Blog, YouTube & Content Monetization

For consumer packaged goods, the path from product idea to store shelves runs directly through the center of Unilever‘s new North American headquarters, and not just because the company makes market-saturating products like Hellmann’s mayonnaise and TRESemmé shampoo. This new headquarters space was designed specifically to put the entire process of product creation on display in its office, from ideation to development to marketing to retailing. Spread across 111,000 square feet in downtown Hoboken, New Jersey, Unilever’s newly opened headquarters is centered around an accessible spine of rooms and facilities that are optimized for bringing new products to market. There …

Recently, I made myself a promise: I would not buy any more Lego for at least a year. That plan has quickly been foiled. Lego’s first-ever Peanuts set is just too good, too iconic, too beautiful (plus, my son loves Snoopy and Woodstock.) This perfect brick rendition—with the classic red doghouse and even the campfire and marshmallows to toast—is too cool pass up. Lego’s addiction to licensed intellectual property—the company now sells 25 IP-based themes out of 45 total, often burying the open-ended, creativity-first sets that built the brand—is still a problem, but this Snoopy’s Doghouse set proves exactly why these licenses work so extraordinarily well to burn your cred…

What really holds people back from stepping up as allies in support of their marginalized colleagues? For example, why don’t more men say something when they see a colleague or a customer make a sexist remark about a female co-worker? Our research, published in the European Journal of Work and Organizational Psychology, suggests that people often hesitate to intervene when co-workers are mistreated because they themselves feel disempowered in their organizations and experience distrust and polarization. Our findings run counter to the common assumption that people don’t step up to support marginalized colleagues because they don’t care or are unmotivated. Not seei…

Rob Shaver is a 49-year-old retail worker who recently had a streak of running at least 1 mile every day for three years. He’s also been living with Stage 4 bone and lung cancer for more than 20 years. Shaver’s commitment to living in spite of illness is chronicled in the short film The Life We Have, which uses his life as a lens through which to examine questions at the heart of the human experience: What gives life meaning when time feels fragile? How do we keep moving forward when suffering feels endless? Though profoundly sad, the film, directed by Sam Price-Waldman, is also thoughtfully inspiring. We see Shaver on his good days, running and spending time w…

Do women board members make a company more innovative or risk-averse? The answer is both, according to our recent study. It all depends on how the company performs relative to its goals. Professors Małgorzata Smulowitz, Didier Cossin and I examined 524 S&P 1500 companies from 1999 to 2016, measuring innovation through patent activity. Patents reflect both creative output and risk-taking. They require significant investment in novel ideas that might fail, disclosure of proprietary information and substantial legal costs. In short, patents represent genuine bets on the future. Our findings revealed a striking pattern. When companies performed poorly in relation …

If you’re a manager today, your job may well be changing. That is, if it hasn’t already. As companies continue to compress their org charts and axe layers of middle management, a new role is emerging: the “supermanager.” Leaders are finding themselves responsible for significantly more direct reports and broader responsibilities. And in many industries, the trend shows no sign of slowing. A Gallup survey published in January, citing data from the Bureau of Labor Statistics, found that the average number of reports managers have increased from 10.9 in 2024 to 12.1 in 2025. The share of managers overseeing 25 or more employees has also grown in the past year, wi…

I’ve worked remotely since 2006 (way before it was common). However, my days were filled with calls to colleagues and DMs to chat about everything from work to what we had planned for the weekend. Now I’m a solopreneur. I have occasional calls with clients, but they’re rare. Most of my days are spent working alone. In many ways, this is great since I have the freedom to work however and whenever I want. But staying motivated when it’s just me requires being really thoughtful about how I work. According to a 2025 report by Leapers, nearly half of self-employed professionals feel lonely occasionally or some of the time. One in five feels lonely or isolated often o…

The business world’s most exclusive club has always been the boardroom. For decades, it has operated as a roped-off circle of experience, where pattern recognition, war stories, and collective gut instinct guided the biggest decisions. But the most recent quarterly earnings calls and 2026 spending projections across industries from tech to finance make it clear: That era is ending. As business complexity explodes and competitive cycles compress, those old methods are showing their limits. Artificial intelligence is exposing blind spots, surfacing inconvenient truths, and rewriting how boards govern, challenge, and lead. The transformation goes beyond adding new to…

At its core, public health is about driving healthy behavior changes by building awareness, meeting people where they are, and offering solutions that are accessible and grounded in evidence. Throughout my career, I have worked on issues ranging from foster adoption and drunk driving prevention to tobacco prevention and cessation, always with science as our foundation. But the media landscape, and how people engage with information, has changed dramatically. To remain relevant and effective, public health must evolve. That means rethinking not just what we communicate, but how we motivate, engage, and sustain healthy behaviors. WHY IT’S IMPORTANT TO LEAN IN Gamification…

If you haven’t read the book The Five Love Languages by Gary Chapman, you’re probably at least familiar with the idea behind it: that people give and receive care in different ways. Some value words, others actions. Some want quality time; others want gifts or closeness. Problems arise when two people in a relationship give and receive care differently. Even the best intentions don’t land if they’re expressed in a way the recipient doesn’t recognize. This dynamic is well-established in personal relationships, but I’ve also seen a version of it play out between leaders and their teams. Very often, what leaders see as performance issues are really a mismatch in “lea…

Monday night’s episode of The Late Show with Stephen Colbert was missing something—an entire interview. But viewers weren’t left in the dark about why—host Stephen Colbert told his audience that CBS didn’t air his interview with Texas State Rep. James Talarico due to concerns it could run afoul of shifting FCC rules. “We were told in no uncertain terms by our network’s lawyers, who called us directly, that we could not have him on the broadcast,” Colbert said on the air Monday. That didn’t stop him from calling out the move in the episode and poking at FCC chair Brendan Carr and CBS—and it didn’t stop him uploading the entire interview to YouTube. But the incide…

A dispute between AI company Anthropic and the Pentagon over how the military can use the company’s technology has now gone public. Amid tense negotiations, Anthropic has reportedly called for limits on two key applications: mass surveillance and autonomous weapons. The Defense Department, which The President renamed the Department of War last year, wants the freedom to use the technology without those restrictions. Caught in the middle is Palantir. The defense contractor provides the secure cloud infrastructure that allows the military to use Anthropic’s Claude model, but it has stayed quiet as tensions escalate. That’s even as the Pentagon, per Axios, threatens to desi…

From breathtaking jumps to mesmerizing spins, figure skating is one of the most popular sports at the Olympic Winter Games Milano Cortina 2026. In a survey, 56% of 1,000 Americans who planned on watching the winter Olympics said they would be tuning in to watch figure skating, according to market research from Reviews.com. And all eyes are on the American trio of female skaters known as the ‘Blade Angels,’ on Tuesday with the start of the women’s short program. Amber Glenn, Alysa Liu, and Isabeau Levito are hoping to take home the gold in individual women’s figure skating, something the U.S. women’s team has not done since 2006. Only the top 24 women skaters in t…

Reality Check: Inside America’s Next Top Model doesn’t begin in 2003, when America’s Next Top Model premiered and took television by storm. It doesn’t begin in the 1990s, when eventual host Tyra Banks rose to superstardom in the modeling industry. Instead, it begins in 2020, when the pandemic led a new generation to binge early-aughts reality TV, this time watching with a modern lens—and, naturally, tearing it to shreds on TikTok. From there, Netflix’s newest docuseries rewinds to tell the full story of America’s Next Top Model, from its pre-production through its 24 scandalous cycles and into its modern-day legacy, featuring interviews with contestants, producers, an…

Snap is hoping to snap up another revenue stream in its quest to reduce its dependency on advertising. The social media company announced on Tuesday that it will begin offering subscriptions to select creators so they can earn income from their most engaged fans. In a move that supports both creators and its bottom line, Snap will begin testing “Creator Subscriptions” next week with a group of 15 Snapchat creators that includes Jeremiah Brown, Harry Jowsey, and Skai Jackson. Combined, these three creators have more than 3 million followers on Snap, and the company is betting that some portion of those followers will convert to paid subscribers to receive exclusive con…

Right now, criminal and state-sponsored hackers are intercepting and storing encrypted data they cannot yet decode. Likely targets include everything from corporate secrets and medical records to legal agreements and military communications. Why would these actors bother to steal data they can’t read? Because they are betting on developments in quantum computing that will eventually let them crack this encrypted data wide open. This isn’t a fringe theory. The NSA (National Security Agency), NIST (National Institute of Standards and Technology), and ENISA (European Agency for Cybersecurity) are all treating this “harvest now, decrypt later” scenario as a live threat that …

Restaurant operators have been automating customer service processes for years. Implementing kiosks, self-checkout, and mobile ordering has helped margins and cut labor costs. But now there’s a problem. Friendliness scores dropped 12 points in just one year. Thirty-three percent of customers actively avoid restaurants that feel too automated. And AI is about to flood the market. Here’s the choice operators face: double down on customer-facing automation and watch friendliness scores keep falling or use AI differently. It’s time to stop automating what customers value and instead start automating what they don’t see. Smart operators recognize that having AI take or…

Nothing is certain, they say, but death and taxes. But a new idea from Meta could add social media to that list. The tech giant was granted a patent in December that would allow it to simulate a user via artificial intelligence when he or she is absent from the social network for extended periods, including, “for example, when the user takes a long break or if the user is deceased.” The patent covers a bot that could simulate your activity across Meta’s products, including Facebook, Instagram, and Threads—making posts, leaving comments, and interacting with other users. It could even, potentially, communicate directly with people via chats or video calls, the pate…

Variant, a generative design tool that promises endless UI exploration, recently introduced a feature most creative people and designers have used for decades: the eyedropper. In Variant, the tool picks vibes: It lets you click on one AI-generated interface and inject its aesthetic DNA—typography, spatial relationships, and color palettes—into another. After so much hype around “vibecoding” and its text-based imprecision, seeing a familiar, direct manipulation tool applied to generative AI feels great.​​ The new AI modality takes a nice step to close the gap between the impenetrable ways of large language model black boxes and the tools designers actually use with the…

The new year has so far not been kind to the share price of Big Tech stocks, particularly the so-called Magnificent 7. These seven companies—Alphabet, Amazon, Apple, Meta, Microsoft, Nvidia, and Tesla—are America’s tech crown jewels. Combined, they have their hands in the hottest areas of tech, including artificial intelligence, mobile computing, chipmaking, and transportation. Yet all of these tech companies have seen their share prices decline since the beginning of the year. Here are some possible reasons why. The Magnificent 7 is seeing red in 2026 As of this writing, there isn’t a single Magnificent 7 stock in the green for 2026. Their year-to-date return…

When it comes to EVs, a bigger battery isn’t always better. Ford Motor Company is making that bet as part of its effort to manufacture a new suite of more affordable electric vehicles—beginning with a $30,000-starting-price mid-size electric truck set to launch in 2027. To get more out of a smaller battery, Ford has had to reimagine every step of its manufacturing process. It has scrapped the typical assembly line process in favor of what the automaker calls its “Ford Universal EV Platform,” and simplified every part of its EV, from the miles of wiring inside the electric system to the number of parts that make up its frame. And it’s had to rethink the batter…

Today marks the start of the Year of the Fire Horse, which in Chinese tradition is all about action, boldness, and taking on new challenges. And what better way to celebrate a year that should be full of red hot, blazing energy than with a hand-crafted cowboy hat from Stetson? The color? Red, of course. The company, started by John Batterson Stetson in 1865, invented the cowboy hat. Today, it’s still known for embracing the spirit of the West with its quality hats, boots, and outerwear. And to mark the year of intensity, which hasn’t happened in 60 years, the brand is partnering with Gold House to turn an iconic cultural item—the cowboy hat—into a modern…