Blog, YouTube & Content Monetization

However uncertain the outlook is for the American auto industry in the age of tariffs, growing competition from China, and the rise of EV upstarts, the view inside the new boardroom at General Motors is stylishly optimistic. Part of the automaker’s new corporate headquarters that’s opening January 12, the boardroom is a large and elegant space with a massive marble table surrounded by mainstay elements of mid-century modern design. Fluted wood wall treatments, subtle curves, geometric overhead lighting, minimalist bench seating, and sweeping views of a changing downtown Detroit combine to create a physical manifestation of how GM sees itself evolving through the 21st …

When a grizzly bear attacked a group of fourth- and fifth-graders in western Canada in late November 2025, it sparked more than a rescue effort for the 11 people injured—four with severe injuries. Local authorities began trying to find the specific bear that was involved in order to relocate or euthanize it, depending on the results of their assessment. The attack, in Bella Coola, British Columbia, was very unusual bear behavior and sparked an effort to figure out exactly what had happened and why. That meant finding the bear involved—which, based on witness statements, was a mother grizzly with two cubs. Searchers combed the area on foot and by helicopter and tra…

Most business leaders view themselves primarily as “productive” rather than “creative.” Productivity is often associated with measurable outcomes, such as efficiency, consistency, and task completion. Creativity, by contrast, is frequently perceived as spontaneous, unpredictable, and elusive. Yet, productivity and creativity are not at odds. In fact, they reinforce each other powerfully. Leaders who successfully integrate productive habits with creative practices can unlock new levels of innovation, effectiveness, and personal fulfillment. A global Adobe survey found that 75% of professionals report growing pressure to be productive rather than creative at work, while o…

We’ve had branded entertainment since Procter & Gamble invented soap operas back in the 1930s. But today, brands are forced to diversify the ways in which they gain and hold our attention. It’s no longer as viable or effective to depend on traditional paid media tools. Innovative marketers are increasingly investing in content and experiences that attract and engage audiences rather than interrupt and annoy them. And the shift is driving results. Brands of all stripes talk about “brand entertainment,” but it’s the exceptions that truly create actual entertainment. I’ve spent a lot of time this past year writing and talking on the Brand New World podcast about the …

Detective Mike McCaffrey laughs when I ask if they busted the door down. Maybe I’ve seen too many movies. Normally, he says, they would. But in this instance, it’s not the ticket scam perpetrator’s residence. It’s his mother’s. So, in this high-rise apartment building on 96th Street in Manhattan, he simply knocks. The mother answers, kindly, oblivious to why the NYPD is at her door on this Tuesday morning. Inside, tucked in a small living room nook, is the man they’ve come for—the son, 28-year-old Nikhil Mahtani—surrounded by cellphones and laptops, tangled in charging cables. Months earlier, the NFL had tipped off law enforcement about Craigslist ads selling tick…

2025 was a fairly humdrum year for Apple from a hardware perspective. While the company’s software—including the “26” versions of iOS, macOS, tvOS, and watchOS—got a major visual overhaul, Apple’s hardware lineup included just one brand new product: the iPhone Air. But that is set to change in 2026. This year, Apple is expected to release a number of brand-new hardware products, along with some updates to existing ones. And yes, AI will be a focus, too. Here’s what—and when—to expect from Apple in 2026. iPhone Fold The most anticipated device Apple is expected to release this year is a foldable iPhone. Colloquially known as the “iPhone Fold,” this device will b…

What you do? It starts with what you know. Here are seven ways to learn faster and retain more. 1. Test yourself. A classic study published in Psychological Science in the Public Interest shows self-testing is an extremely effective way to speed up the learning process. Partly that’s because of the additional context you create. Test yourself and answer incorrectly, and not only are you more likely to remember the right answer after you look it up, but you’ll also remember the fact you didn’t remember. (Especially if you tend to be hard on yourself.) So, don’t just rehearse your sales pitch. Test yourself on what comes after your intro. Test yourself by…

Rumors have been circulating online that Microsoft is preparing to cut tens of thousands of jobs. TipRanks reported that the company is “considering massive layoffs” this month, potentially eliminating between 11,000 and 22,000 roles across the Azure Cloud, Xbox, and global sales teams. According to The Seattle Times, the claims appear to have originated on anonymous online forums like Reddit and Blind before rapidly spreading across Bluesky and X, drawing widespread attention and, in turn, swift denials from Microsoft executives. Microsoft’s chief communications officer, Frank X. Shaw, took to X to refute the rumors, calling them “100 percent made up/speculative…

You’ve put in the hours, delivered results, and earned the respect of your peers. But when it comes to moving up, the biggest obstacle isn’t performance or policy—it’s your boss. Managers often hold disproportionate power over career mobility. Research shows they can become the gatekeepers who decide who advances and who stalls. Gallup finds managers account for up to 70% of the variance in engagement, and half of employees say they left a job to escape their manager. Add to that the fact that companies fail to pick the right person for the job 82% of the time, and it’s clear why bad bosses cost organizations billions in lost productivity, stalled growth, and attritio…

Handmade punch cards are currently trending on TikTok as a cute, visual way to track 2026 goals. Modeled after the punch cards that will secure you a free coffee or sandwich after showing loyalty to one cafe or another, users instead punch, stamp or check off a square every time they make progress on their goals, whether that’s staying consistent at the gym, completing a no-spend weekend or paying down debt. “Today’s New Year’s Eve, and I made these little punchcards this morning of goals I have for myself starting this new year,” TikTok user @camiunderthesea said in a video showing off her deck of cards. “The first one is to read five books. I’ve been trying to…

The beginning of a new year ushers in an ominous day in the NFL: Black Monday, the day when coaches are (typically) most at risk of losing their jobs. Black Monday happens the day after the regular season ends, a time when an especially harsh backward review is cast over the wins, losses, and total misses. The casualty list includes Raheem Morris, who lost his job with the Atlanta Falcons on January 4; Kevin Stefanski, Pete Carroll, and Jonathan Gannon (Arizona Cardinals), who were each fired on Black Friday by the Cleveland Browns, Las Vegas Raiders, and Arizona Cardinals, respectively; John Harbaugh, who was fired by the Baltimore Ravens on January 6; and Mike McDa…

U.S. stocks are rising toward records Friday following a mixed report on the U.S. job market, one that may delay another cut to interest rates by the Federal Reserve but does not slam the door on it. The S&P 500 climbed 0.5% in midday trading and was on track to top its all-time high set earlier in the week. The Dow Jones Industrial Average added 237 points, or 0.5% and was also heading toward a record. The Nasdaq composite was 0.7% higher, as of 11:45 a.m. Eastern time. The gains came after the U.S. Labor Department said employers hired fewer workers in total during December than economists expected, though the unemployment rate improved and was better than e…

Some words are far too mild for the violence of what they describe. Migraine is one of them. For many people, it evokes a simple headache—an inconvenience solved with an aspirin (or Tylenol) and a glass of water. For those who’ve never experienced it, migraine is almost a cliché: a lame excuse to stay in bed or avoid a meeting. But for millions of people—and I’m one of them—migraine is anything but benign. It is a debilitating neurological disease that can force life to grind to a halt for days at a time. It is an invisible disability that millions are expected to simply “push through.” The Mild Version Everyone Sees—and the Severe One No One Understands I often compare…

Run a small business and you probably feel like you make dozens of decisions every day. Whether to cut a quality corner, or miss a ship date. Whether to respond to a customer complaint, or hope the problem goes away. Whether to address an employee’s behavior, or kick that can down the road. Then there are all the personal decisions. Whether to get up and going, or hit the snooze button. Whether to ditch the food you packed, or go out for lunch instead. Whether to keep grinding, or work out. None of those are actually decisions, though, since you already know you should do so. Nearly everything you “decide” already has an answer. Quality problem? Fix it. Custom…

Barely 10 days into the new year, it already feels like you can’t look away from the news. In the last week alone, the U.S. military captured Venezuelan president Nicolás Maduro and took over operations of the country; President The President withdrew the U.S. from dozens of international organizations, including a major climate treaty; and an ICE agent fatally shot a Minneapolis resident, sparking outrage and widespread protests. If it seems impossible to focus on work—or anything else, for that matter—amid all this troubling news, you’re not alone. Plenty of research in recent years has shown that Americans are overwhelmed by the state of politics and feel a heighte…

A new year brings a new tax filing season. With many cash-strapped Americans worried about their finances, many can’t wait to file their returns. The sooner you file, the sooner your chances of getting your refund, after all. But just when can you begin submitting your tax return to the Internal Revenue Service (IRS)? That depends. Here’s what you need to know about the 2026 tax filing season. When does the 2026 tax filing season begin? There are actually two start dates to the 2026 tax filing season this year. The 2026 tax filing season refers to the period taxpayers have to file their tax returns for the 2025 calendar year. According to an IRS press rele…

Two things can be true at once. K-pop is an inextricable force in global pop culture, and it has long been undercelebrated at institutions like the Grammys — where K-pop artists have performed but have never taken home a trophy. That could change at next month’s 2026 Grammy Awards ceremony. Songs released by K-pop artists — or K-pop-adjacent artists, more on that later — have received nominations in the big four categories for the first time. Rosé, perhaps best known as one-fourth of the juggernaut girl group Blackpink, is the first K-pop artist to ever receive a nomination in the record of the year field for “APT.,” her megahit with Grammys’ favorite Bruno Mars. The so…