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Blog, YouTube & Content Monetization

The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.

  1. With GLP-1 use on the rise in the U.S., one grocery store chain made a starter kit for first-time customers that could help capture a higher percentage of their food budget at a time when it’s becoming increasingly important. ShopRite’s “Wellness Your Way” branded kits are free for customers filling their first GLP-1 prescription at the East Coast grocer’s in-store pharmacies. They’re one part informational, another part promotional, and they’re designed to look like they’re from a direct-to-consumer subscription healthcare brand, taking advantage of ShopRite’s specific store model. The blue mailer box, which is available while supplies last, opens from a front fl…

  2. We live in a time when our expectations for ethical business practices are no longer predictable. Global regulation, along with ideas around standards like ESG, are in flux—and building debate around what the standards should be for leaders and managers. “Some governments are tightening oversight, while others are relaxing enforcement,” write ethics leaders at the World Economic Forum. Companies may focus on strictly following the law, thinking that it doesn’t make sense to go beyond regulatory expectations. But being compliant doesn’t mean you’re being ethical. There are three common signals that your company is headed towards a flawed business practice—decision…

  3. This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. I tested more than 200 educational sites, apps, and services last year. Some were so confusing that I quickly gave up. Others were too costly. A few went out of business. Many were narrowly useful, e.g., for 3D modeling, math, or music. The top-tier tools have consistently been super valuable for me—in my teaching, in my job at the City University of New York, and as a dad of two daughters. To save you the time and effort of sifting through the chaff, I’m sharing the ones I find most useful. Even if you’re not a teacher, these tools m…

  4. In graduate school, my experimental archaeology professor told a student to create a door socket—the hole in a door frame that a bolt slides into—in a slab of sandstone by pecking at it with a rounded stone. After a couple of weeks, the student presented his results to the class. “I pecked the sandstone about 10,000 times,” he said, “and then it broke.” This kind of experience is known as individual learning. It works through trial and error, with lots of each. Also known as reinforcement learning, it is how children, chimpanzees, crows, and AI often learn to do something on their own, such as making a simple tool or solving a puzzle. But individual learning has l…

  5. Below, Rebecca Hinds shares five key insights from her new book, Your Best Meeting Ever: 7 Principles for Designing Meetings That Get Things Done. Rebecca is a leading expert on organizational behavior and the future of work. Her research is consistently featured in publications like Harvard Business Review, The New York Times, The Wall Street Journal, Forbes, and Wired. What’s the big idea? If you’re tired of watching your organization suffer under the weight of bad, broken, bloated meetings, there are proven ways to replace that slow-motion dumpster fire with calendars that actually move work forward. By treating meetings like a product, you can design the be…

  6. Over the past two years, AI has been framed as a productivity engine, a cost-cutting lever, an infrastructure race, and, on more dramatic days, as a civilizational rupture. Boards demand AI road maps. CEOs announce “AI-first” agendas. Entire divisions are reorganized around tools whose capabilities shift every quarter. But beneath the noise lies a quieter and far more consequential reality: AI does not create strategic clarity. It reveals whether you had any to begin with. I’ve argued previously that the next layer of advantage in corporate AI will not come from owning infrastructure, but from building better internal models of how your business world actually wo…

  7. When I first started my freelance writing business, I assumed I should find clients who would put me on retainer. The appeal seemed obvious: steady income for me, predictable working relationship for the client. I even knew how to structure retainer agreements based on my prior roles at marketing agencies. But a few months into a solo career, I was willing to take any work that came my way. Which was primarily project-based work, not retainers. I quickly built a business based on ad hoc assignments from many clients, rather than relying on a few. The conventional wisdom would say that I was “doing it wrong.” Every solopreneur forum, coach, and freelancer communi…

  8. A triceratops skeleton that stood in a Wyoming museum for decades will be auctioned off, a rare instance of a museum-exhibited dinosaur going to the auction block just as the market for the prehistoric giants has hit record highs. The fossil, dubbed “Trey,” will be open for bidding from March 17 to 31 on Joopiter, an online auction platform founded by Grammy-winning artist and producer Pharrell Williams. It has a pre-auction estimate of $4.5 million to $5.5 million. Dating back more than 66 million years to the late Cretaceous period, Trey was discovered near Lusk, Wyoming, in 1993 by Lee Campbell and the late Allen Graffham, a commercial paleontologist who made n…

  9. Anthropic has announced a new “memory” tool that allows Claude users to copy over their chats from other AI chatbots, giving those who want to switch over from ChatGPT, Gemini, and Copilot an easy way. The new memory tool is available to paid Claude subscribers only and enables them to import saved memories from rival AI chatbots, and comes as more people seem to be turning toward Claude and away from ChatGPT over growing concerns about how, and to what end, the U.S. military will use AI chatbots. (While OpenAI signed a deal with the Pentagon, Anthropic said no.) As Fast Company previously reported, despite Pentagon demands to use AI assistants for “all lawful pur…

  10. Below, Liz Tran shares five key insights from her new book, AQ: A New Kind of Intelligence for a World That’s Always Changing. Liz is a leadership coach to the CEOs and founders of some of the world’s fastest-growing companies. Her work has been featured by the Today Show, The New Yorker, the New York Times, Bloomberg, Fast Company, Entrepreneur, and other outlets. What’s the big idea? The most consequential divide in modern society is not economic or political. It’s psychological. The gap between people who can adapt to constant change (high Agility Quotient) and those who feel undone by it is shaping everything from workplaces to mental health. Listen to the audio ve…

  11. Forward March? The initial market movements on Monday seem to indicate that’s the case, at least for crypto. On Monday, the price of Bitcoin (BTC) was up more than 5%, jumping to more than $69,000 as of 12 p.m. ET from around $65,500 on Sunday afternoon. Likewise, Ethereum (ETh) was up around 6% while XRP rose about 3%. The CoinDesk 20, a crypto market index, is also up around 5%. The broad increase in crypto values was a reversal from a downslide that cryptocurrency markets had been seeing in the lead-up to the United States and Israel launching attacks on Iran on Saturday. On Saturday, after news of the attacks broke, Bitcoin values fell to near $63,000…

  12. With nearly 40,000 locations in over 100 countries, tens of millions of people worldwide regularly eat McDonald’s iconic burgers. But in an Instagram post that’s blowing up the internet, company CEO Chris Kempczinski appears less-than-thrilled to be eating one himself. The video was posted to Kempczinski’s Instagram account a month ago, but found new life over the weekend on platforms like X and TikTok, with many users wondering if it’s “intentionally cringe,” saying that Kempczinski looks “uncomfortable” or commenting how he “looks like he’s gonna hurl.” “From this video, it seems likely the CEO of McDonald’s has never eaten McDonald’s before,” one user wrote. …

  13. No one wants to be in a bad movie—but imagine a movie studio casting you in new movies after you die, without your consent. That may have once seemed something out of a Black Mirror episode, but it’s becoming a real issue, and many think current legal protections don’t go nearly far enough. In 2024, the late Ian Holm appeared, in digital form, in Alien: Romulus four years after his death, a move some critics decried as “digital necromancy.” Early this year, producers partnered with a British artificial intelligence startup to re-create the voice of Alain Dorval, who spent decades dubbing Sylvester Stallone classics like Rocky and Rambo in French. The plan was scrapped af…

  14. While much has been discussed about what the AI takeover means for those in entry-level roles, it seems even CEOs aren’t exempt. Uber employees have created an AI version of their company’s top executive, according to the company’s CEO. “One of my team members told me that some teams have built a Dara AI, you know, so that they basically make the presentation to the Dara AI as a prep for making a presentation to me,” Dara Khosrowshahi said on a recent episode of The Diary of a CEO podcast hosted by Steven Bartlett. “You can imagine, like, you know, by the time something comes to me, there’s been a prep and a meeting of the slide deck has been beautifully hone…

  15. The moon is just going to have to wait a little longer. NASA is pushing its moon landing back a year to streamline its rocket production and workforce to improve safety, accelerate mission frequency, and better compete with China’s growing space program, announced NASA administrator Jared Isaacman on Friday. The revamped schedule calls for standardizing its massive Space Launch System (SLS) rocket configuration and aligning workforces with private contractors with an eye toward launching as frequently as every 10 months. Artemis III, initially slated to return astronauts to the lunar surface next year for the first time since 1972, will instead conduct tests in low-Ear…

  16. If you’re in need of a winter pick-me-up, look no further than your local IHOP. The pancake chain just reminded folks that its yearly National Pancake Day holiday is about to take place. To celebrate, IHOP will be dishing out some free buttermilk pancakes all day long. The breakfast chain will be giving out free short stacks of buttermilk pancakes on Tuesday, March 3, from 7 a.m. until 8 p.m. That means whether you’re in the mood for pancakes for breakfast, lunch, or dinner, IHOP will grill them up for free. The deal is only good for guests who are dining in and other flavors aren’t included in the deal—just the original buttermilk recipe. “As the leader in breakfast…

  17. During the last decade, digital innovations have produced a range of recruitment and evaluation tools: now, whenever you first apply for a job, you are less likely to be judged by humans and more likely to be assessed by AI. Before you can even get the opportunity to impress a human interviewer, you will first need to impress the algorithm! More recently, AI has also been used to assist current employees in doing their jobs and then to help their employers evaluate how well employees are performing in those jobs. In fact AI adoption is now the norm across knowledge economy jobs, with estimates indicating that at least 70% of people use AI regularly at work (a figure that…

  18. Following U.S. and Israeli strikes in Iran this weekend, airlines around the region and world have canceled thousands of flights amid continued conflict in the Middle East. Temporary regional airspace closures have led to airspace restrictions, forcing airlines to cancel flights and stranding countless passengers. As of Monday, March 2, 2026, airspace across many parts of the Middle East remained partially or fully closed. According to FlightRadar24, the following airspace regions remain partially or fully closed today: Iran Iraq Qatar Bahrain Jordan Kuwait Syria Israel United Arab Emirates (OMAE) airspace remains heavily restri…

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