Netflix Just Raised Its Prices Again

It’s difficult to keep track of how much Netflix costs these days, since the company keeps raising its damn prices. That goes extra if you want to share your account with others: The company killed free password sharing in the U.S. back in May of 2023. Since then, if you want to lend out your Netflix password to someone else, you’ll need to tack on an extra monthly charge.

But even that monthly charge has increased. During its Q4 2024 earning results call on Tuesday, Netflix announced it would be raising prices for all subscriptions and extra users. Here’s where the company’s various subscription options currently stand, as of January 2025.

Standard with ads ($7.99 per month)

“Standard with ads” is currently Netflix’s cheapest plan. Launched in November of 2022, the plan gives subscribers access to most of Netflix’s library of movies and TV shows, and all of its mobile games. It’s a bit hard to find updated lists of the titles not included with a “Standard with ads” plan (the latest appears to be a 2024 article from Variety) but, in any case, you’ll see a lock icon next to titles your ad-supported plan doesn’t allow.

The plan lets you stream on two supported devices at once in “Full HD.” That means your content will stream in 1080p, and not in 4K HDR. You can also download titles to two devices at a time. In addition, you cannot add other users to your plan. The plan cost $6.99 for quite a while, before Netflix upped it to $7.99 in January.

Standard ($17.99 per month, plus $8.99 for an extra user)

There’s one immediate difference between Standard and Standard with ads: the lack of ads. Standard lets you stream Netflix to your heart’s content—all of Netflix’s content, mind you—without ever serving you a single ad. You know, like Netflix always used to do. You’ll also be able to download those titles to up to two supported devices at a time.

Standard also invites you to add someone outside your household to your account for an extra $8.99 per month. (That's $1 more than it used to cost.) That raises standard’s monthly price from $17.99 to $26.98. You’ll only be able to add one additional outside user to your account, however, so choose wisely.

While you don’t have to deal with ads, nor do you have limitations on what you can watch, your content will look the same, since the video quality is capped at 1080p. If you want 4K HDR shows and movies, you’ll need to pay even more.

Premium ($24.99 per month, plus $8.99 for each extra user)

A Premium Netflix account is as good as it gets. Here, you have unlimited access to Netflix’s library, including the ability to stream in 4K HDR when available. Netflix lets you stream concurrently on up to four devices at once, and download titles on up to six devices at a time.

This subscription was previously $22.99, but Netflix raised the price to $24.99 this week. You also have the option to add up to two users outside your household to your plan. Of course, that adds up fast: Premium’s $24.99 per month cost goes up to $33.98 when adding one user, and $42.97 when adding two. Imagine telling someone in 2022 watching season four of Stranger Things that you pay more than $40 a month for Netflix.

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