Blog, YouTube & Content Monetization

When brands like Patagonia or Eileen Fisher sell pre-owned products, they highlight how the pieces are in very good condition. That is not Rimowa’s strategy. Tomorrow, the German luxury brand is dropping a collection of vintage suitcases on its U.S. website that are covered in dents and scratches, old stickers, and luggage tags. And the wild thing is there is enormous demand for these beat-up suitcases, which cost between $600 and $1,000, generally around half the price of a brand-new Rimowa case. When the brand did similar limited-edition vintage drops in Germany, South Korea, and Japan, they sold out within minutes or hours. Over the last five years, as the fashion i…

The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. In most companies, generative AI is full of contradictions. On one hand, 67% of business leaders predict that GenAI will transform their organization in 2025, according to a KPMG survey. On the other, just 36% of executives say their company has a well-defined vision for AI. The core issue: Nearly 2.5 years after ChatGPT’s introduction, most companies are still stuck in what I call “prot…

Gerardo Valerio had been looking for a bathroom in Los Angeles’ Little Tokyo neighborhood for 20 minutes when he stumbled across a blue and white trailer with “FREE BATHROOM” at the top. At first, he was hesitant to enter the bathroom, which had been installed by the Washington, D.C.-based portable toilet startup Throne. To get in, he had to scan a QR code which pre-loaded a text onto his phone. After sending the text, the door would automatically slide open. “What do I text, ‘I need to pee’?” he jokes. All in all, he says, it was a positive experience: “It was pretty to look at but it definitely has a smell to it. It needs to be maintained a bit more. But overall…

The wildfires in Los Angeles have destroyed entire neighborhoods, ravaging more than 16,000 homes and structures in Altadena and Pasadena, alone. Asher Bingham, an L.A.-based portrait artist, spends her days taking in the extent of what has been lost. She spends hours at her drawing table, illustrating homes that have been lost and then mailing them to the people who used to live there. One day, she hopes to have an art show that features different neighborhoods, with pictures of homes along with the stories of the people who lived there. [Illustration: Asher Bingham] Two days after the fires began, Bingham took to Instagram, inviting people who had lost their …

The Fast Company Impact Council is a private membership community of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual membership dues for access to peer learning and thought leadership opportunities, events and more. Virgin lithium mining is a focal point for the U.S. and is necessary for the nation’s growth in the critical minerals market. Yet, there is another primary source to secure key battery materials (lithium, nickel, cobalt, and manganese), and that is recycling end-of-life and scrap batteries. Domestic sourcing is crucial to expanding our manufacturing efforts, and it’s imperative that r…

It’s no surprise that artificial intelligence is transforming the way we learn, but it also has the potential to add a sprinkling of magic to on-the-job training. Turning the ordinary into the extraordinary is especially beneficial in the skilled trades. We’re already seeing social media inspire the next generation of tradespeople, and AI-based learning programs can help attract, develop, and retain young talent. In the U.S., hiring for skilled roles, including electricians, industrial machinery workers, plumbers, and HVAC technicians, could be more than 20 times the projected annual increase in new jobs from 2022 to 2032. The current pipeline of skilled trades tr…

As a leadership advisor, I’ve worked with countless executives who wrestle with failure—some fearing it to the point of paralysis, others glorifying it without extracting real lessons. Failure is inevitable. Growth is optional. The difference between leaders who thrive and those who stagnate isn’t the absence of failure—it’s how they respond to it. Fear of failure holds many organizations back, stifling creativity, slowing innovation, and fostering a culture of risk aversion. But failure, when embraced correctly, is one of the most powerful catalysts for growth. The problem? Too many leaders either avoid failure altogether or celebrate it without reflection. The k…

Does your manager hate to delegate tasks? It might sound like a good thing—after all, that means less work for you. But, just like having a micromanaging boss is no fun, having a manager who takes on much of your work can create a work environment that is both stifling and unproductive. We asked three experts about what causes some bosses to act this way and how to encourage your supervisor to step aside and allow you to do your job. What is a ‘snowplow manager’? A “snowplow manager” is a supervisor who takes on excessive work themselves rather than delegating to their team, says Frank Weishaupt, CEO of videoconferencing tech company Owl Labs. His team recentl…

The Super Bowl is one of the world’s most significant single-day sporting events. It attracts over 100 million U.S. viewers and tens of millions of international viewers, making it an entertainment phenomenon. For Eagles fans who are not making the trip to the Superdome in New Orleans, there will be plenty of places to watch in Philadelphia—including rowdy bars, living rooms and even home tailgates, all while the city is lit in Eagles green. For me, the Super Bowl is a real-life laboratory. As a sports scientist, neuropsychology professor and the former athletic director at Drexel University in Philadelphia, I investigate how high-performance athletes prepare cogn…

Love Warby Parker glasses, but not the high price tags? This one’s for you. Target is partnering with Warby Parker to bring designer-quality, affordable eyewear to customers, opening five “shop-in-shops” in 2025, the retailers announced on Thursday. Warby Parker staff will run the shops within Target locations, which will offer glasses, sunglasses, contacts, eye exams, and vision screenings, consistent with the eyewear brand’s own stores. Prices will start at $95, including prescription lenses. The first five locations will open in the second half of 2025 at the following Target stores: Willowbrook, IL Bloomington, MN Brick, NJ Columbus, OH (Polari…

Audiences are used to Hollywood mining pre-existing material for movies. For over two decades now, the industry’s go-to source for blockbusters has been comic books. And increasingly, it’s been video games. But occasionally, Hollywood turns to Reddit, too. This week, it was announced that the popular Hollywood actress Sydney Sweeney had acquired the film rights to a four-year-old Reddit post. As noted by The Hollywood Reporter, the Reddit post in question is a short story by a Massachusetts-based high school English teacher named Joe Cote. That short story and post, titled “I pretended to be a missing girl so I could rob her family,” is about a girl who shows up a…

“But what is death?” I am sitting down with Katrina Crawford and we are here to talk about the White Lotus Season 3 opening credits. Together with Mark Bashore, Crawford runs the creative studio Plains of Yonder, which has crafted the White Lotus main titles for every season so far. But that question about death wasn’t posed by me. It was posed by her. And it challenges us to reflect on the meaning of death, and the many ways to die. Since White Lotus season 3 premiered on February 16, the internet has been abuzz with theories and criticisms around who died and what the opening sequence means. In response, HBO has said: “You’ll get it soon enough.” So while we wait, w…

In 2021, Netflix’s executive vice president of game development Mike Verdu made a big announcement: “Let the Games Begin.” Four years later, Verdu is out—and Netflix’s grand experiment in gaming still feels like a work in progress. Netflix bet big on gaming. They brought in Verdu from Facebook and EA, and then went on a buying spree, acquiring a handful of mobile gaming studios like Boss Fight and Night School. But, by the end of 2022, only about 1% of the Netflix subscribers were actually playing its games. At the time, co-CEO Ted Sarandos said that gaming had “a bunch of positives” even if growth was slow: “These are small numbers, we’re good with that.” (Netflix de…

Does it feel to you like there are way too many AI assistants to keep track of? Between ChatGPT, Microsoft Copilot, Google Gemini, Anthropic Claude, DeepSeek, and others, it’s hard to remember what each one excels at—if anything. Beyond just the underlying differences in large language models, each AI assistant has its own features, integrations, premium features, and peculiarities. I’m writing this guide both for myself and for anyone who wants to stay informed about generative AI. While I have some reservations, I also think it’s worth keeping an eye on what’s available. Rather than getting into the technical details of how these AI assistants work, I’ll focus o…

Le Creuset turned 100, and to celebrate, it released a new cookware collection in a hue inspired by its original color, Flame. Named Flamme Dorée, French for “golden flame,” the set includes round and oval dutch ovens, a braiser, and a saucepan in a rich orange gradient with a shimmering gold finish. Prices for the Flamme Dorée pieces range from $310 to $860, which is more expensive than its standard lines—especially premium prices for what the company is positioning as a special occasion product. The French cookware brand was first known for its orange enameled cast iron cocottes, and it now sells products in a range of more than 200 colors. Last year it par…

Consider a self-employed entrepreneur who racked up thousands of dollars in medical bills after a visit to the emergency department due to lack of employer-sponsored health insurance. Or the entrepreneur whose business never got off the ground—not because they lacked skill or demand, but because the burden of complicated taxes or owing money they didn’t expect made them walk away before they could even get started. This sentiment underscores how current policies can deter potential entrepreneurs from leaving traditional employment. Despite all of this, in recent years, solopreneurship—the practice of running a business without a team or employees—has grown drastically, a…

Yope is the latest photo-sharing app vying to take on Instagram and TikTok. The pitch? A hybrid of a private Instagram and a group chat. While WhatsApp and Snapchat allow for group messaging and Instagram offers private accounts, Yope blends the best of both—creating a space where users can share photos exclusively with their chosen circles. Launched in September 2024, Yope has grown exponentially over the past six months, now boasting 2.2 million monthly active users and 800,000 daily active users, many of whom are in the investor-coveted Gen Z demographic. The company also claims that 40% of users are still active on the app seven days after installing it. Accor…

Tucked in a forest of trees in Luxembourg City is a hulking piece of urban infrastructure that, if all goes to plan, will soon be taken over by birds. The structure is a two-columned concrete water tower that has been designed to function as a habitat for local and migratory birds. In contrast to most essential elements of a city’s infrastructure that usually try to avoid being infested by wild animals, this water tower had birds in mind from the very start. The water tower habitat was designed by Temperaturas Extremas Arquitectos SLP, an architecture firm based in Madrid. The project’s site is part of Natura 2000, a European ecological network of areas dedicated to bi…

Welcome to AI Decoded, Fast Company’s weekly newsletter that breaks down the most important news in the world of AI. You can sign up to receive this newsletter every week here. OpenAI’s “deep research” gives a preview of the AI agents of the future OpenAI announced this week its AI research assistant, which it calls “deep research.” Powered by OpenAI’s o3-mini model (which was trained to use trial and error to find answers to complex questions), deep research is one of OpenAI’s first attempts at a real “agent” that’s capable of following instructions and working on its own. OpenAI says deep research is built for people in fields like finance, science, policy, and engin…

Once upon a time, back in 1995, BYD was a little-known battery maker. Today, it is the world’s largest electric vehicle producer after surpassing Tesla in global sales in 2024. This rise reflects a relentless focus on automation and vertical integration. It controls every part of its supply chain. It makes its own batteries, with features unmatched in the industry, even mining raw materials like lithium. Its factories are robotic wonders that run about 97% on their own, building a never-ending stream of cars better than Western equivalents at lower price points. And it also transports its own cars across the world with its own fleet of ships specially designed to carry …

In the classic rockumentary This Is Spinal Tap, there’s a moment when a band member demonstrates an amplifier that goes to 11—one louder than 10. While it’s a cheeky metaphor, I’ve often thought about how leadership can adopt a similar ethos, pushing beyond boundaries to foster exceptional teams. It’s definitely easier said than done. Yet one thing that really pushes us to 11 is moving from a set of individual leaders to a distributed leadership. But building a global team of self-starters isn’t just about ambition or delegation. It’s about cultivating a culture of teamwork that empowers independence, ownership, and creativity at every level. I’ve found the follow…

From the moment Chuck Yeager broke the sound barrier for the first time in 1947, zipping from New York to Paris in less than three hours became every traveler’s dream. It’s a dream that shattered as soon as everyone realized supersonic flight was really annoying for people on the ground. That’s why NASA and Lockheed Martin created the X-59 Quesst, which was designed with an aerodynamic profile that would reduce the eardrum-breaking boom to a dull thump. NASA’s upcoming test flight was supposed to be the first silent supersonic flight in history—then January 28 happened. That’s when the startup company Boom Supersonic flew a supersonic flight over the Mojave Desert, in Ca…

What you read reflects who you are. Leaders like Warren Buffett, Bill Gates, Elon Musk, Indra Nooyi, and Mark Cuban advocate reading extensively to gain knowledge and challenge assumptions. At a minimum, reading widely develops a key business skill—making intelligent small talk. More importantly, reading and actively discussing ideas enhances critical thinking skills. Unfortunately, some studies show that only 16% of Americans read daily and for pleasure. Before the digital revolution, that number was well over 50%. Even more concerning, the latest statistics show that about a third of high school graduates have college-level reading skills. Leading a book club is a gre…

It’s not been a good start to 2025 when it comes to major retailers shuttering locations. Since the end of last year, numerous companies have announced their intention to close swaths of their brick-and-mortar stores, including Party City, Big Lots, Walgreens, 7-Eleven, and Macy’s. Just this week, another retailer—Joann fabrics—announced it would be closing hundreds of locations, as well. And now, department store icon JCPenney has also announced it’s closing some locations. Here’s what to know: JCPenney has had a roller-coaster few years The iconic department store chain has faced several struggles in recent years, most notably from the fall of foot traffic …

It’s a chicken-and-egg problem: Restaurants are struggling with record-high U.S. egg prices, but their omelets, scrambles and huevos rancheros may be part of the problem. Breakfast is booming at U.S. eateries. First Watch, a restaurant chain that serves breakfast, brunch and lunch, nearly quadrupled its locations over the past decade to 570. Eggs Up Grill has 90 restaurants in nine southern states, up from 26 in 2018. Florida-based Another Broken Egg Café celebrated its 100th restaurant last year. Fast-food chains are also adding more breakfast items. Starbucks, which launched egg bites in 2017, now has a breakfast menu with 12 separate items containing eggs. Wend…