers in real-time, which can lead to higher response rates and more actionable data. This development addresses a significa…

Square is changing the lending landscape for small businesses, and the implications are significant. Leveraging advanced machine learning and real-time data, Square has fashioned a cutting-edge approach to small business financing that promises to break down barriers many entrepreneurs face when seeking credit. For over a decade, Square has championed the cause of small businesses, providing them with essential capital that not only fuels their growth but also strengthens local economies. With small businesses being vital to community health, Square’s commitment to expanding access to credit is not just a business strategy; it’s a community investment. Traditionally, fi…

In an era where customer expectations evolve rapidly, Oracle has launched its Fusion Agentic Applications for customer experience (CX), introducing a groundbreaking approach tailored for small businesses. These applications leverage advanced AI technology, aimed at streamlining sales, service, and marketing processes while turning complexities into opportunities for growth. At the heart of these applications is a coordinated team of specialized AI agents designed to proactively engage with tasks rather than just assist. By operating within established enterprise workflows and securely accessing unified data, these applications promise to empower small business leaders to…

Small businesses are navigating a labor market that continues to tighten, according to NFIB’s February Jobs Report. The report indicates a notable uptick in the Small Business Employment Index, which rose nearly 1 point to 103.5, reflecting ongoing challenges and opportunities for small business owners. The increase in the employment index signifies a robust job market that’s outperforming past averages. Currently, the index sits 2.3 points above the 2025 average and 3.5 points above the historical norm of 100. Such metrics suggest that small business owners may face both opportunities for growth and hurdles in securing the talent they need. Key Takeaways: A notable 3…