Blog, YouTube & Content Monetization

Electric bills are rising in Ann Arbor, Michigan, just like in other cities. But a new city program is starting to install city-owned solar panels and batteries at homes, a move that could save some residents hundreds a year. The first projects are underway now. For residents, it’s a way to get the benefits of solar without the upfront investment. “Any other way, I couldn’t afford to do it,” says Bruce Schauer, age 80, who saw the advantages of adding solar panels and a battery, but wouldn’t have gotten a system otherwise. After his system is installed in the next couple of weeks and starts sending power to his home, he expects to save around $400 a year on his electr…

The soccer coach had blocked himself from sportsbooks by the time he found prediction markets. The tax accountant said he “got the same high” on those platforms that he got from gambling. “That was how I relapsed — with Kalshi and Polymarket. I lost a bunch of money.” The rapid growth of prediction markets has sparked a high-stakes debate that is playing out in courts and legislatures all over the country. Operators of those companies believe they should be regulated like the stock exchange because of federal law and their customer-to-customer structure, while sportsbooks and state officials think they should be supervised the same way as sports gambling platforms. Whi…

In this political climate, corporate sustainability initiatives are not always a popular topic of conversation. But even though they are less visible, with companies greenhushing, sustainability commitments and actions are continuing—and in some cases growing. We asked our Fast Company Impact Council members how their approaches to sustainability have changed in the last year. Six leaders shared positive changes and thoughtful tactics their companies were taking. Some efforts are internal, some are external. But all are intentional. 1. B CORP CERTIFICATION We achieved B Corp certification last year for our Philadelphia location, which was a culmination of 15 months of wo…

It’s not just you. Workplace stress is at a breaking point and starting to manifest in some alarming ways. Overstressed workers are now crying, having panic attacks, and even using substances to cope with work stress while on the job in strikingly high numbers. A new report from Modern Health, a mental health platform offered as an employee benefit, surveyed on a random sample of 1,000 workers at companies of 250 or more employees. It found that employees are deeply stressed, feel largely unsupported, and that it’s all bubbling over to the point that it’s impacting their behavior at work. For many workers, AI fears are driving their stress levels. Two-thirds say…

In the basement of an Emack & Bolio’s ice cream shop in Midtown Manhattan, six batteries—each about the size of a toaster oven stood on its side—are plugged into the wall, connected right to the breaker box. Those batteries will charge during off-peak electricity times, when power is cheap. When energy demand increases and power prices go up, the batteries will discharge, keeping the freezers running and lights on while cutting the business’s utility costs. The batteries are from David Energy, a New York City-based startup energy provider. David Energy provides batteries to businesses for free, and then uses its software platform to manage when they draw and…

If you’re self-employed and spend any time on social media, you’ve seen the debate. One person swears you need a professional website from day one. Another says a logo is the first thing to invest in. Someone else is selling a $500 course that promises to “elevate your brand’s presence.” Everyone has an opinion about where your money should go first (and they’re usually selling whatever they’re recommending). I’ve been running my own business for three years. I’ve run the branding gamut from DIY templates in Canva to hiring a professional brand designer. Here’s what I’ve learned: the right branding investment depends entirely on where your business is toda…

The next time you open Netflix’s app, it may look a lot more like YouTube, Instagram, or TikTok. That’s no accident: On April 29, the streaming service begins rolling out its biggest mobile redesign in years, with a major focus on vertical video. Netflix is launching the new mobile UI in the U.S., U.K., Canada, and a handful of other countries now, with plans to expand globally in the coming months. Once the app updates, subscribers will gain access to a new “Clips” tab featuring trailers, highlights, and behind-the-scenes footage from Netflix shows, movies, and podcasts, all optimized for quick, on-the-go viewing. Clips appear in an endless scroll feed, much like the…

Yesterday, two of the biggest tech giants in the AI boom reported their latest earnings. Google parent company Alphabet Inc. (Nasdaq: GOOG) and Facebook owner Meta Platforms, Inc. (Nasdaq: META) posted Q1 2026 results with some striking similarities, including a surge in capital expenditures (capex) and strong revenue growth. But this morning, Meta’s stock is plunging, while Google’s is jumping. Here’s why. Google’s Q1 results give investors confidence in its AI strategy The way investors are reacting so differently to the two AI giants’ earnings results this morning makes the quarterly reports feel like A Tale of Two Cities, sorry, Tech Giants. For …

Plenty of brands use AI to talk to consumers. In other words, they’re tapping AI to generate customer service responses, automate interactions, and speed up outreach. But what they’re not doing is investing in the listening side of AI or leveraging into its vast capabilities here—i.e., using AI to better understand customer friction, synthesize feedback, spot patterns, or act on what people are saying. And to me, this is a major miss. Whenever leadership looks out onto their world below—rather than from within the trenches—gaps can emerge. And while leaders routinely make business decisions with the aid of spreadsheets, dashboards, and second-hand summaries, you can’t m…

If you haven’t been living under a rock, you’ve probably seen the marketing for The Devil Wears Prada 2, whether it’s a glamorous outfit from Anne Hathaway or Meryl Streep all over social media or a Diet Coke can plastered with the signature double-spiked red heel. The global press tour, which spanned cities such as Mexico City, Tokyo, Seoul, and Shanghai, culminated at the movie’s star-studded world premiere at New York City’s Lincoln Center earlier this month with Hathaway, Streep, Emily Blunt, and Stanley Tucci present. As studios promote trailers for upcoming releases, it’s no surprise that they’re also using premieres as massive marketing vehicles as well. …

One of the hardest parts of being a homeowner is knowing whom to call when something goes wrong with your house—a process that starts with figuring out what’s actually wrong in the first place. “What if you wake up, you’ve got a wet spot on the ceiling, and you’re like, Oh crap, I’ve got a problem, but I don’t actually know what it is or who to hire?” says Marco Zappacosta, cofounder and CEO of the home-services marketplace Thumbtack. The 18-year-old platform has made a robust business of helping homeowners navigate the sometimes bewildering process of home improvements and repairs by connecting them with all sorts of service pros—handymen, roofers, electricians…

In the music video for “Runway,” Lady Gaga’s collaboration with Doechii for The Devil Wears Prada 2 soundtrack, the wardrobes are high fashion and the musicians and their dancers serve, pose, and vogue. Colorful and camp, it’s everything you’d expect considering the subject matter of the song is about turning dance floors into runways. For some viewers, though, it just looks like a Target commercial. The post activity for Popcrave’s tweet about the “Runway” music video is filled with commenters pejoratively comparing the clip to a Target ad. It’s not hard to see why. Swap out the black-and-white lines on the video’s main set with red-and-white circles, and i…

When the New York Red Bulls professional soccer team heads to practice at its new state-of-the-art training facility in Morris Township, New Jersey, the players will be doing so alongside a bunch of 9-year-olds. The $100 million facility, which officially opened in April, was designed as much for the pros on the Major League Soccer squad as for the roughly 6,000 kids that take part in the club’s academy and soccer camp programs every year. “The objective was always to have a space that we could grow into—not just good for the moment, but to think about the future,” says Marc de Grandpré, president and general manager of Red Bull New York. “Our success on the first…

Executive leaders today face mounting pressure to boost productivity and innovation with AI. Employees—on the other hand—report low trust in organizational change and limited information about how AI will impact their work (or whether it’s going to replace the jobs that the company hired them to do). According to a December 2025 Gartner survey of 110 CHROs, 95% reported undertaking AI-related initiatives in their organizations. But while many companies are experimenting widely with AI, most organizations are struggling to translate AI investment into something that actually improves their businesses. Why AI adoption isn’t that simple AI adoption is uniquely dif…

We are living through the most rapid and sweeping digitalization in history. The average adult touches their phone hundreds if not thousands of times a day. And yet, at this moment of peak digital saturation, a countermovement is taking shape in schools, governments, and research institutions. More and more people have reached the conclusion that for human beings to think well, learn deeply, and stay mentally healthy, we may need significantly less technology. Consider what’s happening in education. Australia passed legislation banning children under 16 from social media entirely. Sweden, having spent a decade rolling tablets into every classroom and replacing textboo…

Ask most leaders to describe a high performer, and you’ll hear some version of the same profile: sharp, resilient, and relentless. Ask those same leaders what they mean by resilient, and the answer almost always collapses into two dimensions: mental toughness and physical stamina. We have built entire leadership development industries around cognitive acuity and physical wellness. What we have largely ignored is the third pillar: emotional recovery. This is not a soft argument. It is a structural one. And the science, along with a growing body of evidence from the workplace, suggests that overlooking emotional recovery is not just a wellness gap; it is a strategic one. …

Using AI in the workplace promises significant productivity gains. And using chatbots may make you feel productive, because it they designed to create engagement from users. But, you need to be more explicit about calculating the costs (and opportunity costs) and tangible benefits to your work. That will help you determine whether the AI juice is worth the LLM squeeze. Here are three key considerations. 1. Calculate your time spent using AI When people first started analyzing the downside of smart phones, one of the big data points that got trotted out was how long someone would remain off-task once they picked up their phone. Because apps on your phone are so immersive…

I have spent decades in the high-stakes world of finance, in rooms with CEOs, politicians, and men who run major organizations. On paper, these men have everything figured out. But when the doors close and the room gets quiet, a surprising truth tends to surface: They feel profoundly alone. They have golf partners, colleagues, and acquaintances. They can debate politics or dissect a balance sheet for hours. And they know who to rely on when it comes to resolving an issue in the business they know so well. But when life fractures, as it always does, these same capable men don’t know who to call. We are living through what the former U.S. Surgeon General Vivek Murthy d…

Google’s transition into the era of artificial intelligence continued to pay off for its corporate parent, Alphabet Inc., which on Wednesday announced another quarter of stellar growth that helped to more than double its already lofty market value during the past year. Alphabet earned $62.6 billion, or $5.11 per share, during the January-March period, an 81% increase from the same time last year. Revenue climbed 22% from last year to $109.9 billion. Both numbers easily surpassed the analyst projections that steer investors. Alphabet’s stock price rose more than 6% in extended trading after the numbers came out, setting up the shares to hit a new high during Thursd…

Jensen Huang, the multibillionaire founder and CEO of chipmaking company Nvidia, was recently awarded the Institute of Electrical and Electronics Engineers Medal of Honor. He received the organization’s highest award for his leadership in GPU development and advancing the field of AI. Huang has built the most valuable company in the world. At the IEEE announcement ceremony earlier this year, he reflected on how it all started. Huang said he went into engineering because he always enjoyed solving math and science problems. Drawn to the challenging nature of the work, he studied electrical engineering at Oregon State University, where he became a member of IEEE and …

Passengers flying with low battery on their phones might be out of luck—at least if they are flying American Airlines. The country’s largest airline is implementing a new policy that will restrict how many portable chargers passengers may bring to the aircraft, citing potential safety concerns from lithium batteries. “We know our customers rely on portable chargers to keep devices powered throughout their journey,” the carrier told CBS. “To support safety on board while ensuring our customers continue to have the ability to charge when on the go, American is requiring customers to keep these devices easily accessible during flight.” The new policy goes into ef…