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László Toth, a Hungarian Jewish architect and Holocaust survivor, emigrates to the United States after World War II in search of a new life. After a rough start, a wealthy businessman recognises his talent and offers him a job that will change his life. This is a very brief summary of Brady Corbet’s film The Brutalist, which stars Adrien Brody as Toth. While the protagonist of this almost four-hour film is fictional, his story is inspired by many real figures. During the rise of Nazism in Germany, and especially after the de facto demise of the Weimar Republic in 1933, many intellectuals, scientists and other educated people chose to emigrate in search of a…

The great jazz The Presidenteter Miles Davis once said, “Sometimes you have to play a long time to be able to play like yourself.” This is why the best artists are not only masterful at their craft but also distinctive in their voice; they’ve committed themselves to the process of being themselves. Subsequently, this means they committed themselves to the failure that comes along with it also. But that’s the part no one talks about—the work required to “become” who we are or, better yet, who we want to be. It’s as if we’re expected to go to the gym and walk out with a six-pack. That’s not how the gym works, nor is it how work works. And we know this. There’s a process to …

From the Three Graces in ancient Greek and Roman mythology to the Three Wise Men in the Bible, the number three has been revered throughout history as a symbol of balance and harmony. Jackie and Shadow, the internet-famous bald eagles of Big Bear, California, would probably agree—their last egg has officially hatched, bringing their final chick count this season to three. These little fluffs might not have names yet but that hasn’t stopped 1.73 million people and counting from following their journey. Let’s break down the numbers and timeline of Chick 3’s arrival in the nest. The webcam that captured the attention of the world The bald eagle live streams a…

On a scorching hot Saturday in San Antonio, dozens of teachers traded a day off for a glimpse of the future. The topic of the day’s workshop: enhancing instruction with artificial intelligence. After marveling as AI graded classwork instantly and turned lesson plans into podcasts or online storybooks, one high school English teacher raised a concern that was on the minds of many: “Are we going to be replaced with AI?” That remains to be seen. But for the nation’s 4 million teachers to stay relevant and help students use the technology wisely, teachers unions have forged an unlikely partnership with the world’s largest technology companies. The two groups don’t always se…

Blue Origin’s New Glenn rocket successfully made its way to orbit for the second time on Nov. 13, 2025. Although the second launch is never as flashy as the first, this mission is still significant in several ways. For one, it launched a pair of NASA spacecraft named ESCAPADE, which are headed to Mars orbit to study that planet’s magnetic environment and atmosphere. The twin spacecraft will first travel to a Lagrange point, a place where the gravity between Earth, the Moon, and the Sun balances. The ESCAPADE spacecraft will remain there until Mars is in better alignment to travel to. And two, importantly for Blue Origin, New Glenn’s first stage booster successfull…

If you’ve been on Google or virtually any social media website over the last few days, you might have seen stories about Amazon layoffs making the rounds. And if you were curious enough to click through to any of those stories, you might have discovered that Amazon is supposedly planning to lay off 14,000 managers by the end of this quarter—a stunning figure, even for a company as big as Amazon. But that figure is untrue. Not only that, it seems to have been essentially conjured up out of nowhere, before being picked up by a stream of headlines on Google News, viral Reddit threads, and would-be LinkedIn influencers dissecting it as if it were fact. In reality,…

Recruitment is a big part of what HR teams do, but it’s no secret that it can be both challenging and expensive. According to the Society for Human Resource Management (SHRM), replacing an employee can cost a company anywhere from six to nine months of their salary. For highly trained positions, research shows that number can climb to as much as 213% of their salary! No matter your company’s size or industry, that’s a serious expense. The good news? A brand-savvy HR team can help bring these costs down. By addressing the key concerns of potential employees and attracting top-tier candidates who are a great fit, they can save valuable time and money in the recruitment …

Efficiency dominates conversations about AI. We celebrate its ability to automate and optimize so businesses can move faster and people can work smarter. But AI is becoming more integrated into people’s lives in ways that go far beyond productivity. In a world obsessed with speed and efficiency, the future of AI isn’t just intelligent—it’s beautiful. AI is now a force that enhances creativity, self-expression, and confidence. AI does not just optimize life—it elevates it. Consumers are embracing AI for everything from recipe creation and travel planning to interior design and fitness regimens. They are turning to AI for recommendations on shows, movies, music, restaur…

Cultivating a loyal fan base is every brand’s dream. So why not take a page out of the book of companies that have made fandom the foundation of their business? Earlier this month at the Fast Company Grill at SXSW, executives from Weverse, Crunchyroll, and Wattpad/Webtoon spoke about how their companies cultivate and serve their diehard fandoms—and how you can apply that approach to your customers. For Joon Choi, president of Weverse, a platform bridging fans to artists, fandom always starts with authenticity, particularly with the artists on the platform. He recognized that “special” and “happy” experience of being in a fandom. So if an artist isn’t authenticall…

To sell the idea of last year’s Wienie 500 to Oscar Mayer, creative agency Johannes Leonardo used AI to show what a race among the iconic Wienermobiles might look like when they took to the Indianapolis Motor Speedway’s historic oval. “That is an inherently brilliant idea that most people will go, ‘That’s fun,’” said the agency’s CEO, Helen Andrews, during a panel discussion at the Fast Company Grill at SXSW. “It’s a good example of how AI can accelerate creativity, not replace it.” While AI can be a powerful way for brands to accelerate production and analyze consumer data, creative types must recognize that just because they can use these tools doesn’t mean they…

Featuring Fara Howard, Chief Marketing Officer, GoDaddy; Taylor Montgomery. Chief Marketing Officer, North America, Taco Bell and Dan Murphy, SVP, Marketing, Liquid Death. Moderated by Jeff Beer, Senior Staff Editor, Fast Company. Brands have a history of leaning into the unexpected to capture customers’ attention and cultivate loyal fan bases. But what’s the secret to properly executing such a campaign? And if the unconventional has become your calling card, how do you switch it up without losing your brand identity? Hear from executives navigating these questions and get insight into how you should approach your next marketing strategy. View the full article

On a hot April night, Bodyarmor, the sports drink company that Coca-Cola acquired in 2021 in a $5.6 billion deal, was throwing a huge party in downtown Manhattan to celebrate its relaunch. Plenty of MBA types in brown lace-ups and untucked shirts clutched vodka sodas in Hall des Lumières, the cavernous bank-turned-event-space across from City Hall. They were eyeing the young women in short skirts and high heels who—along with star-studded guest lists and goodie bags so heavy they threaten to break—are the lifeblood of these corporate soirees. By the dance floor, where an energetic DJ pumped his fist in the air playing remixes of Whitney Houston’s “I Wanna Dance with Someb…

Spring is officially here. It’s beautiful outside, and let me guess: You are spending all of your time indoors. Don’t worry, you’re in good company. On average people spend 90% of their time indoors. Not to mention that the other 10% is probably mostly spent in cars or other built environments. Workers in cubicles spend eight hours every day in a small gray box, separated from human interaction, marinating in stagnant air and fluorescent lighting. It’s cramped, uncomfortable, and unhealthy. One 2018 study found that workers in cubicles were 31.83% less active and reported being 9.10% more stressed at the office compared with workers in open bench seating. Not to menti…

When a gunman began firing inside an academic building on the Brown University campus, students didn’t wait for official alerts warning of trouble. They got information almost instantly, in bits and bursts — through phones vibrating in pockets, messages from strangers, rumors that felt urgent because they might keep someone alive. On Dec. 13 as the attack at the Ivy League institution played out during finals week, students took to Sidechat, an anonymous, campus-specific message board used widely at U.S. colleges, for fast-flowing information in real time. An Associated Press analysis of nearly 8,000 posts from the 36 hours after the shooting shows how social medi…

The world’s auto industry is getting a shake-up from Chinese automakers that are quickly expanding across the globe, offering relatively affordable electric vehicles designed to wow car buyers with sleek designs and the latest high-tech interiors. Companies like BYD, Great Wall, Geely, and Chery Automobile are reaching outward as they build the scale they need to survive cutthroat competition in their home market. These generally are not state-run giants like SAIC, BAIC, and Guangzhou Automotive. The founder of Geely started out making refrigerators. BYD first built up its expertise in battery technology, now its biggest advantage as the world’s largest-selling EV make…

Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. Before becoming CEO and president of C.H. Robinson in 2023, Dave Bozeman worked at four of the world’s most iconic companies: Harley-Davidson Motor Company, Caterpillar, Amazon, and Ford Motor Company. During each stop, he gleaned valuable lessons: Harley-Davidson (16 years): The m…

Camb.ai is on a mission to disrupt the dominance of English in global media. Founded in 2022, the AI-powered platform specializes in real-time translation that retains a speaker’s emotional resonance—processing content up to 20 times faster than traditional dubbing services. Major League Soccer now uses Camb.ai’s technology for live broadcasts. But the company has also found unexpected demand in markets like video advertising and the localization of interactive smart toys. To power its growth, Camb.ai has raised $15.5 million to date. The platform now supports translations in more than 150 languages—including Maleku, spoken by just 500 people. CEO Avneesh Prak…

It takes a few moments to see the spotted jaguar slinking through the dense, sun-dappled jungle scene projected onto a wall inside the International Spy Museum in Washington, D.C. Soon after, the projection changes to a snowy forest where it takes even longer to notice one—no, two—human figures nestled among bushes and rocks, obscured by gravelly full-body suits and skin-concealing tactical gear. The hidden figures, animal and human, are quintessential examples of the subject of Camouflage: Designed to Deceive, the museum’s clever and surprisingly wide-ranging new exhibition. From army fatigues to decoy tanks to double-agent disguises to the literal chameleons of the …

Welcome to Pressing Questions, Fast Company’s work-life advice column. Every week, deputy editor Kathleen Davis, host of The New Way We Work podcast, will answer the biggest and most pressing workplace questions. Q: How can I get more sleep? A: I am writing this at 11:12 p.m., so this advice is as much for myself as it is for anyone else. Here’s what we should all be doing differently: First, set a schedule and stick to it. The “stick to it” part is hard. But it’s called the golden rule of sleep for a reason. Set a bedtime, and then plan at least 20-40 minutes back from that time to start your bedtime routine. You might even need an alarm to remind you that it’s tim…

Welcome to Pressing Questions, Fast Company’s workplace advice column. Every week, deputy editor Kathleen Davis, host of The New Way We Work podcast, will answer the biggest and most pressing workplace questions. Q: How can I get my boss to stop emailing me in the middle of the night? A: This dilemma is closely related to the question of how to say “no” at work without feeling guilty and how to push back if your workload is too much. All are part of setting boundaries, but in an uncertain job market, drawing firm lines between work and personal time can feel more fraught. That doesn’t mean that you shouldn’t set boundaries. In fact, the most valuable, creative, product…

Welcome to Pressing Questions, Fast Company’s work-life advice column. Every week, deputy editor Kathleen Davis, host of The New Way We Work podcast, will answer the biggest and most pressing workplace questions. Q: How can I get over decision paralysis? A: I feel this one. I think we all do. By most estimates, the average person makes around 35,000 decisions per day. Most of those are small choices like what to wear, what to have for lunch, what to post on social media. Hopefully you’re not paralyzed by those choices. But you also shouldn’t discount them completely. If you spend too much time mulling over the less consequential parts of life, you can end up with dec…