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Pete Bowen talks about why Google Ads is not just about clicks
Watch this video on Vimeo On PPC Live The Podcast, I spoke with Peter Bowen, a Google Ads specialist with nearly 20 years of experience and a strong focus on B2B lead generation. Pete shared two major lessons from his career: always check the basics, and never assume the systems around your ads are working just because the campaigns look fine. The currency mistake that cost 10 times the budget Pete Bowen shared an early mistake where a South African client’s account was set up in the UK, defaulting the currency to pounds instead of rand. That simple oversight led to spending roughly 10 times the intended budget, delivering great results at first — but ultimately setting unrealistic expectations and losing the client. Why checklists protect PPC teams The takeaway from that mistake was to formalise learning into process. Adding something as simple as a currency check to a setup checklist ensures that once a mistake is made, it doesn’t happen again — turning painful lessons into repeatable safeguards. The bigger problem: system decay Beyond setup errors, Pete highlighted a more subtle but common issue he calls “system decay” — where the infrastructure connecting ads, tracking tools, CRMs and sales processes gradually breaks down without anyone noticing. Why conversion data failures hurt performance When conversion data stops flowing properly, Google’s algorithms lose the feedback they rely on to optimise. This can lead to reduced spend, poor performance or campaigns that suddenly stop delivering — even if nothing appears wrong inside the platform. PPC managers need to look beyond the interface One of the biggest mistakes advertisers make is focusing only on what happens inside Google Ads. Strong performance depends on the entire journey, from click to conversion to revenue, and any break in that chain can undermine results. What to do when conversion tracking breaks When tracking fails, the priority is to fix the root issue quickly and, where possible, use data exclusions to prevent bad data from influencing optimisation. Longer term, building monitoring systems that flag issues early is essential to avoid repeat problems. The danger of optimising for clicks Pete also pointed to a common but damaging mistake: optimising campaigns for clicks rather than outcomes. Without proper conversion tracking, advertisers can end up driving large volumes of traffic that never turn into leads or sales. Why Performance Max needs strong tracking Automation like Performance Max can amplify this issue, as it will follow whatever signals it receives. Without accurate conversion data, it can scale irrelevant traffic quickly, making strong tracking a prerequisite before leaning into automation. Why bid strategies need guardrails Google’s bidding systems are powerful but literal — they optimise toward whatever you define as success. That means advertisers need clear goals, reliable data and sensible guardrails, such as CPC limits, to avoid extreme or inefficient outcomes. Testing AI features carefully With newer tools like AI Max, the risk isn’t testing too early — it’s testing without a clear definition of success. Metrics like impressions and clicks are not enough; advertisers need to measure impact on qualified leads, sales and revenue. The problem with “always be testing” Peter also challenged the idea that everything should be constantly tested. Many accounts simply don’t have enough data to make small tests meaningful, meaning time is often better spent improving fundamentals rather than chasing marginal gains. The key takeaway The overarching lesson is straightforward: mistakes are part of the process, but only if they lead to better systems. Every error should result in a checklist, a monitoring process or a safeguard — ensuring it doesn’t happen again. View the full article
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Police looking into £40,000 donation given to Robert Jenrick
MP was ejected from Conservative Party this year amid speculation he was planning to defect to ReformView the full article
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5 Creative Group Ideas for Successful Team-Building
In regards to successful team-building, implementing creative group ideas can greatly improve collaboration and communication. Activities like Cultural Days, Retro Game Nights, and Sustainability Challenges promote engagement and nurture a sense of community among team members. Furthermore, workshops for artistic expression and outdoor adventures provide unique platforms for problem-solving. Exploring these options can lead to improved team dynamics and productivity. Consider how each of these ideas could transform your team’s interactions and effectiveness. Key Takeaways Organize a “Cultural Day” where team members share their traditions and dress, enhancing cross-cultural understanding and team bonding. Host a “Retro Game Night” featuring classic games that encourage collaboration and strengthen team dynamics through friendly competition. Implement a “Sustainability Challenge” that inspires innovative eco-friendly solutions, promoting teamwork while addressing environmental issues. Facilitate an “Egg Drop Challenge” to emphasize quick decision-making and collaboration among team members in a fun, engaging way. Arrange artistic expression workshops, such as painting or photography, to foster creativity, problem-solving, and a positive atmosphere within the team. Themed Challenges to Spark Creativity When you implement themed challenges in a workplace setting, you can greatly improve creativity and teamwork among employees. These activities provide fun group ideas that engage team members in unique ways. For instance, a “Cultural Day” allows everyone to dress up and share traditions, promoting cross-cultural comprehension. Similarly, organizing a “Retro Game Night” encourages collaboration through nostalgic games, augmenting team dynamics during the time spent together and keeping the atmosphere light and enjoyable. A “Sustainability Challenge” can motivate employees to develop eco-friendly workplace solutions, encouraging innovation and awareness. Themed scavenger hunts customized to company values improve teamwork and problem-solving skills, creating an interactive experience. Finally, a “Creative Cooking Competition” encourages collaboration in the kitchen, where teams can experiment with ingredients and showcase their teamwork. These themed challenges not merely spark creativity but also strengthen bonds among employees, making them crucial group ideas for effective team-building. Collaborative Problem-Solving Games Collaborative problem-solving games serve as effective tools for enhancing teamwork and critical thinking in the workplace. These activities improve communication and decision-making skills within groups. Engaging in scenarios like the Egg Drop Challenge and the Blindfold Build emphasizes quick decision-making, promoting trust and collaboration among team members. Game Title Key Focus Egg Drop Challenge Quick decision-making, teamwork Blindfold Build Clear communication, trust Clue Murder Mystery Deductive reasoning, teamwork Design Thinking Challenge Innovative solutions, empathy Team Escape Room Collaboration, problem-solving Participating in these games not only boosts morale but additionally increases job satisfaction, creating a more positive workplace culture. By incorporating these collaborative games into your team-building efforts, you encourage innovative thinking and strengthen relationships within your team, eventually leading to greater success. Artistic Expression Workshops Artistic expression workshops offer a unique approach to team-building by allowing employees to explore their creativity and collaborate in a less structured environment. These workshops can greatly improve problem-solving skills and innovative thinking within the workplace. Engaging in art-related activities has been shown to reduce stress, improve mental well-being, and nurture a positive atmosphere. Here are three ideas for workshops: Painting and Sculpture: Participants can create individual or collaborative pieces, allowing them to express their thoughts visually as they work together. Digital Art: Using digital tools, team members can design graphics or animations, blending technology with creativity. Photography: A photography workshop encourages participants to capture their surroundings, promoting teamwork through shared experiences and perspectives. Outdoor Team-Building Activities Outdoor team-building activities offer a dynamic way to improve collaboration and communication among team members, as they engage participants in various physical challenges that require strategic planning. Activities like scavenger hunts and obstacle courses not just promote problem-solving skills but also improve team dynamics by nurturing trust and cooperation. These challenges encourage bonding through shared experiences, creating lasting memories that strengthen relationships. Here’s a quick overview of some popular outdoor team-building activities: Activity Benefits Suggested Group Size Scavenger Hunt Improves problem-solving skills 5-10 participants Obstacle Course Builds trust and communication 6-12 participants Team Sports Encourages teamwork and camaraderie 8-20 participants Participating in these activities can greatly boost employee morale, contributing to a positive workplace culture and improved retention rates. Fun Icebreaker Games for Engagement How can icebreaker games improve engagement among team members? These games help reduce tension and promote comfort, setting a positive tone for collaboration. By participating in fun activities, team members can share personal stories and build connections, eventually enhancing communication. Here are three effective icebreaker games to reflect on: Two Truths and a Lie: Each person shares two true statements and one falsehood, prompting discussion and surprising revelations. Human Knot: Participants stand in a circle, hold hands with others across from them, and then try to untangle without letting go, encouraging teamwork and communication. Office Trivia: Teams answer quirky questions about the workplace, revealing hidden strengths and knowledge as they create a sense of camaraderie. Implementing these icebreaker games regularly can greatly improve team dynamics, enhancing communication patterns by up to 50%, making for a more cohesive working environment. Frequently Asked Questions How Do I Measure the Success of Team-Building Activities? To measure the success of team-building activities, you should evaluate several factors. Start by evaluating participant engagement during the activities through surveys or direct feedback. Next, observe changes in team dynamics and communication post-activity. Furthermore, monitor productivity and collaboration metrics over time. Finally, consider setting specific goals for each activity and measuring progress in relation to those objectives. This thorough approach provides a clearer picture of the effectiveness of your team-building efforts. What Is the Ideal Team Size for These Activities? The ideal team size for activities typically ranges from five to fifteen members. Smaller groups, like those with five to seven participants, encourage more intimate interactions and deeper connections. Conversely, teams of ten to fifteen can nurture diverse perspectives and ideas, enhancing creativity. It’s crucial to balance these factors based on your objectives, as larger teams may struggle with coordination, whereas smaller teams might lack varied input. Aim for a size that promotes engagement and collaboration. How Often Should We Organize Team-Building Events? You should organize team-building events regularly, ideally every quarter. This frequency allows team members to connect and strengthen relationships without causing disruption to work schedules. Monthly events can lead to fatigue, whereas biannual events mightn’t provide enough interaction. Consider incorporating a mix of activities to maintain engagement and address different team dynamics. Can Remote Teams Participate in These Activities Effectively? Yes, remote teams can participate in team-building activities effectively. Utilizing technology, you can organize virtual games, workshops, or collaborative projects that promote communication and collaboration. Video conferencing tools allow for real-time interaction, making it easier to engage all members. It’s important to take into account time zones and schedules to guarantee everyone can participate. What Budget Should I Allocate for Team-Building Initiatives? When planning your team-building initiatives, allocate around 1-3% of your team’s overall budget. This amount allows for a variety of activities, such as workshops, retreats, or online events, depending on your team’s needs. Consider factors like the number of participants, the location, and the type of activities you want. It’s crucial to balance quality and cost, ensuring the activities are engaging and provide value to your team’s dynamics and productivity. Conclusion Implementing these five creative group ideas can greatly improve team-building efforts. By nurturing collaboration through cultural exchange, nostalgic games, eco-friendly initiatives, artistic workshops, and outdoor challenges, you create an environment that promotes communication and problem-solving. These activities not just strengthen interpersonal relationships but additionally encourage innovative thinking within the team. Consider integrating these strategies into your team-building efforts to cultivate a more cohesive and productive work environment, in the end leading to improved performance and morale. Image via Google Gemini This article, "5 Creative Group Ideas for Successful Team-Building" was first published on Small Business Trends View the full article
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5 Creative Group Ideas for Successful Team-Building
In regards to successful team-building, implementing creative group ideas can greatly improve collaboration and communication. Activities like Cultural Days, Retro Game Nights, and Sustainability Challenges promote engagement and nurture a sense of community among team members. Furthermore, workshops for artistic expression and outdoor adventures provide unique platforms for problem-solving. Exploring these options can lead to improved team dynamics and productivity. Consider how each of these ideas could transform your team’s interactions and effectiveness. Key Takeaways Organize a “Cultural Day” where team members share their traditions and dress, enhancing cross-cultural understanding and team bonding. Host a “Retro Game Night” featuring classic games that encourage collaboration and strengthen team dynamics through friendly competition. Implement a “Sustainability Challenge” that inspires innovative eco-friendly solutions, promoting teamwork while addressing environmental issues. Facilitate an “Egg Drop Challenge” to emphasize quick decision-making and collaboration among team members in a fun, engaging way. Arrange artistic expression workshops, such as painting or photography, to foster creativity, problem-solving, and a positive atmosphere within the team. Themed Challenges to Spark Creativity When you implement themed challenges in a workplace setting, you can greatly improve creativity and teamwork among employees. These activities provide fun group ideas that engage team members in unique ways. For instance, a “Cultural Day” allows everyone to dress up and share traditions, promoting cross-cultural comprehension. Similarly, organizing a “Retro Game Night” encourages collaboration through nostalgic games, augmenting team dynamics during the time spent together and keeping the atmosphere light and enjoyable. A “Sustainability Challenge” can motivate employees to develop eco-friendly workplace solutions, encouraging innovation and awareness. Themed scavenger hunts customized to company values improve teamwork and problem-solving skills, creating an interactive experience. Finally, a “Creative Cooking Competition” encourages collaboration in the kitchen, where teams can experiment with ingredients and showcase their teamwork. These themed challenges not merely spark creativity but also strengthen bonds among employees, making them crucial group ideas for effective team-building. Collaborative Problem-Solving Games Collaborative problem-solving games serve as effective tools for enhancing teamwork and critical thinking in the workplace. These activities improve communication and decision-making skills within groups. Engaging in scenarios like the Egg Drop Challenge and the Blindfold Build emphasizes quick decision-making, promoting trust and collaboration among team members. Game Title Key Focus Egg Drop Challenge Quick decision-making, teamwork Blindfold Build Clear communication, trust Clue Murder Mystery Deductive reasoning, teamwork Design Thinking Challenge Innovative solutions, empathy Team Escape Room Collaboration, problem-solving Participating in these games not only boosts morale but additionally increases job satisfaction, creating a more positive workplace culture. By incorporating these collaborative games into your team-building efforts, you encourage innovative thinking and strengthen relationships within your team, eventually leading to greater success. Artistic Expression Workshops Artistic expression workshops offer a unique approach to team-building by allowing employees to explore their creativity and collaborate in a less structured environment. These workshops can greatly improve problem-solving skills and innovative thinking within the workplace. Engaging in art-related activities has been shown to reduce stress, improve mental well-being, and nurture a positive atmosphere. Here are three ideas for workshops: Painting and Sculpture: Participants can create individual or collaborative pieces, allowing them to express their thoughts visually as they work together. Digital Art: Using digital tools, team members can design graphics or animations, blending technology with creativity. Photography: A photography workshop encourages participants to capture their surroundings, promoting teamwork through shared experiences and perspectives. Outdoor Team-Building Activities Outdoor team-building activities offer a dynamic way to improve collaboration and communication among team members, as they engage participants in various physical challenges that require strategic planning. Activities like scavenger hunts and obstacle courses not just promote problem-solving skills but also improve team dynamics by nurturing trust and cooperation. These challenges encourage bonding through shared experiences, creating lasting memories that strengthen relationships. Here’s a quick overview of some popular outdoor team-building activities: Activity Benefits Suggested Group Size Scavenger Hunt Improves problem-solving skills 5-10 participants Obstacle Course Builds trust and communication 6-12 participants Team Sports Encourages teamwork and camaraderie 8-20 participants Participating in these activities can greatly boost employee morale, contributing to a positive workplace culture and improved retention rates. Fun Icebreaker Games for Engagement How can icebreaker games improve engagement among team members? These games help reduce tension and promote comfort, setting a positive tone for collaboration. By participating in fun activities, team members can share personal stories and build connections, eventually enhancing communication. Here are three effective icebreaker games to reflect on: Two Truths and a Lie: Each person shares two true statements and one falsehood, prompting discussion and surprising revelations. Human Knot: Participants stand in a circle, hold hands with others across from them, and then try to untangle without letting go, encouraging teamwork and communication. Office Trivia: Teams answer quirky questions about the workplace, revealing hidden strengths and knowledge as they create a sense of camaraderie. Implementing these icebreaker games regularly can greatly improve team dynamics, enhancing communication patterns by up to 50%, making for a more cohesive working environment. Frequently Asked Questions How Do I Measure the Success of Team-Building Activities? To measure the success of team-building activities, you should evaluate several factors. Start by evaluating participant engagement during the activities through surveys or direct feedback. Next, observe changes in team dynamics and communication post-activity. Furthermore, monitor productivity and collaboration metrics over time. Finally, consider setting specific goals for each activity and measuring progress in relation to those objectives. This thorough approach provides a clearer picture of the effectiveness of your team-building efforts. What Is the Ideal Team Size for These Activities? The ideal team size for activities typically ranges from five to fifteen members. Smaller groups, like those with five to seven participants, encourage more intimate interactions and deeper connections. Conversely, teams of ten to fifteen can nurture diverse perspectives and ideas, enhancing creativity. It’s crucial to balance these factors based on your objectives, as larger teams may struggle with coordination, whereas smaller teams might lack varied input. Aim for a size that promotes engagement and collaboration. How Often Should We Organize Team-Building Events? You should organize team-building events regularly, ideally every quarter. This frequency allows team members to connect and strengthen relationships without causing disruption to work schedules. Monthly events can lead to fatigue, whereas biannual events mightn’t provide enough interaction. Consider incorporating a mix of activities to maintain engagement and address different team dynamics. Can Remote Teams Participate in These Activities Effectively? Yes, remote teams can participate in team-building activities effectively. Utilizing technology, you can organize virtual games, workshops, or collaborative projects that promote communication and collaboration. Video conferencing tools allow for real-time interaction, making it easier to engage all members. It’s important to take into account time zones and schedules to guarantee everyone can participate. What Budget Should I Allocate for Team-Building Initiatives? When planning your team-building initiatives, allocate around 1-3% of your team’s overall budget. This amount allows for a variety of activities, such as workshops, retreats, or online events, depending on your team’s needs. Consider factors like the number of participants, the location, and the type of activities you want. It’s crucial to balance quality and cost, ensuring the activities are engaging and provide value to your team’s dynamics and productivity. Conclusion Implementing these five creative group ideas can greatly improve team-building efforts. By nurturing collaboration through cultural exchange, nostalgic games, eco-friendly initiatives, artistic workshops, and outdoor challenges, you create an environment that promotes communication and problem-solving. These activities not just strengthen interpersonal relationships but additionally encourage innovative thinking within the team. Consider integrating these strategies into your team-building efforts to cultivate a more cohesive and productive work environment, in the end leading to improved performance and morale. Image via Google Gemini This article, "5 Creative Group Ideas for Successful Team-Building" was first published on Small Business Trends View the full article
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China blocks Meta’s acquisition of AI startup Manus
China on Monday blocked U.S. tech giant Meta’s acquisition of the artificial intelligence startup Manus, in an unexpected move to reverse a deal that apparently aroused Beijing’s concerns about the transfer of advanced technology. In a one-line statement, China’s National Development and Reform Commission, the country’s top planning agency, said it was prohibiting the foreign acquisition of Manus and had required all the parties to withdraw from the deal. It did not specifically name Meta Platforms, which owns Facebook and Instagram. Manus, which has Chinese roots but is based in Singapore, provides a general-purpose AI agent that can autonomously carry out sophisticated tasks like coding an app, doing market research or preparing quarterly budgets. The decision was made by the commission’s Office of the Working Mechanism for Security Review of Foreign Investment in accordance with Chinese laws and regulations, the statement said. It came after Chinese authorities said they were looking into the deal earlier this year. The commission did not elaborate on the reasons for the ban. The announcement came less than a month before U.S. President Donald The President‘s planned visit to Beijing to meet Chinese leader Xi Jinping in May. Kush Desai, a White House spokesperson, on Monday said in a statement that the The President administration “will continue defending America’s leading and innovative technology sector against undue foreign interference of any sort.” Meta announced in December that it was acquiring Manus, in a rare case of a major U.S. tech group buying an AI company with strong links to China. Its deal with Manus was expected to help expand AI offerings across Meta’s platforms. Meta had said there would be “no continuing Chinese ownership interests in Manus” and that Manus would discontinue its services and operations in China. But China said in January that it would investigate whether the acquisition would be consistent with its laws and regulations. China’s commerce ministry said at the time that any enterprises engaging in outward investment, technology exports, data transfers and cross-border acquisitions must comply with Chinese law. Meta had said most of Manus’ employees were based in Singapore. Before the deal, Manus’ parent was Singapore-based Butterfly Effect Pte, but the AI startup traces its roots back to Beijing-registered entities with similar names that were established several years earlier. Manus did not respond to a request for comment. Its website says the company “is now part of Meta,” indicating that the deal had already been completed. Meta said on Monday that the Manus transaction “complied fully with applicable law.” “We anticipate an appropriate resolution to the inquiry,” the California-based company said in a statement. Analysts said the decision is a sign that China’s communist leaders are tightening scrutiny of the AI industry amid intensifying geopolitical rivalry with the U.S. over the technology. “China is showing the world that it is willing to play hardball when it comes to AI talents and capabilities, which the country views as a core national security asset,” said Lian Jye Su, chief analyst at the technology research and advisory group Omdia. “It is strongly indicative of what Chinese authorities may do going forward regarding acquisitions involving Chinese deep-tech companies.” Beijing’s acquisition ban could deter similar acquisition plans by U.S. tech giants going forward, he said. “In the context of rivalry, it mirrors U.S. export controls, entity lists, and investment curbs on China,” said Su. Meta’s interest in Manus reflects a broader tech industry race to lead in the development of AI agents that can go beyond a chatbot’s capabilities to take computer-based actions on people’s behalf. Meta last month acquired Moltbook after it attracted viral attention as a social network built for AI agents to make posts and interact with each other. That was after OpenAI, maker of ChatGPT, hired the creator of AI agent OpenClaw, formerly called Moltbot and the technology upon which Moltbook was built. —Chan Ho-Min, Kanis Leung, and Kelvin Chan, Associated Press AP Technology Writer Matt O’Brien and writer Didi Tang contributed to this report. View the full article
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Some iPhone 17 Devices Won't Turn on After Their Batteries Run Out
We may earn a commission from links on this page. I strongly suspect the most desired smartphone attribute is longer battery life. After all, these are mobile devices, which means they're meant to be used on the go. The longer you can wait between charges, the more mobile your phone can be. But no matter how large your battery is, at some point, it's going to run out. The issue is, what happens if it doesn't turn back on, even after you've left it on the charger? Some iPhone 17s aren't powering back on I didn't know about these claims until coming across Benjamin Mayo's post on 9to5Mac. In a report on Monday, Mayo explained his iPhone Air's battery died, so he plugged the device into power, expecting the Apple logo to appear as it usually does. However, according to Mayo, nothing happened, even after his iPhone stayed connected to power for minutes. It was as if the phone wasn't plugged in at all. Mayo even tried a hardware reset, which involves quickly pressing the volume up button, then quickly pressing the volume down button, then holding the side button. This usually snaps a buggy iPhone back into place, but still, no dice. Mayo found that his story wasn't unique. In his article, he highlighted multiple forum threads of users complaining about iPhone 17 models that wouldn't power back on after their batteries had totally run out. What's particularly concerning is how many users comment on these posts sharing similar experiences. This thread has 144 comments at the time of writing, and most appear to be users confirming the issue happened to them, or to someone they knew. It's not necessarily proof of a widespread issue, but it does suggest that something is going on with the iPhone 17's battery. For full transparency, I've been using an iPhone 17 Pro Max since late last year and this is the first I'm hearing of this. In the months I've owned this iPhone, I've never experienced any of the issues highlighted here. (I've been frustrated by a slow Face ID experience, but that's a problem for another day.) That being said, I'm not sure I've ever actually let my iPhone completely die in the time that I've had it—and I'm not necessarily jumping at the chance to drain it now. How to turn your iPhone 17 back on after the battery diesLuckily, this isn't an issue without a workaround—and a couple, at that. Mayo's was particularly interesting: He said he hadn't been able to get his iPhone to power back on until he switched from wired to wireless charging. By throwing his Air onto a MagSafe charger, he was able to get his phone back up and running as if there had never been an issue in the first place. Some users in the forums linked above found success leaving their iPhones plugged in for extended periods of time. One said that 30 minutes was enough, while another claimed that it took two to three hours of uninterrupted connectivity before the iPhone turned back on. This iFixit user was able to force the iPhone into DFU mode, which involves the same button combination as a hardware reset, but requires you to plug your iPhone into a Mac or PC. Perhaps something about DFU mode triggers the iPhone to respond in a way that a simple hardware reset cannot. We don't know much at this time, but I'm hoping this is a software bug, not a hardware issue. These forum posts do span a number of months, suggesting this isn't tied to a specific iOS version. But if an iOS bug carried over throughout each iOS 26 update is the culprit, Apple could solve the problem in its next update. If it's something that affects the iPhone 17 hardware directly, or the A19 chip embedded in each, that's obviously a larger problem. Based on the many different workarounds users have found, however, my guess is still software more than hardware. iPhone 17 (256GB) $807.89 at Amazon Shop Now Shop Now $807.89 at Amazon View the full article
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New data: 77% use AI to shop. Nearly 1 in 3 won’t let it spend.
Editor’s note: This research was conducted by Exploding Topics, the trend discovery platform owned by Semrush, and is republished here with permission. Data is drawn from a proprietary survey of 1,009 US consumers. Full methodology appears at the end of this article. More than three in four consumers have used AI to help with shopping or purchasing decisions in the last six months, according to new research from Exploding Topics. AI tools like ChatGPT and Google Gemini have been absorbed into weekly shopping routines. The technology has rapidly become a staple of product research and price comparison, for everything from clothing to groceries. But at the same time, we found significant and widespread discomfort about the next chapter in AI commerce. The very same people who are eagerly embracing AI to shop often draw the line at empowering AI to spend. “Skepticism” is the prevailing attitude about tools like ChatGPT’s short-lived Instant Checkout, while even something as simple as storing card details with an AI chatbot makes consumers uncomfortable. Looking ahead, shoppers expect AI to become ever more prominent in their buying habits. But this research highlights some significant barriers that will need to be overcome before that can truly happen. Download the summary of our findings. Fast facts 77.6% of consumers have used AI to shop in the past six months, with 43.21% using it weekly or more Most shoppers are using AI for product research (68.5%) and finding the best price (55.19%) Among those who use AI to shop, ChatGPT is the most popular tool (77.56%), followed by Google Gemini (58.21%) 68.07% of consumers who have tried using AI to help with their shopping have increased their usage in the past six months AI has directly influenced 68.64% of users to buy something they otherwise wouldn’t have purchased “Skeptical” (41.08%) and “suspicious” (33.10%) are the leading attitudes toward AI tools that can complete orders on your behalf More than half of all consumers would be at least somewhat uncomfortable with letting AI tools store their card details The mode average that a consumer would trust AI to spend autonomously is $0, while the median would cap spend at $50 55.83% of consumers expect AI to play a bigger role in how they shop in five years’ time See this year’s biggest emerging trends. Discover rising topics first and own the conversation. Spot emerging trends 12+ months early with data-driven insights, forecasting, and alerts. Get Exploding Topics Pro Part 1: The AI Commerce Surge AI is an increasingly ubiquitous shopping tool To get a baseline, we first asked respondents how they would describe their use of AI generally. This yielded a striking response. Of the 1,000+ people we surveyed, almost half reported using AI frequently. But more eye-catchingly, only 9.81% had never used an AI tool. High adoption was a recurring theme when we asked about AI commerce specifically. 43.21% of consumers are using AI to help with shopping at least once a week, with well over half of shoppers using the technology at least monthly. Among “frequent” AI users, only 2.76% had never used the technology to help with shopping or purchasing decisions. That figure rose to 22.4% overall, leaving over three-quarters of consumers who have at least tried using AI for shopping. Even among the over-60s, more than half (52.78%) reported using AI for shopping in the last six months. 18.75% of them use AI shopping tools weekly or more. We put the next set of questions exclusively to the 77.6% of respondents who have adopted AI commerce, in order to better understand how they are using AI to shop. How are consumers using AI to shop? “AI commerce” is a broad term that can capture a wide range of consumer activities. We wanted to find out exactly how people are incorporating AI into their purchases. Product research emerged as the leading use case, adopted by more than two-thirds (68.5%) of shoppers. More than half (55.19%) also reported using AI for finding the best price/deals. Deciding between brands, getting gift ideas, and summarizing customer reviews were all also reasonably common (>353.3%). Interestingly, shoppers also have clear preferences about what they will buy with the help of AI. Consumers are most likely to employ AI assistance when browsing for clothing or technology. This data really underlines how embedded AI has become in shopping routines already. 44.62% have used it for something as mundane as grocery shopping. More “exceptional” and potentially expensive purchases, where you might intuitively assume that consumers would turn to AI for a bit of extra assistance, tend to be less common use cases. Furniture (29.62%) and jewelry (28.08%) were among the least popular responses. The AI shopping tools of choice ChatGPT still enjoys the largest market share across most consumer AI functions, and shopping is no different. 77.56% of shoppers use ChatGPT when they want AI assistance. The prevalence of Gemini is perhaps more surprising. 58.21% of shoppers reported using Google’s AI, well over twice as many as the next most popular tool. Of course, Google has embedded Gemini in AI Overviews and AI Mode. Its search engine has long been the go-to tool for manual product research, so perhaps it should be no great surprise that its AI has now captured a lot of the same market. But intriguingly, Gemini usage is actually most saturated among people who use AI to write shopping lists. 75.86% of AI list-writers report using Google’s tool to shop (compared to 60.49% of those who use AI for product research). That’s not to say Gemini is necessarily being used to write these shopping lists. But the expected skew toward Gemini among those who reported using AI for product research simply did not materialize, suggesting that shoppers may well have a genuine preference for Google’s AI beyond just its embedded search features. Fewer than one in five people using Claude for AI commerce was also notable. Anthropic’s tool actually last year, but adoption for everyday consumer tasks is still lower than competitors. Grok remains the most highly gendered tool. It’s used by 31.98% of male shoppers, but just 15.16% of women. Across the board, men were more likely than women to use AI tools for shopping. However, ChatGPT usage was close to equal (78.05% of men vs 77.51% of women). [cal:aio] Evolving AI shopping habits It is remarkable how quickly AI has embedded itself as a standard shopping companion. Among those who are now using the technology, 39.1% say they use AI for shopping “much more” than they did six months ago. A further 28.97% of consumers are using AI tools for shopping “a bit more” in the last half-year. Only 6.02% have decreased their usage. Middle Atlantic residents stand out as the keenest adopters. Almost half (49.04%) are using AI for shopping much more in the past six months, and close to eight in 10 (78.98%) have at least somewhat increased their usage. West North Central is the least enamored with the technology, with over 13% using AI for shopping less frequently than they did previously. Nationwide, the impact of the technology on purchasing habits is stark. 92.54% of consumers say it is at least possible AI has directly influenced them to buy something they wouldn’t have otherwise purchased. Almost seven in 10 (68.64%) can definitely remember being directly influenced to make a purchase. That includes 36.89% who say they have been influenced “many times” by AI. This trend is most pronounced among the highest earners. 61.9% of consumers with a household income of $125,000 or higher have made AI-influenced purchases “many times,” and only 13.19% cannot recall any such purchase. Why the increased uptake? Although the speed of AI shopping adoption is startling, the reasons behind it are ultimately no mystery. Quite simply, the majority of people who have tried using AI tools have found that they make product research easier. 37.18% say that AI makes shopping research much easier. A further 40.9% say AI makes it somewhat easier. For the most part, consumers also trust AI as a shopping tool. Only around one in five shoppers say that they trust AI completely. But that rises above 60% when also counting those who mostly trust AI as a shopping tool, with some manual fact-checking. In many ways, this is the expected pattern, given that the question was only put to people who have tried using AI as a shopping tool. Those with the least trust may not have tried it in the first place. However, it’s quite a sharp contrast from another of our original surveys, assessing attitudes to AI Overviews. In that context, , and yet the vast majority continued to rely on them anyway (without routinely checking sources) for the sake of convenience. When it comes to shopping, users seem to have more genuine faith in AI outputs: They are using it not only for its convenience, but because it generally works well. That could be a sign of general AI improvements in the ~nine months between the surveys, or it may be a sign that commerce is an area where the technology can really excel for consumers. The typical AI purchase pipeline So most people are using AI commerce tools, and uptake has only gotten higher in the last six months. But interestingly, there is no clear consensus about how to use AI for shopping. We know that product research and price comparison is popular. But that doesn’t tell us too much about what a typical AI-assisted purchasing journey actually looks like. We gave respondents four options: I use AI as a starting point and then consult other sources I start on traditional retail websites and then use AI as a supplement I use AI as my only source and then complete checkout externally I complete the entire shopping process in AI, from initial research to checkout There was an almost exactly even split between the first two options. 44.8% start on retail websites and then add in AI, while 44.03% use AI as a starting point before looking externally. This is notable for retailers, and underlines the paramount importance of Generative Engine Optimization (GEO). A huge base of potential customers are using AI as a starting point, so it is imperative that . And for those starting on your website but then double-checking with AI, could make or break a sale. The other thing that stands out from this data is that using AI for the entire shopping journey is still a fringe use case. Only 8.99% of users are using AI as their only source before purchasing, and only 2.18% are checking out via AI. In Part 2, we’ll examine the reasons why. Questions in the second part were put to all respondents, to get a better idea of the current attitudes held by both adopters and non-adopters of AI commerce. Spot the next “AI commerce” 12 months early. Exploding Topics Pro tracks 11M+ trends with search volume, growth curves, and category filters. . Part 2: The AI commerce red line Instant Checkout: Don’t know it, don’t like it Regardless of which stage in the shopping process users introduce artificial intelligence, the final step is nearly always external checkout. Given that consumers are clearly keen on using AI as part of the commerce journey, tools that eliminate this point of friction make superficial sense. That was the idea behind ; you can do all of your research within the app, and then complete your purchase there as well. In effect, the AI agent completes the transaction on your behalf. OpenAI isn’t the only one to build something like this. is a similar payment-side solution, while Google has for “agent-led payments.” But awareness of new and upcoming tools that allow you to checkout from directly within an AI interface is quite low. 42.83% of people were not at all aware, with a further 23.01% only “vaguely aware.” Unsurprisingly, those who use AI for shopping weekly or more are most likely to be “very aware” of Instant Checkout and similar tools (63.3%). But that drops to 25.19% among monthly users, and just 11.11% among those who have used AI shopping tools “a few times.” Having been told about the existence of these tools, the response could best be described as mixed. From a preset list of options, “skeptical” was chosen most often (41.083%), followed by “suspicious” (33.1%). But respondents could pick more than one answer, and “excited” (31.61%), “happy” (24.33%), and “impressed” (24.03%) were the next most-common answers. Those who selected to fill in an answer of their own were overwhelmingly negative. Responses included “hunted/preyed upon,” “terrified,” “wary,” and “not interested.” Crucially, there was significant negativity toward Instant Checkout even among those who are already routinely using AI tools for shopping. 29.82% of the most regular AI shopping users said they were suspicious of tools like Instant Checkout, and 29.59% reported being skeptical. Among monthly users, skepticism was the single most popular attitude (37.04%). Meanwhile, only 2.22% of the people who aren’t currently using AI to shop reported being excited at the prospect of agents being able to carry out purchase orders. In fact, the idea of AI purchasing power is actively making non-users less likely to try AI for shopping. 44.89% of AI shopping non-adopters are “much less likely” to try the technology as a result of these new tools. Over half are at least a bit less likely, and only 7.11% are more likely. On the other hand, the most regular existing AI shoppers anticipate that tools like Instant Checkout will further increase their usage. 72.71% say that the innovations make them at least somewhat more likely to shop with AI more regularly. Outside of power users and non-users, indifference is more common. 48.89% of monthly users anticipate Instant Checkout (and similar tools) will make no difference to their usage, as do 52.17% of occasional users. And it seems OpenAI must have reached a similar conclusion. Mere months after launching Instant Checkout, it has , doubling down on the discovery side of things. Distrust of AI companies with payment data One of the biggest hurdles when it comes to further integrating AI into commerce is that most people don’t feel comfortable trusting chatbots with their card details in order to make direct purchases easier in future. In total, 51.45% of consumers are at least somewhat uncomfortable at the idea of AI tools storing their card details. Only around 1 in 4 are “very comfortable.” As well as being the most popular response overall, “very uncomfortable” also cut across age groups to an unexpected degree. More than a third of consumers aged 18-29 said they would be very uncomfortable storing card details with an AI tool, despite being digital payment natives. Even among the most frequent AI shoppers, barely more than half (50.69%) said they would be “very comfortable” with AI tools storing their card details. That dropped dramatically to 18.52% among monthly AI shoppers, 7.25% among those who use the technology occasionally, and just 0.89% among those who don’t currently use AI to shop at all. Pacific residents are most likely to trust AI tools with their card details, with 64.48% at least somewhat comfortable, while the Middle Atlantic once again stands out as a distinctly pro-AI region. New England is the most distrustful (58.53% at least somewhat uncomfortable). Who does AI commerce serve? Tied in with this discomfort about payment details is the fact that consumers are skeptical of whether they are truly the intended beneficiaries of AI commerce technology. Only 14.16% of respondents said consumers are the ones being primarily served by AI shopping tools right now. The most common answer (27.52%) was that these tools are made to serve the interests of AI companies themselves. Brands and advertisers (27.32%) was another popular response. And even among the most frequent users of AI shopping tools, only 23.85% of consumers believe they are the ones whom the tools are primarily serving. These power users were more likely to say that brands and advertisers are the ones being served. Among less frequent users, skepticism rises sharply, to the point where just 2.22% of non-users believe AI shopping tools are primarily serving consumers right now. “The mode amount a consumer would authorize AI to spend autonomously is $0.” — , 2026 consumer AI commerce survey Hard spending cap for autonomous AI purchases Given that some degree of skepticism cuts across multiple demographics, it isn’t too surprising to learn that consumers remain reluctant to empower AI to spend vast sums autonomously. However, the extent of the reluctance is eye-catching: the mode amount a consumer would authorize AI to spend autonomously is $0. Specifically, we asked how much consumers would trust AI to spend in the scenario where they were instructing an AI agent to buy something once it became available. This hypothetical aligns closely with the stated use cases of the latest AI commerce innovations, including Google’s AP2 Protocol: But right now, our survey shows the appetite is simply not there. 31.21% of consumers would not allow any autonomous AI spend at all, 17.45% would cap it at $20, and 20.74% would cap it at $50. This immediately all but wipes out another of Google’s proposed use cases: the example of instructing an AI to buy concert tickets the moment they go on sale. Assuming most such transactions would exceed $100 total, only 11.71% of consumers would currently be comfortable trusting AI with the purchase. AI companies even face a hard sell among their regular users. 51.84% of weekly AI shoppers would cap autonomous AI spend at $50 or less, as would 67.41% of monthly shoppers. Barely more than one in five (20.87%) of the most frequent AI shopping users would be prepared to authorize a spend over $100. Unsurprisingly, the highest earners are the most likely to trust AI to make bigger purchases. But even then, 68.57% would cap agents at $100 or less: 1/2000th of their annual household income at most. Agentic commerce is here to stay The tension at the heart of these results is that despite this reluctance to sanction AI spend, there is widespread belief that AI’s role in commerce will continue to get bigger. More than half of people (55.83%) think AI will play a bigger role in how they shop in five years’ time. Only 12.37% believe it will play a smaller role. Even among non-users, almost a third (32.44%) predict that AI will play an at least somewhat bigger role in how they shop in five years’ time. And 74.77% of the most frequent AI shoppers believe the technology will take on an even bigger role in how they make purchases. A future of expanded AI commerce would come with further questions. For instance, has the potential to disrupt the quality of AI outputs. However, most consumers seem satisfied that increased AI shopping features won’t actively impact the quality of responses. In fact, 48.35% believe the rollout of more shopping capabilities and the integration of ads will actually improve the overall standard of AI answers. Only around one in 10 of the most frequent users predict that ads and shopping features will make AI outputs worse, a finding which AI companies could well interpret as something of a green light to push ahead with this kind of monetization. The final sure sign that AI commerce will continue to grow is simply that shoppers like it. Even if there is some skepticism about whether consumers are truly the main beneficiaries, 55.83% agree that AI features make shopping at least somewhat better for consumers overall. Among users and non-users alike, fewer than one in five people think AI has made the shopping experience any worse. That falls below one in 10 among those who have used the technology at all within the last six months. Though there are disagreements about what direction this burgeoning technology should take next, it looks increasingly clear that AI shopping is here to stay. If you’re a retailer, a tool like is more important than ever. 77% of your customers are using AI in their commerce journeys, and the visibility and reputation of your brand has the potential to transform your bottom line. . Methodology This survey was completed by 1,009 respondents in total. After the general questions about frequency of AI usage and AI shopping usage, non-users were skipped for the remainder of Part 1, before being reintroduced for Part 2 (where the opinions of non-users offered valuable insights). All respondents were from the US, spanning all regions (there were no respondents from the US Territories). 56.03% of respondents were female, and 43.97% were male. 10 different household income bands were represented, from $0-9,999 up to $200,000+. The median income range was $75,000-$99,999. The age range was as follows: 14.76% aged 18-29 43.47% aged 30-44 27.42% aged 45-60 14.36% aged over 60 .
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The next stage of silent firing
In October 2024, I wrote that the tech industry was entering an era of silent firing. Jobs were not being eliminated overnight, but subtly reshaped in ways that encouraged attrition, as companies quietly prepared for large-scale automation. At the time, this was largely a warning. With age, it looks more like a pattern. Amazon’s January 2026 announcement of 16,000 layoffs brings corporate staff reductions to roughly 10% of its workforce. Publicly, leadership has been careful to separate these cuts from artificial intelligence. As CEO Andy Jassy put it after earlier reductions, “the announcement that we made…was not really financially driven, and it’s not even really AI-driven, not right now at least.” Yet in parallel, Jassy has been explicit about the role AI is already playing across the company, stating that “in virtually every corner of the company, we’re using generative AI to make customers’ lives better and easier,” and that new AI-driven agents are “coming, and coming fast.” The tension between these two statements highlights a growing accountability gap: AI is framed as transformative when speaking to investors, but incidental when explaining workforce reductions. A NEW MODEL IS NEEDED AFTER AI INVESTMENTS Let’s look at the case of Meta (Facebook). They will either have to trim other expenses significantly or start charging users. Meta’s current global average annual revenue per user sits at roughly $13–14. On the higher earning side are the U.S. and Canada, at around $68 per user. Seeing as Meta’s fastest user growth markets are in Asia-Pacific and developing countries, that $13-14 figure is more likely to go down rather than up. Consider Meta’s commitment to spend $600 billion on infrastructure by 2028. Divide this by 3 billion Facebook users, and they would need to squeeze an additional $200 per year from each user just to break even on this investment alone. Said differently, they would have to ~15x their annual revenue per user to match this spend. This does not factor in their aggressive acquisitions in the AI space, which adds to payroll and layoff costs post-acquisition. The math is simple: Meta will need to find new revenue sources from a user base already inundated with ads. Or more likely, the most obvious target is to cut expenses, with headcount made redundant by their own AI investments. We are seeing evidence of this accelerating towards a head: Meta is planning to track employees’ clicks and keystrokes to train AI. This seems like the exact step you would take before fully automating jobs and firing workers. S&P RISES WHEN JOB POSTINGS FALL What is notable is how early this shift appeared in the data. Since the launch of ChatGPT in October 2022, job postings have decreased by one-third, while the S&P has risen by 75%. This presents an eerie reversal of historical norms, where periods of market expansion have traditionally been driven by hiring, not job cuts. We still have not yet reached widespread AI deployment, yet hiring behavior has already adjusted! This suggests we are still in the first phase. Companies are cutting staff while simultaneously insisting that AI is not the cause. That framing may hold for now, but it becomes harder to maintain as automation capabilities expand and productivity gains become more visible. From here, there are two likely paths. One is continued workforce reduction as AI replaces more tasks. The other is accelerated monetization. OpenAI’s recent move toward introducing ads into its free product hints at a future where users trade experience quality for profitability. Either way, the pressure to justify massive AI investment is only increasing. We already see cracks forming on spend: OpenAI lowered its $1.4 trillion spending forecast to $600 billion. This is no longer a theoretical problem; it is already here. Programmer employment fell 27.5% from 2023 to 2025. In 2023, KPMG cut its new graduate hiring by 29%, while Deloitte Australia decreased hiring by about 18% that year. In the U.S., entry-level job postings declined about 35% between January 2023 and fall 2025. A 2025 IDC/Deel survey found that 66% of global enterprises plan to cut or slow down entry-level hiring, due to AI. HONESTY MATTERS This is not an argument against AI. It is an argument for honesty, responsibility, and structure. As these changes continue to unfold, leadership must clearly explain how automation is reshaping work and put real frameworks in place to manage that transition. Without accountability and action taken soon, we risk drifting toward a dismal future where efficiency accelerates, trust erodes, and leaders continue to speak out of both sides of their mouths. These companies have a real responsibility to be far more honest about what’s coming. They need to do this so our economic systems can start preparing for the impending job losses, understand what kinds of positions will be eliminated, and determine what retraining might work well for this new job market. Either these organizations need to think about expanded responsibility for large-scale job cuts, or the government does. If everyone is going to act surprised when this happens, the magnitude of the impact will be much worse. George Kailas is CEO of Prospero.ai. View the full article
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Japanese firms’ growing grip on the housing market, as told by one chart
Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. There was a five-week window this spring during which four different U.S. homebuilders—one of them publicly traded, Tri Pointe Homes—were acquired by Japanese firms. At the time, ResiClub estimated that, once those deals close, Japanese firms would control more than 5.5% of the U.S. single-family homebuilding market. This wave of Japanese firms buying U.S. homebuilders isn’t just a 2026 phenomenon—it’s been building for a decade. According to new construction analytics firm Zonda: Back in 2015, Japanese firms owned U.S. homebuilders that accounted for around 0.2% of the U.S. single-family homebuilding market. By 2025, Japanese firms owned U.S. homebuilders that accounted for around 4.7% of the U.S. single-family homebuilding market. Why are Japanese firms making such a large bet on U.S. housing? At a high level, the answer is demographic and structural. Japan’s domestic population is shrinking and aging (fast!), limiting long-term housing growth and risking a sharp contraction for Japanese homebuilding firms like Daiwa House, Sekisui House, and Sumitomo Forestry. The United States, by contrast, continues to experience population growth and household formation—particularly in the Sunbelt markets where many big U.S. homebuilders operate. For Japanese firms seeking stable, long-duration growth, U.S. homebuilding offers scale and better demographic tailwinds. There’s also a strategic element. The U.S. homebuilding industry remains fragmented beyond the top few public builders, creating opportunities for well-capitalized global players to roll up regional operators while preserving local brands and management teams. Both Sumitomo Forestry and Sekisui House say they prioritize locally led operations, supported by centralized capital and global expertise—a structure designed to preserve builder culture while providing financial and operational backing. Another factor is that many Japanese conglomerates have access to lower borrowing costs, which, in theory, gives them an advantage when buying companies abroad. Japan has had extremely low interest rates for decades due to persistent low inflation and slow growth. For much of the past decade, the Bank of Japan kept short-term policy rates at or below 0%. Zonda chief economist Ali Wolf tells ResiClub: “Japanese homebuilders are bringing a distinctly long-term perspective to the U.S. housing market, shaped by demographic challenges at home and opportunity abroad. Their growing footprint reflects confidence in U.S. housing demand, including World Bank projections for 25-plus years of domestic population growth. The Japanese players are not just adding capital but also introducing new approaches to scale, efficiency, and construction that could meaningfully reshape the industry over time.” This spring alone, four U.S. homebuilders were acquired by Japanese firms, including Japan-based Sumitomo Forestry’s $4.5 billion purchase of public homebuilder Tri Pointe Homes (February 13); Stanley Martin Homes (owned by Japan-based Daiwa House) agreeing to acquire United Homes Group (February 23); Japan-based Iida Group Holdings subsidiary Hajime Construction agreeing to acquire a majority equity interest in Utah-based homebuilder Wright Homes (March 10); and Trumark Homes (majority owned by Japan-based Daiwa House since 2020) agreeing to acquire Seattle metro–based homebuilder JK Monarch (March 20). Below is a summary of most of the major U.S. homebuilder acquisitions by Japanese firms over the past decade. Daiwa House: Japan-based Daiwa House has quietly built one of the most geographically diversified U.S. homebuilding footprints among Japanese builders. It entered the U.S. market in 2017 with its acquisition of Stanley Martin Homes, followed by the purchase of Trumark Homes (67th-largest U.S. homebuilder) in 2020. In September 2021, Daiwa House completed its acquisition of CastleRock Communities (49th-largest U.S. homebuilder), giving it a strong presence in Sunbelt markets in Arizona, Tennessee, and Texas. In February 2026, Stanley Martin announced a $221 million acquisition of United Homes Group, followed in March 2026 by Trumark announcing its acquisition of JK Monarch. Sumitomo Forestry: For Sumitomo Forestry—a Japan-based forestry, timber, and homebuilding company—its Tri Pointe Homes acquisition last month meaningfully accelerates its U.S. expansion goals, including its stated target of delivering 23,000 homes annually in the U.S. by 2030. In 2016, Sumitomo Forestry became the majority owner of DRB Group (America’s 20th-largest homebuilder). In April 2025, Brightland Homes (America’s 24th-largest homebuilder—which Sumitomo Forestry acquired a majority stake of in 2016) consolidated into DRB Group. Sekisui House: Japan-based homebuilder Sekisui House, operating in the U.S. under SH Residential Holdings (America’s sixth-largest homebuilder), has also been on a multiyear U.S. homebuilder buying spree. Since 2017, Sekisui House has acquired homebuilders Woodside Homes, Chesmar Homes, Holt Homes, and Hubble Homes. In April 2024, Sekisui House really shook up the industry when it acquired M.D.C. Holdings (Richmond American Homes) for a staggering $4.9 billion. Sekisui House has also expanded into the U.S. with its homegrown Japanese builder brand, Shawood. View the full article
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Google’s AI Overviews Cut Clicks Without Satisfaction Gain: Report via @sejournal, @MattGSouthern
A randomized field experiment found Google AI Overviews reduced organic clicks on triggered queries by 38%, while user experience ratings stayed unchanged. The post Google’s AI Overviews Cut Clicks Without Satisfaction Gain: Report appeared first on Search Engine Journal. View the full article
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Wizz Air accuses Gulf airlines of putting politics before safety
Chief executive József Váradi claims carriers are ‘operating based on political pressure’ in highly unusual criticismView the full article
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callers think I’m AI
A reader writes: I recently moved across the country to be closer to my partner’s extended family. We went from a large metropolitan area to a smaller town, where I transitioned to a new industry. My new job entails answering the phone, which, frankly, is something I have always excelled at. However, for whatever reason (geography, industry, or the simple increased prevalence of AI), I’m now confronted several times each day by people who assume that I am AI. Their reactions range from treating me as non-human (gruffly yelling, “GET AN ESTIMATE!”) to questioning my humanity (“Are you real?”) to hanging up and calling back several times before asking to speak to a “real human.” While I admit that I have a professional-sounding voice and a theater background, my phone voice is not in the least over the top. I’ve worked in nine cities in five U.S. states, and this has never been an issue before (which makes me think this is due to the increased use of AI). But how do I handle it? When people assume I’m AI and address me as such, I generally try not to sound offended and then say something (a little joke or phrase) that makes them realize I’m not AI. I also have several amusing responses to “Are you real?” that clients seem to enjoy. But the last situation drives me a bit nuts, mostly because customers are fairly angry by the time they finally realize that I am flesh and blood. A few people have even scolded me, suggesting that I explicitly state that I am human, but this seems strange because, legally in our area (and maybe everywhere), AI is required to identify itself. Do you have any tips for how to handle this? It got better when I caught a cold, but I don’t want to be permanently phlegm-filled. Even when I tone it way down (to a point that would sound unprofessional in my former job), I still encounter this. Other than eating, swearing, coughing/sneezing, or loudly chewing gum (none of which I would ever intentionally do), how do I make people recognize that I am human? Do I really need to say it? And why is this happening now? It’s happening now because there’s been an explosion in companies using AI for frontline customer service and people are irritated by it because it so often sucks. They’ve had frustrating experiences with AI customer service previously, so they’re primed to be irritated when they think they’ve encountered it again. That’s no excuse for people being rude, particularly right off the bat when you haven’t given them any reason to think they’re dealing with AI. But that’s why it’s happening. Could this be an opportunity to put your theater training to use? Can you experiment in using “tells” that very quickly identify you as obviously human? I’m not sure what would work best — and it would be weird to, for example, fake a southern accent or something else that might read differently than standard AI talk — but a cough, a word stumble, a different intonation … who knows? It might be an interesting challenge to A/B test it and see if you can figure out what works! The post callers think I’m AI appeared first on Ask a Manager. View the full article
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A Step-by-Step Guide to Obtain Business Credit
If you want to secure business credit, comprehending the process is essential. Start by registering your business and obtaining an Employer Identification Number (EIN). Then, get a DUNS number from Dun & Bradstreet. These steps lay the foundation for building your business credit profile. As you move forward, you’ll need to know how to establish credit accounts and maintain a positive payment history, which can greatly influence your creditworthiness. What’s next? Key Takeaways Register your business with an Employer Identification Number (EIN) to separate personal and business finances and establish a credit profile. Obtain a DUNS number from Dun & Bradstreet to enhance your business credit report and meet lender requirements. Open a business bank account in your company’s name to facilitate financial tracking and compliance with lending standards. Establish credit accounts with vendors that report to credit bureaus and make timely payments to build a positive credit history. Monitor your business credit score regularly and maintain a low credit utilization ratio to improve your creditworthiness. Understanding Business Credit Comprehending business credit is essential for any entrepreneur looking to secure financing or establish credibility in the marketplace. Business credit refers particularly to the credit score of a business, which creditors use to assess creditworthiness. Unlike personal credit, business credit is tied to the entity itself and reflects business-related expenses and payment history. Your business credit score, typically ranging from 300 to 850, is influenced by factors such as payment history, credit utilization, time in operation, and overall financial health. To establish a business credit profile, you need to register with business credit bureaus, like Dun & Bradstreet, and obtain a D-U-N-S Number, a unique identifier for your business. A healthy business credit score not only improves your chances of securing loans but also boosts relationships with vendors and suppliers, allowing for better payment terms and increased purchasing capacity. Therefore, comprehending business credit is vital for long-term success. Importance of Business Credit Grasping the significance of business credit is crucial for any entrepreneur aiming to nurture growth and stability in their company. The importance of business credit can’t be overstated, as it lays the foundation for your firm’s long-term financial health. A robust business credit history not only improves your credibility with lenders and suppliers but also positions your business favorably for financing opportunities and partnerships. When you establish strong business credit, it instills confidence in lenders, making it easier to secure loans with favorable terms. This is particularly important for managing unexpected financial demands, ensuring you can handle cash flow and operational expenses effectively. Furthermore, a solid business credit profile helps build trust with stakeholders, promoting improved vendor relationships and increased customer loyalty. By prioritizing business credit, you’re not merely preparing for the future; you’re actively investing in the sustainability of your business. Differences Between Personal and Business Credit Grasping the distinctions between personal and business credit is crucial for anyone aiming to manage their finances effectively. Personal credit relies on your individual financial history, whereas business credit is linked to a company’s financial activities. Personal credit scores range from 300 to 850, similar to business credit scores, which can likewise follow this range, including the FICO SBSS score. The impact of these scores differs; business credit affects your company’s ability to secure funding for operational needs, whereas personal credit influences your borrowing capacity for personal expenses. Business credit scoring assesses factors like cash flow, revenue, and the length of time the business has operated. Significantly, for new businesses, assessments often include the owner’s personal credit score. Comprehending these differences helps you make informed decisions about financing your business and managing your credit effectively. Measurement of Business Credit Score Comprehending how your business credit score is assessed is essential for securing financing. The FICO Small Business Scoring Service evaluates your score based on several factors, including your personal credit score, cash flow, and outstanding liens, with scores ranging from 300 to 850. FICO SBSS Overview The FICO Small Business Scoring Service (SBSS) plays a crucial role in determining the creditworthiness of small businesses, providing a score that ranges from 300 to 850. A higher score indicates a lower financial risk, which lenders prefer. Your SBSS score is influenced by multiple factors, including your business credit reports, the personal credit score of the owner, cash flow, revenue, and how long your business has been operating. Lenders often use this score to evaluate loan applications, requiring a minimum score of 155 for Small Business Administration (SBA) loans. Furthermore, any outstanding liens and your overall financial health are considered, affecting your chances of securing financing. Monitoring your SBSS score can improve your funding opportunities. Credit Factors Evaluation Evaluating the factors that contribute to your business credit score is crucial for comprehending how lenders assess your financial health. The FICO Small Business Scoring Service (SBSS) scores range from 300 to 850 and consider aspects like personal credit, cash flow, and revenue. To qualify for SBA loans, you need a minimum score of 155. Here’s a breakdown of key factors: Factor Description Impact on Score Time in Business Longer operating history improves credibility Positive Outstanding Liens Any unpaid debts can lower your score Negative Financial Behavior Consistent payments improve your score Positive Regularly check your business credit score through services like Dun & Bradstreet to stay informed. Steps to Build Business Credit Building business credit is a crucial step for any entrepreneur aiming to secure financing and establish credibility in the marketplace. To learn how to build business credit effectively, start by developing a positive relationship with a business banker. They can provide valuable insights and opportunities customized to your needs. Next, establish credit accounts in your business’s name with vendors that report to credit bureaus; this will help build a strong credit history. Make certain to make timely payments on all debts to maintain a positive credit record, avoiding late fees that can harm your score. Additionally, create a diverse mix of credit accounts, like loans and credit cards, to improve your credit profile. Finally, regularly monitor your business credit reports from agencies sucha s Dun & Bradstreet, Experian, and Equifax to verify accuracy and address discrepancies without delay. Get Personal Credit History in Order When you’re starting a business, your personal credit history plays an essential role in securing loans and favorable financing terms. A strong credit score, typically above 700, can greatly improve your chances of approval. To get your credit in order, consider checking your reports for inaccuracies and utilizing resources from the Consumer Financial Protection Bureau to guide your improvement efforts. Importance of Personal Credit Personal credit plays a pivotal role in your ability to secure funding for your business, as lenders often assess your personal credit score to determine loan eligibility. A strong personal credit score is crucial since new businesses frequently rely on the owner’s credit history to secure financing. Factors like payment history, credit utilization, and the length of your credit history greatly influence your score, establishing trust with lenders. To improve your chances of obtaining a loan, you should monitor your personal credit reports regularly. You can check these for free from Experian, Equifax, and TransUnion, helping you identify inaccuracies. Comprehending how to check business credit is likewise fundamental, as it reflects on your overall financial standing when seeking business funding. Tips for Improvement Having an organized personal credit history can greatly improve your chances of obtaining business credit. A strong personal credit score not only reflects your creditworthiness but also reassures lenders when evaluating your business financing applications. To improve your credit, focus on timely payments, reducing your credit card balances, and avoiding new hard inquiries. Here are some tips to get your personal credit history in order: Action Goal Benefit Pay bills on time 100% payment history Boosts credit score Reduce balances Keep below 30% utilization Improves credit utilization Limit new inquiries Fewer than 2 per year Protects your credit score Check your report Identify errors Guarantee accuracy Diversify credit types Mix of credit accounts Improves credit profile Follow these steps to learn how to build company credit effectively. Impact on Business Loans Even though your business’s financial health is crucial for securing loans, lenders often look to your personal credit history as a key indicator of creditworthiness. New businesses frequently rely on the owner’s personal credit score for loan eligibility, meaning a score below 650 can greatly hinder your chances. To improve your prospects, focus on maintaining a healthy personal credit score, ideally above 700, as it can improve your business’s credibility and access to favorable loan terms. The Consumer Financial Protection Bureau (CFPB) offers resources for raising your personal credit score, helping you better understand how to obtain business credit. Avoid late payments, high credit utilization, and recent derogatory marks to guarantee lenders view your financial reliability positively. Register Business With an EIN To establish your business effectively, registering for an Employer Identification Number (EIN) is indispensable. This unique nine-digit number, assigned by the IRS, is fundamental for tax reporting and identifying your business entity. Applying for an EIN is free, and you can do it online through the IRS website, where most applications are processed instantly. Having an EIN is necessary for various business activities, such as opening a business bank account, hiring employees, and filing tax returns. Significantly, it helps separate your personal and business finances, which is critical for establishing your company credit history. By applying for an EIN right after registering your business entity, you lay the groundwork for building your business credit profile. This step not only boosts your credibility but additionally opens doors to greater financial opportunities in the future. Register Business for a DUNS Number Registering your business for a DUNS number is a vital step in building your business credit profile. This unique nine-digit identifier, issued by Dun & Bradstreet, is fundamental for establishing credibility with lenders and suppliers and is often required for government contracts. The application process is straightforward and free, requiring basic information about your business, so don’t overlook this important opportunity to improve your financial standing. Importance of DUNS Number A DUNS number is an essential asset for any business aiming to establish a solid credit profile and gain credibility with creditors and suppliers. Here’s why obtaining a DUNS number is important: Unique Identifier: It’s a unique nine-digit identifier that distinguishes your business from others. Access to Funding: Many lenders and government agencies require a DUNS number when you apply for loans, contracts, or grants. Creditworthiness Assessment: It contributes to your business credit report, which lenders use to evaluate your creditworthiness. Separation of Credit Profiles: A DUNS number helps separate your personal and business credit profiles, encouraging trust with financial institutions. Investing time in obtaining your DUNS number is a foundational step for your business’s financial health. Application Process Steps Obtaining a DUNS number involves a straightforward application process that can substantially improve your business’s credibility. To register, visit the Dun & Bradstreet website and complete the free online application. This process typically takes 1-2 business days for processing. You’ll need to provide basic information, including your business’s legal name, address, and type of structure, such as LLC or corporation. A DUNS number is vital for establishing a business credit profile, as it’s required for various applications, including government contracts and loans. After obtaining your DUNS number, make sure you keep your registration updated with accurate information to maintain a strong business credit profile. This is important for effectively learning how to establish business credit. Benefits of Registration Although you may be focused on growing your business, registering for a DUNS number can provide significant benefits that improve your credibility and financial opportunities. Here are some key advantages: Unique Identifier: Your DUNS number serves as a unique identifier, important for establishing your business credit profile. Access to Funding: It opens doors to government contracts and loans, essential for financing your growth. Credibility Boost: Vendors and lenders recognize your business in the global marketplace, enhancing your reputation. Improved Business Credit Rating: With a DUNS number, lenders can evaluate your creditworthiness more effectively, leading to better access to credit and financing options. Registering is free and can be completed online, making it a critical step for your business. Open a Business Bank Account When you decide to open a business bank account, you’re taking a crucial step in establishing your company as a distinct financial entity. This account should be opened in your business’s legal name and linked to your Employer Identification Number (EIN). Doing so guarantees proper identification and compliance with tax obligations. Utilizing a dedicated business credit account helps build a track record of healthy spending habits, which is beneficial for future credit applications. Keeping your personal and business finances separate improves your credibility with lenders and suppliers, eventually raising your business credit scores. Here’s a quick comparison of account features: Feature Business Bank Account Legal Name Requirement Must match business name EIN Link Required for tax compliance Financial Tracking Simplifies record-keeping Researching and selecting the right bank can likewise provide access to favorable loan options customized to your business needs. Monitor Business Credit Establishing a dedicated business bank account is just the beginning of building your business credit profile. To effectively monitor business credit, follow these steps: Regularly check your business credit reports from major bureaus like Dun & Bradstreet, Experian Business, and Equifax Business. This guarantees accuracy and helps you spot discrepancies that could harm your score. Utilize credit monitoring services that alert you to significant changes in your business credit profile. Staying informed can help you catch potential risks or fraud early. Monitor your business credit utilization ratio and keep it below 30%. This illustrates responsible credit management and positively influences your credit score. Schedule routine reviews of your credit reports at least once a year. Addressing inaccuracies quickly is vital, as errors can lead to reduced creditworthiness and financing opportunities. Enhancing Creditworthiness Enhancing your business creditworthiness is essential for securing favorable financing options and establishing a strong reputation with lenders and suppliers. To achieve this, start by making timely payments on all debts, as this positively influences your credit scores and builds a reliable payment history. Diversifying your credit mix is also significant; consider incorporating various credit accounts, like business credit cards and vendor accounts, to demonstrate financial responsibility. Furthermore, regularly monitor your business credit reports from major bureaus such as Dun & Bradstreet, Experian, and Equifax. This helps you address any discrepancies that might negatively impact your score. Managing your credit utilization ratio is equally important—keep it below 30% by maintaining low credit card balances. By following these steps, you’ll be well on your way to enhancing creditworthiness and answering the question, “How can I build business credit?” Building Credit Relationships With Vendors Building strong credit relationships with vendors is a strategic step in improving your business credit profile. Establishing trade credit accounts with suppliers who report to business credit bureaus helps you build a positive credit history. Here are some effective ways to strengthen those relationships: Identify Relevant Suppliers: Research vendors that align with your business lines, like office supplies or shipping services, and confirm they report payment information to credit bureaus. Make Timely Payments: Always pay your vendor accounts on time to boost your business credit score and cultivate trust. Request Higher Credit Limits: As your credit improves, don’t hesitate to ask for increased credit limits, which can improve your credit utilization ratio. Communicate Regularly: Maintain good rapport with vendors by addressing payment issues quickly and keeping lines of communication open for better credit terms. Role of Business Bankers in Credit Development Business bankers serve as crucial partners in your expedition to establish and improve business credit. They guide you through the process, making certain you understand the necessary steps to boost your business credit score. By providing customized financial plans aligned with your goals, they help you improve creditworthiness and prepare for future financing needs. A business banker can offer insights into the most suitable credit products, including trade credit accounts and business credit cards that align with your specific needs. Building a strong relationship with them opens doors to valuable resources, networking opportunities, and industry knowledge that facilitate credit development. Moreover, business bankers assist in monitoring and managing your credit profile, giving you updates and alerts on changes that could impact your creditworthiness. This proactive approach guarantees you’re always informed and ready to take the next steps in securing business credit. Frequently Asked Questions How Do I Establish Business Credit for the First Time? To establish business credit for the first time, register your business as a legal entity, like an LLC or corporation. Get an Employer Identification Number (EIN) from the IRS, then apply for a DUNS number through Dun & Bradstreet. Open a dedicated business bank account using your EIN. Finally, apply for a business credit card that reports to credit bureaus, and make certain you make timely payments to build a positive credit history. What Are the 5 C’s of Business Credit? The 5 C’s of business credit are crucial for comprehending your creditworthiness. First, there’s Capacity, which assesses your ability to repay loans based on cash flow and revenue. Next, Capital reflects your investment in the business, showcasing your commitment. Collateral consists of assets securing the loan, offering lenders protection. Conditions refer to economic factors that may impact your business, whereas Character evaluates your credit history and reliability as a borrower. What Is the 2 2 2 Credit Rule? The 2 2 2 Credit Rule is a guideline for building business credit. You should establish two trade lines with vendors who report to credit bureaus, maintain two credit accounts, and guarantee you make timely payments for at least two consecutive months. This mix of credit accounts demonstrates responsible management and boosts your credit score. Following this rule can markedly strengthen your business’s credit profile and improve future financing opportunities. How to Start an LLC and Get Business Credit? To start an LLC, choose a unique name and file the Articles of Organization with your state’s Secretary of State, usually for a fee. Next, get an Employer Identification Number (EIN) from the IRS online for free. Open a business bank account to separate finances. Then, register for a DUNS number to create a credit profile and establish vendor accounts that report to credit bureaus, ensuring timely payments to build your credit history. Conclusion To conclude, building business credit is a crucial process for establishing financial credibility and securing better terms with lenders and vendors. By taking the necessary steps, such as obtaining an EIN, a DUNS number, and maintaining timely payments, you can improve your creditworthiness. Regularly monitoring your business credit reports and cultivating relationships with financial institutions will further support your credit development. With these strategies, you’ll position your business for growth and financial stability in a competitive market. Image via Google Gemini This article, "A Step-by-Step Guide to Obtain Business Credit" was first published on Small Business Trends View the full article
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A Step-by-Step Guide to Obtain Business Credit
If you want to secure business credit, comprehending the process is essential. Start by registering your business and obtaining an Employer Identification Number (EIN). Then, get a DUNS number from Dun & Bradstreet. These steps lay the foundation for building your business credit profile. As you move forward, you’ll need to know how to establish credit accounts and maintain a positive payment history, which can greatly influence your creditworthiness. What’s next? Key Takeaways Register your business with an Employer Identification Number (EIN) to separate personal and business finances and establish a credit profile. Obtain a DUNS number from Dun & Bradstreet to enhance your business credit report and meet lender requirements. Open a business bank account in your company’s name to facilitate financial tracking and compliance with lending standards. Establish credit accounts with vendors that report to credit bureaus and make timely payments to build a positive credit history. Monitor your business credit score regularly and maintain a low credit utilization ratio to improve your creditworthiness. Understanding Business Credit Comprehending business credit is essential for any entrepreneur looking to secure financing or establish credibility in the marketplace. Business credit refers particularly to the credit score of a business, which creditors use to assess creditworthiness. Unlike personal credit, business credit is tied to the entity itself and reflects business-related expenses and payment history. Your business credit score, typically ranging from 300 to 850, is influenced by factors such as payment history, credit utilization, time in operation, and overall financial health. To establish a business credit profile, you need to register with business credit bureaus, like Dun & Bradstreet, and obtain a D-U-N-S Number, a unique identifier for your business. A healthy business credit score not only improves your chances of securing loans but also boosts relationships with vendors and suppliers, allowing for better payment terms and increased purchasing capacity. Therefore, comprehending business credit is vital for long-term success. Importance of Business Credit Grasping the significance of business credit is crucial for any entrepreneur aiming to nurture growth and stability in their company. The importance of business credit can’t be overstated, as it lays the foundation for your firm’s long-term financial health. A robust business credit history not only improves your credibility with lenders and suppliers but also positions your business favorably for financing opportunities and partnerships. When you establish strong business credit, it instills confidence in lenders, making it easier to secure loans with favorable terms. This is particularly important for managing unexpected financial demands, ensuring you can handle cash flow and operational expenses effectively. Furthermore, a solid business credit profile helps build trust with stakeholders, promoting improved vendor relationships and increased customer loyalty. By prioritizing business credit, you’re not merely preparing for the future; you’re actively investing in the sustainability of your business. Differences Between Personal and Business Credit Grasping the distinctions between personal and business credit is crucial for anyone aiming to manage their finances effectively. Personal credit relies on your individual financial history, whereas business credit is linked to a company’s financial activities. Personal credit scores range from 300 to 850, similar to business credit scores, which can likewise follow this range, including the FICO SBSS score. The impact of these scores differs; business credit affects your company’s ability to secure funding for operational needs, whereas personal credit influences your borrowing capacity for personal expenses. Business credit scoring assesses factors like cash flow, revenue, and the length of time the business has operated. Significantly, for new businesses, assessments often include the owner’s personal credit score. Comprehending these differences helps you make informed decisions about financing your business and managing your credit effectively. Measurement of Business Credit Score Comprehending how your business credit score is assessed is essential for securing financing. The FICO Small Business Scoring Service evaluates your score based on several factors, including your personal credit score, cash flow, and outstanding liens, with scores ranging from 300 to 850. FICO SBSS Overview The FICO Small Business Scoring Service (SBSS) plays a crucial role in determining the creditworthiness of small businesses, providing a score that ranges from 300 to 850. A higher score indicates a lower financial risk, which lenders prefer. Your SBSS score is influenced by multiple factors, including your business credit reports, the personal credit score of the owner, cash flow, revenue, and how long your business has been operating. Lenders often use this score to evaluate loan applications, requiring a minimum score of 155 for Small Business Administration (SBA) loans. Furthermore, any outstanding liens and your overall financial health are considered, affecting your chances of securing financing. Monitoring your SBSS score can improve your funding opportunities. Credit Factors Evaluation Evaluating the factors that contribute to your business credit score is crucial for comprehending how lenders assess your financial health. The FICO Small Business Scoring Service (SBSS) scores range from 300 to 850 and consider aspects like personal credit, cash flow, and revenue. To qualify for SBA loans, you need a minimum score of 155. Here’s a breakdown of key factors: Factor Description Impact on Score Time in Business Longer operating history improves credibility Positive Outstanding Liens Any unpaid debts can lower your score Negative Financial Behavior Consistent payments improve your score Positive Regularly check your business credit score through services like Dun & Bradstreet to stay informed. Steps to Build Business Credit Building business credit is a crucial step for any entrepreneur aiming to secure financing and establish credibility in the marketplace. To learn how to build business credit effectively, start by developing a positive relationship with a business banker. They can provide valuable insights and opportunities customized to your needs. Next, establish credit accounts in your business’s name with vendors that report to credit bureaus; this will help build a strong credit history. Make certain to make timely payments on all debts to maintain a positive credit record, avoiding late fees that can harm your score. Additionally, create a diverse mix of credit accounts, like loans and credit cards, to improve your credit profile. Finally, regularly monitor your business credit reports from agencies sucha s Dun & Bradstreet, Experian, and Equifax to verify accuracy and address discrepancies without delay. Get Personal Credit History in Order When you’re starting a business, your personal credit history plays an essential role in securing loans and favorable financing terms. A strong credit score, typically above 700, can greatly improve your chances of approval. To get your credit in order, consider checking your reports for inaccuracies and utilizing resources from the Consumer Financial Protection Bureau to guide your improvement efforts. Importance of Personal Credit Personal credit plays a pivotal role in your ability to secure funding for your business, as lenders often assess your personal credit score to determine loan eligibility. A strong personal credit score is crucial since new businesses frequently rely on the owner’s credit history to secure financing. Factors like payment history, credit utilization, and the length of your credit history greatly influence your score, establishing trust with lenders. To improve your chances of obtaining a loan, you should monitor your personal credit reports regularly. You can check these for free from Experian, Equifax, and TransUnion, helping you identify inaccuracies. Comprehending how to check business credit is likewise fundamental, as it reflects on your overall financial standing when seeking business funding. Tips for Improvement Having an organized personal credit history can greatly improve your chances of obtaining business credit. A strong personal credit score not only reflects your creditworthiness but also reassures lenders when evaluating your business financing applications. To improve your credit, focus on timely payments, reducing your credit card balances, and avoiding new hard inquiries. Here are some tips to get your personal credit history in order: Action Goal Benefit Pay bills on time 100% payment history Boosts credit score Reduce balances Keep below 30% utilization Improves credit utilization Limit new inquiries Fewer than 2 per year Protects your credit score Check your report Identify errors Guarantee accuracy Diversify credit types Mix of credit accounts Improves credit profile Follow these steps to learn how to build company credit effectively. Impact on Business Loans Even though your business’s financial health is crucial for securing loans, lenders often look to your personal credit history as a key indicator of creditworthiness. New businesses frequently rely on the owner’s personal credit score for loan eligibility, meaning a score below 650 can greatly hinder your chances. To improve your prospects, focus on maintaining a healthy personal credit score, ideally above 700, as it can improve your business’s credibility and access to favorable loan terms. The Consumer Financial Protection Bureau (CFPB) offers resources for raising your personal credit score, helping you better understand how to obtain business credit. Avoid late payments, high credit utilization, and recent derogatory marks to guarantee lenders view your financial reliability positively. Register Business With an EIN To establish your business effectively, registering for an Employer Identification Number (EIN) is indispensable. This unique nine-digit number, assigned by the IRS, is fundamental for tax reporting and identifying your business entity. Applying for an EIN is free, and you can do it online through the IRS website, where most applications are processed instantly. Having an EIN is necessary for various business activities, such as opening a business bank account, hiring employees, and filing tax returns. Significantly, it helps separate your personal and business finances, which is critical for establishing your company credit history. By applying for an EIN right after registering your business entity, you lay the groundwork for building your business credit profile. This step not only boosts your credibility but additionally opens doors to greater financial opportunities in the future. Register Business for a DUNS Number Registering your business for a DUNS number is a vital step in building your business credit profile. This unique nine-digit identifier, issued by Dun & Bradstreet, is fundamental for establishing credibility with lenders and suppliers and is often required for government contracts. The application process is straightforward and free, requiring basic information about your business, so don’t overlook this important opportunity to improve your financial standing. Importance of DUNS Number A DUNS number is an essential asset for any business aiming to establish a solid credit profile and gain credibility with creditors and suppliers. Here’s why obtaining a DUNS number is important: Unique Identifier: It’s a unique nine-digit identifier that distinguishes your business from others. Access to Funding: Many lenders and government agencies require a DUNS number when you apply for loans, contracts, or grants. Creditworthiness Assessment: It contributes to your business credit report, which lenders use to evaluate your creditworthiness. Separation of Credit Profiles: A DUNS number helps separate your personal and business credit profiles, encouraging trust with financial institutions. Investing time in obtaining your DUNS number is a foundational step for your business’s financial health. Application Process Steps Obtaining a DUNS number involves a straightforward application process that can substantially improve your business’s credibility. To register, visit the Dun & Bradstreet website and complete the free online application. This process typically takes 1-2 business days for processing. You’ll need to provide basic information, including your business’s legal name, address, and type of structure, such as LLC or corporation. A DUNS number is vital for establishing a business credit profile, as it’s required for various applications, including government contracts and loans. After obtaining your DUNS number, make sure you keep your registration updated with accurate information to maintain a strong business credit profile. This is important for effectively learning how to establish business credit. Benefits of Registration Although you may be focused on growing your business, registering for a DUNS number can provide significant benefits that improve your credibility and financial opportunities. Here are some key advantages: Unique Identifier: Your DUNS number serves as a unique identifier, important for establishing your business credit profile. Access to Funding: It opens doors to government contracts and loans, essential for financing your growth. Credibility Boost: Vendors and lenders recognize your business in the global marketplace, enhancing your reputation. Improved Business Credit Rating: With a DUNS number, lenders can evaluate your creditworthiness more effectively, leading to better access to credit and financing options. Registering is free and can be completed online, making it a critical step for your business. Open a Business Bank Account When you decide to open a business bank account, you’re taking a crucial step in establishing your company as a distinct financial entity. This account should be opened in your business’s legal name and linked to your Employer Identification Number (EIN). Doing so guarantees proper identification and compliance with tax obligations. Utilizing a dedicated business credit account helps build a track record of healthy spending habits, which is beneficial for future credit applications. Keeping your personal and business finances separate improves your credibility with lenders and suppliers, eventually raising your business credit scores. Here’s a quick comparison of account features: Feature Business Bank Account Legal Name Requirement Must match business name EIN Link Required for tax compliance Financial Tracking Simplifies record-keeping Researching and selecting the right bank can likewise provide access to favorable loan options customized to your business needs. Monitor Business Credit Establishing a dedicated business bank account is just the beginning of building your business credit profile. To effectively monitor business credit, follow these steps: Regularly check your business credit reports from major bureaus like Dun & Bradstreet, Experian Business, and Equifax Business. This guarantees accuracy and helps you spot discrepancies that could harm your score. Utilize credit monitoring services that alert you to significant changes in your business credit profile. Staying informed can help you catch potential risks or fraud early. Monitor your business credit utilization ratio and keep it below 30%. This illustrates responsible credit management and positively influences your credit score. Schedule routine reviews of your credit reports at least once a year. Addressing inaccuracies quickly is vital, as errors can lead to reduced creditworthiness and financing opportunities. Enhancing Creditworthiness Enhancing your business creditworthiness is essential for securing favorable financing options and establishing a strong reputation with lenders and suppliers. To achieve this, start by making timely payments on all debts, as this positively influences your credit scores and builds a reliable payment history. Diversifying your credit mix is also significant; consider incorporating various credit accounts, like business credit cards and vendor accounts, to demonstrate financial responsibility. Furthermore, regularly monitor your business credit reports from major bureaus such as Dun & Bradstreet, Experian, and Equifax. This helps you address any discrepancies that might negatively impact your score. Managing your credit utilization ratio is equally important—keep it below 30% by maintaining low credit card balances. By following these steps, you’ll be well on your way to enhancing creditworthiness and answering the question, “How can I build business credit?” Building Credit Relationships With Vendors Building strong credit relationships with vendors is a strategic step in improving your business credit profile. Establishing trade credit accounts with suppliers who report to business credit bureaus helps you build a positive credit history. Here are some effective ways to strengthen those relationships: Identify Relevant Suppliers: Research vendors that align with your business lines, like office supplies or shipping services, and confirm they report payment information to credit bureaus. Make Timely Payments: Always pay your vendor accounts on time to boost your business credit score and cultivate trust. Request Higher Credit Limits: As your credit improves, don’t hesitate to ask for increased credit limits, which can improve your credit utilization ratio. Communicate Regularly: Maintain good rapport with vendors by addressing payment issues quickly and keeping lines of communication open for better credit terms. Role of Business Bankers in Credit Development Business bankers serve as crucial partners in your expedition to establish and improve business credit. They guide you through the process, making certain you understand the necessary steps to boost your business credit score. By providing customized financial plans aligned with your goals, they help you improve creditworthiness and prepare for future financing needs. A business banker can offer insights into the most suitable credit products, including trade credit accounts and business credit cards that align with your specific needs. Building a strong relationship with them opens doors to valuable resources, networking opportunities, and industry knowledge that facilitate credit development. Moreover, business bankers assist in monitoring and managing your credit profile, giving you updates and alerts on changes that could impact your creditworthiness. This proactive approach guarantees you’re always informed and ready to take the next steps in securing business credit. Frequently Asked Questions How Do I Establish Business Credit for the First Time? To establish business credit for the first time, register your business as a legal entity, like an LLC or corporation. Get an Employer Identification Number (EIN) from the IRS, then apply for a DUNS number through Dun & Bradstreet. Open a dedicated business bank account using your EIN. Finally, apply for a business credit card that reports to credit bureaus, and make certain you make timely payments to build a positive credit history. What Are the 5 C’s of Business Credit? The 5 C’s of business credit are crucial for comprehending your creditworthiness. First, there’s Capacity, which assesses your ability to repay loans based on cash flow and revenue. Next, Capital reflects your investment in the business, showcasing your commitment. Collateral consists of assets securing the loan, offering lenders protection. Conditions refer to economic factors that may impact your business, whereas Character evaluates your credit history and reliability as a borrower. What Is the 2 2 2 Credit Rule? The 2 2 2 Credit Rule is a guideline for building business credit. You should establish two trade lines with vendors who report to credit bureaus, maintain two credit accounts, and guarantee you make timely payments for at least two consecutive months. This mix of credit accounts demonstrates responsible management and boosts your credit score. Following this rule can markedly strengthen your business’s credit profile and improve future financing opportunities. How to Start an LLC and Get Business Credit? To start an LLC, choose a unique name and file the Articles of Organization with your state’s Secretary of State, usually for a fee. Next, get an Employer Identification Number (EIN) from the IRS online for free. Open a business bank account to separate finances. Then, register for a DUNS number to create a credit profile and establish vendor accounts that report to credit bureaus, ensuring timely payments to build your credit history. Conclusion To conclude, building business credit is a crucial process for establishing financial credibility and securing better terms with lenders and vendors. By taking the necessary steps, such as obtaining an EIN, a DUNS number, and maintaining timely payments, you can improve your creditworthiness. Regularly monitoring your business credit reports and cultivating relationships with financial institutions will further support your credit development. With these strategies, you’ll position your business for growth and financial stability in a competitive market. Image via Google Gemini This article, "A Step-by-Step Guide to Obtain Business Credit" was first published on Small Business Trends View the full article
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King Charles and the ‘special’ relationship
Ties with the US need mending, but Britain must nurture other alliances tooView the full article
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When settling for half your salary starts to seem worth it
After a few months of job hunting, I drastically reduced my time on TikTok and Instagram. LinkedIn became my preferred social media app, less for entertainment and more for anything that looked like it might turn into a paycheck. A couple of weeks ago, I stepped away from the search and fired up Threads, hoping to find something lighter. I didn’t. Instead, I stumbled upon a job posting that was trending for all of the wrong reasons. The post sought a remote full-time creative strategist to join a Charlotte-based baby product retailer. The role sits at the content, branding, and social media crossroads, word to Bone Thugs-N-Harmony. “You need to be sharp, fast, and actually understand what makes people stop scrolling and buy,” the since-deleted post read. “This is . . . not a sit-back-and-brainstorm role.” At face value, it read like a dope opportunity for someone willing to roll up their sleeves and market the hell out of some burping cushions. That is, until you consider the proposed salary: $55,000. Yes, 55,000 American dollars. For a mid-to-senior level marketing gig. Yikes. Talk about a recession indicator. Threads tore it to shreds. And I understood the outrage. Some called the poster—who happened to be a Black woman—exploitative. Others said the salary was fair for some regions. One of my former colleagues jumped in with constructive criticism, suggesting that the startup biz owner reconfigure the role into a fractional executive or part-time contracted gig. And then, of course, there were jokes, with people mocking the post with a flood of quips and ridiculous pseudo-listings. (One of my faves: “Hey Congress, there’s a creative strategist role available since you don’t seem to want to do your current job.”) I hated to see a Black woman dogpiled while major corporations are out here lowballing employees worse than Facebook Marketplace negotiations. But she stood on (small) business. She said she made the same salary after getting her master’s degree and insisted lots of people would happily take the role, benefits and all, with room to grow. Her inbox, she added, was already full. Anyone who disapproved was free to get the hell on and keep scrolling. Once I was done procrastinating, I got reflective. It’s been more than six months since I’ve had a full-time role. Should I be laughing a little less and tweaking my resume to drop into this business owner’s DMs? Is it time to start considering jobs like this for less than half of what I used to make? Is this what my search has come to? This time last year, I wouldn’t have even entertained the idea. I would’ve ki-ki’d, shaken my head, maybe forwarded the thread to a group chat, and kept it moving. But somewhere between week eight and week twenty-something of job hunting, those same dealbreakers get fuzzy, especially as bills stack and the fridge gets less crowded. It’s not always a conscious shift. You don’t sit down and decide to lower your standards. It happens gradually. A listing you would’ve ignored starts to feel worth a second look. A salary that once felt disrespectful starts to feel doable after some lifestyle adjustments. But there’s a cost to that mental shift. You’re not just reevaluating the jobs you’re willing to take; you’re reevaluating yourself. I recently interviewed for a junior temp role. I was overqualified, and I could feel it in real time. Now I’m waiting on a decision, my pride hanging in the balance. The question that lingers is whether I’m being flexible—or just lowballing my damn self. View the full article
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US being ‘humiliated’ by Iran, says German Chancellor Friedrich Merz
Atlanticist leader says ill-prepared war is hurting Europe’s largest economy View the full article
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Small Business Optimism Sinks Below Historical Average Amid Rising Costs
Small business owners are feeling the pinch, as the NFIB Small Business Optimism Index dropped 3.0 points in March to 95.8, putting it below the historical average of 98.0. This decline is significant, especially since the last time the index slipped beneath this benchmark was in April 2025. The recent data also revealed a troubling increase in uncertainty—rising 4 points to 92, well above its historical average of 68. “The 20% Small Business Deduction and other supportive small business tax provisions in the Working Families Tax Cut Act have had many positives for small business owners,” said NFIB Chief Economist Bill Dunkelberg. “However, the dramatic spike in oil prices has spooked consumers and owners alike. Small business owners are having to absorb those higher input costs and pass them along to their customers.” Several key findings paint a concerning picture for small business owners. The frequency of positive profit trends plummeted by 11 points from February, landing at a net negative 25%, significantly contributing to the index’s decline. Likewise, expectations for better business conditions fell 7 points to a net 11%, marking the third consecutive monthly decrease and hitting the lowest point since October 2024. In March, the Employment Index slightly decreased from 103.5 to 101.6, indicating a notable shift in labor market conditions, despite remaining above both the 2025 average of 101.2 and the historical average of 100. Meanwhile, both planned and actual labor compensation saw decreases, with a net 33% reporting wage increases—down 1 point from February. Furthermore, only a net 18% plan to raise compensation in the next three months, the lowest level since July 2025. Investment in capital appears to be waning, with only 16% of small business owners planning to make capital outlays in the next six months, down 2 points from February—the lowest rate since November 2009. A concerning 5% reported higher nominal sales in the past three months, marking a 6-point decline from February and indicating a break in a string of four months of improvement. Inventory management also shows signs of stress, as the net percent of owners planning inventory investments fell to a net negative 5%, the lowest level since May 2024. Compounding these issues, 62% of small business owners reported supply chain disruptions, up 3 points from February, with varying degrees of impact reported. On the pricing front, March’s data reflected actual price increases, which picked up following three months of declines. The net percent of owners raising average selling prices rose 1 point to 25%, well above the historical average. However, planned price increases fell 4 points to 24%, indicating cautiousness among owners. Looking at the overall health of their businesses, only 13% rated it as excellent (up 1 point), whereas 51% considered it good (down 4 points). This presents a mixed outlook on stability within the small business landscape. Dunkelberg emphasized the need for vigilance: “While the tax provisions provide some relief, external factors like rising oil prices and supply chain disruptions pose significant challenges.” As small business owners navigate these turbulent waters, they may want to closely monitor their operational costs, assess their pricing strategies in light of increased input prices, and consider proactive measures to manage wage policies and capital investment decisions. With the current environment exhibiting increased uncertainty, staying informed and agile can make a significant difference in maintaining stability and fostering growth. For further details, visit the original release at NFIB. Image via Google Gemini This article, "Small Business Optimism Sinks Below Historical Average Amid Rising Costs" was first published on Small Business Trends View the full article
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Small Business Optimism Sinks Below Historical Average Amid Rising Costs
Small business owners are feeling the pinch, as the NFIB Small Business Optimism Index dropped 3.0 points in March to 95.8, putting it below the historical average of 98.0. This decline is significant, especially since the last time the index slipped beneath this benchmark was in April 2025. The recent data also revealed a troubling increase in uncertainty—rising 4 points to 92, well above its historical average of 68. “The 20% Small Business Deduction and other supportive small business tax provisions in the Working Families Tax Cut Act have had many positives for small business owners,” said NFIB Chief Economist Bill Dunkelberg. “However, the dramatic spike in oil prices has spooked consumers and owners alike. Small business owners are having to absorb those higher input costs and pass them along to their customers.” Several key findings paint a concerning picture for small business owners. The frequency of positive profit trends plummeted by 11 points from February, landing at a net negative 25%, significantly contributing to the index’s decline. Likewise, expectations for better business conditions fell 7 points to a net 11%, marking the third consecutive monthly decrease and hitting the lowest point since October 2024. In March, the Employment Index slightly decreased from 103.5 to 101.6, indicating a notable shift in labor market conditions, despite remaining above both the 2025 average of 101.2 and the historical average of 100. Meanwhile, both planned and actual labor compensation saw decreases, with a net 33% reporting wage increases—down 1 point from February. Furthermore, only a net 18% plan to raise compensation in the next three months, the lowest level since July 2025. Investment in capital appears to be waning, with only 16% of small business owners planning to make capital outlays in the next six months, down 2 points from February—the lowest rate since November 2009. A concerning 5% reported higher nominal sales in the past three months, marking a 6-point decline from February and indicating a break in a string of four months of improvement. Inventory management also shows signs of stress, as the net percent of owners planning inventory investments fell to a net negative 5%, the lowest level since May 2024. Compounding these issues, 62% of small business owners reported supply chain disruptions, up 3 points from February, with varying degrees of impact reported. On the pricing front, March’s data reflected actual price increases, which picked up following three months of declines. The net percent of owners raising average selling prices rose 1 point to 25%, well above the historical average. However, planned price increases fell 4 points to 24%, indicating cautiousness among owners. Looking at the overall health of their businesses, only 13% rated it as excellent (up 1 point), whereas 51% considered it good (down 4 points). This presents a mixed outlook on stability within the small business landscape. Dunkelberg emphasized the need for vigilance: “While the tax provisions provide some relief, external factors like rising oil prices and supply chain disruptions pose significant challenges.” As small business owners navigate these turbulent waters, they may want to closely monitor their operational costs, assess their pricing strategies in light of increased input prices, and consider proactive measures to manage wage policies and capital investment decisions. With the current environment exhibiting increased uncertainty, staying informed and agile can make a significant difference in maintaining stability and fostering growth. For further details, visit the original release at NFIB. Image via Google Gemini This article, "Small Business Optimism Sinks Below Historical Average Amid Rising Costs" was first published on Small Business Trends View the full article
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First deed theft office opened by NYC Mayor Mamdani
The office, which follows the state's criminalization of the white-collar fraud, will flag suspicious property filings and improve data-sharing across agencies. View the full article
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How Do Hard Money Equipment Lenders Work?
Hard money equipment lenders focus on the auction value of the equipment you’re looking to finance, rather than your credit history. This means if you have a minimum credit score of 550 and relevant financial documents, you can quickly secure funds, often within days. The approval process evaluates the equipment’s value to determine your loan amount, typically covering 60% to 70% of its worth. Comprehending how this financing method works can help you make informed decisions about your capital needs. Key Takeaways Hard money equipment lenders assess the auction value of equipment rather than borrower credit history to determine loan approval. A minimum credit score of 550 is required, along with financial documentation for loan qualification. Loan amounts are based on a loan-to-value ratio of 60% to 70% of the equipment’s value. The funding process is expedited, often providing access to funds within days of approval. Interest rates range from 9% to 15%, with shorter repayment terms compared to traditional financing options. Understanding Hard Money Equipment Loans Comprehending hard money equipment loans can be crucial for businesses looking to secure financing. These loans focus on the auction value of your equipment and machinery, making them a viable option for purchasing, refinancing, or engaging in sale-leaseback transactions. Hard money equipment lenders typically cater to companies facing recent credit or cash flow challenges, granting quick access to funds without the strict requirements of traditional financing. To qualify, a minimum credit score of 550 is usually needed, with the equipment’s value being the main consideration. The application process involves evaluating the equipment, submitting financial documents, and reviewing your repayment capability based on that value. Overall, these loans provide flexible financing customized to your specific needs. How Hard Money Equipment Loans Function When you apply for a hard money equipment loan, the approval process mainly assesses the value of the equipment you’re financing rather than your credit history. Typically, you’ll need a minimum credit score of 550, along with some financial documentation, to demonstrate your ability to repay. Once approved, you can access funds quickly, often within days, with repayment terms based on a loan-to-value ratio of 60% to 70% of the equipment’s assessed value. Loan Approval Process How does the loan approval process for hard money equipment loans work? It begins with evaluating your equipment’s auction value to determine the maximum loan amount. Unlike traditional loans, hard money loan lenders focus more on the equipment’s value than your credit score. You’ll need to submit financial documentation for verification, but a minimum credit score of 550 is often sufficient, allowing businesses with recent cash flow issues to qualify based on equipment value. The evaluation looks at the asset’s worth and your business’s revenue-generating ability, enabling quicker decisions. The process can be completed in days. Funds are disbursed without delay. Less stringent approval criteria. Emphasis on equipment value over personal credit. Funding and Repayment Terms Comprehending the funding and repayment terms of hard money equipment loans is essential for any business considering this financing option. These loans are secured by the auction value of the equipment, allowing you to leverage existing assets for funding. Typically, you’ll need a minimum credit score of 550 and some financial documentation to demonstrate repayment capability. The loan approval process is streamlined, focusing on collateral rather than creditworthiness. Once approved, you can expect quick access to funds, often disbursed shortly after. Repayment terms usually feature higher interest rates reflecting increased risk, with shorter repayment periods compared to traditional loans. This structure makes hard money loans accessible, especially for businesses in urgent need of capital. Key Features of Hard Money Equipment Lending Key features of hard money equipment lending make it a practical option for businesses seeking quick access to capital. Unlike traditional financing, hard money lenders meaning focuses on the auction value of the equipment rather than a lengthy credit history or extensive documentation. Here are some key aspects to contemplate: Accessible Credit Requirements: Minimum credit score of 550, making it easier for businesses with credit challenges. Streamlined Application Process: Focuses on equipment value and repayment ability, reducing paperwork. Flexible Financing Options: Can be used for purchasing, refinancing, or sale-leaseback transactions. Expedited Funding: Loans can be approved and disbursed within days, catering to urgent capital needs. These features collectively provide a swift and efficient path to funding for your business. Qualification Criteria for Hard Money Equipment Loans When seeking hard money equipment loans, comprehension of the qualification criteria is crucial for securing the necessary funding. You typically need a minimum credit score of 550, though some hard money lenders may be flexible based on your equipment’s auction value. Usually, financing can cover up to 70% of this value. Lenders will additionally require financial documentation, such as proof of income, to verify your repayment ability. This lending type focuses on the equipment’s collateral value rather than your overall creditworthiness, making it suitable for businesses with recent credit issues. Qualification Criteria Details Minimum Credit Score 550 (flexible for high-value equipment) Loan-to-Value Ratio Up to 70% of auction value Required Documentation Proof of income/cash flow The Application Process for Hard Money Equipment Loans To secure a hard money equipment loan, you’ll start by evaluating the value of your equipment and machinery, which helps determine the potential loan amounts based on its auction value. The application process is straightforward and focuses on the hard money meaning—loans secured by the value of the asset rather than your credit score. You’ll need to provide: Proof of income for financial verification Detailed information about the equipment being financed An evaluation of the equipment’s auction value A minimum credit score of 550+ Once submitted, the lender reviews your application, primarily analyzing your repayment capability through the auction value. If approved, you can expect funds to be disbursed quickly, usually within a few days. Benefits of Using Hard Money Equipment Lenders Using hard money equipment lenders offers you quick access to funds, often within just a few days, which is crucial if you’re facing cash flow challenges. These lenders focus on the value of your equipment rather than your credit score, allowing you to leverage existing assets for financing. Furthermore, the flexible financing options available can help you purchase new equipment, refinance existing loans, or engage in sale-leaseback arrangements customized to your business needs. Quick Access to Funds Hard money equipment lenders offer businesses a fast and efficient way to access the funds they need, especially in urgent situations. You can often expect to receive a hard cash loan within days, allowing you to act quickly. By leveraging the auction value of your existing equipment, you can secure immediate capital with minimal requirements. Quick approval processes streamline funding timelines Less stringent qualification criteria benefit those with credit issues Minimal financial documentation speeds up applications Funds can be used for purchasing, refinancing, or sale-leaseback of equipment This flexibility helps you regain working capital swiftly, enabling you to focus on crucial projects without delay. Flexible Financing Options Many businesses find themselves in situations where immediate financing for equipment is necessary, and hard money equipment lenders offer a variety of flexible options to meet those needs. These lenders provide quick access to funds, often disbursing loans within days, which is essential for urgent purchases. Unlike traditional financing, they assess loan amounts based on the auction value of the equipment rather than your credit score, making it easier for those with credit challenges to qualify. Flexible repayment terms are customized to match the equipment’s value, helping you manage cash flow effectively. By using existing equipment as collateral, you can regain working capital and invest in growth opportunities. Furthermore, hard money personal loans typically require a minimum credit score of 550+, broadening access for many borrowers. Potential Risks of Hard Money Equipment Financing When considering hard money equipment financing, it’s important to recognize the potential risks that come with this type of loan. Although hard money lenders can provide quick access to funds, several factors may lead to financial challenges. Higher interest rates, often between 9% and 15%, greatly increase the total borrowing cost. Loan approval relies on equipment auction values, exposing you to market fluctuations. Short repayment terms can strain cash flow, especially if your business struggles to generate revenue. In case of default, lenders can seize your equipment, risking your operational capability. Understanding these risks can help you make informed decisions about whether hard money equipment financing aligns with your business needs and financial situation. Comparison With Traditional Equipment Financing When comparing hard money equipment loans to traditional financing, you’ll notice key differences in approval criteria and interest rates. Hard money lenders focus on the auction value of the equipment, allowing for quicker approvals, often within days, whereas traditional financing emphasizes your creditworthiness, which can slow down the process. Furthermore, hard money loans usually come with higher interest rates because of their riskier nature, whereas traditional loans often offer lower rates and longer repayment terms, which can ease your financial burden over time. Approval Criteria Differences Though traditional equipment financing often hinges on a borrower’s creditworthiness and financial history, hard money equipment lenders take a different approach by primarily evaluating the equipment’s value as collateral. This results in notable differences in approval criteria: Minimum credit score for hard money loans is typically 550+, in contrast to traditional financing which often demands higher scores. Approval can be secured within days with hard money lenders, differing from weeks or even months for traditional routes. Documentation is less stringent, focusing on the equipment’s value instead of extensive financial statements. Hard money lenders assess the potential resale value of the equipment, unlike traditional lenders who may require proof of consistent cash flow. These differences make hard money loans a faster, more accessible option for equipment financing. Interest Rate Comparison Interest rates for hard money equipment loans differ considerably from those associated with traditional equipment financing, impacting your overall cost and financial strategy. Hard money lenders typically charge interest rates ranging from 10% to 15%, markedly higher than the 4% to 8% offered by traditional lenders. This discrepancy arises due to hard money lenders focusing on the auction value of the equipment rather than your creditworthiness. Furthermore, traditional financing often provides longer repayment terms of three to seven years, whereas hard money loans usually require repayment in under two years. Even though hard money loans can be more accessible for businesses with poor credit, the faster approval and funding timelines may come with increased interest costs compared to traditional financing options. Alternative Funding Options for Equipment Purchases Exploring alternative funding options for equipment purchases can be essential for businesses seeking flexibility and quick access to capital. As hard money lenders provide rapid financing based on equipment value, other options can likewise be beneficial: Equipment Leasing: Allows businesses to use equipment without purchasing it outright, preserving cash flow. SBA Loans: These government-backed loans offer favorable terms but may take longer to process. Vendor Financing: Some suppliers offer financing options directly, which can simplify the purchase process. Crowdfunding: A modern approach to raise funds by gathering small amounts from many investors, ideal for startups. Tips for Choosing the Right Hard Money Equipment Lender When considering hard money equipment lenders, it’s important to focus on several key factors that can greatly influence your financing experience. First, look for lenders who specialize in hard money equipment loans, as they understand your unique needs. Next, compare interest rates and terms from multiple lenders to secure the best deal, since rates can vary widely in this market. Furthermore, check the lender’s credit score requirements; some hard money LendingHome offer more flexible terms, accommodating businesses with credit challenges. Evaluate the lender’s reputation by reading reviews and seeking recommendations from others. Finally, verify the lender conducts a thorough assessment of your equipment’s auction value, as this will directly affect how much you can borrow and the terms you receive. Frequently Asked Questions How Does a Hard Money Lender Work? A hard money lender focuses on the value of your equipment rather than your credit score. You can leverage your machinery to secure quick funding. The process is straightforward; you submit minimal documentation, and the lender evaluates the auction value of your assets. Typically, you can access a percentage of that value as a loan. This option is ideal for businesses needing urgent capital without the lengthy approval processes of traditional financing. How Hard Is It to Get Equipment Financing? Getting equipment financing can be relatively straightforward, especially if you’re facing credit challenges. Many lenders require a minimum credit score of 550, making it accessible for businesses in need. The financing amount typically hinges on the auction value of the equipment, allowing you to leverage your assets. The application process usually involves submitting financial documents and evaluating your equipment’s value, which can lead to quicker approvals compared to traditional loans. What Credit Score Is Needed for Hard Money Loan? For a hard money loan, you typically need a minimum credit score of 550. This requirement allows businesses with credit challenges to access funding. Unlike traditional loans, hard money lenders focus more on the value of the equipment being used as collateral rather than your credit history. Are Hard Money Loans a Good Idea? Hard money loans can be a good idea for businesses needing quick cash, especially if traditional financing isn’t an option. Nevertheless, they come with higher interest rates, typically between 9% and 15%, and are secured by equipment value. You can usually borrow 60% to 70% of your equipment’s auction value. Although they offer fast funding, it’s essential to manage repayment effectively, as these loans should be viewed as a short-term solution. Conclusion In conclusion, hard money equipment lenders offer a streamlined financing option focused on the equipment’s value rather than your credit history. With quick access to funds and flexible terms, these loans can meet urgent capital needs effectively. Nevertheless, it’s crucial to weigh the potential risks and compare them with traditional financing methods. By comprehending the application process and qualification criteria, you can make informed decisions and choose the right lender to support your business’s equipment needs. Image via Google Gemini and ArtSmart This article, "How Do Hard Money Equipment Lenders Work?" was first published on Small Business Trends View the full article
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How Do Hard Money Equipment Lenders Work?
Hard money equipment lenders focus on the auction value of the equipment you’re looking to finance, rather than your credit history. This means if you have a minimum credit score of 550 and relevant financial documents, you can quickly secure funds, often within days. The approval process evaluates the equipment’s value to determine your loan amount, typically covering 60% to 70% of its worth. Comprehending how this financing method works can help you make informed decisions about your capital needs. Key Takeaways Hard money equipment lenders assess the auction value of equipment rather than borrower credit history to determine loan approval. A minimum credit score of 550 is required, along with financial documentation for loan qualification. Loan amounts are based on a loan-to-value ratio of 60% to 70% of the equipment’s value. The funding process is expedited, often providing access to funds within days of approval. Interest rates range from 9% to 15%, with shorter repayment terms compared to traditional financing options. Understanding Hard Money Equipment Loans Comprehending hard money equipment loans can be crucial for businesses looking to secure financing. These loans focus on the auction value of your equipment and machinery, making them a viable option for purchasing, refinancing, or engaging in sale-leaseback transactions. Hard money equipment lenders typically cater to companies facing recent credit or cash flow challenges, granting quick access to funds without the strict requirements of traditional financing. To qualify, a minimum credit score of 550 is usually needed, with the equipment’s value being the main consideration. The application process involves evaluating the equipment, submitting financial documents, and reviewing your repayment capability based on that value. Overall, these loans provide flexible financing customized to your specific needs. How Hard Money Equipment Loans Function When you apply for a hard money equipment loan, the approval process mainly assesses the value of the equipment you’re financing rather than your credit history. Typically, you’ll need a minimum credit score of 550, along with some financial documentation, to demonstrate your ability to repay. Once approved, you can access funds quickly, often within days, with repayment terms based on a loan-to-value ratio of 60% to 70% of the equipment’s assessed value. Loan Approval Process How does the loan approval process for hard money equipment loans work? It begins with evaluating your equipment’s auction value to determine the maximum loan amount. Unlike traditional loans, hard money loan lenders focus more on the equipment’s value than your credit score. You’ll need to submit financial documentation for verification, but a minimum credit score of 550 is often sufficient, allowing businesses with recent cash flow issues to qualify based on equipment value. The evaluation looks at the asset’s worth and your business’s revenue-generating ability, enabling quicker decisions. The process can be completed in days. Funds are disbursed without delay. Less stringent approval criteria. Emphasis on equipment value over personal credit. Funding and Repayment Terms Comprehending the funding and repayment terms of hard money equipment loans is essential for any business considering this financing option. These loans are secured by the auction value of the equipment, allowing you to leverage existing assets for funding. Typically, you’ll need a minimum credit score of 550 and some financial documentation to demonstrate repayment capability. The loan approval process is streamlined, focusing on collateral rather than creditworthiness. Once approved, you can expect quick access to funds, often disbursed shortly after. Repayment terms usually feature higher interest rates reflecting increased risk, with shorter repayment periods compared to traditional loans. This structure makes hard money loans accessible, especially for businesses in urgent need of capital. Key Features of Hard Money Equipment Lending Key features of hard money equipment lending make it a practical option for businesses seeking quick access to capital. Unlike traditional financing, hard money lenders meaning focuses on the auction value of the equipment rather than a lengthy credit history or extensive documentation. Here are some key aspects to contemplate: Accessible Credit Requirements: Minimum credit score of 550, making it easier for businesses with credit challenges. Streamlined Application Process: Focuses on equipment value and repayment ability, reducing paperwork. Flexible Financing Options: Can be used for purchasing, refinancing, or sale-leaseback transactions. Expedited Funding: Loans can be approved and disbursed within days, catering to urgent capital needs. These features collectively provide a swift and efficient path to funding for your business. Qualification Criteria for Hard Money Equipment Loans When seeking hard money equipment loans, comprehension of the qualification criteria is crucial for securing the necessary funding. You typically need a minimum credit score of 550, though some hard money lenders may be flexible based on your equipment’s auction value. Usually, financing can cover up to 70% of this value. Lenders will additionally require financial documentation, such as proof of income, to verify your repayment ability. This lending type focuses on the equipment’s collateral value rather than your overall creditworthiness, making it suitable for businesses with recent credit issues. Qualification Criteria Details Minimum Credit Score 550 (flexible for high-value equipment) Loan-to-Value Ratio Up to 70% of auction value Required Documentation Proof of income/cash flow The Application Process for Hard Money Equipment Loans To secure a hard money equipment loan, you’ll start by evaluating the value of your equipment and machinery, which helps determine the potential loan amounts based on its auction value. The application process is straightforward and focuses on the hard money meaning—loans secured by the value of the asset rather than your credit score. You’ll need to provide: Proof of income for financial verification Detailed information about the equipment being financed An evaluation of the equipment’s auction value A minimum credit score of 550+ Once submitted, the lender reviews your application, primarily analyzing your repayment capability through the auction value. If approved, you can expect funds to be disbursed quickly, usually within a few days. Benefits of Using Hard Money Equipment Lenders Using hard money equipment lenders offers you quick access to funds, often within just a few days, which is crucial if you’re facing cash flow challenges. These lenders focus on the value of your equipment rather than your credit score, allowing you to leverage existing assets for financing. Furthermore, the flexible financing options available can help you purchase new equipment, refinance existing loans, or engage in sale-leaseback arrangements customized to your business needs. Quick Access to Funds Hard money equipment lenders offer businesses a fast and efficient way to access the funds they need, especially in urgent situations. You can often expect to receive a hard cash loan within days, allowing you to act quickly. By leveraging the auction value of your existing equipment, you can secure immediate capital with minimal requirements. Quick approval processes streamline funding timelines Less stringent qualification criteria benefit those with credit issues Minimal financial documentation speeds up applications Funds can be used for purchasing, refinancing, or sale-leaseback of equipment This flexibility helps you regain working capital swiftly, enabling you to focus on crucial projects without delay. Flexible Financing Options Many businesses find themselves in situations where immediate financing for equipment is necessary, and hard money equipment lenders offer a variety of flexible options to meet those needs. These lenders provide quick access to funds, often disbursing loans within days, which is essential for urgent purchases. Unlike traditional financing, they assess loan amounts based on the auction value of the equipment rather than your credit score, making it easier for those with credit challenges to qualify. Flexible repayment terms are customized to match the equipment’s value, helping you manage cash flow effectively. By using existing equipment as collateral, you can regain working capital and invest in growth opportunities. Furthermore, hard money personal loans typically require a minimum credit score of 550+, broadening access for many borrowers. Potential Risks of Hard Money Equipment Financing When considering hard money equipment financing, it’s important to recognize the potential risks that come with this type of loan. Although hard money lenders can provide quick access to funds, several factors may lead to financial challenges. Higher interest rates, often between 9% and 15%, greatly increase the total borrowing cost. Loan approval relies on equipment auction values, exposing you to market fluctuations. Short repayment terms can strain cash flow, especially if your business struggles to generate revenue. In case of default, lenders can seize your equipment, risking your operational capability. Understanding these risks can help you make informed decisions about whether hard money equipment financing aligns with your business needs and financial situation. Comparison With Traditional Equipment Financing When comparing hard money equipment loans to traditional financing, you’ll notice key differences in approval criteria and interest rates. Hard money lenders focus on the auction value of the equipment, allowing for quicker approvals, often within days, whereas traditional financing emphasizes your creditworthiness, which can slow down the process. Furthermore, hard money loans usually come with higher interest rates because of their riskier nature, whereas traditional loans often offer lower rates and longer repayment terms, which can ease your financial burden over time. Approval Criteria Differences Though traditional equipment financing often hinges on a borrower’s creditworthiness and financial history, hard money equipment lenders take a different approach by primarily evaluating the equipment’s value as collateral. This results in notable differences in approval criteria: Minimum credit score for hard money loans is typically 550+, in contrast to traditional financing which often demands higher scores. Approval can be secured within days with hard money lenders, differing from weeks or even months for traditional routes. Documentation is less stringent, focusing on the equipment’s value instead of extensive financial statements. Hard money lenders assess the potential resale value of the equipment, unlike traditional lenders who may require proof of consistent cash flow. These differences make hard money loans a faster, more accessible option for equipment financing. Interest Rate Comparison Interest rates for hard money equipment loans differ considerably from those associated with traditional equipment financing, impacting your overall cost and financial strategy. Hard money lenders typically charge interest rates ranging from 10% to 15%, markedly higher than the 4% to 8% offered by traditional lenders. This discrepancy arises due to hard money lenders focusing on the auction value of the equipment rather than your creditworthiness. Furthermore, traditional financing often provides longer repayment terms of three to seven years, whereas hard money loans usually require repayment in under two years. Even though hard money loans can be more accessible for businesses with poor credit, the faster approval and funding timelines may come with increased interest costs compared to traditional financing options. Alternative Funding Options for Equipment Purchases Exploring alternative funding options for equipment purchases can be essential for businesses seeking flexibility and quick access to capital. As hard money lenders provide rapid financing based on equipment value, other options can likewise be beneficial: Equipment Leasing: Allows businesses to use equipment without purchasing it outright, preserving cash flow. SBA Loans: These government-backed loans offer favorable terms but may take longer to process. Vendor Financing: Some suppliers offer financing options directly, which can simplify the purchase process. Crowdfunding: A modern approach to raise funds by gathering small amounts from many investors, ideal for startups. Tips for Choosing the Right Hard Money Equipment Lender When considering hard money equipment lenders, it’s important to focus on several key factors that can greatly influence your financing experience. First, look for lenders who specialize in hard money equipment loans, as they understand your unique needs. Next, compare interest rates and terms from multiple lenders to secure the best deal, since rates can vary widely in this market. Furthermore, check the lender’s credit score requirements; some hard money LendingHome offer more flexible terms, accommodating businesses with credit challenges. Evaluate the lender’s reputation by reading reviews and seeking recommendations from others. Finally, verify the lender conducts a thorough assessment of your equipment’s auction value, as this will directly affect how much you can borrow and the terms you receive. Frequently Asked Questions How Does a Hard Money Lender Work? A hard money lender focuses on the value of your equipment rather than your credit score. You can leverage your machinery to secure quick funding. The process is straightforward; you submit minimal documentation, and the lender evaluates the auction value of your assets. Typically, you can access a percentage of that value as a loan. This option is ideal for businesses needing urgent capital without the lengthy approval processes of traditional financing. How Hard Is It to Get Equipment Financing? Getting equipment financing can be relatively straightforward, especially if you’re facing credit challenges. Many lenders require a minimum credit score of 550, making it accessible for businesses in need. The financing amount typically hinges on the auction value of the equipment, allowing you to leverage your assets. The application process usually involves submitting financial documents and evaluating your equipment’s value, which can lead to quicker approvals compared to traditional loans. What Credit Score Is Needed for Hard Money Loan? For a hard money loan, you typically need a minimum credit score of 550. This requirement allows businesses with credit challenges to access funding. Unlike traditional loans, hard money lenders focus more on the value of the equipment being used as collateral rather than your credit history. Are Hard Money Loans a Good Idea? Hard money loans can be a good idea for businesses needing quick cash, especially if traditional financing isn’t an option. Nevertheless, they come with higher interest rates, typically between 9% and 15%, and are secured by equipment value. You can usually borrow 60% to 70% of your equipment’s auction value. Although they offer fast funding, it’s essential to manage repayment effectively, as these loans should be viewed as a short-term solution. Conclusion In conclusion, hard money equipment lenders offer a streamlined financing option focused on the equipment’s value rather than your credit history. With quick access to funds and flexible terms, these loans can meet urgent capital needs effectively. Nevertheless, it’s crucial to weigh the potential risks and compare them with traditional financing methods. By comprehending the application process and qualification criteria, you can make informed decisions and choose the right lender to support your business’s equipment needs. Image via Google Gemini and ArtSmart This article, "How Do Hard Money Equipment Lenders Work?" was first published on Small Business Trends View the full article
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Last Year's Sunscreen Is (Probably) Still Good
Still have a bottle of sunscreen in your bathroom closet from last year? While you might assume you need toss is out and buy a new one, sunscreen actually lasts longer than you think. Check the expiration date (if there is one)—but you’ve got three years from the date of purchase to use it up. How to know if your sunscreen has expiredThis advice comes straight from the FDA, which asks sunscreen makers to put an expiration date on their product showing when it will stop providing the level of protection shown on the label. If there’s no date, that means testing showed it should be good for a full three years after purchase. (This is a longstanding rule that is not related to the current administration—it's been in place for years.) Sunscreen that is older than that may have lost its potency, but then again, maybe not. Because it’s a bit of a gamble, the FDA recommends tossing sunscreen that is past the three-year mark or past its expiration date. If there’s no expiration date, but you can remember buying it last year, or even two years ago, it’s still likely to be as good as new. If you find a bottle in your closet and you have no idea when you bought it, they recommend tossing it to be safe. How to make your sunscreen last the full three yearsExpired sunscreen may not look or feel any different from fresh, but if it does look different, that may mean it's gone bad prematurely. Sunscreen needs to stay in its original formulation to remain effective. For example, if it initially had the protective chemicals evenly suspended in the lotion but has since separated, it's not going to be as effective anymore. If you squeeze the bottle and what you get is a separated goo and liquid, it's probably not good anymore. The way you store sunscreen can affect how long it lasts. The FDA recommends, ironically, that we keep sunscreen bottles out of the sun. Extreme heat could cause the product to deteriorate early, so they suggest you leave your sunscreen in the shade or wrap it in towels when you’re at the beach. You can also put it in a cooler to be extra safe. View the full article
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email signatures gone wild
A workplace email signature is normally the most forgettable part of a message — just a name, a title, a phone number, and maybe a logo dutifully appended by IT. It’s boilerplate by design, stripped of personality and meant to fade into the background. But when employers give workers more freedom to personalize email signatures, they can quickly get retaliatory, overly personal, or just downright weird. At Slate today, I wrote about some email signatures gone very wild. You can read it here. The post email signatures gone wild appeared first on Ask a Manager. View the full article
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Adthena launches Google Ads-to-ChatGPT conversion tool
As ad dollars begin shifting toward ChatGPT, ad tech firms have started working to make that transition as seamless as possible. What’s happening. Adthena launched a new tool, AdBridge, designed to convert existing Google Ads campaigns into formats ready for ChatGPT advertising. The pitch is simple: don’t rebuild from scratch — repurpose what already works. The tool analyzes advertisers’ search campaigns to generate keyword lists, negative keywords, and competitive insights that can be directly applied to ChatGPT campaigns. It also surfaces which brands are showing up in specific auctions, how often they appear, and which prompts are triggering those placements — giving marketers more than just a copy-paste approach. Why we care. Adthena’s Adbridge makes it much easier to shift budget from Google Ads into ChatGPT without rebuilding campaigns from scratch. By repurposing existing keywords, learnings, and competitive insights, brands can test and scale ChatGPT ads faster with less risk. As the platform opens up and inventory grows, tools like this lower the barrier to entry and could accelerate how quickly ChatGPT becomes a serious performance channel. As Adthena CMO Ashley Fletcher put it, the goal is to get campaigns “ready so they can go straight in,” mirroring the CSV-based workflows advertisers already use across major platforms. Early testing. The company already held multiple sessions with large enterprise brands testing the tool, signaling early demand from advertisers looking to scale activity in ChatGPT’s still-limited ad ecosystem. Between the lines. This isn’t just about convenience — it’s about momentum. Advertisers experimenting with ChatGPT ads have faced constraints like low inventory and limited scale. By making it easier to deploy campaigns quickly, Adthena is positioning itself to accelerate adoption as those constraints ease. Zoom in. AdBridge is part of a broader push from Adthena, including Arlo, an AI assistant that allows advertisers to query performance data and compare results between ChatGPT and search campaigns. Together, they point to a future where managing AI-driven ad channels looks increasingly similar to existing search workflows. The backdrop. OpenAI has been rapidly evolving its ads offering — quietly rolling out an ads manager, lowering minimum spend thresholds, and introducing more flexible pricing models. Partnerships with firms like Criteo and Smartly signal a growing ecosystem. Bottom line. If ChatGPT ads are going to compete for search budgets, the winners may be the tools that make switching feel effortless — and Adthena wants to be first in line. View the full article