Blog, YouTube & Content Monetization

A Powerball ticket purchased at a gas station outside Little Rock, Arkansas, won a $1.817 billion jackpot in Wednesday’s Christmas Eve drawing, ending the lottery game’s three-month stretch without a top-prize winner. The winning numbers were 04, 25, 31, 52 and 59, with the Powerball number being 19. The winning ticket was sold at a Murphy USA in Cabot, lottery officials in Arkansas said Thursday. No one answered the phone Thursday at the location, which was closed for Christmas. The community of roughly 27,000 people is 26 miles (42 kilometers) northeast of Little Rock. Final ticket sales pushed the jackpot higher than previous expected, making it the second-largest in…

The Tin Can phone is designed to be a simple and screen-free way for children to connect with friends and family. But since Christmas morning, when many families unwrapped and installed the retro, landline-style phones, network issues have left many users unable to make or receive calls. “Ultimately, Christmas Day overwhelmed us,” says Tin Can cofounder and CEO Chet Kittleson. “We spent months preparing for it, and we just didn’t get it all right.” Tin Can customers on social media including Reddit and Instagram have reported a variety of issues both making and receiving calls with the devices. Some new users also experienced trouble setting up their accounts an…

Working from home might be frowned upon at some companies these days, but the rising number of layoffs last year and the growing collection of workers who are launching their own businesses means the number of people working out of a home office is on the rise. If you’re among them, you’ve no doubt learned that to make it a comfortable experience, you need a lot more than a laptop and a convenient table. At the Consumer Electronics Show (CES) in Las Vegas this year, plenty of items on display seemed well-suited to make work life easier for home-based employees. Here’s a look at the most notable tools. Xebec Tri Screen 3 If you’re used to a multi-monitor setup, you know…

Inside Girl Scouts’ headquarters in New York City and its two licensed bakeries, a team of trend forecasters, marketers, and food scientists spend years cooking up its next iconic cookie. Now, fans of the annual cookie sale are about to get a taste of what the Girl Scouts of the USA (GSUSA) team has been baking behind closed doors. The newest addition to the cookie lineup are Exploremores, a rocky road ice cream-inspired sandwich cookie with chocolate shortbread exteriors and chocolate, marshmallow, and toasted almond-flavored cream centers. For Girl Scout cookie enjoyers, a fresh cookie is always a welcome surprise. But, according to Wendy Lou, GSUSA’s chief rev…

If you’ve already given up on your 2026 rebrand because you couldn’t stick to your six gym sessions a week and no-sweet-treats resolutions, adopting a “vegan plus bacon” mindset may be the answer to all your problems. TikTok creator @addietheoptimist broke the idea down in a recent video: “Someone on here went viral because they said if you think you can’t go vegan because you love bacon too much, just become vegan plus bacon,” she explained in the now-viral clip. “I’m here to tell you you can just apply that mentality to so many things in your life.” While the original creator was referencing harm reduction in relation to veganism (that if you only eat baco…

A great, fictional man once declared: “I believe virtually everything I read.” David St. Hubbins, lead singer and guitarist of Spinal Tap, mocked the earnest confidence of rock stars in the same way AI futurists are now mocking critical thinking itself. Right now, most of the tech industry has adopted St. Hubbins’ line without the irony. Google is embedding AI into Chrome. Tech leaders are declaring the end of websites. Hundreds of links will collapse into single answers, traffic will disappear, the open web gets hollowed out. The future belongs to whoever wins inclusion in the AI’s response, not whoever builds the best site. Sigh. We spent the last decade le…

The CEO job description has remained remarkably stable for decades—but the times they are a’changin’. That stability persisted through wave after wave of technological change. The internet, mobile, cloud computing—each transformed business operations, but none fundamentally altered the CEO’s core responsibilities. Strategy, culture, resource allocation, organizational design—the essential functions remained constant even as the tools improved. AI is different. It isn’t just a tool that executes; it is also a system that makes choices. It makes judgments about customers, employees, and strategy. And this means that when you deploy AI, you’re not just installing sof…

The Federal Trade Commission said Tuesday it will appeal the November ruling in favor of Meta in its antitrust case against the social media giant. The FTC said it continues to allege that, for more than a decade, Meta Platforms Inc. has “illegally maintained a monopoly” in social networking through anticompetitive conduct “by buying the significant competitive threats it identified in Instagram and WhatsApp.” Meta had prevailed over the existential challenge to its business that could have forced the tech giant to spin off Instagram and WhatsApp after a judge ruled that the company does not hold a monopoly in social networking. U.S. District Judge James Boasberg issue…

2026 is already shaping up to be a brutal year for GameStop (NYSE: GME) stores. This month, nearly 500 locations have been marked for closure. The shutterings come as GameStop’s CEO Ryan Cohen doubled down on the company and bought another half a million shares in GME stock. Here’s what you need to know. GameStop is closing hundreds more stores Over the past year, it seems that GameStop has had one primary focus: reducing costs by shuttering stores. At the beginning of 2025, the video game chain had around 2,325 locations in the United States. But by December, it had shuttered 590 of them. The same month, the company announced plans to close a “significant numb…

Traveling soon? If you’re planning on flying domestically, starting February 1, which is next Sunday, you may have to pay an extra fee at airports across the U.S. if you haven’t yet gotten your TSA-approved Real ID yet, or don’t have another compliant form of ID (see list below). The policy, which the Department of Homeland Security launched in May, requires travelers to have an updated, Real ID-compliant driver’s license, or other approved form of ID, in order to pass through airport security checkpoints and board flights. If you are one of the estimated 6% of U.S, travelers that still don’t have a Real ID, or another acceptable form of documentation, you may be …

Since 1920, the outdoor recreation brand Eddie Bauer has pioneered innovative apparel and sports gear designs for outdoorsmen in America. Now, in another blow for physical retailers, sources say that all of the brand’s North American stores are on the chopping block amid an impending bankruptcy filing. According to a person close to the matter, the company that owns the license to operate Eddie Bauer stores in both the U.S. and Canada, Catalyst Brands, is gearing up for a Chapter 11 bankruptcy filing that could potentially shutter all of the brand’s North American stores. The bankruptcy would be limited to the entity that operates the stores, the person said. …

So-called rare earth elements aren’t actually rare. It’s just difficult to refine them into the purified forms that are needed for making things like electronics or clean energy tech. The standard processes are also toxic, which is one reason that the world has outsourced production to China. Supra, a startup that spun out of the University of Texas at Austin, is taking a different approach that’s clean, low-cost, and makes it possible to capture some of the billions of dollars’ worth of critical minerals that are trapped in waste in the U.S. Dr. Sessler The company’s technology uses supramolecular receptors, “a string of molecules built to grab specific molecu…

The price of Bitcoin has declined dramatically in recent weeks, and cryptocurrency investors are more fearful than ever. In the past 24 hours, the crypto king dipped to the $60,000 range—a low it has not seen since October 2024. While Bitcoin has now recovered slightly to around $66,000, many analysts and investors still think the token may not have bottomed out yet. Here’s what you need to know about Bitcoin’s continued fall, and how low things might go. Why is Bitcoin falling? Like most cryptocurrencies, Bitcoin (BTC) has been steadily falling almost since the year began. As Fast Company previously reported, there were two main drivers for this fall. The…

Target CEO Michael Fiddelke is reshuffling his leadership team and making other changes shortly after stepping into the top job at the retailer that has struggled operationally. Rick Gomez, the 13-year Target veteran who oversees the chain’s vast inventory of merchandise, will leave the company. And Jill Sando, the chief merchandising officer overseeing a handful of categories like apparel and home and who has been with the company since 1997, will retire. Lisa Roath, who oversaw food, essentials, and cosmetics, will take Fiddelke’s previous job as chief operating officer, the company said Tuesday. Cara Sylvester, who had been chief guest experience officer, will …

Meta founder and CEO Mark Zuckerberg took the stand Wednesday to defend his company’s practices in a landmark trial that could determine whether social media companies can be held liable for alleged harms to children. But if the defendants lose, the implications could extend far beyond social media. The case centers on Meta and Google, with plaintiffs alleging that services like Instagram and YouTube are intentionally designed to keep users, especially kids, engaged—a dynamic they say can lead to harmful mental health effects, including addiction. The trial is widely viewed as a test case for roughly 1,500 similar lawsuits waiting in the wings. Meta and Google deny th…

The worst days of the pandemic are long behind us, but the world is still reeling from its aftereffects. For some people, this has driven a dramatic reprioritizing of what’s important in their lives, including where they work and the kind of energy they’re prepared to give to the company that employs them. According to a new survey, one result of the pandemic aftershocks in the workforce is a sharp rise in how much people want to take time off to travel. Younger Americans are so keen to vacation, in fact, that they’re putting off big life decisions and even going into debt. Not only could this shift in priorities affect your business if you’re trying to attract young cus…

We have a complicated relationship with creativity. Intuitively, we understand its value—the ability to produce new ideas and novel innovation. Instinctively, we know that it presents opportunities for marketplace advancements. When we think of some of the most revered organizations in modern times, like the Apple’s and Disney’s of the world, we point to their creative contributions and their impact. However, although most companies revere organizations with a creative culture, there is a deep-seated misnomer that some companies are inherently creative and others just aren’t, as if creativity is a rare gene or a divine gift that is bestowed on some and coveted by others.…

If you’ve been paying attention to AI at all lately, you’ve certainly seen the “Something Big Is Happening” essay by Matt Shumer, or at least some of the reaction to it. In it, Shumer describes how coding, for him, has completely transitioned from manually writing code to simply prompting and approving the near-flawless work done by AI. The piece was meant as a warning to all knowledge workers, essentially saying: AI has taken over my job, and it’s coming for yours next. There have been countless thought pieces on the merits and flaws of Shumer’s argument, and I have no intention of adding to the pile. But journalism is knowledge work, too, and the field had its own, …

When I first started my freelance writing business, I assumed I should find clients who would put me on retainer. The appeal seemed obvious: steady income for me, predictable working relationship for the client. I even knew how to structure retainer agreements based on my prior roles at marketing agencies. But a few months into a solo career, I was willing to take any work that came my way. Which was primarily project-based work, not retainers. I quickly built a business based on ad hoc assignments from many clients, rather than relying on a few. The conventional wisdom would say that I was “doing it wrong.” Every solopreneur forum, coach, and freelancer communi…

Like many children with attention-deficit/hyperactivity disorder (ADHD), Jake Sussman struggled in elementary school, especially in areas that required quiet concentration, like reading. “I’m very sensitive to sound, so the smallest noises can be distracting,” says the now-30-year-old, who was diagnosed in sixth grade. “Silence is sometimes loud for me.” After the diagnosis, Sussman’s parents switched him to a school that specialized in helping students with learning differences. His mom also started playing brown noise to help him relax or fall asleep, after she read that low-frequency (lo-fi), deep rumbling sounds—like heavy machinery or strong rainfall—can soot…

In 1996, the cellular phone industry lost $650 million to fraud. Criminals with electronic scanners could pluck your phone number right out of the air and clone it onto another device. Your bill would spike. You’d have no idea why. And if you complained, good luck getting anyone to take you seriously. That same year, AT&T started running ads on New York subways, ferries, and buses warning people about cellular theft. Not exactly a ringing endorsement of the technology. If you were paying attention in the ’90s, you’d have been forgiven for thinking cell phones were a mess. Confusing billing. Rampant fraud. A patchwork of state regulations that couldn’t keep…

Michael, a 42-year-old tax accountant, came to my office complaining of chronic anxiety, chest pressure, and what he called tunnel vision. “It’s like I’m stuck inside my screen,” he told me. “Even when I’m not working, I’m holding my phone and my brain won’t shut off.” Is that you? Americans spend 93% of their time indoors. Insomnia, depression, metabolic disease, cognitive decline, chronic inflammation, burnout, insulin resistance, sedentariness, loneliness. We engineered the human animal into a box and spend billions managing the symptoms the box causes. Here is what I want leaders reading this to understand: your people are not burned out. They are indoors too …

There’s a brand new hook to Nespresso’s upcoming global advertising campaign: Dua Lipa. The coffee brand, created by Nestlé in 1986, is teasing that the pop star will be featured in a new ad push called “Vertuo World,” which will debut on April 14 and promises to shepherd a new creative direction. Millennial Dua Lipa will star alongside Oscar-winning actor (and baby boomer) George Clooney, who has been an ambassador for Nespresso since 2006. A new face for a new generation Adding Dua Lipa to the mix builds on Nespresso’s efforts to lure a coveted demographic, Gen Z. There are around 70 million of them in the U.S. today, a generation that’s still aging into adulthood bu…

When Huckberry launched its newsletter 15 years ago, the retailer included a section that defied the advice of ecommerce experts by including links to stories and content that its employees thought might be of interest to its outdoors-minded community. “That is like rule No. 1: You do not link off of your site,” Ben O’Meara, Huckberry’s chief brand officer, said during a panel discussion at the Fast Company Grill at SXSW. The Austin-based company’s philosophy then, as it remains today, he said, is that there’s value in putting customers first and recognizing they’re not always in the mood to buy something. “We are providing a service to you outside of just the pr…

For the first time in 36 years, the old-school Adidas trefoil logo will appear at the World Cup. The vintage Adidas logo shows three leaf-shaped foils with three parallel horizontal lines that cut through the bottom of the shapes. It previously appeared on Adidas World Cup kits until it was replaced by the brand’s triangular three-bars logo in the 1990s. Now, for the 2026 World Cup, the trefoil logo is making a comeback, appearing on the right chest of away jerseys for 25 countries, including Japan, Mexico, and Ukraine. Bringing the old logo back is a nostalgia play. Sam Handy, general manager of football for Adidas, said in a statement that the German sportsw…