Everything posted by ResidentialBusiness
-
Behind the scenes at the Met Gala, this Olympian discovers she’s America’s sweetheart
Alysa Liu surveyed the glittery crowd arrayed in front of her, sipping cocktails and chatting. It was her first Met Gala, and she hesitated for a second, searching for a word to describe it. “It’s … BIG,” the Olympic skater finally said with a grin. But what Liu, dressed in a blood-red custom Louis Vuitton gown with a full skirt and huge ruffles, couldn’t quite get was how big SHE had become. Even at a party full of very, very famous people, everyone wanted to greet her. Some Met Gala guests have been famous for many years. Others have achieved fame with dizzying speed. For Liu, all it took was a gold-medal performance that charmed the whole world. “Everybody recognizes me!” she said, with genuine surprise, of the crowd packed into the airy Charles Engelhard Court at the Metropolitan Museum of Art. “It’s crazy. Imagine that overnight, suddenly everyone knows who you are!” And then America’s skating sweetheart was off, soon to be spotted laughing with Connor Storrie of “Heated Rivalry,” another star of the night who also arrived from an ice rink. Some more scenes from inside the Met Gala: Under a full moon, the strains of harp music After guests made their way up the carpeted steps to the museum, they entered into the Great Hall, which had been transformed into “a Northern Italian garden,” in the museum’s words. There was a huge moon hanging and swaying from the ceiling, and below it a floral centerpiece surrounded by cypress branches. A half dozen harpists serenaded the guests, who waited to shake the hands of the gala co-chairs — Nicole Kidman, Venus Williams, Vogue’s Anna Wintour, and honorary chair Lauren Sánchez Bezos — but not, for now, the late-arriving Beyoncé. The receiving line was a long wait, reported Sarah Paulson. “I waited 45 minutes,” the actor said, explaining why she hadn’t made it yet to the Conde M. Nast Galleries to see the fashion exhibit, “Costume Art,” which examines the dressed body through centuries of art history. Her feet hurt. “You could cut my legs off at the ankle,” she said. Lobster crostini and tomato-mozzarella pillows As the Engelhard court gradually filled, guests milled about snacking on lobster crostini or tomato and mozzarella “pillows.” Zoë Kravitz, who headed the host committee, greeted Storrie — did we mention he was a top attraction? — and complimented him on his work. Bradley Cooper and Gigi Hadid sat quietly chatting on the sidelines, hand in hand. Near them, Hugh Jackman and Sutton Foster did the same. Jackman stood up when skier Lindsey Vonn came by, giving her a hug. Vonn, who suffered a traumatic leg injury at the Winter Olympics, used only a cane and sparkled in a Thom Browne gown. Billionaires, he’s seen ’em before Ever since Amazon founder Jeff Bezos and wife Lauren Sánchez Bezos had been announced as honorary chairs, there had been anti-billionaire backlash in liberal New York City. Mayor Zohran Mamdani said he would not come. A group called Everyone Hates Elon — a reference to Musk — had plastered posters at bus stops, like one on the East Side saying “Dress code: Willful ignorance,” and on subways. The Rev. Al Sharpton, though, had a different take. He’d attended a few Met Galas, and said billionaires were nothing new. “There have always been billionaires here,” Sharpton said. “I may not agree with everything Bezos does, but do I abandon Beyoncé and Venus Williams?” He also praised Wintour for paying attention to diversity. “I opted to come.” He said the gala “brings a cultured meeting space” for people who haven’t yet met. A date night for Jon Batiste At previous galas, Jon Batiste has performed, sometimes leading a musical band with his melodica to get crowds to head to dinner. This time around, he had no gala responsibilities — and he was happy. After all, he said, “it’s date night” with his wife, Suleika Jaouad. “A night in the museum,” he quipped. The couple were dinner guests of Wintour herself. Batiste wore a look by Eli Russell Linnetz that he said echoed the work of late Black portraitist Barkley L. Hendricks — a long white coat and white ensemble underneath. Hendricks often juxtaposed Black skin with white clothes, Batiste noted. Jaouad wore a sumptuous Christian Siriano gown. Progress in the fight for diversity Sinéad Burke, the Irish disability activist, said that when she was first approached to be on the host committee, “I said no.” Unless, she says she told organizers, they made the gala fully accessible. They did, Burke says, arranging for a step-free entrance for guests who need it, south of the main entrance. Burke ended up working closely with the museum for 18 months before the gala. She made sure there was room for disabled press to cover the gala carpet. She and her organization, Tilting the Lens, also helped train guides who will assist the public when they view “Costume Art,” which has a large section on the disabled body. And Burke herself, who was born with dwarfism, agreed to pose for a custom mannequin; two outfits are displayed on mannequins created in her image. “I’m proud of the small moments,” she said. But a step backward, elsewhere Model Lauren Wasser, also on the host committee, attended in a custom Prabal Gurung ensemble all in gold, including her trademark gold prosthetic legs. She said she was glad the museum was shining a light on diversity in body types. But she cautioned that in the outside world, things are looking bleaker. (Research has found that designers are starting to turn away from using plus-size models, for example.) “I want to see it in real life, too,” Wasser said of such diversity. “We had a moment. But we’ve taken a step back.” Wearing silver, feeling golden The songwriter who won an Oscar for “Golden” from “KPop Demon Hunters” was wearing, well, silver. But she said she was feeling golden. In fact, EJAE, part of the team that won best original song for the impossibly catchy tune, said she was trying to channel a specific lyric with her gown, a Swarovski number dripping with crystals. “I’m done hidin’, now I’m shinin’ like I’m born to be,” the song goes. “I wanted to literally be shining,” EJAE said. Mission accomplished. Sarah Paulson has the Met’s secrets — remember? This wasn’t the first rodeo for Paulson. In fact in was her sixth Met Gala, she said. But Paulson has more after-hours experience at the Met. She shot the movie “Ocean’s 8” there, a film about a heist during … the Met Gala. “I spent a lot of time here — I know the secrets,” Paulson said. “They should watch out!” Asked if six Met Galas got a little tiresome, Paulson said they did not. “You can’t really believe the people here and the oxygen you’re sharing,” the actor said. “People from all the great talents of the world.” Rihanna and A$AP Rocky are Heidi Klum fans Dinner was under way. Beyoncé had arrived, with Jay-Z and Blue Ivy. But the assembled media on the carpet and various staffers in the museum lobby weren’t breaking for the night. There was one more big arrival to come. Yes, Rihanna. When she and partner A$AP Rocky arrived in the Great Hall, they stopped for photos quickly and then headed toward the Temple of Dendur for dinner. But then they ran into Heidi Klum, who knows her way around a costume, virtually unrecognizable as a marble statue. The couple spent 10 minutes or so laughing with Klum and complimenting her. “This is the coolest outfit tonight, ain’t gonna lie,” A$AP Rocky noted. “Oh my god, I can’t stand you!” Rihanna said admiringly. “How much did they pay you to just stand here for the rest of the night?” the singer asked the statue. They all laughed. —Jocelyn Noveck, AP National Writer View the full article
-
How to Train to Run Faster (Not Just Farther)
We may earn a commission from links on this page. Sometimes I fear my running career has plateaued. Well, not my career, but my pace. I lace up four or five times a week, push hard enough to feel pleasantly wrecked, watch my mileage climb steadily upward, and then—after months of honest effort—still find myself running the exact same pace I was running a year ago. It's clear that in order to get faster, effort alone isn't enough. I'm not alone here. It's well known in running circles that a lot of us unconsciously settle into what coaches call "the gray zone"—an effort level that's too hard to be truly easy and too easy to create meaningful high-end adaptation. It feels productive, but from a physiological standpoint, you're collecting fatigue without collecting much additional fitness. I see a lot of competing advice from "runfluencers" online, usually focused solely on everyone's favorite workout: Zone 2 cardio (and all the ambiguity that entails). However, Zone 2 alone isn't going to help you break through your plateau. The best way to improve your running can be boiled down like this: Slow down on your easy days, and go harder on your hard days. But understanding why requires a short detour into how your aerobic system actually works. What "Zone 2" means for your runningIf you've been anywhere near running content in the last few years, you've heard about Zone 2 training. It's practically been evangelized, and I get it—who doesn't want to hear that less effort can yield greater results. The idea has genuine scientific backing, and it's useful for runners who chronically overtrain. But it's also become a buzzword that gets thrown around loosely enough to cause confusion. “Zone 2” is a term drawn from the five-zone system of heart-rate training. For runners specifically, this zone translates to “easy pace” or “long slow distance pace.” The tricky thing is that for most recreational runners, this pace is far slower than it feels like it should be. There's a reason the sort of "moderate intensity" runs I describe above—where you could hold a conversation, but it wouldn't be comfortable—are sometimes called "junk miles." It's not that these miles are without benefit: Running is still good for you! But if you spend the vast majority of your training at "moderate intensity" (or zone 3, or the gray zone, or running junk miles), you'll struggle to get faster. In order to go intense enough to really push your aerobic ceiling, the rest of your miles need to be easy enough to recover well. If your mission is simply to get some cardio done, you shouldn't waste your time obsessing over zone 2 versus zone 3 workouts. However, if you're trying to run faster, you do need to first learn how to run slower. What happens at a truly easy, low-intensity effort is you can lay the aerobic infrastructure that eventually makes everything faster. How to train to run fasterNow, here's where a lot of runners who've heard the "slow down" message go sideways: They take everything easy and wonder why they're still not improving. Low-intensity volume builds your aerobic base, but it doesn't push your lactate threshold or teach your legs to turn over quickly. For that, you need real intensity. Running economy—how efficiently your body uses oxygen at a given pace—is one of the strongest predictors of performance. I spent the last month testing and reviewing the Garmin Forerunner 970, and next month I'm adding the HRM-600 chest strap in order to properly test the "running economy" metric. Here are the workouts I'll be doing to try to improve my running economy: Threshold running. Threshold work (often called tempo running) teaches your body to sustain a comfortably hard effort. Twenty to forty minutes at this effort, once a week, is one of the highest-leverage things a recreational runner can do. It raises the pace at which lactate begins to accumulate, which is another way of saying it makes your "hard" feel easier over time. Interval training. This forces your cardiovascular system to operate near its ceiling. Short, sharp intervals—think 400 to 1,200-meter repeats at a pace faster than your current 5K—improve VO2 max and reinforce good form under fatigue. These should feel genuinely difficult, and as such, they require real recovery. One interval workout a week is a solid start. Strides or short accelerations. Strides are a great way to train your turnover speed. Adding four to six strides after an easy run, two or three times per week, is a low-risk, high-return habit to improve running form and eventually speed. Garmin Forerunner 970 $649.99 at Amazon $749.99 Save $100.00 Shop Now Shop Now $649.99 at Amazon $749.99 Save $100.00 Garmin HRM 600 Chest Strap Heart Rate Monitor, XS-S Bundle with USB3.0 to Type-c Female Adapter Space Gray + More $179.95 at Amazon Shop Now Shop Now $179.95 at Amazon SEE -1 MORE Remember to train smarter, not just harderI know firsthand that recreational running culture has a complicated relationship with volume. Logging more miles carries a certain social currency, and of course, mileage does matter. But mileage added on top of chronic gray-zone training just adds more gray-zone training. If your 35-mile week is all moderate effort, jumping to 45 miles of moderate effort won't break your plateau. In fact, it'll deepen it, and probably bring you closer to injury. The question worth asking isn't, "How many miles am I running?" but, "What is each of those miles actually doing?" It's true that around 80% of your runs should feel easy enough to talk in full sentences. But at least once a week, you should be pushing yourself, such as with threshold work or interval training. Add mileage gradually and only when the easy days actually feel easy. For our purposes here, intensity is the point, not quantity. Go truly easy when easy is what's called for, and truly hard when the session demands it. View the full article
-
The best hire probably doesn’t live near you
Finding qualified talent locally is harder than it was a year ago, according to 60% of U.S. leaders who responded to Remote’s 2025 Global Workforce Report. More than 3,600 HR and business leaders around the world responded to the survey. On the surface, it looks like a cooler hiring market because overall hiring in the U.S. has slowed. But that is not the full picture. When some industries are cutting roles, others are still competing for specialized talent. Companies are struggling to find the specific skills they need locally. At the same time, immigration pathways have tightened and AI is reshaping job requirements faster than many workers can reskill, adding to hiring challenges. For a long time, American companies could rely on the size of the domestic workforce. If they couldn’t hire in one city, they could usually hire in another. That advantage is narrowing as skills and customers are increasingly distributed globally. Global hiring is becoming less of a growth experiment and more of a default operating model. THE SHIFT ISN’T IDEOLOGICAL Most U.S. companies aren’t hiring globally because it sounds progressive. They’re doing it because the local supply isn’t keeping up. Nearly half of U.S. leaders say talent shortages have cost them at least one business goal, such as missed expansions, delayed product launches, or revenue targets slipping when key roles weren’t filled in time. When the right skills aren’t available nearby, they must widen the search for employees. For some companies, hiring international employees is a strategy for local growth. Nearly three-quarters (73%) of leaders expect that more than half of their new hires in 2026 will be based outside the U.S. When organizations expand into new regions, hiring people who already understand local regulations and customer expectations removes friction early. Distributed teams offer an operational advantage. Work doesn’t stop when one time zone logs off. Engineering work can move forward overnight, support doesn’t sit idle, and teams can hand things off instead of waiting until the next day. That speeds up product development and response times. But it only works with clear ownership and boundaries. Without that, you risk creating an always-on culture that slows people down instead of making them more effective. AMERICAN COMPANIES ARE ALREADY MORE GLOBAL THAN PEOPLE THINK Forty-five percent of U.S. companies hired internationally in the last six months, according to the same report, and 50% plan to in the next six. Only 15% hire exclusively domestic talent. On average, U.S. companies employ people across 3.5 countries. That’s almost identical to the global average of 3.6. A decade ago, that would have been unusual. Now it’s normal. For employers, the available talent pool is global by default. That doesn’t reduce the value of American workers. It expands what U.S. teams can build. Many industries are still catching up on digital skills and AI fluency. That transition will take time. Global hiring helps companies stay competitive while that adjustment happens. For workers, this changes how careers are built. Access to roles isn’t limited by geography in the same way it used to be. More Americans are working across borders, collaborating with teams in different time zones, and building experience that spans markets. This kind of exposure is quickly becoming expected. The upside is more opportunity. The trade-off is that workers are competing in a broader, global talent pool. The companies gaining a competitive advantage have accepted global hiring rather than questioning if it’s the right strategy. They’re building around it. The ones that don’t will feel the constraint first—slower hiring, narrower access to critical skills, and missed opportunities to grow. Job van der Voort is the CEO and cofounder of Remote. View the full article
-
How community-building fuels small business growth
The biggest misconception about small business growth? That it’s a solo sport. The small business owners who navigate complexity and capture opportunity are rarely doing it alone. They’re learning from peers by leaning into community and investing in their own growth. Running a business today means extraordinary opportunity as well as real complexity. The demands have never been greater, but neither have the tools, communities, and resources available to help you rise to them. Today’s small business owners are expected to be operators, marketers, analysts, and customer service reps, all while delivering the craft and expertise that makes their business so special. The good news: AI is handling work that used to take hours, trusted platforms provide direct customer connections at scale, and the resources to learn and upskill have never been more within reach. But tools alone are not enough. Within the wedding industry, more than 50% of businesses have fewer than 10 employees. Yet, what makes them so successful is their ability to collaborate and build community—and not just with their own staff. The average couple hires 13 vendors to bring their wedding day to life, and those professionals are constantly recommending, referring, and vouching for each other. Your venue owner recommends your DJ. Your planner champions your florist. Your photographer tags your hair and makeup artist. This referral ecosystem is critical in an industry made up of entrepreneurs, where community The Presidents competition. 4 STRATEGIES FOR BUILDING COMMUNITY This is not just specific to weddings; it applies across many industries. Here’s where to start: 1. Let AI handle busy work so you can build relationships that drive revenue. With so much to take care of as a small business owner, it can be difficult to find time for networking, learning, and community building. This is where AI can truly transform your schedule. Free up hours of your time by automating repetitive tasks and tapping into built-in capabilities on the platforms you already use. For example, The Knot Worldwide’s WeddingPro app provides customized auto replies for small business owners, so they can respond to initial customer inquiries in seconds. 2. Find your people—including those you might consider competition. In a recent vendor survey by The Knot Worldwide, respondents who actively expanded their professional networks reported a 48% increase in revenue as a direct result. Don’t underestimate the power of human connection. Reaching out to someone you admire for a 20-minute coffee conversation can open doors you didn’t know existed. Introduce yourself after a virtual seminar, ask existing contacts for intros, engage on LinkedIn, or join an industry Slack group to gain proximity. The person who says yes to coffee might introduce you to your next client, collaborator, or mentor—even if it’s several months from now. You won’t know until you ask. 3. Make time to invest in education that fits your life. Today, some of the most valuable business education happens in a podcast during a commute, a peer-led roundtable on a Tuesday night, or a short-form video from someone who built what you’re trying to build. The key is being intentional about seeking it out rather than waiting for it to come to you. I live by my calendar—if I don’t schedule it, it won’t happen. Treat your own learning and community time the same way you’d treat a client meeting. 4. When the transaction ends, the relationship doesn’t have to. Every interaction is an opportunity—a relationship worth tending to, a potential referral or review waiting to happen. Stay in touch by showing genuine interest in people’s work and/or personal lives. Whether it’s congratulating them on a win or sending a connection their way, stay in touch. Better yet, look for ways to add value before you need something in return. Word of mouth, referrals, and reviews don’t come from transactions; they come from relationships. Small, consistent gestures go a long way. FINAL THOUGHTS In weddings, no single vendor creates the day alone. It takes a network of people who show up for each other, and the same is true for building a business in any industry. While the complexity of running a small business isn’t going away. There has never been a better time to be a small business owner. And the ones who lean into community and invest in their own growth are those who find clarity in the noise and turn this moment into momentum. In today’s economy, your network isn’t a support system—it’s your growth strategy. Raina Moskowitz is the CEO at The Knot Worldwide. View the full article
-
What Are Key Customer Experience Metrics to Track?
When evaluating customer experience, it’s essential to track key metrics that provide insights into how customers perceive your business. Metrics like Customer Satisfaction Score (CSAT), Customer Effort Score (CES), and Net Promoter Score (NPS) offer valuable information about customer expectations, interaction ease, and loyalty. Comprehending these metrics allows you to pinpoint strengths and weaknesses in your service. Nonetheless, knowing which metrics to focus on can be challenging. Let’s explore how to effectively measure these critical indicators. Key Takeaways Customer Satisfaction Score (CSAT) measures how well products or services meet customer expectations, driving retention and loyalty insights. Net Promoter Score (NPS) gauges customer loyalty by evaluating the likelihood of recommendations, serving as a benchmark for satisfaction. Customer Effort Score (CES) assesses the ease of interactions, identifying potential challenges in the user experience to enhance satisfaction. Customer Churn Rate reflects the percentage of customers lost over time, indicating potential issues with customer experience and retention efforts. Customer Lifetime Value (CLV) estimates total revenue from a customer throughout their relationship, guiding marketing strategies and resource allocation. Understanding Customer Experience Metrics Understanding customer experience metrics is essential for any business aiming to improve interactions with its customers. These metrics serve as key performance indicators that assess the quality of your engagement with customers, focusing on satisfaction, loyalty, and overall experience. For example, the Customer Satisfaction Score (CSAT) measures immediate satisfaction, whereas the Net Promoter Score (NPS) gauges customer loyalty and likelihood to recommend your brand. By tracking these metrics, you can identify inefficiencies and friction points within the customer pathway. Furthermore, a thorough approach includes both solicited feedback from surveys and unsolicited feedback through social listening, providing a well-rounded view of customer sentiment. In the end, effective measurement can greatly impact retention rates and improve overall customer experience. Importance of Tracking Customer Experience Metrics Tracking customer experience metrics is essential for businesses that want to understand the factors influencing customer satisfaction, loyalty, and overall engagement. By monitoring these metrics, you can identify inefficiencies, adapt to changing customer needs, and implement proactive retention strategies. This not merely drives increased customer spending but can likewise greatly reduce churn rates. Key Benefit Description Proactive Retention Strategies Early visibility into churn risks allows timely actions. Improved Performance Metrics like CSAT and NPS create valuable feedback loops. Competitive Advantage Identifying friction points enables operational improvements. Revenue Growth Companies focusing on experience metrics can triple growth. Investing in customer experience metrics leads to measurable improvements, in the end promoting loyalty and boosting your bottom line. Customer Satisfaction Score (CSAT) Customer Satisfaction Score (CSAT) serves as a critical metric for evaluating how well a product or service meets customer expectations. This score typically comes from a survey question asking respondents to rate their satisfaction on a scale from 1 to 5. To calculate CSAT, you add the percentage of respondents who rated their experience as a 4 or 5, then multiply by 100 to express it as a percentage of total responses. High CSAT scores indicate a customer-centric culture and correlate with improved customer retention and loyalty. It’s crucial to conduct CSAT surveys at relevant touchpoints in the customer experience to capture immediate feedback. Tracking CSAT is important among customer experience KPIs, as it drives actionable insights for improvement. Customer Effort Score (CES) The Customer Effort Score (CES) measures how easy it’s for you to complete specific interactions with a company. Typically assessed after key actions like purchases or customer service requests, it highlights any friction points that could hinder your experience. Measuring Interaction Ease Measuring interaction ease through the Customer Effort Score (CES) provides valuable insights into how smoothly customers navigate their tasks with your company. CES typically uses a rating scale of 1 to 5 or 1 to 7, where lower scores indicate higher effort and potential friction points. By collecting this data through post-interaction surveys, you can assess customer experiences right after key actions, like purchases or support requests. A high CES signifies a user-friendly experience, whereas a low CES suggests challenges that may drive dissatisfaction or churn. As a vital customer experience management KPI, tracking CES helps identify specific improvement areas, enabling you to implement targeted changes that improve satisfaction and streamline processes for your customers. Key Action Points Comprehending how easily customers can complete actions with your business is vital for improving their overall experience, and that’s where the Customer Effort Score (CES) comes in. This metric measures the ease of customer interactions, typically rated on a scale of 1 to 5 or 1 to 7. Tracking CES is significant for identifying friction points that may impede satisfaction and loyalty. Here are some key action points to reflect on: Measure CES after key interactions, such as purchases or support requests. Aggregate customer responses to calculate a clear CES. Use CES data to pinpoint areas needing improvement. Implement changes based on findings to streamline processes. Utilizing customer experience measurement tools effectively can boost customer satisfaction and retention. Reducing Friction Factors Reducing friction factors in customer interactions is essential for enhancing their overall experience and driving loyalty. The Customer Effort Score (CES) measures how easy it is for customers to complete tasks, such as making a purchase or resolving an issue. A higher CES indicates less friction, leading to improved customer retention. By evaluating CES right after key actions, you can pinpoint pain points and streamline processes. This directly impacts your cx metrics, helping you improve customer satisfaction. CES Rating Customer Action Implication 1 Very Difficult High friction, low loyalty 3 Neutral Moderate friction 5 Very Easy Low friction, high loyalty Net Promoter Score (NPS) Net Promoter Score (NPS) is an essential metric for measuring customer loyalty and comprehension of how likely your customers are to recommend your business. You’ll calculate NPS by subtracting the percentage of detractors from the percentage of promoters, giving you a score that can greatly influence your growth. Importance of NPS Comprehending the significance of the Net Promoter Score (NPS) is crucial for businesses aiming to improve customer loyalty and satisfaction. NPS provides a clear customer experience score by categorizing customers into promoters, passives, and detractors based on their likelihood to recommend your brand. A higher NPS correlates with increased customer retention and revenue growth. Regularly measuring NPS helps identify trends in customer sentiment over time. An NPS above 0 indicates more promoters than detractors, whereas scores above 50 are considered excellent. NPS serves as a benchmark for gauging overall customer satisfaction and informs strategic decisions for enhancing your offerings. Calculation Methodology Explained When calculating the Net Promoter Score (NPS), businesses need to ask customers a key question: “On a scale of 0–10, how likely are you to recommend us?” By categorizing responses into promoters (scores of 9-10), passives (scores of 7-8), and detractors (scores of 0-6), organizations can gauge customer loyalty effectively. To determine the NPS, subtract the percentage of detractors from the percentage of promoters. This calculation results in a score ranging from -100 to +100. A higher NPS signifies greater customer loyalty and satisfaction, as well as a lower score may indicate issues in customer perception and experience. Using NPS as one of your customer experience management metrics allows you to benchmark performance against competitors and identify areas for improvement. Actionable Insights From NPS Comprehending the actionable insights derived from the Net Promoter Score (NPS) can greatly improve your customer experience strategy. By categorizing customers into promoters, passives, and detractors, you gain a clear gauge of loyalty and engagement, which is vital for effective customer experience evaluation. Regularly measure NPS to track customer sentiment changes over time. Use the NPS calculation (promoters minus detractors) to assess your growth potential. Follow up with open-ended questions for qualitative insights to understand sentiment drivers. Leverage high NPS scores to predict increased customer retention and growth. These insights equip you with the knowledge to implement targeted improvements, cultivating a stronger connection with your customers and enhancing overall satisfaction. Customer Churn and Retention Rate Customer churn and retention rates are vital metrics that reflect a company’s performance in maintaining its customer base. The churn rate measures the percentage of customers who stop buying from you over a specific period, indicating potential issues with customer satisfaction or product value. To calculate this, divide the number of customers lost during a period by the total number of customers at the beginning, then multiply by 100. Conversely, the retention rate shows your ability to keep customers, calculated by dividing the number of retained customers at the end of a period by those at the start. High churn rates often signal problems with customer experience, making effective customer experience tracking crucial for enhancing retention strategies. Customer Lifetime Value (CLV) Comprehending Customer Lifetime Value (CLV) is vital for evaluating the long-term profitability of your business model. CLV represents the total revenue you can expect from a single customer throughout their relationship with you. Here are key points to reflect on: In eCommerce, calculate CLV by multiplying Average Order Value (AOV) by purchase frequency and estimated customer lifespan. For SaaS businesses, determine CLV by dividing Monthly Recurring Revenue (MRR) by total customer accounts, then dividing by the user churn rate. A higher CLV indicates satisfied and engaged customers, leading to increased retention. Tracking CLV helps tailor marketing strategies and allocate resources effectively, ensuring high-value customer relationships are maintained. Understanding CLV is critical for your business’s success and sustainability. First Response Time (FRT) First Response Time (FRT) is vital for comprehending how quickly your customer support team addresses inquiries, as timely responses greatly influence customer satisfaction. By measuring FRT, you can assess the efficiency of your support processes and identify areas for improvement. Aiming for shorter response times can boost service quality and improve overall customer experience, making it fundamental to monitor this metric regularly. Importance of Timely Responses In today’s competitive market, timely responses are crucial for maintaining customer satisfaction and loyalty. First Response Time (FRT) is a critical metric in measuring customer experience, as research shows that 73% of customers prioritize quick responses. By optimizing your FRT, you can notably improve customer loyalty and retention rates. Faster responses boost overall customer satisfaction scores. Improved FRT directly impacts your Net Promoter Score (NPS). Minimizing FRT helps identify operational bottlenecks for targeted improvements. Consistent tracking of FRT facilitates better resource allocation. Measuring Support Efficiency Measuring support efficiency is essential for improving customer satisfaction, as a swift First Response Time (FRT) often serves as the first impression customers have of your service. A shorter FRT can lead to better satisfaction, with 73% of customers emphasizing quick responses as critical. You can calculate FRT by summing all individual response times for a defined period and dividing by the total inquiries received. Regularly monitoring FRT aids in identifying operational inefficiencies, enabling you to optimize staffing and processes. By focusing on this cx measurement, you can proactively address trends and potential issues, ensuring a more efficient customer support system. Metric Importance Impact on CX First Response Time Key efficiency indicator Improves satisfaction Average Resolution Time Assesses resolution speed Increases loyalty Customer Effort Score Measures interaction ease Reduces frustration Average Resolution Time (ART) Average Resolution Time (ART) serves as a critical metric for evaluating the efficiency of customer support operations, reflecting how quickly issues are resolved for customers. A shorter ART often leads to higher customer satisfaction, as 73% of customers prioritize prompt resolutions. To calculate ART, add the total duration of all resolved requests and divide it by the number of requests. Monitoring ART helps identify bottlenecks in the support process. Companies that reduce their ART can improve customer retention and loyalty. Effective management of average resolution time is essential for meeting CX KPIs and enhancing overall customer experience. Customer Sentiment Customer sentiment plays a crucial role in comprehending how customers feel about your brand or service, as it provides valuable insights into their attitudes and perceptions. By evaluating customer sentiment through surveys, feedback forms, and social media interactions, you can gauge the emotional response to your products and services. This analysis helps identify areas needing improvement in your customer experience performance metrics. Tools like natural language processing (NLP) can further improve this analysis by interpreting customer mood from textual feedback. High customer sentiment is typically associated with increased retention, driving repeat purchases and referrals. Regular monitoring enables you to adapt to evolving customer expectations, ensuring that your organization remains responsive and effective in meeting their needs. Customer Emotional Intensity Comprehending the strength of feelings associated with customer experiences can greatly impact a business’s ability to nurture loyalty and engagement. Customer Emotional Intensity, typically rated on a scale of 1 to 5, reveals the depth of customer feelings regarding your brand. By tracking this metric, you can gain insights into your customer experience performance metrics and their implications for loyalty. Stronger emotions correlate with higher repeat purchases. Identifying emotional triggers can drive targeted improvements. Improved Emotional Intensity leads to better engagement and retention. Analyzing alongside CSAT and NPS provides a thorough view. Utilizing insights from Emotional Intensity assessments allows you to create more personalized experiences, in the end strengthening customer relationships and driving strategic improvements in customer experience management. How to Choose Which Metrics to Track Which metrics should you prioritize when evaluating customer experience? Start by identifying your business objectives and aligning the metrics with these goals. For instance, if customer retention is a focus, prioritize Customer Satisfaction Score (CSAT) to gather immediate feedback, and Net Promoter Score (NPS) to assess long-term loyalty. Consider key points in the customer experience, measuring satisfaction and effort after significant interactions, like post-purchase experiences. A mix of quantitative metrics, such as Customer Lifetime Value (CLV), and qualitative feedback, like customer sentiment, offers a thorough view. Regularly review your selected metrics to adapt to evolving customer needs, ensuring you track the right metric to prove CX and drive improvements effectively. Measuring Customer Experience Metrics Measuring customer experience metrics involves collecting and analyzing data that reflects how customers interact with your business. To effectively gauge client experience metrics, consider utilizing various methods and tools to gather insights. Here are key components to focus on: Conduct surveys like Customer Satisfaction Score (CSAT) to assess immediate feedback. Use the Net Promoter Score (NPS) to categorize customers as Promoters, Passives, or Detractors, highlighting loyalty levels. Implement Customer Effort Score (CES) to evaluate task completion ease, aiming for lower effort scores. Leverage social listening tools to capture real-time customer sentiment and trends, complementing traditional survey results. Frequently Asked Questions What Are the Metrics for Customer Experience? To evaluate customer experience, you should focus on several key metrics. Customer Satisfaction Score (CSAT) measures immediate satisfaction, whereas Net Promoter Score (NPS) assesses loyalty based on recommendations. Customer Effort Score (CES) gauges how easy or difficult tasks are for customers. Furthermore, tracking Customer Lifetime Value (CLV) provides insight into long-term profitability. Monitoring customer churn and retention rates helps you understand your ability to maintain customer relationships over time. What Are the 4 Metrics of Customer Service? The four key metrics of customer service you should focus on are Customer Satisfaction Score (CSAT), Net Promoter Score (NPS), Customer Effort Score (CES), and Average Resolution Time (ART). CSAT measures how satisfied customers are with interactions. NPS gauges customer loyalty and likelihood of recommendations. CES evaluates the ease with which customers accomplish tasks. Finally, ART tracks how quickly customer issues are resolved, directly influencing overall satisfaction and retention. What Are the 4 P’s of Customer Experience? The 4 P’s of Customer Experience are Product, Price, Place, and Promotion. Product refers to the quality and features that meet customer expectations. Price reflects the perceived value and can influence loyalty. Place involves the distribution and accessibility, ensuring convenience for customers during their purchasing experience. Promotion encompasses marketing strategies that communicate value, shaping customer perceptions and experiences with the brand. Together, these elements create a cohesive customer experience. What Are the 5 Key Performance Indicators for Customer Service? You should focus on five key performance indicators for customer service: Customer Satisfaction Score (CSAT), which gauges satisfaction through surveys; Net Promoter Score (NPS), measuring loyalty and likelihood to recommend; Customer Effort Score (CES), evaluating ease of interaction; First Response Time (FRT), tracking how quickly support responds; and Average Resolution Time (ART), determining how long it takes to solve issues. Monitoring these metrics will improve your customer service effectiveness and overall experience. Conclusion In summary, tracking customer experience metrics like CSAT, CES, and NPS is vital for grasping customer sentiment and improving overall service. By focusing on these key indicators, you can identify areas for improvement and boost customer satisfaction. Selecting the right metrics customized to your business needs will enable you to measure success effectively. Regularly reviewing these metrics helps maintain customer loyalty and retention, eventually driving growth for your organization. Prioritize these metrics for an all-encompassing view of customer experience. Image via Google Gemini This article, "What Are Key Customer Experience Metrics to Track?" was first published on Small Business Trends View the full article
-
What Are Key Customer Experience Metrics to Track?
When evaluating customer experience, it’s essential to track key metrics that provide insights into how customers perceive your business. Metrics like Customer Satisfaction Score (CSAT), Customer Effort Score (CES), and Net Promoter Score (NPS) offer valuable information about customer expectations, interaction ease, and loyalty. Comprehending these metrics allows you to pinpoint strengths and weaknesses in your service. Nonetheless, knowing which metrics to focus on can be challenging. Let’s explore how to effectively measure these critical indicators. Key Takeaways Customer Satisfaction Score (CSAT) measures how well products or services meet customer expectations, driving retention and loyalty insights. Net Promoter Score (NPS) gauges customer loyalty by evaluating the likelihood of recommendations, serving as a benchmark for satisfaction. Customer Effort Score (CES) assesses the ease of interactions, identifying potential challenges in the user experience to enhance satisfaction. Customer Churn Rate reflects the percentage of customers lost over time, indicating potential issues with customer experience and retention efforts. Customer Lifetime Value (CLV) estimates total revenue from a customer throughout their relationship, guiding marketing strategies and resource allocation. Understanding Customer Experience Metrics Understanding customer experience metrics is essential for any business aiming to improve interactions with its customers. These metrics serve as key performance indicators that assess the quality of your engagement with customers, focusing on satisfaction, loyalty, and overall experience. For example, the Customer Satisfaction Score (CSAT) measures immediate satisfaction, whereas the Net Promoter Score (NPS) gauges customer loyalty and likelihood to recommend your brand. By tracking these metrics, you can identify inefficiencies and friction points within the customer pathway. Furthermore, a thorough approach includes both solicited feedback from surveys and unsolicited feedback through social listening, providing a well-rounded view of customer sentiment. In the end, effective measurement can greatly impact retention rates and improve overall customer experience. Importance of Tracking Customer Experience Metrics Tracking customer experience metrics is essential for businesses that want to understand the factors influencing customer satisfaction, loyalty, and overall engagement. By monitoring these metrics, you can identify inefficiencies, adapt to changing customer needs, and implement proactive retention strategies. This not merely drives increased customer spending but can likewise greatly reduce churn rates. Key Benefit Description Proactive Retention Strategies Early visibility into churn risks allows timely actions. Improved Performance Metrics like CSAT and NPS create valuable feedback loops. Competitive Advantage Identifying friction points enables operational improvements. Revenue Growth Companies focusing on experience metrics can triple growth. Investing in customer experience metrics leads to measurable improvements, in the end promoting loyalty and boosting your bottom line. Customer Satisfaction Score (CSAT) Customer Satisfaction Score (CSAT) serves as a critical metric for evaluating how well a product or service meets customer expectations. This score typically comes from a survey question asking respondents to rate their satisfaction on a scale from 1 to 5. To calculate CSAT, you add the percentage of respondents who rated their experience as a 4 or 5, then multiply by 100 to express it as a percentage of total responses. High CSAT scores indicate a customer-centric culture and correlate with improved customer retention and loyalty. It’s crucial to conduct CSAT surveys at relevant touchpoints in the customer experience to capture immediate feedback. Tracking CSAT is important among customer experience KPIs, as it drives actionable insights for improvement. Customer Effort Score (CES) The Customer Effort Score (CES) measures how easy it’s for you to complete specific interactions with a company. Typically assessed after key actions like purchases or customer service requests, it highlights any friction points that could hinder your experience. Measuring Interaction Ease Measuring interaction ease through the Customer Effort Score (CES) provides valuable insights into how smoothly customers navigate their tasks with your company. CES typically uses a rating scale of 1 to 5 or 1 to 7, where lower scores indicate higher effort and potential friction points. By collecting this data through post-interaction surveys, you can assess customer experiences right after key actions, like purchases or support requests. A high CES signifies a user-friendly experience, whereas a low CES suggests challenges that may drive dissatisfaction or churn. As a vital customer experience management KPI, tracking CES helps identify specific improvement areas, enabling you to implement targeted changes that improve satisfaction and streamline processes for your customers. Key Action Points Comprehending how easily customers can complete actions with your business is vital for improving their overall experience, and that’s where the Customer Effort Score (CES) comes in. This metric measures the ease of customer interactions, typically rated on a scale of 1 to 5 or 1 to 7. Tracking CES is significant for identifying friction points that may impede satisfaction and loyalty. Here are some key action points to reflect on: Measure CES after key interactions, such as purchases or support requests. Aggregate customer responses to calculate a clear CES. Use CES data to pinpoint areas needing improvement. Implement changes based on findings to streamline processes. Utilizing customer experience measurement tools effectively can boost customer satisfaction and retention. Reducing Friction Factors Reducing friction factors in customer interactions is essential for enhancing their overall experience and driving loyalty. The Customer Effort Score (CES) measures how easy it is for customers to complete tasks, such as making a purchase or resolving an issue. A higher CES indicates less friction, leading to improved customer retention. By evaluating CES right after key actions, you can pinpoint pain points and streamline processes. This directly impacts your cx metrics, helping you improve customer satisfaction. CES Rating Customer Action Implication 1 Very Difficult High friction, low loyalty 3 Neutral Moderate friction 5 Very Easy Low friction, high loyalty Net Promoter Score (NPS) Net Promoter Score (NPS) is an essential metric for measuring customer loyalty and comprehension of how likely your customers are to recommend your business. You’ll calculate NPS by subtracting the percentage of detractors from the percentage of promoters, giving you a score that can greatly influence your growth. Importance of NPS Comprehending the significance of the Net Promoter Score (NPS) is crucial for businesses aiming to improve customer loyalty and satisfaction. NPS provides a clear customer experience score by categorizing customers into promoters, passives, and detractors based on their likelihood to recommend your brand. A higher NPS correlates with increased customer retention and revenue growth. Regularly measuring NPS helps identify trends in customer sentiment over time. An NPS above 0 indicates more promoters than detractors, whereas scores above 50 are considered excellent. NPS serves as a benchmark for gauging overall customer satisfaction and informs strategic decisions for enhancing your offerings. Calculation Methodology Explained When calculating the Net Promoter Score (NPS), businesses need to ask customers a key question: “On a scale of 0–10, how likely are you to recommend us?” By categorizing responses into promoters (scores of 9-10), passives (scores of 7-8), and detractors (scores of 0-6), organizations can gauge customer loyalty effectively. To determine the NPS, subtract the percentage of detractors from the percentage of promoters. This calculation results in a score ranging from -100 to +100. A higher NPS signifies greater customer loyalty and satisfaction, as well as a lower score may indicate issues in customer perception and experience. Using NPS as one of your customer experience management metrics allows you to benchmark performance against competitors and identify areas for improvement. Actionable Insights From NPS Comprehending the actionable insights derived from the Net Promoter Score (NPS) can greatly improve your customer experience strategy. By categorizing customers into promoters, passives, and detractors, you gain a clear gauge of loyalty and engagement, which is vital for effective customer experience evaluation. Regularly measure NPS to track customer sentiment changes over time. Use the NPS calculation (promoters minus detractors) to assess your growth potential. Follow up with open-ended questions for qualitative insights to understand sentiment drivers. Leverage high NPS scores to predict increased customer retention and growth. These insights equip you with the knowledge to implement targeted improvements, cultivating a stronger connection with your customers and enhancing overall satisfaction. Customer Churn and Retention Rate Customer churn and retention rates are vital metrics that reflect a company’s performance in maintaining its customer base. The churn rate measures the percentage of customers who stop buying from you over a specific period, indicating potential issues with customer satisfaction or product value. To calculate this, divide the number of customers lost during a period by the total number of customers at the beginning, then multiply by 100. Conversely, the retention rate shows your ability to keep customers, calculated by dividing the number of retained customers at the end of a period by those at the start. High churn rates often signal problems with customer experience, making effective customer experience tracking crucial for enhancing retention strategies. Customer Lifetime Value (CLV) Comprehending Customer Lifetime Value (CLV) is vital for evaluating the long-term profitability of your business model. CLV represents the total revenue you can expect from a single customer throughout their relationship with you. Here are key points to reflect on: In eCommerce, calculate CLV by multiplying Average Order Value (AOV) by purchase frequency and estimated customer lifespan. For SaaS businesses, determine CLV by dividing Monthly Recurring Revenue (MRR) by total customer accounts, then dividing by the user churn rate. A higher CLV indicates satisfied and engaged customers, leading to increased retention. Tracking CLV helps tailor marketing strategies and allocate resources effectively, ensuring high-value customer relationships are maintained. Understanding CLV is critical for your business’s success and sustainability. First Response Time (FRT) First Response Time (FRT) is vital for comprehending how quickly your customer support team addresses inquiries, as timely responses greatly influence customer satisfaction. By measuring FRT, you can assess the efficiency of your support processes and identify areas for improvement. Aiming for shorter response times can boost service quality and improve overall customer experience, making it fundamental to monitor this metric regularly. Importance of Timely Responses In today’s competitive market, timely responses are crucial for maintaining customer satisfaction and loyalty. First Response Time (FRT) is a critical metric in measuring customer experience, as research shows that 73% of customers prioritize quick responses. By optimizing your FRT, you can notably improve customer loyalty and retention rates. Faster responses boost overall customer satisfaction scores. Improved FRT directly impacts your Net Promoter Score (NPS). Minimizing FRT helps identify operational bottlenecks for targeted improvements. Consistent tracking of FRT facilitates better resource allocation. Measuring Support Efficiency Measuring support efficiency is essential for improving customer satisfaction, as a swift First Response Time (FRT) often serves as the first impression customers have of your service. A shorter FRT can lead to better satisfaction, with 73% of customers emphasizing quick responses as critical. You can calculate FRT by summing all individual response times for a defined period and dividing by the total inquiries received. Regularly monitoring FRT aids in identifying operational inefficiencies, enabling you to optimize staffing and processes. By focusing on this cx measurement, you can proactively address trends and potential issues, ensuring a more efficient customer support system. Metric Importance Impact on CX First Response Time Key efficiency indicator Improves satisfaction Average Resolution Time Assesses resolution speed Increases loyalty Customer Effort Score Measures interaction ease Reduces frustration Average Resolution Time (ART) Average Resolution Time (ART) serves as a critical metric for evaluating the efficiency of customer support operations, reflecting how quickly issues are resolved for customers. A shorter ART often leads to higher customer satisfaction, as 73% of customers prioritize prompt resolutions. To calculate ART, add the total duration of all resolved requests and divide it by the number of requests. Monitoring ART helps identify bottlenecks in the support process. Companies that reduce their ART can improve customer retention and loyalty. Effective management of average resolution time is essential for meeting CX KPIs and enhancing overall customer experience. Customer Sentiment Customer sentiment plays a crucial role in comprehending how customers feel about your brand or service, as it provides valuable insights into their attitudes and perceptions. By evaluating customer sentiment through surveys, feedback forms, and social media interactions, you can gauge the emotional response to your products and services. This analysis helps identify areas needing improvement in your customer experience performance metrics. Tools like natural language processing (NLP) can further improve this analysis by interpreting customer mood from textual feedback. High customer sentiment is typically associated with increased retention, driving repeat purchases and referrals. Regular monitoring enables you to adapt to evolving customer expectations, ensuring that your organization remains responsive and effective in meeting their needs. Customer Emotional Intensity Comprehending the strength of feelings associated with customer experiences can greatly impact a business’s ability to nurture loyalty and engagement. Customer Emotional Intensity, typically rated on a scale of 1 to 5, reveals the depth of customer feelings regarding your brand. By tracking this metric, you can gain insights into your customer experience performance metrics and their implications for loyalty. Stronger emotions correlate with higher repeat purchases. Identifying emotional triggers can drive targeted improvements. Improved Emotional Intensity leads to better engagement and retention. Analyzing alongside CSAT and NPS provides a thorough view. Utilizing insights from Emotional Intensity assessments allows you to create more personalized experiences, in the end strengthening customer relationships and driving strategic improvements in customer experience management. How to Choose Which Metrics to Track Which metrics should you prioritize when evaluating customer experience? Start by identifying your business objectives and aligning the metrics with these goals. For instance, if customer retention is a focus, prioritize Customer Satisfaction Score (CSAT) to gather immediate feedback, and Net Promoter Score (NPS) to assess long-term loyalty. Consider key points in the customer experience, measuring satisfaction and effort after significant interactions, like post-purchase experiences. A mix of quantitative metrics, such as Customer Lifetime Value (CLV), and qualitative feedback, like customer sentiment, offers a thorough view. Regularly review your selected metrics to adapt to evolving customer needs, ensuring you track the right metric to prove CX and drive improvements effectively. Measuring Customer Experience Metrics Measuring customer experience metrics involves collecting and analyzing data that reflects how customers interact with your business. To effectively gauge client experience metrics, consider utilizing various methods and tools to gather insights. Here are key components to focus on: Conduct surveys like Customer Satisfaction Score (CSAT) to assess immediate feedback. Use the Net Promoter Score (NPS) to categorize customers as Promoters, Passives, or Detractors, highlighting loyalty levels. Implement Customer Effort Score (CES) to evaluate task completion ease, aiming for lower effort scores. Leverage social listening tools to capture real-time customer sentiment and trends, complementing traditional survey results. Frequently Asked Questions What Are the Metrics for Customer Experience? To evaluate customer experience, you should focus on several key metrics. Customer Satisfaction Score (CSAT) measures immediate satisfaction, whereas Net Promoter Score (NPS) assesses loyalty based on recommendations. Customer Effort Score (CES) gauges how easy or difficult tasks are for customers. Furthermore, tracking Customer Lifetime Value (CLV) provides insight into long-term profitability. Monitoring customer churn and retention rates helps you understand your ability to maintain customer relationships over time. What Are the 4 Metrics of Customer Service? The four key metrics of customer service you should focus on are Customer Satisfaction Score (CSAT), Net Promoter Score (NPS), Customer Effort Score (CES), and Average Resolution Time (ART). CSAT measures how satisfied customers are with interactions. NPS gauges customer loyalty and likelihood of recommendations. CES evaluates the ease with which customers accomplish tasks. Finally, ART tracks how quickly customer issues are resolved, directly influencing overall satisfaction and retention. What Are the 4 P’s of Customer Experience? The 4 P’s of Customer Experience are Product, Price, Place, and Promotion. Product refers to the quality and features that meet customer expectations. Price reflects the perceived value and can influence loyalty. Place involves the distribution and accessibility, ensuring convenience for customers during their purchasing experience. Promotion encompasses marketing strategies that communicate value, shaping customer perceptions and experiences with the brand. Together, these elements create a cohesive customer experience. What Are the 5 Key Performance Indicators for Customer Service? You should focus on five key performance indicators for customer service: Customer Satisfaction Score (CSAT), which gauges satisfaction through surveys; Net Promoter Score (NPS), measuring loyalty and likelihood to recommend; Customer Effort Score (CES), evaluating ease of interaction; First Response Time (FRT), tracking how quickly support responds; and Average Resolution Time (ART), determining how long it takes to solve issues. Monitoring these metrics will improve your customer service effectiveness and overall experience. Conclusion In summary, tracking customer experience metrics like CSAT, CES, and NPS is vital for grasping customer sentiment and improving overall service. By focusing on these key indicators, you can identify areas for improvement and boost customer satisfaction. Selecting the right metrics customized to your business needs will enable you to measure success effectively. Regularly reviewing these metrics helps maintain customer loyalty and retention, eventually driving growth for your organization. Prioritize these metrics for an all-encompassing view of customer experience. Image via Google Gemini This article, "What Are Key Customer Experience Metrics to Track?" was first published on Small Business Trends View the full article
-
These Beats ANC EarBuds Are $75 Off Right Now
We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication. The Beats Studio Buds+ have been around long enough to feel familiar, but this current deal adds a layer that makes them worth a second look. Right now, they are bundled with two years of AppleCare+ and listed at $123.95 (down from $198.95)—price trackers show this is the lowest this bundle has ever been. Wireless earbuds are easy to misplace, drop, or wear down over time. AppleCare+ extends repair coverage and adds accidental damage protection, which can save you from paying full replacement costs if something goes wrong. For a product that lives in your pocket or gym bag, that safety net has real value. Plus, they carry an IPX4 rating, so sweat or a bit of rain is not a concern. Beats Studio Buds+ with AppleCare+ (2 years) $123.95 at Amazon $198.95 Save $75.00 Get Deal Get Deal $123.95 at Amazon $198.95 Save $75.00 The Studio Buds+ are a refinement over the older Studio Buds, and the upgrades show up in small but noticeable ways—battery life now stretches to nine hours on a single charge, with the case pushing the total to 36 hours. That means you can go several days without reaching for a charger. The active noise cancellation is also stronger this time, especially for steady background sounds like traffic or a gym environment. It will not block everything, but it does enough to make podcasts and music easier to focus on. Call quality is another area that sees a bump, with microphones that do a better job isolating your voice in busy surroundings, notes this PCMag review. These earbuds also don't lock you into one type of phone/ecosystem. Apple users get quick pairing and seamless switching, while Android users get support for Google Fast Pair and a dedicated app for controls and updates. You can customize tap functions, switch between noise modes, and even track a misplaced pair. That flexibility makes them easier to recommend across different devices. The main limitation is that while the noise cancellation is strong for the price, it does not match premium models that cost significantly more. Still, at this price, with solid battery life, reliable call performance, and added AppleCare+ coverage, the Studio Buds+ make a great choice for anyone who wants a solid everyday pair of earbuds without spending top-tier money. Apple AirPods Pro 3 Noise Cancelling Heart Rate Wireless Earbuds — $199.99 (List Price $249.00) Apple Watch Series 11 [GPS 46mm] Smartwatch with Jet Black Aluminum Case with Black Sport Band - M/L. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant — $329.00 (List Price $429.00) Fitbit Versa 4 Fitness Smartwatch (Black) — $149.95 (List Price $199.95) Apple iPad 11" A16 128GB Wi-Fi Tablet (Silver, 2025) — $299.00 (List Price $349.00) Anker Nano 45W 10,000mAh Compact Power Bank With Retractable Cable — $59.99 (List Price $59.99) Deals are selected by our commerce team View the full article
-
Top 5 Offline Accounting Software for Small Businesses
When managing finances for a small business, choosing the right offline accounting software is essential. You’ll find various options customized to distinct needs, from those emphasizing security to others focusing on cost-effectiveness. TallyPrime stands out with its perpetual licensing model, whereas Odoo offers a completely free solution. DENALI Business+Accounting shines in security, and Manager.io provides a customizable, free platform. Moneydance prioritizes local data storage, ensuring privacy. Each option has unique strengths worth exploring further. Key Takeaways TallyPrime offers a one-time purchase option starting at $855, providing lifetime access to essential accounting tools like General Ledger and invoicing. Manager.io is completely free and supports offline use, featuring customizable interfaces and essential accounting functions. Moneydance focuses on local data storage for privacy, supports multiple accounts, and requires a one-time purchase without ongoing fees. Odoo provides a free Community Edition with basic accounting tools, allowing unlimited users and offline integration with inventory management. DENALI Business+Accounting includes advanced security features and tools for cash flow management, with customizable options starting at $1,999. TallyPrime – Best Perpetual License Pricing In regard to accounting software for small businesses, TallyPrime stands out with its one-time purchase option, starting at $855 for a lifetime license. This makes it an appealing choice for companies looking for offline accounting software that doesn’t require ongoing fees. TallyPrime provides robust tools like General Ledger, Invoicing, and Accounts Receivable & Payable to help you manage your finances efficiently. Its automated tax compliance features simplify adherence to regulations, saving you time and reducing stress. Additionally, TallyPrime supports multi-currency transactions, making it easier for you to engage with international clients and operate in diverse markets. For those who prefer a flexible approach, cloud-based options are available starting at $81 for three months. Nevertheless, the software’s offline capabilities guarantee that you can maintain reliable financial management without needing constant internet access, making it a top choice in offline accounting software for small businesses. Odoo – Best Free Option Odoo’s Community Edition presents a compelling free option for small businesses seeking efficient accounting solutions without the burden of licensing fees. With this software, you can add unlimited users and access a variety of basic accounting tools at no cost. It’s designed to support multiple languages and currencies, making it particularly useful for businesses operating in diverse markets. Additionally, Odoo integrates seamlessly with inventory management systems, enhancing your overall business operations and efficiency. You can customize financial reports and workflows to better suit your specific accounting needs, ensuring that the software works for you. Moreover, Odoo relies on a global community for support, which means you have access to resources and assistance whenever you need it. This makes it an ideal choice for small businesses looking to streamline their accounting processes while maintaining flexibility and control over their financial management. DENALI Business+Accounting – Best Security System For small businesses that prioritize security in their financial management, DENALI Business+Accounting stands out as a top choice. Its advanced multi-tiered security protocols provide strong protection for sensitive data, making it ideal for companies concerned about compliance and data breaches. Key features include: Tools for cash flow management and inventory tracking Ability to create recurring invoices with ease An unbreakable audit trail for transparency Customizable options starting at $1,999 to fit various business needs User-friendly interfaces that don’t compromise security These robust security measures boost trust and reliability, ensuring your financial data remains safe. With DENALI, you can focus on growing your business, knowing your sensitive information is secure. This software not only safeguards your data but additionally supports operational efficiency, making it a solid investment for security-conscious entrepreneurs. Manager.io – Completely Free Accounting Software If you’re looking for a cost-effective solution for your accounting needs, Manager.io offers a completely free option that supports offline use on desktops and laptops. This software is perfect for small businesses that prioritize local data storage. Its highly customizable interface allows you to tailor your accounting experience to fit your specific needs. Key features include: Feature Description Benefit Investment Recording Track assets and investments easily Better financial management Bank of America Match transactions with bank statements Accurate financial records Payroll Management Manage employee payments effortlessly Simplified payroll processes Reporting Tools Generate detailed reports Informed decision-making Community Support Access resources and assistance Improved software utilization With compatibility across Windows, macOS, and Linux, Manager.io is a flexible choice for diverse business environments. Moneydance – Best for Privacy and Local Data Storage Moneydance stands out as an excellent option for those who prioritize privacy and local data storage in their financial management. With its focus on local storage, you can keep your sensitive financial data secure on your device, avoiding the vulnerabilities of cloud storage. Here are some key features that make Moneydance a strong choice: Supports multiple accounts for banking, investments, and budgeting. Excels in forecasting, helping track profit and loss effectively. Offers online bill pay capabilities for seamless transactions. Tracks investments and includes cryptocurrency support for modern needs. Features a one-time purchase model, eliminating ongoing subscription fees. This combination of versatility and security guarantees you have control over your financial information as you manage your finances efficiently. With Moneydance, you can confidently navigate your financial environment without compromising your privacy. Frequently Asked Questions What Is the Best Accounting Software for a Small Business? When you’re looking for the best accounting software for your small business, consider options like TallyPrime for its robust tools and one-time payment. Odoo’s Community Edition offers a free solution, whereas AccountEdge provides a solid subscription model. If budget’s a concern, Manager.io is fully free and works offline. For advanced security, DENALI Business+Accounting is an excellent choice. Evaluate your specific needs to find the right fit for your operations. What Accounting Software Does Not Require Internet? If you’re looking for accounting software that doesn’t require internet access, several options are available. TallyPrime and LedgerLite provide solid offline functionality, allowing you to manage finances securely. GnuCash and Manager.io offer open-source solutions ideal for local data storage. Moreover, AccountEdge and DENALI Business+Accounting let you purchase licenses outright, whereas Odoo’s Community Edition can be installed on your system. Moneydance focuses on privacy and provides tools for managing expenses and investments offline. What Is Better and Easier Than Quickbooks? If you’re looking for alternatives to QuickBooks, TallyPrime offers a one-time purchase model with extensive features like automated tax compliance. Odoo’s Community Edition is free and customizable, perfect for small businesses. LedgerLite simplifies finances with an easy interface at $149. Manager.io is completely free and supports offline use, whereas AccountEdge provides robust features for a monthly fee starting at $20. Each option caters to different needs, offering reliability and flexibility. What Is the Best Software to Use for a Small Business? When choosing the best software for your small business, consider factors like cost, features, and ease of use. TallyPrime offers robust features at a reasonable price, whereas Odoo’s free version can help you save money. For security, DENALI provides advanced options, but at a higher cost. If you’re on a tight budget, Manager.io is free and customizable. AccountEdge offers a monthly payment plan, making it accessible for tracking crucial business finances. Conclusion In conclusion, choosing the right offline accounting software for your small business is essential for effective financial management. TallyPrime offers a strong perpetual license, whereas Odoo’s Community Edition is a great free choice. DENALI Business+Accounting stands out in security features, and Manager.io provides a fully free, customizable solution. Finally, Moneydance emphasizes data privacy and local storage. Each option can meet specific needs, ensuring you maintain control over your finances without relying on constant internet access. Image via Google Gemini This article, "Top 5 Offline Accounting Software for Small Businesses" was first published on Small Business Trends View the full article
-
Top 5 Offline Accounting Software for Small Businesses
When managing finances for a small business, choosing the right offline accounting software is essential. You’ll find various options customized to distinct needs, from those emphasizing security to others focusing on cost-effectiveness. TallyPrime stands out with its perpetual licensing model, whereas Odoo offers a completely free solution. DENALI Business+Accounting shines in security, and Manager.io provides a customizable, free platform. Moneydance prioritizes local data storage, ensuring privacy. Each option has unique strengths worth exploring further. Key Takeaways TallyPrime offers a one-time purchase option starting at $855, providing lifetime access to essential accounting tools like General Ledger and invoicing. Manager.io is completely free and supports offline use, featuring customizable interfaces and essential accounting functions. Moneydance focuses on local data storage for privacy, supports multiple accounts, and requires a one-time purchase without ongoing fees. Odoo provides a free Community Edition with basic accounting tools, allowing unlimited users and offline integration with inventory management. DENALI Business+Accounting includes advanced security features and tools for cash flow management, with customizable options starting at $1,999. TallyPrime – Best Perpetual License Pricing In regard to accounting software for small businesses, TallyPrime stands out with its one-time purchase option, starting at $855 for a lifetime license. This makes it an appealing choice for companies looking for offline accounting software that doesn’t require ongoing fees. TallyPrime provides robust tools like General Ledger, Invoicing, and Accounts Receivable & Payable to help you manage your finances efficiently. Its automated tax compliance features simplify adherence to regulations, saving you time and reducing stress. Additionally, TallyPrime supports multi-currency transactions, making it easier for you to engage with international clients and operate in diverse markets. For those who prefer a flexible approach, cloud-based options are available starting at $81 for three months. Nevertheless, the software’s offline capabilities guarantee that you can maintain reliable financial management without needing constant internet access, making it a top choice in offline accounting software for small businesses. Odoo – Best Free Option Odoo’s Community Edition presents a compelling free option for small businesses seeking efficient accounting solutions without the burden of licensing fees. With this software, you can add unlimited users and access a variety of basic accounting tools at no cost. It’s designed to support multiple languages and currencies, making it particularly useful for businesses operating in diverse markets. Additionally, Odoo integrates seamlessly with inventory management systems, enhancing your overall business operations and efficiency. You can customize financial reports and workflows to better suit your specific accounting needs, ensuring that the software works for you. Moreover, Odoo relies on a global community for support, which means you have access to resources and assistance whenever you need it. This makes it an ideal choice for small businesses looking to streamline their accounting processes while maintaining flexibility and control over their financial management. DENALI Business+Accounting – Best Security System For small businesses that prioritize security in their financial management, DENALI Business+Accounting stands out as a top choice. Its advanced multi-tiered security protocols provide strong protection for sensitive data, making it ideal for companies concerned about compliance and data breaches. Key features include: Tools for cash flow management and inventory tracking Ability to create recurring invoices with ease An unbreakable audit trail for transparency Customizable options starting at $1,999 to fit various business needs User-friendly interfaces that don’t compromise security These robust security measures boost trust and reliability, ensuring your financial data remains safe. With DENALI, you can focus on growing your business, knowing your sensitive information is secure. This software not only safeguards your data but additionally supports operational efficiency, making it a solid investment for security-conscious entrepreneurs. Manager.io – Completely Free Accounting Software If you’re looking for a cost-effective solution for your accounting needs, Manager.io offers a completely free option that supports offline use on desktops and laptops. This software is perfect for small businesses that prioritize local data storage. Its highly customizable interface allows you to tailor your accounting experience to fit your specific needs. Key features include: Feature Description Benefit Investment Recording Track assets and investments easily Better financial management Bank of America Match transactions with bank statements Accurate financial records Payroll Management Manage employee payments effortlessly Simplified payroll processes Reporting Tools Generate detailed reports Informed decision-making Community Support Access resources and assistance Improved software utilization With compatibility across Windows, macOS, and Linux, Manager.io is a flexible choice for diverse business environments. Moneydance – Best for Privacy and Local Data Storage Moneydance stands out as an excellent option for those who prioritize privacy and local data storage in their financial management. With its focus on local storage, you can keep your sensitive financial data secure on your device, avoiding the vulnerabilities of cloud storage. Here are some key features that make Moneydance a strong choice: Supports multiple accounts for banking, investments, and budgeting. Excels in forecasting, helping track profit and loss effectively. Offers online bill pay capabilities for seamless transactions. Tracks investments and includes cryptocurrency support for modern needs. Features a one-time purchase model, eliminating ongoing subscription fees. This combination of versatility and security guarantees you have control over your financial information as you manage your finances efficiently. With Moneydance, you can confidently navigate your financial environment without compromising your privacy. Frequently Asked Questions What Is the Best Accounting Software for a Small Business? When you’re looking for the best accounting software for your small business, consider options like TallyPrime for its robust tools and one-time payment. Odoo’s Community Edition offers a free solution, whereas AccountEdge provides a solid subscription model. If budget’s a concern, Manager.io is fully free and works offline. For advanced security, DENALI Business+Accounting is an excellent choice. Evaluate your specific needs to find the right fit for your operations. What Accounting Software Does Not Require Internet? If you’re looking for accounting software that doesn’t require internet access, several options are available. TallyPrime and LedgerLite provide solid offline functionality, allowing you to manage finances securely. GnuCash and Manager.io offer open-source solutions ideal for local data storage. Moreover, AccountEdge and DENALI Business+Accounting let you purchase licenses outright, whereas Odoo’s Community Edition can be installed on your system. Moneydance focuses on privacy and provides tools for managing expenses and investments offline. What Is Better and Easier Than Quickbooks? If you’re looking for alternatives to QuickBooks, TallyPrime offers a one-time purchase model with extensive features like automated tax compliance. Odoo’s Community Edition is free and customizable, perfect for small businesses. LedgerLite simplifies finances with an easy interface at $149. Manager.io is completely free and supports offline use, whereas AccountEdge provides robust features for a monthly fee starting at $20. Each option caters to different needs, offering reliability and flexibility. What Is the Best Software to Use for a Small Business? When choosing the best software for your small business, consider factors like cost, features, and ease of use. TallyPrime offers robust features at a reasonable price, whereas Odoo’s free version can help you save money. For security, DENALI provides advanced options, but at a higher cost. If you’re on a tight budget, Manager.io is free and customizable. AccountEdge offers a monthly payment plan, making it accessible for tracking crucial business finances. Conclusion In conclusion, choosing the right offline accounting software for your small business is essential for effective financial management. TallyPrime offers a strong perpetual license, whereas Odoo’s Community Edition is a great free choice. DENALI Business+Accounting stands out in security features, and Manager.io provides a fully free, customizable solution. Finally, Moneydance emphasizes data privacy and local storage. Each option can meet specific needs, ensuring you maintain control over your finances without relying on constant internet access. Image via Google Gemini This article, "Top 5 Offline Accounting Software for Small Businesses" was first published on Small Business Trends View the full article
-
U.S. tests the Iran war’s fragile ceasefire by attempting to open the Strait of Hormuz
The Iran war risked reigniting after the U.S. tried to force open the Strait of Hormuz for commercial shipping, though a ceasefire seemed to be holding Tuesday even after the United Arab Emirates said Iran fired missiles and drones at it. Iran’s powerful parliamentary speaker and chief negotiator, Mohammad Bagher Qalibaf, accused the U.S. of undermining regional security with the effort to end Iran’s stranglehold on the strait and warned that Tehran will respond. The U.S. military said two American-flagged merchant ships successfully transited the strait on Monday, the first day of the effort, and that it fired on Iranian forces, sinking six small boats that were targeting vessels. Disputing Washington’s claim of sinking six boats, an Iranian military commander said two small civilian cargo boats were hit on Monday, killing five civilians, Iran’s state TV reported. Ship tracking data showed a Panamanian-flagged crude oil tanker heading toward the center of the strait Tuesday morning after leaving an anchorage in the Persian Gulf, though it was unclear if it would try to pass through. The tanker had a stated destination of Singapore, according to the MarineTraffic ship tracking site. Iran’s effective closure of the strait, through which about a fifth of the world’s trade in oil and natural gas typically passes, along with fertilizer and other petroleum-derived products, has sent fuel prices skyrocketing, rattled the global economy and proved a major strategic advantage in negotiations to end the war. Breaking that grip would deny Tehran a major source of leverage. But such efforts risk reigniting the full-scale fighting that erupted when the U.S. and Israel attacked Iran on Feb. 28, prompting it to close the strait. Iran accuses US of ceasefire violation Iran has called the new U.S. effort a violation of the fragile ceasefire that has held for more than three weeks. In a post on X on Tuesday, Qalibaf accused Washington of undermining shipping security in the Strait of Hormuz, and warned that a “new equation” there is taking shape. He signaled that Iran has yet to fully respond to the U.S. attempt to reopen the waterway, saying: “We know full well that the continuation of the status quo is intolerable for America; while we have not even begun yet.” His statement did not mention negotiations with the U.S. that are now in the form of passing messages via Pakistan. The President vows to reopen the strait U.S. President Donald The President on Sunday warned that Iranian efforts to halt passage through the strait “will, unfortunately, have to be dealt with forcefully.” He said the U.S. effort, “Project Freedom,” was intended to aid tens of thousands of stranded seafarers on hundreds of ships stuck in the Persian Gulf since the war began. The U.S.-led Joint Maritime Information Center advised ships on Monday to cross the strait in Oman’s waters, saying it had set up an “enhanced security area.” But shippers remained wary. The UAE bore the brunt of Iran’s retaliation The United Arab Emirates’ Defense Ministry said its air defenses had engaged 15 missiles and four drones fired by Iran. Authorities in the eastern emirate of Fujairah said one drone sparked a fire at a key oil facility, wounding three Indian nationals. The British military reported two cargo vessels ablaze off the UAE. Indian Prime Minister Narendra Modi on Tuesday condemned the attacks, calling the targeting of civilians and infrastructure “unacceptable.” On X, Modi said India stands in “firm solidarity” with the UAE, and stressed the need for safe and uninterrupted shipping through the Strait of Hormuz. Tehran did not confirm or deny the attacks but Iran’s Foreign Minister Abbas Araghchi early Tuesday said on X that both the U.S. and the UAE “should be wary of being dragged back into quagmire.” Pakistan and Saudi Arabia condemned the strikes against the UAE. The Saudi condemnation came despite increasingly strained relations between it and the UAE. Strait of Hormuz closure has far-reaching consequences The disruption of the waterway has squeezed countries in Europe and Asia that depend on Persian Gulf oil and gas, raising prices far beyond the region. The U.S. meanwhile has enforced a naval blockade on Iranian ports since April 13, telling at least 49 commercial ships to turn back, according to its Central Command. It also has warned shipping companies they could face sanctions if they pay Iran for transit of the strait. The blockade has deprived Tehran of oil revenue it needs to shore up its ailing economy. U.S. officials have expressed hope the blockade will force Iran to make concessions in talks on its disputed nuclear program and other longstanding issues. Negotiations make little progress Iran’s latest proposal for ending the war calls for the U.S. to lift sanctions, end the blockade, withdraw forces from the region and cease all hostilities including Israel’s operations in Lebanon, according to the semiofficial Nour News and Tasnim agencies, which have close ties to Iran’s security apparatus. Iranian officials over the weekend said they were reviewing the U.S. response. Tehran has claimed its proposal does not include its nuclear program and enriched uranium, long a driving force in tensions with the U.S. and Israel. Iran wants other issues resolved within 30 days and aims to end the war rather than extend the ceasefire. The President expressed doubt over the weekend that the proposal would lead to a deal. Sally Abou AlJoud and Sheikh Saaliq contributed to this report. —Adam Schreck and Elena Becatoros, Associated Press View the full article
-
Nissan to cut 10% of Europe workforce in global restructuring
Japanese carmaker will also combine its two production lines in UK’s Sunderland plantView the full article
-
This Samsung Dolby Atmos Soundbar Is Nearly 50% Off Right Now
We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication. A flagship soundbar rarely comes cheap, but Woot is currently shaving a big chunk off Samsung’s 2025 model. The Samsung HW-Q990F, a premium 11.1.4-channel Dolby Atmos soundbar, is marked down to $887.99. That’s nearly half of Samsung's list price for brand-new units, and also the lowest price yet, according to price-trackers. This deal is live for the next three weeks (or until stock runs out). Shipping is free for Prime members (otherwise it's $6 for shipping), though restricted to the lower 48 states. Samsung HW-Q990F Dolby Atmos Soundbar $887.99 at Woot $1,597.99 Save $710.00 Get Deal Get Deal $887.99 at Woot $1,597.99 Save $710.00 The HW-Q990F is essentially an evolution of the older HW-Q990D, keeping the same overall footprint but adding some subtle design tweaks and a redesigned subwoofer. Samsung swapped the old grille-covered look for a dual-driver sub that leaves its eight-inch woofers visible, giving it a more modern aesthetic. Under the hood, you get support for just about every format—Dolby Atmos, DTS:X, Dolby TrueHD, and even Samsung’s co-developed Eclipsa Audio, which hasn’t caught on widely yet but could down the line. In practice, that means movies sound cinematic, voices cut through clearly, and games get that extra kick from directional effects. With four up-firing drivers, the system also makes ceiling bounce tricks feel surprisingly convincing if your room is set up for it. The 11.1.4 configuration of this soundbar gives you a soundstage that stretches wide and wraps around, with the rear speaker kit included in the box. And the audio is clear and punchy, with the option to fine-tune it with EQ, voice level, and height channel adjustments to match your setup. That said, the subwoofer reportedly compresses a bit at max volume, so deep bass loses some rumble if you really crank it, but at normal levels, it should keep its clarity. You won’t be short on ways to hook this thing up, either. It handles everything from HDMI 2.1 passthrough and eARC to optical, wifi, and Bluetooth. If you’re in the Apple camp, AirPlay 2 is built in, and Samsung TV owners get the bonus of wireless Dolby Atmos without an HDMI cable, if you’ve got newer models. At just under nine hundred bucks, it’s not exactly budget gear, but compared to buying a traditional AV receiver and speaker package, this is far simpler to set up, and right now, far cheaper than usual. Our Best Editor-Vetted Tech Deals Right Now Apple AirPods Pro 3 Noise Cancelling Heart Rate Wireless Earbuds — $199.99 (List Price $249.00) Apple Watch Series 11 [GPS 46mm] Smartwatch with Jet Black Aluminum Case with Black Sport Band - M/L. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant — $329.00 (List Price $429.00) Fitbit Versa 4 Fitness Smartwatch (Black) — $149.95 (List Price $199.95) Apple iPad 11" A16 128GB Wi-Fi Tablet (Silver, 2025) — $299.00 (List Price $349.00) Anker Nano 45W 10,000mAh Compact Power Bank With Retractable Cable — $59.99 (List Price $59.99) Deals are selected by our commerce team View the full article
-
Popular potato chips are being recalled nationwide as salmonella fears spread to more products
Another major food brand is voluntarily recalling products after potential salmonella contamination linked to milk powder. Utz Quality Foods LLC, a subsidiary of Pennsylvania-based Utz Brands Inc, recalled some varieties of its Zapp’s and Dirty potato chips. The impacted chips’ seasoning contained dry milk powder manufactured by food producer California Dairies, which might be contaminated with salmonella. That’s according to a recall notice posted Monday by the Food and Drug Administration (FDA). “The affected seasoning batches tested negative for Salmonella prior to use; however, out of an abundance of caution, Utz is recalling the limited varieties of Zapp’s and Dirty brand potato chips identified below,” the company stated in its FDA announcement. The news comes one week after California-based Ghirardelli Chocolate Company recalled a range of powdered beverage mixes. The mixes also contained milk powder from California Dairies that might have salmonella contamination. In both cases, the milk powders were supplied to a third-party manufacturer for inclusion in the products. No related illnesses had been reported at the time of Utz’s or Ghiardelli’s notices. Fast Company has reached out to California Dairies for comment and will update this post if we hear back. Which products are affected? Utz has recalled a limited number of Zapp’s and Dirty brand chips, as detailed below: Zapp’s Brand Bayou Blackened Ranch Potato Chips 1.5 oz, UPC 83791272917 Batchcode 26030070101: Best by August 3, 2026 Batchcode 26036070102: Best by August 10, 2026 Batchcode 26043070101: Best by August 17, 2026 Batchcode 26052070103: Best by August 24, 2026 2.5 oz, UPC 83791272924 Batchcode 26029070104: Best by August 3, 2026 Batchcode 26044070104: Best by August 17, 2026 Batchcode 26045070104: Best by August 17, 2026 Batchcode 26058070104: Best by August 31, 2026 8 oz, UPC 83791272931 Batchcode 26024070105: Best by July 27, 2026 Batchcode 26024070104: Best by July 27, 2026 Batchcode 26029070104: Best by August 3, 2026 Batchcode 26030070104: Best by August 3, 2026 Batchcode 26037070105: Best by August 10, 2026 Batchcode 26038070105: Best by August 10, 2026 Batchcode 26044070105: Best by August 17, 2026 Batchcode 26045070105: Best by August 17, 2026 Dirty Brand Salt and Vinegar Potato Chips 2 oz, UPC 83791520148 Batchcode 26030070104: Best by August 3, 2026 Batchcode 26031070104: Best by August 3, 2026 Batchcode 26031070101: Best by August 3, 2026 Batchcode 26038070102: Best by August 10, 2026 Batchcode 26038070103: Best by August 10, 2026 Zapp’s Brand Salt and Vinegar Potato Chips (60 count) 1.5 oz, UPC 83791010144 Batchcode 26030070101: Best by August 3, 2026 Batchcode 26031070101: Best by August 3, 2026 Batchcode 26036070102: Best by August 10, 2026 Batchcode 26037070102: Best by August 10, 2026 Dirty Brand Maui Onion Potato Chip 2 oz, UPC 83791520162 Batchcode 26052070103: Best by August 8, 2026 Zapp’s Brand Big Cheezy Potato Chip 2.5 oz, UPC 83791192208 Batchcode 26058070104: Best by August 31, 2026 Zapp’s Brand Big Cheezy Potato Chip 8 oz, UPC 83791192246 Batchcode 26058070104: Best by August 31, 2026 Batchcode 26059070104: Best by August 31, 2026 Dirty Brand Sour Cream and Onion Potato Chips 2 oz, UPC 83791520094 Batchcode 26059070104: Best by August 31, 2026 Images of the products are available here. Where was the product sold? The impacted UTZ chips are sold at retail stores nationwide. The notice does not list specific retailers. What should I do if I have this product? You shouldn’t consume any of the recalled products. Discard them and, if you’re interested in a refund, contact Utz’s customer care. What salmonella symptoms should I look out for? Have you already eaten the chips? Just in case, it’s good to have an idea of symptoms of a salmonella infection. It can cause things such as fever, diarrhea, nausea, vomiting, and abdominal pain. Young children, the elderly, and individuals with weak immune systems are at greater risk of a serious infection. You can find more information on the Cleveland Clinic’s website. View the full article
-
Bitcoin is rising again: 2 reasons why the cryptocurrency just passed a key milestone for the first time in months
This week, Bitcoin (BTC) has been trading above $80,000 per token, and on Tuesday morning, it hit $81,000. That news will be music to the ears of cryptocurrency investors as it marks the first time that Bitcoin has traded above that level since January. But what exactly is driving Bitcoin’s price to rise above the psychologically important barrier? Here are two of the biggest factors impacting BTC’s rise this week. Movement in the Strait of Hormuz Geopolitical tensions have made many assets highly volatile this year, particularly gold, stocks, and cryptocurrencies. The latest geopolitical impact on these assets came from the U.S.-Israeli war with Iran in February, which is currently under a fragile ceasefire. That war has led to Iran declaring the Strait of Hormuz—one of the world’s busiest and most critical supply lanes—closed, which has caused the price of oil to spike. Over the weekend, President The President rejected an Iranian peace proposal, which would have seen the strait reopen. But on Monday, The President announced “Project Freedom,” a plan that will see the U.S. military escort oil tankers and other ships through the strait, thereby getting fuel supply chains moving again. The news sent the price of a barrel of oil down to around $104 as of this writing, from highs of around $127 late last week. As noted by 247WallSt.com, the relief over The President’s plans to resume oil flows through the strait also buoyed investor sentiment in the crypto space. Since the military’s project was announced, Bitcoin has risen by around 3.5%, and, crucially, the news helped send the price of a single token back over the psychologically important $80,000 barrier—a level it has not seen since the end of January. But news about the Strait of Hormuz likely isn’t the only thing boosting crypto this week. Progress on the Clarity Act Over the weekend, news also broke that there was progress on the stalled crypto legislation known as the Clarity Act. As Fast Company previously reported, the Clarity Act is designed to deliver regulatory certainty to the crypto industry. One aspect of the Clarity Act will define which regulatory body oversees the industry, the Commodity Futures Trading Commission (CFTC) or the Securities and Exchange Commission (SEC). However, the Clarity Act will also determine whether third parties can offer yields on crypto holdings. The banking industry opposes this due to fears that it could effectively pay crypto customers interest on their holdings, prompting people to park their money in crypto assets to earn interest rather than in traditional savings accounts. Yields on crypto assets would be in the range of 3% to 5%—much higher than the few tenths of a percent most banks offer on cash savings. This struggle between what the banking industry wants versus what the crypto industry wants has been one of the main reasons the bill has stalled. But now, lawmakers have apparently reached a compromise. As CNBC notes, updated language in the Clarity Act would prevent crypto companies from paying yields on crypto holdings while allowing them to issue rewards linked to activity like trading or staking. If this resolves the bottleneck that has been one of the primary reasons the legislation has stalled, the Clarity Act is one big step closer to becoming law, giving the crypto industry and crypto investors the regulatory certainty they seek. It seems like Bitcoin investors are already encouraged by the news. Bitcoin’s rough 2026 Despite Bitcoin finally rising above the psychologically important $80,000 barrier, the cryptocurrency is still not in the green for the year. As of this writing, one Bitcoin is worth around $80,977. That represents an 8.25% decline from where BTC was trading at the beginning of the year. Worse, over the past 12 months, BTC is down nearly 15%. And things are even worse for Bitcoin when you look back at its all-time high of around $126,272, which was reached in early October 2025. Since then, Bitcoin has lost nearly 36% of its value. In the near term, it’s likely that Bitcoin will remain somewhat volatile as investors continue watching and digesting geopolitical developments in the Gulf and legislative developments in Washington. View the full article
-
How Ruggable designed its new rug to have the charm of jute without any of the scratchiness
I have a very conflicted relationship with my jute rug. I love the organic, textured aesthetic that makes my dining room feel earthy and relaxed. But over time, I’ve come to resent how scratchy it feels underfoot, how the fibers shed and splinter, and how if my toddler spills yogurt on it, there’s no way to get it out of the nooks and crannies, so it becomes part of the rug forever. Ruggable, the company that launched nearly a decade ago on the premise that rugs should be washable, has been on a mission to reimagine the jute rug. And after nearly two years of development, it is launching a machine-washable rug called Performance Weave that mimics jute so convincingly, you would need to touch it to know the difference. To create it, Ruggable had to embark in a complex process of reverse engineering to give customers all the qualities they love about jute—the complexity of its texture and color—while making it softer to the touch and washable. “There’s so many performance benefits of jute when you think about it as a material, but there are a lot of drawbacks too,” says Nicole Otto, Ruggable’s CEO. “Traditional jute doesn’t have the best foot feel. We set out to fix that.” Building a Jute-AlternativeThe breakthrough starts at the yarn level. Rather than using standard synthetic fibers that are commonly used to make rugs these days, Ruggable’s team engineered a yarn made from a polymer called polypropylene specifically designed to replicate jute’s signature look. To re-create the depth and tonal variation you would see in a natural fiber, they found a way to twist three distinct filaments together that were light, medium, and dark. It’s the same principle behind why our hair looks dimensional, rather than flat: Individual hairs come in different shades that work together to create richness. This makes it different from rugs that are dyed in a single color, which ends up looking flat and synthetic. Many people like having jute rugs in outdoor spaces—particularly in warmer climates in the sun belt. So Ruggable chose to use yarns with a U.V. stabilizer built into the filaments, allowing it to hold up whether it is baking in the sun or in your living room. From there, the yarn is tufted into what Otto calls a “croissant” weave. It is narrower at the base, but gains density as it loops upwards. The structure creates the thick, textured, organic look that makes jute so appealing, while staying soft to the touch. “We’ve actually woven it in a way that it has a lot of give and cushion,” Otto explains. Ruggable found a tufted construction method that allows the rug to be both fully machine washable, while also staying structurally stable. The company promises that the rug won’t warp, wrinkle, or crease when you throw it in the washing machine. The bottom layer of the rug is thin and lightweight, keeping it pliable enough to fit in a standard home washing machine, while giving the rug some grip. Ruggable’s All-in-One PlatformSince launching in 2017, Ruggable has made a business out of solving problems with traditional rugs. Founder Jeneva Bell’s original breakthrough was deconstructing a rug into layers and engineering them to survive a washing machine cycle together—which required understanding the material science of how each layer behaves under pressure. To create a washable rug, Bell created a two-piece system that featured a rug cover attached to a separate non-slip pad. The cover was thin enough that it could easily fit in a washing machine when it needed to be cleaned. But many customers complained about putting the rug back together after the wash, since it was hard to get all the edges lined up perfectly. Last September, Ruggable launched a new “all-in-one” rug design. Within six weeks of launching, Ruggable saw that the majority of its customers moved to the new innovation. It now represents 70% of the business, and it has been responsible for increasing Ruggable’s net promoter score by 20 points. Revenue climbed as well, although the company won’t share specifics. “We’re obsessed [with] our consumers’ feedback,” Otto says. “We feel like we made the platform with our consumers and really addressed all of the hurdles of the two-piece system without compromising either design or functionality.” The original two-piece system still has its devotees, particularly for high-traffic zones like kitchens where weekly washing makes sense, or under office chairs where you need something flat enough that your wheels don’t catch. But for larger rooms where you actually want comfort and texture, Ruggable is betting that washability plus natural-fiber aesthetics will keep driving adoption. Performance Weave represents something the traditional rug industry hasn’t prioritized. Maintaining the design people want while engineering for the chaos of everyday life. It’s one thing to make a rug that looks like jute. It’s another to make one that survives your washing machine, children, or pets. View the full article
-
Bose is rebooting its smart speakers for the Sonos haters
Bose is rethinking its approach to smart speakers. While the company has released plenty of Wi-Fi-connected speakers over the years, its new Lifestyle Ultra line is a strategic reset, with a new platform that Bose spent the last few years building. (The name is also a nod to Bose’s original Lifestyle systems from the 1990s.) The new Bose offerings include a $299 standalone speaker, a $1,099 soundbar, and an $899 subwoofer, which can also be combined into a surround system. Raza Haider, Bose’s president of premium consumer audio, says these are the first of many speakers that it will launch on the new technology stack. “It’s a completely brand new platform, where we ripped the guts out of the old technology infrastructure,” Haider says. “It’s given us a hardware and software stack on which we can build for the future.” Minimally smart The main thing to know about Bose’s Lifestyle Ultra speakers is that they delegate most of the smart features to other companies. Unlike previous Bose speakers, for instance, the Lifestyle line won’t support music controls through Bose’s mobile app. If you want to launch music from a phone, you’ll have to use Apple AirPlay, Google Cast, or Spotify Connect. Those third-party systems will also handle multi-room audio, as Bose is stripping away the SimpleSync system that it previously used to connect Bose speakers around the home. Bose’s own app will merely handle setup for stereo pairs or surround sound in a single room. That’s a markedly different approach from rival Sonos, which supports AirPlay and Spotify Connect but still emphasizes its own remote control app and multi-room features. And while Sonos has built its own music-focused voice assistant, Bose is leaning on Alexa+ instead, with plans to support other voice agents over time. Although Sonos’ approach allows for tighter integration—for instance, you can use voice commands to move music between speakers—it can also backfire. When the company rushed out an app overhaul in 2024 filled with bugs and feature regressions, the resulting backlash decimated revenues and prompted its CEO to step down. In leaning more on third parties and de-emphasizing Bose’s own app, Haider says the company is just trying to meet customers where they are. “We basically heard from our customers that they want the music where they listen to their music,” Haider says. “They don’t want to go from Spotify Connect or AirPlay or Google Home into another app.” Not getting stranded As someone who’s accumulated and been vexed by a variety of smart speakers from Sonos, Amazon, Google, and Apple, I can see the appeal in Bose’s platform-agnostic approach. My Google Nest speakers only connect with other Google Cast speakers. My Alexa speakers only connect with other Alexa speakers. My Sonos Beam soundbar and Sonos Move speaker sync with each other via AirPlay or the much-maligned Sonos app, but they don’t work with Google’s or Amazon’s multi-room systems. So maybe a speaker like the Lifestyle Ultra is the answer. If there’s a reason for concern, it’s that Bose has walked away from one of its smart speaker platforms before. This month, Bose is discontinuing the SoundTouch platform it launched in 2013, cutting off internet-based features and security updates. Users who invested hundreds or thousands of dollars in SoundTouch speakers felt burned by the decision. (The company initially planned to discontinue AirPlay and Spotify Connect support as well, but later backtracked.) Haider argues that SoundTouch had a good run by internet-connected consumer tech standards, but he hopes the new system will last even longer. Despite the seemingly minimalist strategy, he says a lot of work went into building a modular tech stack with room to grow and adapt to future changes. If Amazon were to rewrite some aspects of Alexa, for instance, it’s now easier to integrate those changes without overhauling the entire system. In other words, by stripping away what wasn’t working, Bose may be able to avoid some of the missteps that have made smart speakers such a mess in the first place. “It’s a reset in terms of a new platform that is future-ready, interoperable with partners, and the most external-friendly platform out there,” Haider says. View the full article
-
UK long-term borrowing costs hit highest level since 1998
Yields on 30-year gilts hit 28-year high on expectations BoE will raise rates two or three times to counter inflation threatView the full article
-
Coinbase to cut 14% of staff over impact of AI and volatile markets
Crypto exchange’s CEO says the technology is speeding up its processes, meaning fewer employees are needed View the full article
-
Cinco de Mayo freebies and deals 2026: List of food and drink specials to celebrate the Mexican holiday
Motivation can come in the form of a little treat to help you get through a long work day. Today (Tuesday, May 5, 2026) is Cinco de Mayo, meaning tacos, tequila, and guacamole are happy to help. This Mexican holiday has found a strong foothold in American culture despite it being not as popular in its homeland. It’s a good excuse for a margarita at the company happy hour. Before you indulge, let’s take a look at the history of this day so you can regale your coworkers. Impress them even more by knowing which deals will get you the most bang for your buck. The history of Cinco de Mayo Cinco de Mayo literally translates to “the fifth of May” and marks the day in 1862 that Mexico defeated the French in the Battle of Puebla. Many wrongly assume this is Mexico’s Independence Day, but it is just one battle in the larger Franco-Mexican War. The war broke out the previous year. President Benito Juárez had inherited debt and was forced to suspend foreign loan payments. France, Britain, and Spain didn’t take that too well and sent their respective navies. Britain and Spain cut a deal, but Napoleon III saw an opportunity to take over more land and his troops landed at Veracruz with that intention. Juárez was forced to relocate. The French then set their eyes on Puebla de Los Angeles in central Mexico. It seemed almost certain that General Charles Latrille de Lorencez’s 6,000 men would defeat General Ignacio Zaragoza’s 4,000. Instead, the short battle lasted only from daybreak to early evening and resulted in the deaths of around 500 Frenchmen and only about 100 Mexicans. The French retreated. The Battle of Puebla wasn’t a turning point in the larger war, but the victory became symbolic for Mexicans while they continued to resist French invaders. The Franco-Mexican War ended in 1867, when the French withdrew completely. Now that we know the history, let’s get to the eating and drinking part. Cinco de Mayo deals Alright, alright, alright, Matthew and Camila McConaughey want to make sure you have a great time at Punch Bowl Social. From May 1-5, their tequila brand, Pantalones Organic Tequila, will be popping up at the festive, adult entertainment venue complete with bowling and arcade games. You can order a Pantalones Margarita, complete with a complimentary 2oz extra tequila shot while supplies last. If that’s not your style there will also be $6 house and frozen margaritas to imbibe on. Fuzzy’s Taco Shop wants to keep the party going. On the big day, you can wash down tacos starting at $2.50 with $10 Half Yard Margaritas. The following day rewards members can come back and get free chips and queso with purchase. Speaking of queso, Moe’s Southwest Grill is also offering a free side of cheesiness with an entree purchase on Cinco de Mayo. This works if you order online, in-app, and in-store. Chuy’s has multiple offerings, including $5 queso bowls. In case you need something to drink to go with the cheese there are $6 house margaritas, $9 grande house margaritas, or you can get $1 off Mexican beers. At Chipotle Mexican Grill, your chips have dipping options. If you use the code CINCO26, you can get either free chips and queso or free chips and guacamole when you order an entree online or in the app. Last but not least, Guzman y Gomez will feature $5 burritos and bowls that pair excellently with their $3 frozen margaritas. View the full article
-
Google, xAI and Microsoft agree to US national security reviews of new AI models
Agreement with the tech groups follows concerns about Anthropic’s latest Mythos modelView the full article
-
Central banks prepare for a long war
Officials are softening people up for difficult decisions ahead. Also in this newsletter, how oil prices workView the full article
-
What Is a Sole Proprietorship Application and How to File It?
A sole proprietorship application is vital for officially establishing your business as a sole proprietorship. It typically involves filing an Assumed Name Certificate if your business name doesn’t match your own. You’ll need to visit your county clerk’s office, complete the necessary forms, and pay a fee that varies by location. Comprehending the steps, including obtaining an Employer Identification Number and necessary permits, is critical for compliance. So, what’s next in the process? Key Takeaways A sole proprietorship application typically involves filing an Assumed Name Certificate (DBA) if the business name differs from the owner’s name. The filing process for a DBA is quick, usually taking just a few minutes, but may vary by county. Obtain an Employer Identification Number (EIN) from the IRS to distinguish personal and business finances and for tax purposes. Register for any necessary permits and licenses based on your business type and local regulations to operate legally. Maintain accurate records of your business activities for tax reporting and compliance with local and federal regulations. Understanding Sole Proprietorships A sole proprietorship is a straightforward business structure that you might consider if you’re looking to start your own venture. It’s owned and operated by a single individual, meaning there’s no legal distinction between you and your business. This simplicity makes it an attractive choice for entrepreneurs, especially when starting a business in California. Establishing a sole proprietorship requires minimal paperwork, primarily a sole proprietorship application and possibly a business license in California, depending on your location and industry. However, it’s essential to understand that as the owner, you’re personally liable for all debts and liabilities incurred by the business, which puts your personal assets at risk. On the upside, you can report your business profits and losses on your personal income tax return, benefiting from pass-through taxation. This ease of setup and tax advantages contribute to the popularity of sole proprietorships among solo entrepreneurs. Forms Required for Sole Proprietorships When you’re running a sole proprietorship, comprehending the forms you need to file is vital for compliance. You may have to submit an Assumed Name Certificate if you’re using a business name that isn’t your own, and the specific forms can vary depending on your business activities. Moreover, staying on top of your tax obligations is fundamental, so make sure you utilize resources like the Business Tax Account to keep everything in order. Required Filing Forms Maneuvering the required filing forms for a sole proprietorship can seem overwhelming, but comprehending the fundamentals can simplify the process. You’ll likely need an Assumed Name Certificate (DBA) if your business operates under a different name. The specific forms depend on your activities and local regulations, so be sure to review those. Here’s a quick look at some crucial forms: Form Purpose Assumed Name Certificate Register a business name different from yours IRS Form 1040 Report your personal income, including business Form 1099 Report payments made to contractors, if applicable Business License Required to legally operate in your area Sales Tax Permit Necessary for selling taxable goods and services To learn how to apply for a business license in California, check local guidelines on types of business licenses and how to open a company in California. Tax Compliance Obligations Comprehending your tax compliance obligations is fundamental for managing a sole proprietorship effectively. You’ll need to file various forms based on your business activities. For tax year 2022 and onward, guarantee you e-file Form 1099 using the Information Returns Intake System (IRIS) to avoid penalties. Maintaining accurate records is vital for proper reporting and compliance with tax regulations. Furthermore, eligible business taxpayers can access their information through the Business Tax Account, which aids in filing. If you’re unsure about how to obtain a business license in California or how to acquire a business license in California, consider consulting with tax professionals. They can help you navigate your specific filing needs and deadlines efficiently. E-Filing Information Returns With IRIS E-filing your information returns through the Information Returns Intake System (IRIS) offers significant benefits, including improved accuracy and efficiency. By submitting your forms electronically, you can streamline the reporting process and minimize the risk of errors that often come with paper submissions. Timely submission is essential, as it helps you avoid penalties associated with late filings and guarantees compliance with the latest tax regulations. E-filing Benefits for Owners Managing the intricacies of tax reporting can feel overwhelming, but e-filing through the Information Returns Intake System (IRIS) offers significant benefits for sole proprietors. Starting with the mandatory e-filing of Form 1099 for tax years 2022 and beyond, this system streamlines your reporting process. The user-friendly IRIS platform enables you to file your information returns efficiently, simplifying record-keeping and ensuring compliance with tax regulations. You can easily access your business tax account online, which helps you retrieve necessary details for accurate submissions. Furthermore, e-filing reduces the risk of errors, making it easier to manage your tax obligations. Timely Submission Importance Submitting your information returns on time is fundamental for avoiding penalties and ensuring compliance with IRS regulations. E-filing Form 1099 is now mandatory for the tax year 2022 and later, making it important for sole proprietors to meet these deadlines. The Information Returns Intake System (IRIS) offers a streamlined platform for e-filing, simplifying the reporting process. By submitting your forms through IRIS on time, you can prevent potential penalties and fulfill your tax obligations swiftly. Moreover, e-filing accelerates the processing of your tax information, providing benefits for your business. Staying updated on e-filing requirements is critical for maintaining good standing with tax authorities and steering clear of late fees, ensuring your sole proprietorship operates smoothly. Steps to Start a Sole Proprietorship in Texas Starting a sole proprietorship in Texas involves several essential steps to guarantee your business is legally compliant and ready to operate. First, choose a unique business name that adheres to naming regulations, avoiding any misleading implications of government affiliation. If you plan to operate under a name other than your legal name, file an Assumed Name Certificate (DBA) with the county clerk’s office, which typically involves a small fee. Next, obtain an Employer Identification Number (EIN) from the IRS for tax purposes, separating your personal and business finances, and you can do this online at no cost. Moreover, register for state taxes, including a sales tax permit if you’re selling goods or services, through the Texas Comptroller‘s website. Finally, maintain proper business records, including financial documentation and licenses, to guarantee compliance with local, state, and federal requirements as you operate your sole proprietorship. Choosing a Business Name How do you choose the right business name for your sole proprietorship? Start by selecting a name that reflects your business’s nature and complies with local naming regulations. You can use your personal name without extra filings, but a different name requires an Assumed Name Certificate (DBA). Always check if your desired name is available to avoid conflicts with existing trademarks. A simple, memorable name can boost your brand identity, making it easier for customers to find you. Furthermore, verify the availability of matching domain names and social media handles for a consistent online presence. Criteria Considerations Examples Name Reflection Aligns with business type John’s Bakery Availability Unique without trademark conflict Tech Innovations Online Presence Matching domain and social handles StylishWares.com Choosing wisely sets the tone for your business. Filing an Assumed Name (DBA) Choosing a business name is only the first step; if you decide to operate under a name that differs from your legal name, filing for a DBA (Doing Business As) is essential. This process allows you to improve your branding and establish a unique identity. Here’s what you need to know about filing a DBA: Complete the Assumed Name Certificate at your county clerk’s office. Be prepared to pay a small fee, which varies by county. The filing process usually takes only a few minutes. Processing times may vary based on your county’s workload. Check for name availability to avoid conflicts with existing businesses before submitting your application. Keep in mind that a DBA doesn’t grant exclusive rights to the name, so others may still use it unless it’s trademarked. Taking these steps guarantees your business name aligns with your entrepreneurial vision. Obtaining Necessary Permits and Licenses Before you can successfully launch your sole proprietorship, obtaining the necessary permits and licenses is essential to guarantee compliance with local regulations. Each industry has specific requirements, which can vary greatly by location. You might need a general business license from your local government, along with any industry-specific permits, like health permits for food-related businesses. To help you navigate this process, check the table below: Permit/License Type Description General Business License Required to operate legally Health Permit Necessary for food-related businesses Industry-Specific Permit Varies based on your business type DBA Filing Needed if operating under a different name It’s important to contact local authorities or visit their websites for detailed licensing requirements. Failing to secure the right permits can lead to fines and legal troubles, jeopardizing your business operation. Getting an Employer Identification Number (EIN) Getting an Employer Identification Number (EIN) is a vital step for your sole proprietorship, as it helps you separate your personal and business finances. You can apply for an EIN online through the IRS website, and the process is quick and free, giving you immediate access to this important number. Whether you plan to open a business bank account or hire employees, having an EIN is often fundamental for managing your business effectively. EIN Application Process When you’re ready to establish your sole proprietorship, applying for an Employer Identification Number (EIN) is a crucial step, especially if you plan to hire employees or want to keep your personal and business finances separate. You can complete the EIN application process in several ways: Apply online through the IRS website for immediate approval. Submit Form SS-4 via mail or fax, which may take weeks to process. There’s no fee for obtaining an EIN. You can apply even without employees to help separate finances. Make certain you have a valid Taxpayer Identification Number for the application. Securing your EIN is a straightforward and cost-effective step in setting up your business structure. Importance of EIN Acquiring an Employer Identification Number (EIN) is a significant step for any sole proprietor, regardless of whether it’s not legally required in every situation. An EIN serves multiple purposes that can improve your business’s operations and credibility. Here’s a quick overview of its importance: Benefits of EIN Description Distinguishes Business Finances Separates personal and business finances effectively. Facilitates Hiring Employees Necessary for payroll and tax reporting if you hire. Enables Business Banking Required for opening a business bank account. Supports Credit Establishment Helps in establishing business credit. Aids in Licensing Crucial for applying for permits or licenses. Obtaining an EIN can streamline your business processes and boost professionalism. Registering for State Taxes To guarantee compliance with state regulations, sole proprietors in Texas must register for state taxes, which includes obtaining a sales tax permit if you’re selling tangible goods or taxable services. You can find the necessary forms and guidelines on the Texas Comptroller’s website. Here’s what you need to know: There’s no fee for the Texas Sales & Use Tax permit, but a security bond may be required based on your business activities. Be mindful of franchise tax obligations if your gross receipts exceed $1,230,000. Timely registration is essential to avoid penalties. Operating without the necessary permits can lead to fines. Failing to remit collected taxes might incur additional charges. Managing Costs of Establishing a Sole Proprietorship Establishing a sole proprietorship can be quite affordable, making it an attractive option for many entrepreneurs. The primary costs you’ll encounter typically involve filing a Doing Business As (DBA) name, which can range from $10 to $50 based on your county. Furthermore, general business licenses may cost between $50 and $100, whereas industry-specific permits can vary widely, costing anywhere from $25 to several hundred dollars. Typically, your total setup costs will fall between $20 and $200, depending on local requirements and your business type. Even though no formal registration is required to start a sole proprietorship, obtaining necessary permits and licenses is essential to avoid fines and legal issues. You can likewise get an Employer Identification Number (EIN) for free from the IRS, which helps separate your personal and business finances, making your accounting much simpler. Frequently Asked Questions How Do I Set Myself up as a Sole Proprietor? To set yourself up as a sole proprietor, start by choosing a unique business name, then decide if you’ll use your personal name or file a DBA. Obtain necessary permits and licenses based on your industry and local regulations. Apply for an Employer Identification Number (EIN) through the IRS to separate your finances. Register for state taxes if needed, and open a business bank account to simplify accounting and protect your personal assets. How Much Is It to Start a Sole Proprietorship in Texas? Starting a sole proprietorship in Texas typically costs between $20 and $200. You’ll need to file a DBA, which can range from $10 to $50, and obtain any necessary general business licenses, costing between $50 and $100. Depending on your business type, you might likewise need industry-specific permits, which can vary widely. Don’t forget, filing for an Employer Identification Number (EIN) with the IRS is free, helping you keep personal and business finances separate. What Does It Mean to File as a Sole Proprietor? Filing as a sole proprietor means you’re operating your business under your own name or a registered DBA, without creating a separate legal entity. You report all your business income on your personal tax return using Form 1040, which means your profits are taxed as personal income. You’re personally liable for all business debts, exposing your personal assets to risk. It’s essential to comply with local, state, and federal regulations to operate legally. How Much Does a Sole Proprietorship Have to Make to File Taxes? You must file taxes as a sole proprietor if your business earns $400 or more in net income during the tax year. This requirement triggers self-employment tax obligations. You’ll report your income and expenses on Schedule C, which you attach to your personal Form 1040. Regardless of whether your business operates at a loss, it’s crucial to file, as those losses can offset other income, potentially reducing your overall tax liability. Conclusion In conclusion, filing a sole proprietorship application is a straightforward process that involves submitting an Assumed Name Certificate, obtaining necessary permits, and securing an Employer Identification Number (EIN). By following the outlined steps, such as choosing a suitable business name and registering for state taxes, you can effectively establish your business. Staying organized and compliant with local regulations guarantees a smooth start for your sole proprietorship, setting the foundation for your entrepreneurial adventure. Image via Google Gemini This article, "What Is a Sole Proprietorship Application and How to File It?" was first published on Small Business Trends View the full article
-
What Is a Sole Proprietorship Application and How to File It?
A sole proprietorship application is vital for officially establishing your business as a sole proprietorship. It typically involves filing an Assumed Name Certificate if your business name doesn’t match your own. You’ll need to visit your county clerk’s office, complete the necessary forms, and pay a fee that varies by location. Comprehending the steps, including obtaining an Employer Identification Number and necessary permits, is critical for compliance. So, what’s next in the process? Key Takeaways A sole proprietorship application typically involves filing an Assumed Name Certificate (DBA) if the business name differs from the owner’s name. The filing process for a DBA is quick, usually taking just a few minutes, but may vary by county. Obtain an Employer Identification Number (EIN) from the IRS to distinguish personal and business finances and for tax purposes. Register for any necessary permits and licenses based on your business type and local regulations to operate legally. Maintain accurate records of your business activities for tax reporting and compliance with local and federal regulations. Understanding Sole Proprietorships A sole proprietorship is a straightforward business structure that you might consider if you’re looking to start your own venture. It’s owned and operated by a single individual, meaning there’s no legal distinction between you and your business. This simplicity makes it an attractive choice for entrepreneurs, especially when starting a business in California. Establishing a sole proprietorship requires minimal paperwork, primarily a sole proprietorship application and possibly a business license in California, depending on your location and industry. However, it’s essential to understand that as the owner, you’re personally liable for all debts and liabilities incurred by the business, which puts your personal assets at risk. On the upside, you can report your business profits and losses on your personal income tax return, benefiting from pass-through taxation. This ease of setup and tax advantages contribute to the popularity of sole proprietorships among solo entrepreneurs. Forms Required for Sole Proprietorships When you’re running a sole proprietorship, comprehending the forms you need to file is vital for compliance. You may have to submit an Assumed Name Certificate if you’re using a business name that isn’t your own, and the specific forms can vary depending on your business activities. Moreover, staying on top of your tax obligations is fundamental, so make sure you utilize resources like the Business Tax Account to keep everything in order. Required Filing Forms Maneuvering the required filing forms for a sole proprietorship can seem overwhelming, but comprehending the fundamentals can simplify the process. You’ll likely need an Assumed Name Certificate (DBA) if your business operates under a different name. The specific forms depend on your activities and local regulations, so be sure to review those. Here’s a quick look at some crucial forms: Form Purpose Assumed Name Certificate Register a business name different from yours IRS Form 1040 Report your personal income, including business Form 1099 Report payments made to contractors, if applicable Business License Required to legally operate in your area Sales Tax Permit Necessary for selling taxable goods and services To learn how to apply for a business license in California, check local guidelines on types of business licenses and how to open a company in California. Tax Compliance Obligations Comprehending your tax compliance obligations is fundamental for managing a sole proprietorship effectively. You’ll need to file various forms based on your business activities. For tax year 2022 and onward, guarantee you e-file Form 1099 using the Information Returns Intake System (IRIS) to avoid penalties. Maintaining accurate records is vital for proper reporting and compliance with tax regulations. Furthermore, eligible business taxpayers can access their information through the Business Tax Account, which aids in filing. If you’re unsure about how to obtain a business license in California or how to acquire a business license in California, consider consulting with tax professionals. They can help you navigate your specific filing needs and deadlines efficiently. E-Filing Information Returns With IRIS E-filing your information returns through the Information Returns Intake System (IRIS) offers significant benefits, including improved accuracy and efficiency. By submitting your forms electronically, you can streamline the reporting process and minimize the risk of errors that often come with paper submissions. Timely submission is essential, as it helps you avoid penalties associated with late filings and guarantees compliance with the latest tax regulations. E-filing Benefits for Owners Managing the intricacies of tax reporting can feel overwhelming, but e-filing through the Information Returns Intake System (IRIS) offers significant benefits for sole proprietors. Starting with the mandatory e-filing of Form 1099 for tax years 2022 and beyond, this system streamlines your reporting process. The user-friendly IRIS platform enables you to file your information returns efficiently, simplifying record-keeping and ensuring compliance with tax regulations. You can easily access your business tax account online, which helps you retrieve necessary details for accurate submissions. Furthermore, e-filing reduces the risk of errors, making it easier to manage your tax obligations. Timely Submission Importance Submitting your information returns on time is fundamental for avoiding penalties and ensuring compliance with IRS regulations. E-filing Form 1099 is now mandatory for the tax year 2022 and later, making it important for sole proprietors to meet these deadlines. The Information Returns Intake System (IRIS) offers a streamlined platform for e-filing, simplifying the reporting process. By submitting your forms through IRIS on time, you can prevent potential penalties and fulfill your tax obligations swiftly. Moreover, e-filing accelerates the processing of your tax information, providing benefits for your business. Staying updated on e-filing requirements is critical for maintaining good standing with tax authorities and steering clear of late fees, ensuring your sole proprietorship operates smoothly. Steps to Start a Sole Proprietorship in Texas Starting a sole proprietorship in Texas involves several essential steps to guarantee your business is legally compliant and ready to operate. First, choose a unique business name that adheres to naming regulations, avoiding any misleading implications of government affiliation. If you plan to operate under a name other than your legal name, file an Assumed Name Certificate (DBA) with the county clerk’s office, which typically involves a small fee. Next, obtain an Employer Identification Number (EIN) from the IRS for tax purposes, separating your personal and business finances, and you can do this online at no cost. Moreover, register for state taxes, including a sales tax permit if you’re selling goods or services, through the Texas Comptroller‘s website. Finally, maintain proper business records, including financial documentation and licenses, to guarantee compliance with local, state, and federal requirements as you operate your sole proprietorship. Choosing a Business Name How do you choose the right business name for your sole proprietorship? Start by selecting a name that reflects your business’s nature and complies with local naming regulations. You can use your personal name without extra filings, but a different name requires an Assumed Name Certificate (DBA). Always check if your desired name is available to avoid conflicts with existing trademarks. A simple, memorable name can boost your brand identity, making it easier for customers to find you. Furthermore, verify the availability of matching domain names and social media handles for a consistent online presence. Criteria Considerations Examples Name Reflection Aligns with business type John’s Bakery Availability Unique without trademark conflict Tech Innovations Online Presence Matching domain and social handles StylishWares.com Choosing wisely sets the tone for your business. Filing an Assumed Name (DBA) Choosing a business name is only the first step; if you decide to operate under a name that differs from your legal name, filing for a DBA (Doing Business As) is essential. This process allows you to improve your branding and establish a unique identity. Here’s what you need to know about filing a DBA: Complete the Assumed Name Certificate at your county clerk’s office. Be prepared to pay a small fee, which varies by county. The filing process usually takes only a few minutes. Processing times may vary based on your county’s workload. Check for name availability to avoid conflicts with existing businesses before submitting your application. Keep in mind that a DBA doesn’t grant exclusive rights to the name, so others may still use it unless it’s trademarked. Taking these steps guarantees your business name aligns with your entrepreneurial vision. Obtaining Necessary Permits and Licenses Before you can successfully launch your sole proprietorship, obtaining the necessary permits and licenses is essential to guarantee compliance with local regulations. Each industry has specific requirements, which can vary greatly by location. You might need a general business license from your local government, along with any industry-specific permits, like health permits for food-related businesses. To help you navigate this process, check the table below: Permit/License Type Description General Business License Required to operate legally Health Permit Necessary for food-related businesses Industry-Specific Permit Varies based on your business type DBA Filing Needed if operating under a different name It’s important to contact local authorities or visit their websites for detailed licensing requirements. Failing to secure the right permits can lead to fines and legal troubles, jeopardizing your business operation. Getting an Employer Identification Number (EIN) Getting an Employer Identification Number (EIN) is a vital step for your sole proprietorship, as it helps you separate your personal and business finances. You can apply for an EIN online through the IRS website, and the process is quick and free, giving you immediate access to this important number. Whether you plan to open a business bank account or hire employees, having an EIN is often fundamental for managing your business effectively. EIN Application Process When you’re ready to establish your sole proprietorship, applying for an Employer Identification Number (EIN) is a crucial step, especially if you plan to hire employees or want to keep your personal and business finances separate. You can complete the EIN application process in several ways: Apply online through the IRS website for immediate approval. Submit Form SS-4 via mail or fax, which may take weeks to process. There’s no fee for obtaining an EIN. You can apply even without employees to help separate finances. Make certain you have a valid Taxpayer Identification Number for the application. Securing your EIN is a straightforward and cost-effective step in setting up your business structure. Importance of EIN Acquiring an Employer Identification Number (EIN) is a significant step for any sole proprietor, regardless of whether it’s not legally required in every situation. An EIN serves multiple purposes that can improve your business’s operations and credibility. Here’s a quick overview of its importance: Benefits of EIN Description Distinguishes Business Finances Separates personal and business finances effectively. Facilitates Hiring Employees Necessary for payroll and tax reporting if you hire. Enables Business Banking Required for opening a business bank account. Supports Credit Establishment Helps in establishing business credit. Aids in Licensing Crucial for applying for permits or licenses. Obtaining an EIN can streamline your business processes and boost professionalism. Registering for State Taxes To guarantee compliance with state regulations, sole proprietors in Texas must register for state taxes, which includes obtaining a sales tax permit if you’re selling tangible goods or taxable services. You can find the necessary forms and guidelines on the Texas Comptroller’s website. Here’s what you need to know: There’s no fee for the Texas Sales & Use Tax permit, but a security bond may be required based on your business activities. Be mindful of franchise tax obligations if your gross receipts exceed $1,230,000. Timely registration is essential to avoid penalties. Operating without the necessary permits can lead to fines. Failing to remit collected taxes might incur additional charges. Managing Costs of Establishing a Sole Proprietorship Establishing a sole proprietorship can be quite affordable, making it an attractive option for many entrepreneurs. The primary costs you’ll encounter typically involve filing a Doing Business As (DBA) name, which can range from $10 to $50 based on your county. Furthermore, general business licenses may cost between $50 and $100, whereas industry-specific permits can vary widely, costing anywhere from $25 to several hundred dollars. Typically, your total setup costs will fall between $20 and $200, depending on local requirements and your business type. Even though no formal registration is required to start a sole proprietorship, obtaining necessary permits and licenses is essential to avoid fines and legal issues. You can likewise get an Employer Identification Number (EIN) for free from the IRS, which helps separate your personal and business finances, making your accounting much simpler. Frequently Asked Questions How Do I Set Myself up as a Sole Proprietor? To set yourself up as a sole proprietor, start by choosing a unique business name, then decide if you’ll use your personal name or file a DBA. Obtain necessary permits and licenses based on your industry and local regulations. Apply for an Employer Identification Number (EIN) through the IRS to separate your finances. Register for state taxes if needed, and open a business bank account to simplify accounting and protect your personal assets. How Much Is It to Start a Sole Proprietorship in Texas? Starting a sole proprietorship in Texas typically costs between $20 and $200. You’ll need to file a DBA, which can range from $10 to $50, and obtain any necessary general business licenses, costing between $50 and $100. Depending on your business type, you might likewise need industry-specific permits, which can vary widely. Don’t forget, filing for an Employer Identification Number (EIN) with the IRS is free, helping you keep personal and business finances separate. What Does It Mean to File as a Sole Proprietor? Filing as a sole proprietor means you’re operating your business under your own name or a registered DBA, without creating a separate legal entity. You report all your business income on your personal tax return using Form 1040, which means your profits are taxed as personal income. You’re personally liable for all business debts, exposing your personal assets to risk. It’s essential to comply with local, state, and federal regulations to operate legally. How Much Does a Sole Proprietorship Have to Make to File Taxes? You must file taxes as a sole proprietor if your business earns $400 or more in net income during the tax year. This requirement triggers self-employment tax obligations. You’ll report your income and expenses on Schedule C, which you attach to your personal Form 1040. Regardless of whether your business operates at a loss, it’s crucial to file, as those losses can offset other income, potentially reducing your overall tax liability. Conclusion In conclusion, filing a sole proprietorship application is a straightforward process that involves submitting an Assumed Name Certificate, obtaining necessary permits, and securing an Employer Identification Number (EIN). By following the outlined steps, such as choosing a suitable business name and registering for state taxes, you can effectively establish your business. Staying organized and compliant with local regulations guarantees a smooth start for your sole proprietorship, setting the foundation for your entrepreneurial adventure. Image via Google Gemini This article, "What Is a Sole Proprietorship Application and How to File It?" was first published on Small Business Trends View the full article
-
Your Small Business Faces the Same Cyber Threats as Big Companies — Without Any of the Defenses
The short answer: A new global study of 3,322 businesses confirms that small businesses face identical credential threats as large enterprises (phishing, weak passwords, insider risk) but more than half have no dedicated security team, no password manager, and no realistic path to the AI-powered defenses they believe they need. Do Small Businesses Need to Worry About Password Security? One in three businesses globally was hit by a confirmed cyberattack in the past year. That number holds regardless of company size. Small businesses are not smaller targets; they are easier ones, because attackers know the defenses are thinner. The 2026 State of Workforce Password Security report, based on 3,322 verified respondents across nine regions and six industries, makes this uncomfortably clear. The threat landscape for a 20-person business is functionally the same as for a 2,000-person enterprise. The difference is what happens after the first attempt. Large companies have security teams, access governance systems, and incident response plans. Most small businesses have none of those things, and more than half report no dedicated security staff at all. That gap is the story. And it starts with something as unglamorous as a password. How Too Many Apps Are Creating a Security Problem You Can’t See Think about how many tools your team uses on a given workday. Email. A project management platform. Accounting software. A CRM. A scheduling tool. Maybe a few others. Across the businesses surveyed in this report, 59% of employees globally use 15 or more business apps for work. For US workers specifically, that number climbs to 63%. Each one of those apps requires a password. In theory, each one should be a unique, strong string of characters that isn’t reused across accounts. In practice, most small businesses are managing this with browser-saved credentials, shared spreadsheets, or informal “ask your manager” policies. No one is watching this surface area grow, because there is no one whose job it is to watch it. This is what the report calls the “application sprawl problem.” Every new app your team adopts without a proper credential policy is another open door. The question is not whether attackers will find them, but when. The Tools Small Businesses Are Missing and What It’s Costing Them Here is the statistic that should worry every small business owner: only 26% of organizations globally use a dedicated password manager. That means three out of four businesses, regardless of size are managing employee credentials through informal means. For small businesses without an IT team, that number is effectively lower. The report is direct about this: SMBs rely on “manual password hygiene, shared spreadsheets, and informal policies.” If that description fits your business, you are in the majority. That does not make it acceptable. The threats most likely to exploit this gap are not exotic. Phishing and social engineering top the threat list at 68% of organizations globally, followed by weak or reused passwords at 61%. These are not sophisticated zero-day attacks. They are predictable, well-understood vulnerabilities that basic credential hygiene addresses directly. The reason they keep working is that most businesses have not deployed even the basics. The report also found that 74% of organizations globally lack complete visibility into who has access to what within their own systems. Employees who leave companies often retain access to tools they used. Role changes rarely trigger access reviews. For a small business with no one monitoring this, those orphaned accounts accumulate quietly until something goes wrong. Small Businesses Have Too Much Faith in AI Solving Security Issues Nine in ten respondents across the survey believe AI will strengthen their security posture. It is an understandable belief. AI-powered threat detection, behavioral analytics, and automated policy enforcement are genuinely promising capabilities. The problem is the gap between belief and reality. Only 8% of organizations globally are ready to deploy AI-powered security right now. That is an 82-point gap between enthusiasm and readiness. For small businesses, the report describes AI readiness as “near-zero without managed service delivery.” The primary barrier is not cost; it is legacy infrastructure that cannot support AI deployment. The risk for small businesses is not that they are skeptical of AI. It is that they might skip foundational security steps while waiting for AI to arrive as a shortcut. The report’s recommended sequence is clear: credential governance first, a Zero Trust framework second, AI-enhanced monitoring third. Jumping to step three without completing steps one and two does not accelerate security maturity. This matters because 65% of organizations globally still lack a Zero Trust security strategy. For most small businesses, Zero Trust adoption is effectively nonexistent. That’s a significant window of vulnerability, and no AI tool closes it. Next Steps for Small Businesses The report makes a compelling case that budget is not the main constraint on security maturity. Rather, the issues are architecture, talent, and visibility. The good news is that the foundational steps do not require a security team or a large budget. Start by auditing which apps your team actually uses and identifying which credentials are shared or saved in browsers. Then deploy a cloud-managed password manager with built-in defaults, one that does not require an IT administrator to configure and maintain. If you already use multi-factor authentication, pair it with a real password policy enforced by the manager rather than relying on MFA alone. As the report notes, MFA without strong underlying credentials is “a speed bump, not a barrier.” None of this requires waiting for AI. The threats hitting small businesses today are the same ones that hit them ten years ago. They keep working because the defenses have not caught up. That is the one gap you can actually close right now. Additional Questions, Answered What is the biggest password security mistake small businesses make? Relying on individual employees to create and remember strong, unique passwords for every business app they use. Without a centralized password manager enforcing policy, most employees reuse passwords or choose weak ones, and most businesses have no way to know when that happens. Credential reuse is the root cause of credential stuffing attacks, which 47% of organizations globally identified as a top threat. Do I need a dedicated IT team to protect my business from credential threats? No, but you do need the right tools. Cloud-managed password managers with opinionated defaults are specifically designed for businesses without IT staff. They enforce strong passwords automatically, manage access without requiring ongoing configuration, and integrate with the apps your team already uses. The report distinguishes between tools built for enterprises that require a full-time administrator and tools built for SMBs that work out of the box. Is a password manager actually worth it for a small company? Yes, particularly given the numbers. One in three businesses was hit by a cyberattack last year, and weak or reused passwords were a top threat factor in 61% of cases. A password manager is the most under-deployed, table-stakes security measure available. And for a business with five employees or fifty, it is the single most impactful step you can take this week. Image via Gemini This article, "Your Small Business Faces the Same Cyber Threats as Big Companies — Without Any of the Defenses " was first published on Small Business Trends View the full article
-
Your Small Business Faces the Same Cyber Threats as Big Companies — Without Any of the Defenses
The short answer: A new global study of 3,322 businesses confirms that small businesses face identical credential threats as large enterprises (phishing, weak passwords, insider risk) but more than half have no dedicated security team, no password manager, and no realistic path to the AI-powered defenses they believe they need. Do Small Businesses Need to Worry About Password Security? One in three businesses globally was hit by a confirmed cyberattack in the past year. That number holds regardless of company size. Small businesses are not smaller targets; they are easier ones, because attackers know the defenses are thinner. The 2026 State of Workforce Password Security report, based on 3,322 verified respondents across nine regions and six industries, makes this uncomfortably clear. The threat landscape for a 20-person business is functionally the same as for a 2,000-person enterprise. The difference is what happens after the first attempt. Large companies have security teams, access governance systems, and incident response plans. Most small businesses have none of those things, and more than half report no dedicated security staff at all. That gap is the story. And it starts with something as unglamorous as a password. How Too Many Apps Are Creating a Security Problem You Can’t See Think about how many tools your team uses on a given workday. Email. A project management platform. Accounting software. A CRM. A scheduling tool. Maybe a few others. Across the businesses surveyed in this report, 59% of employees globally use 15 or more business apps for work. For US workers specifically, that number climbs to 63%. Each one of those apps requires a password. In theory, each one should be a unique, strong string of characters that isn’t reused across accounts. In practice, most small businesses are managing this with browser-saved credentials, shared spreadsheets, or informal “ask your manager” policies. No one is watching this surface area grow, because there is no one whose job it is to watch it. This is what the report calls the “application sprawl problem.” Every new app your team adopts without a proper credential policy is another open door. The question is not whether attackers will find them, but when. The Tools Small Businesses Are Missing and What It’s Costing Them Here is the statistic that should worry every small business owner: only 26% of organizations globally use a dedicated password manager. That means three out of four businesses, regardless of size are managing employee credentials through informal means. For small businesses without an IT team, that number is effectively lower. The report is direct about this: SMBs rely on “manual password hygiene, shared spreadsheets, and informal policies.” If that description fits your business, you are in the majority. That does not make it acceptable. The threats most likely to exploit this gap are not exotic. Phishing and social engineering top the threat list at 68% of organizations globally, followed by weak or reused passwords at 61%. These are not sophisticated zero-day attacks. They are predictable, well-understood vulnerabilities that basic credential hygiene addresses directly. The reason they keep working is that most businesses have not deployed even the basics. The report also found that 74% of organizations globally lack complete visibility into who has access to what within their own systems. Employees who leave companies often retain access to tools they used. Role changes rarely trigger access reviews. For a small business with no one monitoring this, those orphaned accounts accumulate quietly until something goes wrong. Small Businesses Have Too Much Faith in AI Solving Security Issues Nine in ten respondents across the survey believe AI will strengthen their security posture. It is an understandable belief. AI-powered threat detection, behavioral analytics, and automated policy enforcement are genuinely promising capabilities. The problem is the gap between belief and reality. Only 8% of organizations globally are ready to deploy AI-powered security right now. That is an 82-point gap between enthusiasm and readiness. For small businesses, the report describes AI readiness as “near-zero without managed service delivery.” The primary barrier is not cost; it is legacy infrastructure that cannot support AI deployment. The risk for small businesses is not that they are skeptical of AI. It is that they might skip foundational security steps while waiting for AI to arrive as a shortcut. The report’s recommended sequence is clear: credential governance first, a Zero Trust framework second, AI-enhanced monitoring third. Jumping to step three without completing steps one and two does not accelerate security maturity. This matters because 65% of organizations globally still lack a Zero Trust security strategy. For most small businesses, Zero Trust adoption is effectively nonexistent. That’s a significant window of vulnerability, and no AI tool closes it. Next Steps for Small Businesses The report makes a compelling case that budget is not the main constraint on security maturity. Rather, the issues are architecture, talent, and visibility. The good news is that the foundational steps do not require a security team or a large budget. Start by auditing which apps your team actually uses and identifying which credentials are shared or saved in browsers. Then deploy a cloud-managed password manager with built-in defaults, one that does not require an IT administrator to configure and maintain. If you already use multi-factor authentication, pair it with a real password policy enforced by the manager rather than relying on MFA alone. As the report notes, MFA without strong underlying credentials is “a speed bump, not a barrier.” None of this requires waiting for AI. The threats hitting small businesses today are the same ones that hit them ten years ago. They keep working because the defenses have not caught up. That is the one gap you can actually close right now. Additional Questions, Answered What is the biggest password security mistake small businesses make? Relying on individual employees to create and remember strong, unique passwords for every business app they use. Without a centralized password manager enforcing policy, most employees reuse passwords or choose weak ones, and most businesses have no way to know when that happens. Credential reuse is the root cause of credential stuffing attacks, which 47% of organizations globally identified as a top threat. Do I need a dedicated IT team to protect my business from credential threats? No, but you do need the right tools. Cloud-managed password managers with opinionated defaults are specifically designed for businesses without IT staff. They enforce strong passwords automatically, manage access without requiring ongoing configuration, and integrate with the apps your team already uses. The report distinguishes between tools built for enterprises that require a full-time administrator and tools built for SMBs that work out of the box. Is a password manager actually worth it for a small company? Yes, particularly given the numbers. One in three businesses was hit by a cyberattack last year, and weak or reused passwords were a top threat factor in 61% of cases. A password manager is the most under-deployed, table-stakes security measure available. And for a business with five employees or fifty, it is the single most impactful step you can take this week. Image via Gemini This article, "Your Small Business Faces the Same Cyber Threats as Big Companies — Without Any of the Defenses " was first published on Small Business Trends View the full article