Apple Music Has an Amazing Deal for New Users Right Now

There are a lot of music streaming services to choose from right now. Many of us subscribe to Spotify or Apple Music, but still others may use YouTube Music, Amazon Music, or Tidal. They all have their pros and cons, but if price is the most important factor for you, it's a good time to check out Apple's offering.

Apple Music usually costs $10.99 for individual users, $16.99 for families, and $5.99 for students—pretty standard for music streaming pricing. Today, however, Apple announced an impressive deal for eligible new subscribers: Six months of Apple Music for $2.99. That's not three dollars per months, but three dollars total.

Who's eligible

That's a pretty great value for six months of Apple Music, but there are some strict caveats. For one, this is for new subscribers. If you have an active Apple Music subscription, or you used to subscribe but canceled in the past, you can't take advantage of this offer, which is a bummer. (I'd personally love to snag the next half a year for $3 instead of $66.)

On top of that, you aren't eligible if you're also currently eligible for an Apple Music three-month free trial. Apple offers this trial to users who buy an eligible new Apple device, including an iPhone, iPad, Apple Watch, Mac, Apple TV, AirPods Pro, AirPods, AirPods Max, Beats headphones and speakers, HomePod and HomePod mini. If you recently bought any of these devices, your connected Apple ID is likely eligible for the free trial, so you can't take advantage of this discount deal. (That said, three months of Apple Music for nothing is also a great value.)

Apple isn't running this promotion on a whim. The company (specifically Apple Music) is sponsoring this year's Super Bowl Half-Time show. Don't be surprised to see some ads for this deal this Sunday.

How to subscribe to Apple Music for $3

If you are eligible for the promotion, you may see the offer appear in your Apple Music app itself. Just open the app on your iPhone, iPad, or Mac, and make sure you're signed in with your Apple Account. Apple says the offer should automatically appear, but if not, head to the Home tab. When you do see the offer, hit "Accept Now." You can also head to the official site for this promotion and hit Redeem Now to kickstart the process. You have until Feb. 27 to take advantage.

Six months for $3 is a great deal, but it is a bit dangerous: Half a year is a long time—long enough to forget you're subscribed to the service. If you don't cancel before that six month deadline, Apple will automatically bill you $10.99 as part of the standard month plan.

As with any trial or discounted subscription, I always recommend setting a reminder at least a few days before the renewal date. That way, you can be sure to cancel in time.

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