Getting Started Guides

Metricool has released its 2025 Social Media Report, produced in collaboration with Statista, analyzing over 1 million social media accounts and 21 million posts across eight major platforms. The report identifies key trends shaping the digital landscape, from the growing influence of video content to shifting audience preferences across platforms. LinkedIn and Pinterest Show Strong Growth, TikTok Maintains Lead The report highlights LinkedIn’s rise as an engagement leader, with interactions increasing by 99% year-over-year and a 122% jump in clicks. The platform’s 13.87% engagement rate signals its expansion beyond professional networking, attracting influencers and con…

For years, it’s been the commonly held belief that small businesses are the backbone of the U.S. economy. Has that changed? If so, what’s changing it or what’s threatening to make that commonly held belief to maybe not as true as it once was? This week, our expert panel from Small Biz Breakdown share their thoughts on the idea that small businesses are still the backbone of the U.S. economy. Check out their thoughts on that and so much more in this week’s episode of Small Biz Breakdown … Small Business News Roundup – February 16, 2025 Wildfires in Los Angeles Disrupt Employment and Pay, ADP Data Shows The Palisades and Eaton fires that swept through Los Angeles in Ja…

On this week’s episode of Small Biz Breakdown, our expert panel of six discusses the impact of agentic AI on businesses. Watch the back-and-forth between our panel on how many decisions agentic AI will make in the future compared to what it’s making (or not making) now. The panel also discusses recent economic data and what it means for small businesses. Check out those discussions and more in this week’s episode of Small Biz Breakdown: Small Business News Roundup – Feb. 9, 2025 Here’s a look at the top stories LexisNexis Enhances Nexis+ AI with Conversational Search for Faster, Transparent Business Intelligence LexisNexis Legal & Professional has introduced an…

Ever heard the term “recession?” Chances are, your definition is quite different from what economists actually mean when they use the word. In this article, we’ll take a closer look at what a recession is and explore some of the reasons why this economic decline happens. What Does Recession Mean? A recession is a decline in economic activity spread across the economy, lasting more than a few months. Recessions are characterized by a drop in gross domestic product, higher unemployment, and falling prices in financial markets. In the United States, a recession is typically defined as two consecutive quarters of negative economic growth. What Causes a Recession? There isn’…

Starting your own construction business? You’ll need a variety of construction tools to properly establish your operations. Fortunately, unlike in ancient times, obtaining these tools is no longer a difficult task when launching a construction project. Considerations When Choosing Tools for Construction As a small business owner, you have to consider several factors before you start collecting your construction tools. Let’s take a look at some of the key considerations to keep in mind. Rent or buy: Every business is different, and every business owner has a different budget to consider. That’s why, in many cases, it may make sense to rent your materials rather than mak…

Canva has introduced a range of new features aimed at enhancing presentations, collaboration, and design customization. The latest updates include offline presenting mode, interactive animations, collaboration enhancements, and AI-driven creative tools, addressing key user needs in delivering impactful presentations. Enhancing Presentation Delivery One of the most requested features from users was the ability to present without relying on an internet connection. Canva’s new Offline Presenting Mode allows users to deliver presentations seamlessly, ensuring that slides, animations, and transitions function without disruptions. This feature is designed for conferences, clie…

With farm app technology at the forefront, modern farmers can efficiently manage their operations using powerful tools that are just a few clicks away. This guide will delve into the top farm app choices and their key features, offering invaluable insights for those seeking to optimize their agricultural practices. The Growing Role of Farm Apps in the Agricultural Industry As the agricultural sector continues to adapt to modern challenges and opportunities, the relevance of mobile devices and farm apps in the industry is steadily expanding. This section seeks to highlight the various benefits and effects of integrating farm apps into your agricultural practices, partic…

If you are someone with a green thumb and don’t mind getting your hands dirty, then commercial flower farming might be your special calling. Starting a flower farm is a great way to make money and provide beautiful blooms for your customers. It’s also an exciting venture that can be both rewarding and challenging. So, whether you’re just starting or have been flower farming for years, there are tips and tricks to help you maximize your output while keeping costs low. In this article, we will examine the best practices for flower farming, covering everything from selecting the appropriate plants to harvesting them at their optimal times. By implementing these strategies,…

If you’re a small business owner looking to create a comprehensive employee training plan, you’re in luck! Here are training plan template options, each designed to help you develop your employees’ skills and knowledge. What is an Employee Training Plan Template? An employee training plan template is a document used to outline the training sessions and development activities a company plans to provide to its employees. What Should a Training Plan Template Include? A well-designed training plan template should include several key elements to ensure the success of any training session. These include… Identifying Training Needs A successful training plan template should b…

When it comes to running a successful business, communication is key. Effective business communication not only requires clarity but also the use of appropriate email format and etiquette. In this article, we’ll examine some different email format examples for businesses to help you get started creating professional emails that get results every time. Let’s get started with the basics of effective email communication! The Proper Business Email Format Business email writing follows a certain set of conventions that distinguish it from other types of writing. By following these conventions, you create a polished and professional impression that will be appreciated by your…

Making a strong first impression on customers is essential for businesses aiming to differentiate themselves from the competition. Customized packaging solutions can assist businesses in reaching this objective. Consequently, it is no surprise that in recent years, the demand for custom packaging among small businesses has consistently increased. What is Custom Packaging? Unlike a one-size-fits-all packaging solution, custom packaging is uniquely tailored to a small business specific needs. The shape, size, materials, color, and style of the package are modified to reflect the business and to create a special buying experience. In addition to asking what custom packaging…

Within the dynamic and competitive landscape of side hustles, DoorDash prominently figures as a popular choice for many seeking flexible earning opportunities. The key question that often arises is, “How much money can you make with DoorDash?” This article will answer that question and more. Earnings As is the case with most side hustles, how much DoorDash drivers make depends on how much they hustle. As a service provider and subcontractor, you’ll make your own schedule and work only when you’re available. Most DoorDash drivers’ average earnings are between $15 and $25 per hour. Drivers are paid a set delivery fee, but the hourly wage can be calculated from the total o…

If you’re looking for temporary employment without the hassle of background checks, several temp agencies can help you find quick placements. Agencies like LINK Staffing and KP Staffing focus on skilled trades and industrial roles, whereas TPI Staffing offers flexible options through job fairs. Others, like Burnett Specialists and Frontline Source Group, provide customized services for unique industry needs. With so many choices available, you might wonder which agency fits your specific situation best. Key Takeaways LINK Staffing offers quick staffing solutions for skilled trades and administrative roles without background checks, ensuring efficient candidate placeme…

What are the BEST rental listing sites? A landlord or property manager’s work is never done. Between handling repairs, collecting rent, and maintaining the property, there’s always something to be done. Add finding the right renter to the list, and things can get complicated in a hurry. That’s where rental listing sites come into play. What is a Rental Listing Site? Rental listing sites are websites that allow landlords and property managers to post information about their rental properties. These sites are used by potential tenants looking for a new place to live or by people who are interested in finding additional properties to invest in. While some rental listing …

Look no further if you’re searching for reliable marketing services to boost your business. Discovering the right marketing partner is so important in today’s competitive landscape. In this article, you’ll discover various places to find top-notch marketing services tailored to meet your business needs efficiently and effectively. The Importance of Marketing Services for Businesses Marketing services are integral to the growth and success of small businesses. They provide a strategic and targeted approach to reaching potential customers and help to build brand recognition and credibility. Here are some of the reasons why marketing services are so important for small bu…

Key Takeaways Burnout Risks: Constant work without breaks can lead to serious burnout, negatively affecting productivity and overall business health. Financial Constraints: Many small business owners feel they can’t afford to take holidays due to ongoing financial pressures and fear of income loss. Customer Retention Concerns: The worry of losing customers or disrupting service leads small business owners to prioritize work over personal time off. Workplace Culture Impact: A culture that emphasizes constant availability can make taking holidays seem like a weakness, perpetuating the cycle of overwork. Health Implications: Neglecting personal time can lead to both m…

Harnessing the power of AI tools has become a game-changer for small businesses. This article goes into a compilation of the most effective AI tools for business users. From enhancing customer engagement to optimizing operations, these tools hold the potential to revolutionize various facets of modern enterprises. What are AI Tools for Business and Machine Learning? In the rapidly evolving digital landscape, AI (Artificial Intelligence) and Machine Learning (ML) tools are revolutionizing how businesses operate, make decisions, and interact with customers. AI tools for business encompass a wide range of applications designed to mimic human intelligence through tasks such…

For small businesses, spring means one thing: tax season. That means there’s no better time than the present to start getting the necessary paperwork in order. Whether you’re a one-person show or a larger corporation, there are several key dates to be aware of. Not only will you avoid a last-minute rush, you’ll also avoid possible fees or penalties and ensure your business remains in compliance. Businesses with Employees If you had employees or hired independent contractors in 2024, you are required to provide them with the appropriate federal tax forms. For employees who earned wages in 2024, W2 forms must be distributed by Jan. 31, 2025. For independent contractors w…

Wix just introduced Business Launcher, an AI-powered tool designed to help users transform their skills and experiences into fully developed business ventures. The tool provides a structured, end-to-end approach to business creation, offering personalized recommendations, strategic planning, and essential tools to build an online presence. Business Launcher begins by gathering user input through a brief questionnaire or by analyzing an uploaded resume. The AI then compiles a detailed profile based on work experience, education, skills, and personal interests. Users outline their goals, whether they are exploring a side hustle, a new career path, or a full-time business o…

NEXT Insurance has launched a new multi-location workers’ compensation (WC) coverage option, allowing small business owners operating multiple locations within a single state to secure coverage under a single policy. The move positions NEXT as one of the first WC insurers to offer a fully digital solution for businesses managing multiple sites. The new coverage is designed for small businesses with multiple branches or offices, addressing the increasing complexity of insurance needs as they expand and hire more employees. With workplace accidents posing a growing risk for expanding businesses, the multi-location WC policy enables small business owners to manage their ins…

This is the ultimate guide to creating a comprehensive and effective plan to start a business. In today’s dynamic business landscape, having a well-crafted business plan is an important first step to securing funding, attracting partners, and navigating the challenges of entrepreneurship. This guide has been designed to help you create a winning plan that stands out in the ever-evolving marketplace. Using real-world examples and a free downloadable template, it will walk you through each step of the process. Whether you’re a seasoned entrepreneur or launching your very first startup, the guide will give you the insights, tools, and confidence you need to create a solid …

Event organizers are in high demand as more and more people want to celebrate life’s special moments. The planning process for an event can be a challenge, but with careful organization, a good event planning checklist, and a few key event planning tips, you can pull off a spectacular event that your guests will never forget. Amazing Event Planning Tips There’s a lot that goes into event planning. Anything from choosing the right space to arranging food and beverages needs to be considered. Additionally, everything needs to go off without a hitch if your event is to be a success. That being said, you can get caught up in the fine details and stress yourself out if you’r…

Digital marketing relies in part on Search Engine Optimization (SEO) to foster the success of a website. Effective strategies drive organic traffic, boosting both sales and conversions. Mistakes like not optimizing for essential keywords can lead to a drop in profits and sales. Remember, potential customers looking for online goods and services use keywords and phrases to start the process. The Impact of SEO Mistakes Understanding SEO is crucial for online success. For businesses considering how to start an SEO company, knowing these common mistakes can provide a solid foundation for offering effective SEO services. Other SEO errors can cause problems for a website’s…

eBay Inc. has made headlines by rejecting an unsolicited acquisition proposal from GameStop. This decision carries implications that small business owners should very much take note of, especially as it showcases eBay’s robust strategy in a competitive market. In a letter to Ryan Cohen, CEO of GameStop, eBay’s Board of Directors outlined their reasoning for refusing the offer, deeming it “neither credible nor attractive.” The review, supported by independent financial and legal advisors, factored in several key points, including eBay’s independent growth potential and concerns over GameStop’s financing capabilities. As eBay Chairman Paul S. Pressler stated, “eBay is a st…

Understanding the cost of goods sold (COGS) is essential for businesses. It plays a significant role in decisions related to inventory, pricing, and more. But what does it really mean? This article explains what COGS is, how to calculate it, and other important information you should be aware of. What is Cost of Goods Sold? Cost of Goods Sold (COGS) is a critical financial metric for businesses. It directly reflects the cost of producing the goods or services a company sells. Here is an expanded explanation: Definition: The cost of goods sold (COGS) refers to the direct expenses incurred in the production of goods that a company sells. This encompasses the costs of …