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Google’s Workspace icons just got the ‘AI gradient’ treatment
Google is quietly rolling out a redesign of the logos for its Workspace apps, including Gmail, Google Docs, and Google Drive. They now look like they’ve been run through a watercolor filter. Each new logo in the suite—which began showing up on May 18 on the web, Android, and iOS—is softer and rounder than its predecessor. What really stands out, though: Every single icon has been given some sort of color gradient. Gmail now smoothly transitions through Google’s brand palette of primary colors and green; Google Meet and Google Chat have lost the full palette in favor of yellow and green aura schemes, respectively; and Google Docs has gone from a flat blue to a subtle fusion of blue and purple. This is the first time Google has updated its Workspace icons since 2020, and it’s a clear effort to visually denote its shift into the AI era. More broadly, the pivot confirms a trend that Fast Company predicted back in October: The gradient is emerging as the defining color schematic of the AI era. According to Ben Sherwood, creative partner at the agency Design Bridge and Partners, we’re currently witnessing a collective pivot from the “stark simplicity of flat design” toward “what could be termed the ‘AI gradient everywhere’ aesthetic.” Buttholes, voids, and sparkles Since ChatGPT debuted in 2022, designers have faced the novel challenge of figuring out how to visually represent a technology as powerful and amorphous as AI in a way that sparks curiosity rather than skepticism. Several distinct logo shapes have already solidified themselves as hallmarks of the early AI transition—some almost to the point of parody. There are the plain circles used by Meta and Grok; the twinkling sparkle that appears on Google’s Gemini chatbot, Adobe Photoshop’s generative image filler, Grammarly’s language fixer, and Wix’s auto website maker; and the swirling, nebulous void used by OpenAI, Anthropic, and Perplexity (sometimes called the “AI butthole”). And then there’s the gradient. Of course, gradients are nothing new; they’ve long been a motif of choice for tech companies (see Instagram and Apple Music). But for Big Tech companies, they’ve become an almost unavoidable motif. Apple Intelligence, Google Gemini, and Meta AI all incorporate gradients in their logos. Microsoft has added gradients to both its Copliot logo and its entire suite of Office icons. Back in September, Google reworked its iconic “G” into a four-color gradient, which it’s now following with the new Workspace icons. Branding experts say there are a few factors driving the popularity of gradients in the AI space—and, for better or worse, it’s unsurprising that tech companies are flocking to them rather than aiming to stand out. Why every AI company is using gradients Surface level, there’s a practical reason that gradients are having a moment. Drew Stocker, creative director at Pearlfisher, says advances in rendering and production technology have made gradients more achievable and consistent than ever before. “For Google, the move toward dimensional iconography feels like a natural evolution: Gradients add depth and approachability that flat color can’t, and in a digital-first context, the execution is well within reach,” Stocker says. Moving away from flat color carries the added advantage of allowing tech companies to signal a clear departure from tech’s late-2010s mobile-transition era (defined by a minimalist aesthetic and logo “blanding”) into a new AI age. “It wasn’t that long ago that every app flattened itself into geometric minimalism,” says Ben Williams, global chief creative officer at the digital agency Dept. “The internet demanded efficiency. Icons needed to load fast, scale small, and sit neatly inside app grids. The result was ‘blanding’: a sea of interchangeable logos optimized for screens and stripped of personality.” Now the pendulum is swinging back. Companies want their products to feel less mechanical and more approachable. To do that, they’re stripping back on solid colors and harsh angles in favor of gradients, translucency, softer curves, and fluid interfaces. This emerging aesthetic is a kind of modern take on skeuomorphism, an early 2000s-era design trend that blended realism with digital design (think Instagram’s original camera logo). Even Apple, which has long abandoned its iconic skeuomorphic origins in favor of simplicity, has recently begun to bring more color and dimension back into its brand. The irony, Williams says, is that in order to escape the sea of sameness, brands are “converging all over again.” Big Tech companies aping each others’ aesthetics is a tale as old as time—and, per Anthony Cappetta, partner and creative director at the creative studio Super Okay, that’s unlikely to change anytime soon. “When everyone adopts a similar visual language, it signals compliance with established digital norms,” Cappetta says. “There’s a shared advantage in looking familiar and ‘safe’ within the ecosystem, especially for massive platforms where aesthetic shifts are scrutinized heavily. It’s less about being original and more about being instantly legible and trustworthy at scale.” In 2026, Williams adds, a gradient is a brand badge that quietly says, “We, too, are an AI company.” View the full article
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WordPress 7.0 Is A Winner: Here’s What You Need To Know via @sejournal, @martinibuster
WordPress 7.0 may be the most consequential CMS release to date, with changes that extend far beyond the platform's new AI features. The post WordPress 7.0 Is A Winner: Here’s What You Need To Know appeared first on Search Engine Journal. View the full article
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How not to manage a global oil crisis
Despite urgent warnings, governments have failed to take the current energy shock seriously enoughView the full article
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San Jose mayor Matt Mahan wants to prove he’s not just another ‘Silicon Valley guy.’ Will Californians buy it?
San Jose mayor Matt Mahan had been in The Daily Show hotseat all of 30 seconds when Jon Stewart asked about his startup days. At any other period in recent California history, this question might have been a layup for the California gubernatorial hopeful, a chance to talk about Causes, the app he grew to nearly 200 million users across more than 150 countries, or Brigade, the voter activism platform he subsequently cofounded with Napster’s Sean Parker. But this was March 2026, at a time of apex anti-tech sentiment. So rather than boasting about his business chops, Mahan blinked slowly and attempted his best politician’s pivot. “I was in the startup world,” he said. “Before that though I was a public school teacher.” The crowd applauded, and Mahan shot them a winning smile. He said he taught 7th and 8th grade English and history. “That’s wonderful,” Stewart responded, laying a trap. “And you left there . . . when?” “Teaching? 2008,” Mahan replied, stiffening slightly. “Interesting,” Stewart nodded, feigning naivete. “To do what?” Mahan conceded. “To get into the tech world,” he said laughing. “You got me.” “You son of a bitch,” Stewart chided him, flogging Mahan with his notecards. When I ask Mahan later whether there was a bit of an apology in all his bobbing and weaving, he insists there wasn’t. But he says his backstage conversations with Stewart did make him wary of being typecast. “There was just sort of this pigeonholing of ‘Oh, you Silicon Valley guys,’” Mahan tells me over Zoom, sitting in a freshly pressed button-down in front of a half-wiped whiteboard. “I wanted him and his audience, and everyone who cares and is paying attention to this governor’s race to know that those stereotypes are huge oversimplifications.” That may be. But the fact that a 43-year-old candidate for California’s highest office would sooner tout his post-undergrad Teach for America fellowship than his 11-year career as an entrepreneur says a lot about how toxic Big Tech has become in Democratic politics. It also helps explain what makes Mahan—who counts Mark Zuckerberg an old Harvard buddy —a particularly unusual fit for the moment. His campaign burst onto the scene in January, with maximum donations from the likes of Google co-founder Sergey Brin and The President supporter and Palantir co-founder Joe Lonsdale. By February, a slew of venture capitalists and CEOs backing Mahan’s independent expenditure committee ran a 30-second ad on his behalf during the Super Bowl. Mahan casts this support as a function of geography. “It’s not shocking that as the mayor of the capital of Silicon Valley, my early donors would disproportionately come from Silicon Valley,” he tells me. “It doesn’t mean that, in any way, I’m catering to the interests of the industry.” Still, the depths of Mahan’s billionaire backing, coupled with his business-friendly policies like a no new taxes pledge and firm opposition to a California billionaire tax, have made the “Silicon Valley guy” reputation particularly tough to shake. Even Tom Steyer, one of the race’s frontrunners—and an actual billionaire himself—has sought to cast Mahan as being in the pocket of the ultrarich. “Californians deserve a governor who will stand up to corporate power, not bend the knee to it,” Steyer said in a statement following Mahan’s first campaign finance report. All of this has made it challenging for Mahan to break out of a crowded field of candidates. On June 2, California voters will have a chance to decide which two voters make it to the general election in November. For Mahan, the primary will be a test of whether the same interests that can make a candidate can break one too. A ‘performance management’ approach to government Mahan grew up about an hour south of San Jose, but for all practical purposes, it was a world away. His hometown of Watsonville is California farm country. His mom worked as a teacher and his dad as a mailman. It was only thanks to a work-study program for low-income kids that he wound up commuting hours a day to a swanky San Jose private high school. In college at Harvard, he ascended the ranks of student government, eventually succeeding Rohit Chopra—the future chair of the Consumer Financial Protection Board—as president of the student council. Nick Josefowitz, a friend from that period, remembers Mahan as an idealist who took his responsibilities to the student body seriously, whether that was negotiating with the school to expand the number of emergency phones around campus or fighting to extend dorm parties until 2 am. (On that latter point, he succeeded.) Josefowitz, who is now CEO of the energy affordability non-profit Permit Power, says Mahan’s upbringing in an agricultural community far from Harvard’s hallowed halls was a motivating force behind his work ethic. “He was acutely aware there were many, many kids who were his neighbors growing up and his friends growing up, who didn’t have those same opportunities,” he says. One profile in the Harvard Crimson from that time depicts Mahan’s growing disillusionment with the privilege surrounding him toward the end of his time at the school. “I think it’s so sad that the vast majority of Harvard students will go into a very lucrative profession, do a little bit of community service on the side to feel better about their lives, [and] do nothing to change the underlying structures that have produced them,” he told the paper in 2005. Initially, at least, Mahan avoided that path, opting instead to spend two years teaching in East San Jose. He’s since said it was Zuckerberg, his dormmate, who diverted him from law school. “He said, ‘If you want to change the world, don’t be a lawyer. Go into tech,’” Mahan once told KQED. Within three years of graduation, he did, taking a job at Causes—an app that allowed people to start their own petitions and fundraisers on Facebook. Mahan went on to become its CEO, until 2014 when Causes was folded into Brigade, another startup launched by Parker and Mahan, which set out to be a social network for civic discourse. Parker funded the company in a $9.3 million Series A round, and Mahan served as CEO. The common thread between these ventures was giving people power over the political and social causes that mattered to them “without having to go through all these intermediaries who had their own agendas,” says Josefowitz, who has remained close with Mahan and volunteered as a policy advisor on his campaign. By 2020, Mahan and Parker had sold Brigade, and Mahan and his wife, Silvia, a fellow Harvard graduate, were settling down with their first child. Like a lot of new parents, Mahan began turning his attention to his own backyard—the high cost of living, the traffic, the homelessness. “You just start to wonder: What has gone wrong?” Mahan says. When a seat opened on the San Jose city council that year, Mahan ran and won. Less than two years after that, he was elected mayor in an upset victory, after campaigning on a promise to bring accountability to local government. From the outset, Mahan’s tech roots were obvious both in the way he ran the city and the policies he embraced. As Mayor, Mahan launched a slew of public-facing dashboards that track the city’s progress on things like housing production and community safety—the first step toward what he describes as a “performance management” approach to government. These days, he often touts his success in making San Jose the safest big city in the country and reducing unsheltered homelessness. But the tactics he’s deployed to achieve those results have also drawn vehement backlash, as with a policy that allowed police to arrest homeless people for repeatedly refusing shelter. Mahan also quickly gained a reputation for his bullishness on AI. In 2023, Mahan launched the GovAI coalition, a national group representing hundreds of government agencies working on the responsible use of AI. In San Jose, he has deployed AI tools to speed up city buses and identify potholes on city streets. And he’s embraced the kind of data center development that other communities have rejected, criticizing what he sees as a kneejerk impulse to blockade the industry. “Technologies come along and just completely remake labor markets over time,” he tells me, likening AI to the invention of the tractor. “It is a fool’s errand to go out and try to stop it from happening. We need to shape it.” The ‘wooden spoon’ candidate? Mahan was a last-minute entrant to the governor’s race, throwing his hat in the ring only after a number of his donors—furious over the proposed California billionaire tax—tried unsuccessfully to recruit Mahan as a congressional challenger to Rep. Ro Khanna. In announcing his candidacy for governor, Mahan criticized other candidates’ “tired playbook.” “They’re either running against The President or they’re running in his image,” he told Politico at the time. He charted a course as the field’s moderate option, who believed Democrats have only fueled The President’s fire by failing to deliver on their promises. “The best resistance is delivering results,” he tells me. “When you lead the country in most expensive housing, second most expensive energy, highest rates of homelessness and overdose, highest level of retail theft, at some point, you are enabling this would-be dictator.” But the tech money fueling Mahan’s campaign put a target on his back. Democratic Assemblymember Ash Kalra told the San Jose Spotlight that Mahan was “handpicked” by the tech elite. “They want someone who is going to be obedient to them,” Kalra said. Lorena Gonzalez, president of the California Federation of Labor Unions, told Bloomberg that Mahan would be a “disaster” as governor. Though his own father was in a union, in San Jose, Mahan has repeatedly butted heads with local unions over contract negotiations, among other things. On social media, the Federation has cast Mahan as “just more AI BS.” Despite the initial burst of enthusiasm, Mahan‘s momentum soon flagged as polling failed to deliver the bump that donors were promised. Today, few polls have shown Mahan attracting even 10 percent of the vote share. According to one Silicon Valley donor familiar with Mahan’s campaign, the gap between Mahan’s traction and his campaign’s promises fostered a sense of mistrust among some of his early donors. “You can make whatever promises you want, but if it’s not followed up with reality, then people lose confidence in you,” the donor says. “Once you lose credibility, it’s a death spiral.” In a sign of its mounting challenges, in just a few short months, the campaign has undergone significant restructuring, with Mahan and his former advisor, Eric Jaye, parting ways in April. Meanwhile, some of Mahan’s early proponents have gone quiet. According to The New York Times, Brin, for one, has not followed up on his $1 million donation to Mahan’s independent expenditure committee. He has, however, sent $40,000 to Steve Hilton, the leading Republican candidate. (As the Times noted, Brin’s girlfriend, the influencer Gerelyn Gilbert-Soto, has compared Mahan to “a wooden spoon” online. Mahan later tried briefly to own the label, saying in his own post that he “won’t melt under pressure.”) Mahan has also caught flack for his ties to Republicans, including Lonsdale, who one Democratic operative in California referred to as a “boogeyman on the left.” “That money is pretty much worthless because of all the shit you’re going to get for it,” the operative says. “You’re trying to win a Democratic primary here.” When I ask Mahan about this critique, he defaults to a version of his stump speech. “I jumped into this race because Californians shouldn’t have to choose between more MAGA or more of the same,” he says. He also deflects against critics’ claims that he’s too cozy with tech by casting himself as “the only candidate in the race who has actively regulated tech.” By that, he means he has regulated how his own government uses tech. San Jose, he says, deletes license plate data and camera footage within 30 days and doesn’t use facial recognition technology as part of its object detection pilots to spot potholes. But setting a city’s privacy policies is a far cry from the weighty decisions about tech—and other matters—that the next governor of California will undoubtedly have to make. It was California, after all, that passed the country’s first privacy law and, more recently, passed the country’s first major AI safety law. Governor Gavin Newsom signed both bills despite furious opposition from the tech industry, and in the midst of persistent inaction in Congress. During his tenure, California has emerged as a de facto tech regulator, writing many of the rules of the road that govern tech across the country, even when the tech industry has resisted them. One question facing voters is whether they believe Mahan, with all his industry ties and support, would be prepared to do the same. For now, Mahan remains an underdog when compared to his fellow Democrats Xavier Becerra and Steyer, and his Republican opponent Steve Hilton. But his campaign has become something larger than a longshot bid for governor. It is also a referendum on whether a Silicon Valley pedigree remains an asset in California politics—or a liability. View the full article
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Busyness is killing strategic thinking. Here’s how to prevent that from happening
There’s a saying I’ve found myself sharing in coaching conversations with senior leaders lately. Just because you can doesn’t mean you should. It’s my response to a significant pattern playing out right now across every sector I work in, and that’s constant busyness masquerading as leadership. We know from the Microsoft Work Trend Index 2025 that 80% of employees and leaders lack sufficient time or energy to do their work. Meetings are ad hoc and continue after hours. Some 52% of leaders say their work feels chaotic and fragmented. These leaders are facing the biggest shifts or inflection points their businesses have possibly ever experienced. For many, this is daunting. Every week brings AI breakthroughs. Geopolitical tensions explode overnight, impacting supply chain and fuel costs. Fear and uncertainty affect spending behavior, while new players enter the market with greater ease. And while some leaders have been forecasting this, many have been caught off guard. Either way, the response is often the same—get busy. Busyness as a way to regain a sense of control Many leaders do this as a reaction to feeling overwhelmed. Old patterns and habits kick into gear, and what keeps them feeling in control and confident about the job they’re doing is to get busy and do. Who doesn’t love just getting in, working hard, and getting stuff done? The sense of achievement is high, and your calendar is full. You feel a sense of urgency and action, and it’s addictive. It quells the uncertainty, models clarity, and signals to the team that it’s all under control. This, of course, is a folly. Control is not the answer, and it’s not often possible when we’re at critical inflection points in life or in business. What constant busyness is actually costing you All of this activity might seem helpful. However, when leaders pick up the slack, they often find themselves compensating for poor performance and lack of accountability in their teams. What they should be doing is addressing the issues directly. And while they’re in the weeds, they’re missing what’s about to hit. To borrow a metaphor from Ron Heifetz, senior lecturer at the Harvard Kennedy School, they’re so engrossed in the dance floor, so immersed in the operations, they forget to get up to the balcony for a broader view. They’re constantly on the back foot. According to PWC’s 27th Global CEO survey (2024), 63% of APAC CEOs believe their business won’t be viable in a decade without transformation, yet many leaders remain consumed by short-term operational demands. And so emerges an opportunity cost. When you’re stuck in the doing and scrambling to survive the changes, there’s no time for creative or innovative responses. Cost cutting is the go-to. And while spending freezes and reduced headcount might provide momentary relief, you’re missing out on a bigger opportunity. Not to mention the negative impact that layoffs can have on your culture. Strategic thinking and having an eye on the market, sector trends, emerging tech and demographic shifts all require space. Space to think and bring the right people into the room for exploratory, “what if” conversations. This isn’t possible when you and your entire team are locked in back-to-back meetings. Something needs to shift. Treating the addiction Busyness doesn’t necessarily mean that you’re doing low-value work; it may just not be work that YOU need to be doing. It’s for this reason that the first principle of Inflection Leadership is to refocus your role, which leads to clarity. It prompts you to ask, “What are we here to deliver and what is required of me in this role?” and then assess what I am stepping into that someone else should be owning. It’s about moving from doing everything to doing what your business really requires. When you get clear on this, the people around you—peers and direct reports—can get clear too. You can address capability gaps relatively quickly, and accountability for delivery is clear. Most importantly, you create the space to step out of the day-to-day and back into the work that actually moves the business forward. The leaders who navigate the inflection points well aren’t the busiest. They’re the ones who know when to step out of the noise, refocus their role, and lead with intention. Recognizing these is a cue for you to recalibrate and dial up the parts of your leadership that this moment demands. You need to get on the balcony, see the whole system, and make conscious choices about where you spend your time and energy. Because you won’t be able to lead—and thrive—through complexity if you’re drowning in busyness and activity. View the full article
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Basel III relief could turn mortgage bankers into bank owners
A capital rule overhaul could make bank charters attractive to independent mortgage banks, reshaping who controls home lending in America. View the full article
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The non-agency market is bigger than you think
Lenders at the MBA conference say non-agency is more than just non-QM — and those still treating it as a niche product are falling behind as it becomes a core part of the business. View the full article
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SpaceX awards bragging rights to Goldman Sachs
It may seem petty, but bankers are obsessed with who gets IPO top billingView the full article
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5 Essential Steps to Do You Set Up a Corporation
Setting up a corporation requires careful planning and execution. First, you need to choose a unique business name and check its availability for trademark and domain registration. Next, filing the Articles of Incorporation is vital, as this document outlines key details about your corporation. After that, drafting corporate bylaws will help govern your operations effectively. Comprehending these steps is fundamental, but there’s more to evaluate as you move forward. Key Takeaways Choose a unique business name with a corporate designation and verify domain availability for branding consistency. File Articles of Incorporation with essential details and pay the required state filing fee. Draft corporate bylaws to outline governance rules, meeting procedures, and officer responsibilities. Appoint directors and hold an initial meeting to adopt bylaws and elect corporate officers. Obtain necessary permits, licenses, and register for a Tax Identification Number (EIN) for tax compliance. Choose a Business Name Choosing a business name is a crucial first step in setting up your corporation. When you decide to open a corporation, make sure your chosen name is unique by checking the state corporation search service. This helps you avoid any legal issues that could arise from name duplication. Your business name must include a corporate designation, like “Inc.” or “Corp.,” to signal its corporate status to the public. Furthermore, conduct a trademark search through the U.S. Patent and Trademark Office to confirm the name isn’t already trademarked, preventing potential disputes later on. Consider the marketability and branding potential of your name, as it can greatly influence customer perception and business growth. Finally, verify the availability of a corresponding online domain. This consistency across platforms is essential for an effective online presence, especially for commercial businesses. File Articles of Incorporation After you’ve chosen a distinctive business name, the next step is to file your Articles of Incorporation. This vital document officially establishes your corporation as a separate legal entity, enabling it to conduct business and own property. To complete this process, you’ll need to fill out a form that typically includes: The corporation’s name and address The purpose of the corporation The registered agent’s name The number of shares authorized to issue You’ll also need to pay a filing fee, which can vary by state—typically ranging from $50 to several hundred dollars. Make sure to submit your Articles of Incorporation to the Secretary of State or the appropriate agency in your state. Furthermore, check for any specific requirements, as some states may require additional information or documents to accompany your filing. Completing this step is vital for your corporation’s legal recognition. Draft Corporate Bylaws Drafting corporate bylaws is a fundamental step in establishing the internal governance of your corporation. These bylaws outline the rules for how your corporation will operate, covering procedures for shareholder and director meetings, voting rights, and the roles of corporate officers. Although you don’t need to file them with the state, having clear bylaws is vital for preventing disputes among shareholders and directors. Your bylaws should address important aspects like the frequency of meetings, quorum requirements for decision-making, and the process for amending the bylaws. A thorough set of bylaws can streamline your operations and guarantee compliance with legal obligations, which is particularly important when opening business bank accounts or applying for loans. It’s wise to seek legal assistance when drafting these documents, as they’ll help make certain your bylaws comply with state laws and meet the specific needs of your corporation. Appoint Directors and Hold Initial Meeting Establishing a corporation involves several key steps, and one of the most critical is appointing directors and holding the initial meeting. Appointing directors establishes governance, as they oversee the corporation’s management and strategic decisions. The number of directors can vary by state law, with some requiring at least one director, regardless of shareholders. During the initial meeting, you should: Adopt corporate bylaws, outlining governance and operational procedures. Elect corporate officers, such as president, secretary, and treasurer, to manage daily operations. Document the meeting and the decisions made for compliance purposes. Confirm that all actions taken are recorded to protect the corporation’s legal status. This initial meeting sets the foundation for your corporation’s structure and compliance, so it’s crucial to follow these steps carefully. Doing this right helps guarantee your corporation runs smoothly from the start. Obtain Necessary Permits and Register for Tax IDs Obtaining the necessary permits and registering for tax IDs is vital for your corporation’s legal operation. Before you start, make sure to acquire all required business permits and licenses, which can vary widely depending on your industry and location. Check with the Small Business Administration and your local government websites to identify the specific requirements pertinent to your business activities. Next, register for a Tax Identification Number (EIN) with the IRS, as this is imperative for tax reporting and compliance, regardless of whether you don’t have employees. In some states, you might additionally need to register with state revenue agencies to meet local tax obligations. Keep track of your permits and licenses, ensuring they remain up to date, since failing to do so could lead to fines, penalties, or alternatively suspension of your business operations. Staying compliant is key to your corporation’s success. Frequently Asked Questions What Are the Steps to Create a Corporation? To create a corporation, start by choosing a unique name that meets state regulations and includes a corporate designation like “Inc.” Next, file Articles of Incorporation with the Secretary of State, detailing the name, purpose, registered agent, and authorized shares. Then, appoint a board of directors and draft corporate bylaws. Finally, obtain an Employer Identification Number (EIN) from the IRS for tax purposes and to open a corporate bank account. Is It Better to Start as LLC or S Corp? Deciding whether to start as an LLC or an S Corp depends on your business goals. An LLC offers flexibility in management and fewer compliance requirements, whereas an S Corp provides potential tax advantages through salary and dividend structures. If you expect significant profits and want to minimize self-employment taxes, an S Corp might be better. Nonetheless, if you prefer simplicity and more ownership options, an LLC could suit your needs. Evaluate the implications carefully. What Is the 7 Step Process for Starting a Business? To start a business, first, conduct market research to identify your target audience and competitors. Next, develop a detailed business plan outlining your goals, strategies, and financial projections. Choose a suitable business structure, like an LLC or corporation, and register your business name. Obtain necessary permits and licenses, set up your accounting system, and open a business bank account. Finally, launch your marketing efforts to attract customers and start operations. Can You Start a Corporation by Yourself? Yes, you can start a corporation by yourself. As the sole individual, you can be both the sole shareholder and director. To do this, you’ll need to file Articles of Incorporation with your state, detailing the corporation’s name, address, and purpose. You’ll likewise adopt corporate bylaws to govern operations. Don’t forget to obtain an Employer Identification Number (EIN) from the IRS for tax purposes and opening a corporate bank account. Conclusion By following these five crucial steps, you can effectively set up your corporation and guarantee it operates legally and efficiently. Choosing a unique business name, filing the necessary Articles of Incorporation, drafting bylaws, appointing directors, and obtaining permits are critical tasks that lay the foundation for your business. Completing these actions not only establishes your corporation but likewise helps you comply with legal requirements and prepare for future growth. Start this process today to secure your business’s success. Image via Google Gemini This article, "5 Essential Steps to Do You Set Up a Corporation" was first published on Small Business Trends View the full article
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5 Essential Steps to Do You Set Up a Corporation
Setting up a corporation requires careful planning and execution. First, you need to choose a unique business name and check its availability for trademark and domain registration. Next, filing the Articles of Incorporation is vital, as this document outlines key details about your corporation. After that, drafting corporate bylaws will help govern your operations effectively. Comprehending these steps is fundamental, but there’s more to evaluate as you move forward. Key Takeaways Choose a unique business name with a corporate designation and verify domain availability for branding consistency. File Articles of Incorporation with essential details and pay the required state filing fee. Draft corporate bylaws to outline governance rules, meeting procedures, and officer responsibilities. Appoint directors and hold an initial meeting to adopt bylaws and elect corporate officers. Obtain necessary permits, licenses, and register for a Tax Identification Number (EIN) for tax compliance. Choose a Business Name Choosing a business name is a crucial first step in setting up your corporation. When you decide to open a corporation, make sure your chosen name is unique by checking the state corporation search service. This helps you avoid any legal issues that could arise from name duplication. Your business name must include a corporate designation, like “Inc.” or “Corp.,” to signal its corporate status to the public. Furthermore, conduct a trademark search through the U.S. Patent and Trademark Office to confirm the name isn’t already trademarked, preventing potential disputes later on. Consider the marketability and branding potential of your name, as it can greatly influence customer perception and business growth. Finally, verify the availability of a corresponding online domain. This consistency across platforms is essential for an effective online presence, especially for commercial businesses. File Articles of Incorporation After you’ve chosen a distinctive business name, the next step is to file your Articles of Incorporation. This vital document officially establishes your corporation as a separate legal entity, enabling it to conduct business and own property. To complete this process, you’ll need to fill out a form that typically includes: The corporation’s name and address The purpose of the corporation The registered agent’s name The number of shares authorized to issue You’ll also need to pay a filing fee, which can vary by state—typically ranging from $50 to several hundred dollars. Make sure to submit your Articles of Incorporation to the Secretary of State or the appropriate agency in your state. Furthermore, check for any specific requirements, as some states may require additional information or documents to accompany your filing. Completing this step is vital for your corporation’s legal recognition. Draft Corporate Bylaws Drafting corporate bylaws is a fundamental step in establishing the internal governance of your corporation. These bylaws outline the rules for how your corporation will operate, covering procedures for shareholder and director meetings, voting rights, and the roles of corporate officers. Although you don’t need to file them with the state, having clear bylaws is vital for preventing disputes among shareholders and directors. Your bylaws should address important aspects like the frequency of meetings, quorum requirements for decision-making, and the process for amending the bylaws. A thorough set of bylaws can streamline your operations and guarantee compliance with legal obligations, which is particularly important when opening business bank accounts or applying for loans. It’s wise to seek legal assistance when drafting these documents, as they’ll help make certain your bylaws comply with state laws and meet the specific needs of your corporation. Appoint Directors and Hold Initial Meeting Establishing a corporation involves several key steps, and one of the most critical is appointing directors and holding the initial meeting. Appointing directors establishes governance, as they oversee the corporation’s management and strategic decisions. The number of directors can vary by state law, with some requiring at least one director, regardless of shareholders. During the initial meeting, you should: Adopt corporate bylaws, outlining governance and operational procedures. Elect corporate officers, such as president, secretary, and treasurer, to manage daily operations. Document the meeting and the decisions made for compliance purposes. Confirm that all actions taken are recorded to protect the corporation’s legal status. This initial meeting sets the foundation for your corporation’s structure and compliance, so it’s crucial to follow these steps carefully. Doing this right helps guarantee your corporation runs smoothly from the start. Obtain Necessary Permits and Register for Tax IDs Obtaining the necessary permits and registering for tax IDs is vital for your corporation’s legal operation. Before you start, make sure to acquire all required business permits and licenses, which can vary widely depending on your industry and location. Check with the Small Business Administration and your local government websites to identify the specific requirements pertinent to your business activities. Next, register for a Tax Identification Number (EIN) with the IRS, as this is imperative for tax reporting and compliance, regardless of whether you don’t have employees. In some states, you might additionally need to register with state revenue agencies to meet local tax obligations. Keep track of your permits and licenses, ensuring they remain up to date, since failing to do so could lead to fines, penalties, or alternatively suspension of your business operations. Staying compliant is key to your corporation’s success. Frequently Asked Questions What Are the Steps to Create a Corporation? To create a corporation, start by choosing a unique name that meets state regulations and includes a corporate designation like “Inc.” Next, file Articles of Incorporation with the Secretary of State, detailing the name, purpose, registered agent, and authorized shares. Then, appoint a board of directors and draft corporate bylaws. Finally, obtain an Employer Identification Number (EIN) from the IRS for tax purposes and to open a corporate bank account. Is It Better to Start as LLC or S Corp? Deciding whether to start as an LLC or an S Corp depends on your business goals. An LLC offers flexibility in management and fewer compliance requirements, whereas an S Corp provides potential tax advantages through salary and dividend structures. If you expect significant profits and want to minimize self-employment taxes, an S Corp might be better. Nonetheless, if you prefer simplicity and more ownership options, an LLC could suit your needs. Evaluate the implications carefully. What Is the 7 Step Process for Starting a Business? To start a business, first, conduct market research to identify your target audience and competitors. Next, develop a detailed business plan outlining your goals, strategies, and financial projections. Choose a suitable business structure, like an LLC or corporation, and register your business name. Obtain necessary permits and licenses, set up your accounting system, and open a business bank account. Finally, launch your marketing efforts to attract customers and start operations. Can You Start a Corporation by Yourself? Yes, you can start a corporation by yourself. As the sole individual, you can be both the sole shareholder and director. To do this, you’ll need to file Articles of Incorporation with your state, detailing the corporation’s name, address, and purpose. You’ll likewise adopt corporate bylaws to govern operations. Don’t forget to obtain an Employer Identification Number (EIN) from the IRS for tax purposes and opening a corporate bank account. Conclusion By following these five crucial steps, you can effectively set up your corporation and guarantee it operates legally and efficiently. Choosing a unique business name, filing the necessary Articles of Incorporation, drafting bylaws, appointing directors, and obtaining permits are critical tasks that lay the foundation for your business. Completing these actions not only establishes your corporation but likewise helps you comply with legal requirements and prepare for future growth. Start this process today to secure your business’s success. Image via Google Gemini This article, "5 Essential Steps to Do You Set Up a Corporation" was first published on Small Business Trends View the full article
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Microsoft Clarity Now Shows Grounding Queries Behind AI Citations via @sejournal, @TaylorDanRW
Clarity's grounding queries could reveal how AI engines decompose intent, and that logic is platform-agnostic. The post Microsoft Clarity Now Shows Grounding Queries Behind AI Citations appeared first on Search Engine Journal. View the full article
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AI may replace 80% of skills. This last 20% will make you irreplaceable
I work in front of a screen. And I’ve been thinking about how AI will change my work. What does it even mean for my future? It’s completely normal to wonder about this. Most people are convinced artificial intelligence is a threat to their careers. But what they are forgetting is the human value they bring to their work. Aaron Levie, CEO of the enterprise cloud company Box, recently pointed out that when people watch AI at work, they are most likely seeing it take over the first 80% of a task—the heavy lifting of repetitive processing. The last 20% is where you come in. Your domain expertise, judgment, and relationships. That is what makes you irreplaceable. AI can finally give you the space to add human value at work. “The extra 20%, it turns out, is all the value creation of that profession. All the expertise and domain knowledge is in that last 20%, not the text that got generated,” Levie said in an interview with Casey Newton of Platformer, the online publication about tech and democracy. I couldn’t agree more. Your judgment is valuable Take the work of a lawyer. Junior associates spend most of their week reading precedents, looking for case connections, and summarizing legal statements. That’s the 80% of the work. The long, tedious, trainable, reproducible task. No client hires a lawyer just for that. They expect them to make a better and more persuasive case for them to win. To convince the judge. To save the dying deal. The 20% only you can do. The practical human value. AI work feels like completion, but it’s not. Not even close. It’s good at execution, but the meaning and context are all up to you. The career anxiety you feel about AI is normal, but it may be misdirected. When people say “AI is taking my job,” they usually mean it’s taking their tasks. Writing code, analyzing long documents, and doing the research. The first pass. And yes, super-intelligent machines are coming for those. If you built your professional identity entirely by executing tasks, that’s hard reckoning. The good news is, your knowledge from doing and experience is still relevant. All of that makes your judgment valuable. AI cannot replicate that. Domain expertise under pressure must count for something. A cybersecurity engineer knows exactly what steps to take when an attack is live. Making that call in real time with incomplete information changes their approach. Data doesn’t always give a clear answer. You have to decide anyway. Who bears that decision? Not the AI. It can notice the patterns. But it’s the engineer who must come up with a specific solution to solve the problem. Most companies are limited by execution capacity. They can’t pursue every good idea because they don’t have the people to execute them all. When AI takes care of the execution, the constraint becomes the quality of the ideas. The clarity of human judgment. And the client relationships they can’t afford to lose. If you still want to hold onto the 80%, you’re running in the wrong direction. You can’t compete with AI on speed. Focus on honing your quality of judgment. The value and usefulness only a human perspective can fill. Your clients don’t buy your services just for the deliverables; they buy the peace of mind too. And they also like to work with people with a better reputation. Trust is not a digital asset. In the future of work, the world will reward the 20% more. The calculator case When calculators became universal, they didn’t make mathematicians obsolete. They just took over repetitive math, which freed mathematicians to spend more time on quality and better mathematical thinking. The profession evolved upward. The entry-level work disappeared. The high-level work expanded. AI is doing the same thing to knowledge work. At scale. Only it’s happening everywhere, in every field, all at once. Build the kind of expertise that requires better judgment. And relationship capital that compounds over time. Develop your specific point of view at work. What AI can’t do is replace your original perspective earned through engagement with practical problems over time. Your distinct angle on your field, built from specific experience, failures, and observations is what matters. It’s the experience that makes your presence valuable in the room. The threat from AI is understandable. The pace of change is insane. Some jobs and skills are becoming less valuable. Don’t stay terrified. Fear takes away your ability to think clearly. It makes us hold onto the routine tasks we feel safe doing. But routine tasks are exactly what the machines want. If you’ve been doing meaningful work for any serious amount of time, you’ve accumulated things AI cannot access. AI is taking the parts of your job you probably didn’t love that much anyway. Even that requires your input. If you feed AI the wrong ideas, it will give you a brilliant, highly optimized wrong answer. The rarest skill right now is the ability to diagnose the actual problem before rushing to fix it. You are still needed for work that requires your specific experience. Don’t underestimate what you’ve already built. You have what it takes to survive AI. View the full article
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What is PPC? A starter guide to pay-per-click advertising
Learn what PPC marketing is, how it works, and how to set up your first pay-per-click campaign. View the full article
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How to ask for referrals as a solopreneur
I’ve never been good at asking people for help. Then I lost my job, decided to start a solo business the next day, and needed clients . . . fast. I turned to my network to ask for both referrals and recommendations to jump-start my business. Asking for referrals is uncomfortable. Most solopreneurs would rather wait for business to come to them than put someone on the spot. But referrals are one of the most effective ways to grow a solo business. A warm introduction from someone who knows your work carries more weight than any cold pitch or LinkedIn message. Now, a few years later, most of my business comes from referrals. The trick is knowing who to ask, when to ask, and how to make it easy for the other person to say yes. Who to ask You probably have more people in your network who could refer you than you think. A few starting points: Former colleagues from your 9 to 5. People who’ve worked alongside you know how you operate. They’ve seen your work ethic, your communication style, and the quality of what you produce. People in your professional network. This might be someone from a Slack community, a conference connection, or a fellow solopreneur. They don’t need to have been your client—they just need to be familiar enough with what you do to pass your name along. Past and current clients. A client who’s happy with your work is your strongest referral source. They can speak to specific results and how you work as a collaborative partner. Because I’m really active on LinkedIn, I’ve had people refer me who’ve never worked with me directly. They simply know the kind of work I do, and trust that I get it done. Referrals don’t have to come from your direct connections if you put yourself out there. When to ask Timing matters, a lot. A well-timed request feels natural (and a poorly timed one feels transactional). When you first go solo. Reach out to your network early. People are generally willing to help when they know you’re making a career transition, and a simple “I’m now taking on clients” message can open doors for you. When a project goes well. The end of a successful engagement is a natural moment to ask. The client is happy, and your work is fresh on their minds. When your primary contact moves on. If the person you worked with at a company takes a new role somewhere else, that’s a double opportunity. Ask for a referral about the work you’ve done together—and ask if their new company could use your services, too. Keep the ask really low-pressure. Something like: “Hey [name], I really enjoyed working with you on [project]. If you know anyone in your network who might benefit from similar work, I’d love an introduction.” Don’t overlook recommendations Sometimes a referral is a big ask. Your contact might not know someone who needs your services right now, or they might not be in a position to refer you. That doesn’t mean they can’t help you. A recommendation—a written endorsement of your work—can be equally valuable. Ask clients or colleagues to add a recommendation to your LinkedIn profile. It takes them a few minutes, and it gives you something permanent and publicly visible. Once you have the LinkedIn recommendation, repurpose it. Pull the text into your website, include snippets in your proposals, or reference it when pitching new clients. A strong recommendation from a real person builds trust. Whether it’s a referral or a recommendation, the underlying principles are the same: Do great work and make it easy for people to advocate for you. View the full article
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Google Search expands agentic capabilities with information agents and Universal Cart
Google‘s information agents and Universal Cart stand to change how users discover and buy products online. View the full article
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WordPress 7.0 is out: the 7 highlights of this release
On May 20th, 2026, the next major release of WordPress came out: WordPress 7.0. While previous releases focused on improving the block editor, this release takes it to a new level. It pushes the platform into the next phase of its roadmap with smarter workflows and a more app-like experience. So, let’s dive into what’s new and what features are interesting for you. Table of contents A modern admin experience Revisions are now more visual New blocks in the block editor Better responsive design controls Smarter pattern editing Connect to AI tools of your choice A new list filter for plugins Final thoughts A modern admin experience WordPress 7.0 introduces a refreshed admin interface. One thing that’s been changed is the new way to transition between pages in your backend. When navigating to another page, this now looks a lot smoother than before, thanks to the CSS View Transitions API. The new update also comes with a new addition to the menu bar at the top, called the Command Palette shortcut. When you click on this icon (or use the shortcut ⌘K or Ctrl+K), you get easy access to the command palette that allows you to navigate your backend or perform other actions from that bar. Although it’s a seemingly small thing, another cool thing to mention is the new color palette. As you can see in the screenshot above, the default color scheme has changed. The palette previously known as ‘Modern’ is now the new default, better aligning the admin with the visual direction of the block and site editor. If you preferred the old look, don’t worry, it’s still available under your profile preferences, now listed as ‘Fresh’. Overall, these improvements and others give a fresh look and feel to the backend of your website. With the intent of making WordPress feel less like a traditional CMS and more like a modern web app. Revisions are now more visual Whenever you need to check or restore an earlier version of a page, the revisions in WordPress help you do so. These give you an idea of what has been changed on your page and when. Now, WordPress 7.0 makes this even easier with visual revisions instead of the raw text shown until now. The revisions feature can be found in the same spot as before, and now, when you click it, it takes you to a preview of your page, where you can use the slider at the top to view earlier versions. The slider also shows you the date and time of the change. When looking at an earlier version of the page, additions are shown in green, changed sections in yellow, and deleted sections in red. Allowing you to locate the changes made right away. As before, this allows you to quickly restore previous versions of a page, find the source of layout issues and review updates. This visualization of the revisions makes it easier to do so, as you won’t have to dive into the text to figure out what changed. You’ll notice it right away when sliding between revisions. New blocks in the block editor As expected, the block editor has also gotten some new additions with the release of WordPress 7.0. For starters, the new Breadcrumbs block lets you add breadcrumbs to your pages, improving navigation on your site. When added, it automatically adds the correct breadcrumb path to the top of your page, but it also gives you options to customize it. The other new block in this release is the Icon block. This allows you to add icons to your pages from a directory of icons added to the backend. There are also some improvements to existing blocks, such as the Grid Block and Cover block. The Grid block used to have an Auto/Manual toggle, but this has now been replaced by several options to help you set the responsiveness of the block and columns shown. The Cover Block now includes the option to use embedded videos as the background, so you can display videos from platforms like YouTube there. These new blocks and improvements continue to further reduce the need for plugins and custom work to achieve the desired design. Better responsive design controls Designing for mobile just got a little bit easier. This latest version of WordPress introduces viewport-based controls, allowing you to show or hide blocks depending on the user’s screen size. Simply go to the block, click ‘Show’ in the toolbar and select which devices should show the block (desktop, tablet, or mobile). This will automatically hide it on the devices that you don’t select. This allows you to fine-tune your design for different devices and build responsive designs without using custom CSS. A big win for anyone building sites without relying heavily on code. Smarter pattern editing Patterns and templates now come with different editing modes to make changes without accidentally messing up the design. When selecting a pattern, the List View will show you all the text and image elements in that pattern. This allows you to focus on the content-focused elements and change those where needed. However, when you click ‘Edit pattern’, it will also show you the remaining elements (design elements such as spacers), so you can still adjust those. This helps users focus on content optimization, while still giving the option to make changes to the design or layout if needed. This new approach makes it a bit easier to customize patterns to fit specific use cases across your website. Connect to AI tools of your choice WordPress 7.0 doesn’t come with any AI-powered tools, but it is laying some groundwork. It comes with a Connectors section below Settings in your WordPress backend. Here you can connect to external integrations, including AI providers or agents. This allows you to connect to Claude, Gemini, OpenAI, and more. You can search the directory if the integration you’re looking for isn’t listed right away. This gives you one central place to maintain any integrations that your website or plugins need to connect to by API keys or other credentials. In addition, this gives developers a future-proof ecosystem and standardized framework to work with. A new list filter for plugins WordPress 7.0 adds a filter that allows plugins to register custom tabs on the Plugins screen. This enables grouping plugins under a custom tab with a proper label. For example, thanks to this feature we were able to add a dedicated “Yoast” tab on the Plugins screen. This groups all Yoast plugins on that website in one view, making it easier for site admins to check versions, manage activation, and keep the overview of their Yoast suite. Final thoughts As always, these are just a few highlights. New blocks, smarter workflows, a modern admin and AI foundations. There’s a lot more we haven’t discussed here. For example, performance was not ignored in this release. Particularly, client-side media processing (faster uploads, less server strain), continued improvements to block rendering, and responsiveness. These changes help WordPress scale better, especially for media-heavy sites. It’s also worth noting that WordPress 7.0 raises the minimum PHP version to 7.4. Still to come: real-time collaboration Originally, the real-time collaboration feature was going to be shipped in this release. But a short while back it was decided to postpone the release of this feature to ensure the stability of this release. This feature will probably be part of a future release. But for now, we can get going with the new features in WordPress highlighted above! So, go update to the latest version or dive into more details in the release post on WordPress.org. The post WordPress 7.0 is out: the 7 highlights of this release appeared first on Yoast. View the full article
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What dish soap can teach you about collaboration
I’ve always loved the anthropology of everyday objects, the ways a mundane thing, when you look closely enough, turns out to be a repository of invisible intelligence. So when I was listening to a recent episode of The Wirecutter podcast and learned that plain dish soap mixed with water is often more effective than a cabinet full of specialized cleaners, I went down a rabbit hole that ended somewhere unexpected: a 1959 chemistry concept that reframes everything I believe about human collaboration. The concept is called Sinner’s Circle, developed by German chemist Herbert Sinner. It holds that effective cleaning depends on four interdependent factors: chemistry, temperature, mechanics, and time. Adjust any one of them—increase the temperature, extend the time—and you can compensate for a deficit in another. They form a closed loop, a system in dynamic balance. What struck me was this: The same four forces govern whether human collaboration cleans up or leaves a mess. Chemistry: Start with the right molecule In cleaning, chemistry means choosing the right detergent for the job. The reason dish soap works so well is elegantly simple: a surfactant, the active molecule in soap, is two-sided. One end adheres to oils, the other to water. It acts as a bridge, allowing what was previously incompatible to combine and be rinsed away together. In collaboration, the equivalent of chemistry is the catalyst you introduce at the start of the process. Specifically, it’s the quality of the question you ask. A mediocre question produces mediocre engagement. But a generative question, like a surfactant, has two sides: It adheres to what people already know and simultaneously pulls them toward what they don’t yet understand. It creates the conditions for ideas to combine in ways they couldn’t before. Before your next team session, ask yourself: Is my opening question two-sided? Does it honor expertise while creating productive friction with the unknown? Temperature: Turn up the stakes Heat is a catalyst for molecular activity. The higher the temperature, the more agitated the molecules become, and the more effectively grime loosens from a surface. Heat doesn’t do the cleaning itself; it accelerates everything else. The human equivalent of temperature is stakes. For example, when a team knows they’re the underdog competing for a major bid, when survival is on the line, or when the mission genuinely matters, then people stop holding back. High stakes function as activation energy, forcing full presence and dissolving the polite, self-protective behaviors that keep collaboration shallow. Some of the most generative collaboration I’ve witnessed has happened precisely when teams felt the heat: a startup going up against an entrenched incumbent or a nonprofit competing for a grant that would determine whether they could keep their doors open. The urgency didn’t distract them, it focused them. Mechanics: Embrace creative abrasion Mechanical action in cleaning is the scrubbing—that physical agitation that dislodges what chemistry and heat have already loosened. Without it, you’re just soaking. In collaboration, mechanics is friction, the productive disagreement that Jerry Hirshberg, during his tenure at Nissan Design, famously called “creative abrasion.” The instinct of many leaders is to smooth friction away, to keep the meeting comfortable and conflict-free. But that’s the equivalent of soaking a greasy pan and hoping for the best. Real collaboration requires some scrubbing. It requires team members who are willing to push back, to surface the uncomfortable assumption, to say “I think we’re solving the wrong problem.” The goal isn’t conflict for its own sake, it’s the agitation that reveals what’s actually stuck. Time: Resist the shortcut This is the factor we most reliably underestimate. In cleaning, time is what allows the other three elements to do their work. Cut it short and you’re just pushing the dirt around. Collaboration has a similar arc. Most people initially believe, with some justification, that they’re faster and more effective working alone. Early-stage collaboration often feels inefficient, even maddening. Ideas conflict, priorities diverge, and progress seems so slow. But over time, diverse collaborative teams consistently outperform solo contributors on complex problems. They produce more creative solutions, catch more errors, and build the kind of shared understanding that makes execution faster. Time is what converts the friction and chemistry into genuine output. Leaders who call collaboration a failure after one difficult meeting are like cooks who pull the pan off the heat before the water has had a chance to work. Close the loop What makes Sinner’s Circle powerful in chemistry and in organizational life is the interdependence of the four elements. Raise the stakes (temperature) without introducing a generative question (chemistry) and you get panic, not innovation. Allow plenty of time without any productive friction (mechanics) and you get groupthink. Each element compensates for and activates the others. The next time a collaboration feels stuck, don’t reach for a fancier process or another team-building exercise. Instead, run a diagnostic: Is the opening question generative enough? Are the stakes legible to everyone in the room? Are you allowing for enough productive friction? And have you given it enough time? Sometimes the most sophisticated solution is also the most elemental. A surfactant and some warm water. A good question, real stakes, healthy friction, and patience. Herbert Sinner figured it out in 1959. We’re still learning to apply it. View the full article
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The hidden cost of AI: organizations that agree too fast
In boardrooms right now, speed is winning. Product cycles are compressing. Strategy decks are assembled in hours, not weeks. Cross-functional alignment—once the bottleneck of execution—is increasingly frictionless. This looks like progress. But a less visible shift is underway—one with direct consequences for innovation and competitive position. As AI removes coordination friction, it is also eroding cognitive friction: the productive tension through which original ideas emerge. Organizations that optimize too aggressively for speed and alignment risk becoming fast followers of yesterday’s logic rather than creators of what comes next. Why this Matters Now For decades, companies have invested heavily in eliminating friction—streamlining processes, improving communication, accelerating decision-making. The logic was sound: inefficiency is costly. AI completes that trajectory—compressing interpretation, synthesis, and decision into a single step. A disagreement surfaces—about product direction, market entry, or resource allocation—and AI can instantly: Summarize competing views Integrate data Generate a “balanced” recommendation What used to take days now takes minutes. The result is not just faster execution. It is a different kind of thinking. And that difference shows up where it matters most: in the originality of what organizations produce. Not all Friction is Waste The most valuable ideas rarely come from smooth processes. They emerge from tension—competing interpretations, unresolved disagreements, incompatible frames. This kind of friction feels inefficient. It slows meetings, complicates decisions, and resists closure. But it performs a critical function: it forces assumptions into the open and prevents premature convergence. Large-scale studies of scientific and technological work—spanning tens of millions of papers, patents, and software projects—consistently show that small, less-aligned teams are more likely to produce disruptive ideas. Larger, highly coordinated groups tend to refine existing trajectories. The difference is whether disagreement is sustained long enough to generate something new. AI changes that balance. The Shift from Exploration to Optimization AI systems are extraordinarily good at synthesis. They combine inputs, identify patterns, and produce coherent outputs that reconcile differences. But coherence is not the same as originality. When teams rely on AI to resolve disagreements too early, they shift—often unintentionally—from exploration to optimization. Instead of fully developing competing ideas, they converge on hybrids that are reasonable, defensible, and incremental. Consider a product team debating its next release. One group argues for deepening the core product—improving reliability and strengthening existing features. Another pushes for expansion into a new market. Previously, this tension might have played out over days: conflicting data, competing narratives, unresolved friction. Now, the team asks AI to synthesize user feedback, market trends, and internal metrics. Within minutes, it produces a balanced roadmap incorporating elements of both approaches. The plan is sound—but safe. The underlying tension never fully develops, and the result optimizes the present rather than challenging it. When Strategy Becomes Too Clean The same dynamic is emerging at the highest levels. In a recent executive discussion about a strategic pivot, a leadership team used AI to analyze market conditions, competitor moves, and internal performance data in real time. The system generated options ranked by likelihood of success. The conversation shifted immediately to refining them. A decision was reached quickly. Afterward, one participant observed: “None of us had to fully defend our position.” The strategy was coherent. But it had not been stress-tested through real intellectual conflict. In complex environments, that stress test is the mechanism through which weak ideas fail and strong ones evolve. The mistake is subtle but consequential: equating faster alignment with better decisions. If a team reaches agreement instantly, the problem is either trivial—or the thinking is incomplete. AI makes it easy to confuse speed with rigor. When answers arrive quickly and disagreements dissolve effortlessly, it creates the impression that the hard work has been done. In reality, the hard work—the work that produces results that differentiate you—is often in the struggle itself. What to do Differently The goal is not to resist AI. It is to distinguish between the friction that slows execution and the friction that enables discovery. Leaders should be deliberate about where AI accelerates–and where it should not. Protect core disagreements. When a team is divided on a fundamental question, that division is often a signal of opportunity. Do not outsource its resolution too early. Separate divergence from convergence. Encourage independent idea development before synthesis. Premature integration is the enemy of originality. Design for productive tension. Bring together perspectives that do not naturally align–and give them time to develop. Interrogate smoothness. If discussions feel unusually easy, ask what assumptions went unchallenged. Use AI as a critic, not a closer. Ask it to stress-test decisions and expose blind spots–not finalize the answer. AI will make organizations more efficient. The risk is directional: becoming efficient at the wrong things. Speed, alignment, and coherence are valuable—until they suppress the tension that drives innovation. For years, companies have treated friction as a cost to eliminate. In reality, some forms of friction are a resource to manage. AI makes it possible to remove that resource almost entirely. The leaders who understand what not to remove will have the advantage. View the full article
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coworker wrote a sonnet about my absences, boss asked me if I was job hunting because of her, and more
It’s five answers to five questions. Here we go… 1. My coworker wrote a sonnet about my absences I am a teacher. We have professional development days every so often. I take sick time for about half of them. Recently on a PD day I was here for, one of the other teachers read (in front of my colleagues) a sonnet he wrote about me being absent frequently. It was written in a joking, or depending on how you look at it, mocking tone. I was kind of stunned in the moment while it was happening and laughed it off. I don’t know this teacher very well, and he has only been in our district for a couple years. What he doesn’t know is that the reason I’m often absent on those days is that after my son died, I had a hard time coming back to work. I couldn’t make it through more than a week or so without being absent for one or two days. As part of a strategy to address that, my counselor and I came up with the idea to be absent on PD days and less on regular days — that way the absences were less impactful on me and the students, and being out only on PD days gave me a goal to reach. I got better slowly, but it’s still a process and I still struggle. PD days are still kind of a target to make it to for me — a kind of relief valve. I’m trying to be out less of them, but it’s slow progress. The more I’ve thought about it, the more I feel like I have to respond to him, and I drafted an email (he works in another school and I have no desire to talk in person to him about this) professionally addressing the issue. In the email I told him why I am absent, and made it clear I’d not address this further. What’s your opinion on sending it? I just don’t feel like I can let it go, but I also have no desire to bring admin into the situation. Also, I feel like I should cc to the other teachers who were present when he read the poem. I’m so sorry — both for your loss and for this ass writing a poem to mock your coping strategy. Even if you missed a lot of PD days for some less sympathetic reason, he would have been out of line, and it doesn’t sound like you have the sort of relationship with him where he could have reasonably expected that it would taken as good-humored ribbing. I haven’t seen the email you’ve written, but as long as it’s short and matter-of-fact, just giving him the information he lacked, I think you can send it. If he has any sense at all, he’ll feel mortified, and he should. I’m less convinced that you should cc the other teachers … but I do wonder if there’s someone you’d be comfortable confiding in who would quietly fill in others who were there so that you don’t have to. 2. My boss asked me if I was job hunting because of her I’m in an uncomfortable spot right now. My boss asked me point-blank during my yearly performance review if I was job hunting because of her. I deflected with a half truth — that I’m job hunting because I need to make more money, and the only way to do that is to move up into a management position, which isn’t a possibility at my current job. The thing is, I’m also job hunting because of her. I could write a novel about her poor management, but that’s not the point of this email. How can I address how inappropriate that was with both my boss and with my grandboss (her supervisor)? It was a supremely uncomfortable moment, but more so because it happened during a meeting regarding my performance review. I have no doubt that whatever facial reaction I gave negatively impacted the review, and I’ve already had upper management (my great-great-grandboss) ask me about my review since it happened. It’s not outrageously inappropriate for a manager to ask an employee if they’re job hunting, particularly in a review conversation where how things are going generally is being discussed. It can be a naive question because there’s no reason to assume they’ll get an honest answer, and it obviously can make the employee uncomfortable if that’s not information they care to share — but it’s not so inherently out-of-line that you should raise it afterwards. I can’t tell if your manager already knew you were job-searching and only asked if it was because of her, or if she was asking whether you were job-searching, period. The former would make even more sense (“are there things we’re doing that are driving you to want to leave?” is a reasonable thing to ask about) but neither would change what I said in my first paragraph. For what it’s worth, while she’s welcome to ask the question, you’re never obligated to disclose anything about a job search that you don’t want to disclose. In most cases, it makes sense that say that you’re not actively looking, regardless of whether or not you are. (There are some exceptions to this, but they’re very much exceptions.) Related: should I tell my boss I’m job-searching? 3. Why would a company announce layoffs in advance? This article makes Meta sound awful but also says that in April, Meta announced that it would lay off about 8,000 people in May. Their head of human resources is quoted as saying, “I know this leaves everyone with nearly a month of ambiguity which is incredibly unsettling.” Why would they publicly announce layoffs in this way? What’s the benefit to the company’s bottom line that makes the incredibly awful morale this brings worth it? I’d understand if they were offering employees to volunteer to be laid off, but it doesn’t sound like they are. Are they afraid the info would leak? Do they get some benefit from telling shareholders? But is a month of time really worth that? When a company announces layoffs in advance and tells specific people that they’re being laid off, it can be to comply with the WARN Act, which requires employers with 100 or more employees to give 60 days’ notice of mass layoffs (or to provide an equivalent amount of severance in lieu of notice). But in cases like this, where they’re not notifying specific employees and instead it’s just a general announcement that layoffs are coming but no one knows who’s affected, sometimes it’s because they know word is likely to leak anyway and people will lose trust (or lose more trust) in leadership for denying that it’s happening. Other times they’re sending signals to investors about their management of the company, particularly if it’s obvious they need to make cuts. And sometimes, too, they’re hoping for attrition — that if some people leave on their own, that’s fewer layoffs for them to do. (That’s generally a terrible idea since the people who can usually leave the fastest are likely to be your strongest employees.) This question is timely because the first round of layoffs that Meta announced back in April happened yesterday. For some reason they chose to do it by informing employees that the people being laid off would receive an email letting them know at 4 am local time in their region (why?!). 4. How can I get back in touch with former coworkers who I really liked? At my last job, I got along very well with most of my coworkers, but never became the type of friends to hang outside of work. There was also a pretty significant age gap, with me being about 20 years younger than the next youngest coworker. I left this job to go back to school, which has been overall a good choice, but it can get a bit lonely. I miss spending time with my coworkers from my last job — it wasn’t a close relationship, but they were all really lovely and interesting people, and I enjoyed our lunchtime conversations. I’d like to see them again, but I’m really not sure if it would be appropriate to reach out and say this. And, if it would be appropriate to reach out, what would be the best way to do this? Should I invite them all for a happy hour? Ask individuals to get coffee? Just send a general message expressing that I value their friendship? I know I’m probably overthinking this, but it’s hard to know what is normal this early in my career. Any advice or stories from you or the commenters would be appreciated. Yes, tell them you’d love to catch up and suggest a happy hour (or, if you’re geographically close enough during the day, a lunch during the work day like you used to do). Or if there are a couple of people who you especially clicked with, invite them to coffee! Any of those are fine and normal. (Personally I would be delighted if a much younger former coworker suggested that — they may think you’re not interested in keeping in touch because the age gap puts you in different stages of life and they might be honored to know you’re actively interested in staying in touch.) 5. Our department chair doesn’t know about major work I’m doing I’m an assistant professor at a community college, where I’ve been on the faculty for a couple of years. I have a PhD, I publish actively, and I’m involved in curriculum development and department leadership. By most measures, I’m a engaged and productive faculty member. Previous to this position, I worked at a much more prestigious university but made this move so that I could prioritize my family (and I do truly love teaching at a community college). Recently our department completed a hiring search, and during a conversation about the new hire, the newly appointed chair of the department made a comment that surprised me. She said she was excited because the new person would bring active scholarship and publishing to the department, and that no one else in the department does that kind of work. This isn’t true. I publish. I present at national conferences. I’ve done this consistently since joining the faculty. My chair either doesn’t know this or didn’t think of it in the moment, but the effect was that my contributions were erased in a fairly public way, and despite my best efforts, it has really affected how I feel about the chair, the department, and the college in general. I want to address this with my chair, but I’m not sure how. My goals are twofold: I’d like her to actually know what I’m doing professionally, and I’d like to understand whether there’s something I should be doing differently to make my work more visible at the department or institutional level. I don’t want this to come across as a complaint or as me being precious about recognition. I genuinely want to have a productive professional conversation, and I also want to feel like my work is legible to the department and college. You can be pretty straightforward about it: “When you announced Valentina Smith’s hiring, I was surprised that you said that no one else in the department is doing active scholarship and publishing! I wanted to make sure you know that I am doing ____ (fill in with specifics).” Depending on her response, you might then say, “It made me wonder if there’s more I should be doing to ensure that work is visible in the department and more broadly. Do you have thoughts on that?” The post coworker wrote a sonnet about my absences, boss asked me if I was job hunting because of her, and more appeared first on Ask a Manager. View the full article
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