Blog, YouTube & Content Monetization

The best thing I can say about Google’s Pixel Watch 4 is that I don’t think about it all that much. Whenever I wear my Apple Watch, it’s kind of a nuisance. Stand up. Breathe. How are you feeling right now? Looks like you’re on a walk. Was that an exercise you just started? Even just regular notifications for emails and text messages can get overwhelming. The Pixel Watch 4 is unintrusive by comparison. While it’s full of fitness tracking features and can put notifications on your wrist, it doesn’t ask for much of your attention in return. In a way, that’s pretty refreshing. Fitness optional My big disclaimer with this review is that I’m not big into quantif…

Early in my (Chantal’s) career, my manager, Scott, shared something in my annual review that I’ll never forget. My sarcastic sense of humor made some people uncomfortable. He recommended that I “tone it down a bit.” I felt embarrassed and defensive. Since I was young, I’d always leveraged humor to connect and signal mental acuity. The feedback made me question what I thought I knew. Was my presumed superpower actually a liability? The conversation rattled me, and I didn’t know what to do with the feedback. So often, early-career professionals enter the workforce and receive technical feedback from managers: fix code this way, prepare for a check-in using this template, …

Research shows that an employee’s perception of what makes an authentic leader is the most significant predictor of job satisfaction and happiness at work. And I experienced this firsthand when my boss said three simple words that changed everything. You see, as a journalist, I was always accustomed to someone checking, editing, and approving every piece before publication. So when I asked my new boss yet another question about a piece of content I was working on, his response shocked me. He turned around and said, “I trust you.” I was blown away because it was a huge shift. For the first time, Someone is encouraging me to trust my own judgement instead of seeking appro…

As more and more drivers purchase electric vehicles, some people have voiced concerns about how the EV boom could further strain our aging, stressed electricity grid. More EVs means more electricity demand, which could require costly infrastructure upgrades or limit when drivers can charge if demand is too high. But one long-talked about promise of EVs is that they could actually make our electricity grid more resilient. Through bidirectional charging, EVs could essentially act as batteries parked outside your home, powering houses so that they don’t need to rely on outside electricity. They could also even send energy back to the grid. A handful of EVs c…

Imagine a Yelp-style user-review site that lets users generate and post AI video reviews of local businesses. Say one of these videos presents a business in a bad light, and the business owner sues for defamation. Can the business sue the reviewer and the review site that hosted the video? In the near-to-immediate future, company websites will be infused with AI tools. A home decor brand might use a bot to handle customer service messages. A health provider might use AI to summarize notes from a patient exam. A fintech app might use personalized AI-generated video to onboard new customers. But what happens when someone claims they’ve been defamed or otherwise harmed by s…

It’s widely known that social media can quickly turn into a toxic cesspool of hate speech and ragebait, particularly during times of political turmoil. Across social media platforms, amplified by the algorithm, hate often breeds hate. But what exactly makes toxicity so contagious? It turns out, the problem may be coming from within. A study published this month in the Journal of Computer-Mediated Communication, co-authored by Alon Zoizner and Avraham Levy, looked at how social media users react when they’re exposed to toxic posts from people on their own political side, defined as the “ingroup,” compared with those from the opposing side, the “outgroup.” Hig…

Let’s be real: No one has a perfect business continuity and disaster recovery (BCDR) plan. And that’s okay because perfection isn’t the goal—resilience is. A client once told me they had a mature BCDR plan. Then a hurricane hit. Their primary data center flooded. Admins needed to reach a backup site in another state, but flights were grounded, roads iced over, and their own homes were underwater too. Suddenly, you’re asking people to choose between their jobs and their families. That’s not just a logistics problem; it’s a human one, reminding us that even the best plans can fall apart in practice. But while FEMA estimates that one in four businesses never reop…

Bitmoji is going back to 2D. Snapchat announced Monday that a new Bitmoji style inspired by the classic 2D look will be an option for Snapchat+ subscribers in the coming days. The revamped style for the app’s popular avatars is called Comic Bitmoji. Bitmoji’s 3D redesign in 2023 allowed Snapchat to launch new body types and deliver faster on top fashion requests, from low-rise jeans to saris, says Swetha Dhamodharan, a senior product director at Snapchat. But there’s been growing calls to bring back the old 2D comic style. One online petition to bring back the style has racked up nearly 100,000 signatures. “I think that there’s just a little bit of nostal…

Believing that digital transformation is about changing technology is like thinking firefighting is about riding in a fire truck. Firefighting is about putting out fires to save lives and property. Digital transformation is about changing how your organization functions and creates value using data, systems, skills, and processes. That might mean building dashboards that give executives real-time visibility across thousands of staff, training hundreds in new ways of working like Agile or DevOps, or automating back-office processes to free up time for higher-value work. The common thread is that technology becomes a catalyst for organisational change in strategy, peopl…

If you’ve ever taken a sick pet to the vet’s office, you know the pain of seeing your four-footed family member hurting. Then, of course, comes the secondary anguish of figuring how to pay for their veterinary care, which may have you wishing you’d ponied up for pet insurance. While Insurify reports that the average cost of a routine vet visit is about $138 for a cat and $214 for a dog, emergency veterinary care can run the gamut from $300 to $10,000, according to Marketwatch. The insurance industry touts pet insurance as the financial solution to the high cost of veterinary care. Like human health insurance, you pay monthly premiums so that your pet insurance wil…

It’s not often that headlines about customer “brawls” end up morphing into good news for a brand. But that’s arguably what’s happened to Starbucks thanks to the bungled rollout of its limited-run “Bearista” cups becoming the first new craze of this holiday season—even including good-natured copycat tributes from the likes of Aldi and Walmart. At first, the Bearista debut on November 6 seemed like a black eye. The 20-ounce glass tumbler, shaped like a cute bear sporting a Starbucks beanie, sparked immediate viral demand, with customers at some locations lining up at 3 a.m. to score one. This apparently caught the company off guard, and supplies of the $30 object ran ou…

Starting a new job can be exhilarating and stressful at the same time. You are excited to meet new people, take on new responsibilities, and grow. You also want to demonstrate to your new employer that they made the right choice by hiring you. So, how do you put your best foot forward? Perhaps the most important thing to remember about that impression is that how you do things is more important than what you accomplish in those first few weeks. You are helping your new colleagues to get to know what it is like to work with you. This approach is valuable whether you’re entering the organization near the bottom or the top of the org chart. Listen first When …

All eyes were on Nvidia’s quarterly earnings announcement on Wednesday, as investors looked for signs of weakness indicating that the so-called “AI bubble” is about to deflate. In fact, Nvidia appears to be selling graphics processing unit (GPU) chips for data centers as fast as it can make them. On the call, Nvidia reported better-than-expected revenues of $57 billion for its October-ending quarter, a 62% increase over the same quarter last year. Revenues rose by $10 billion, or 22%, from the prior quarter. Perhaps most importantly, the company projected revenues of $65 billion in the current quarter. As a result, Nvidia shares rose 5% after the earnings were …

Silicon Valley’s giants crowd the list of the world’s most valuable companies, but drugmaker Eli Lilly is hot on their heels. The company topped a market capitalization of one trillion dollars on Friday, becoming the first business in the health industry to hit that milestone. Lilly’s achievement comes during a tense week for stock watchers. AI chipmaker Nvidia, which itself became the first $5 trillion company less than a month ago, beat expectations with its latest quarterly earnings. But with AI overrepresented among the world’s top businesses and massive AI investments making headlines every day, investors remain skittish that excitement over the tech might be ove…

The Thanksgiving holiday is nearly upon us, which means tens of millions of Americans will be traveling nationwide this week to visit their loved ones and celebrate around the dinner table with them on Thursday. The majority of that travel both to and from Turkey Day destinations is expected to kick off tomorrow, Tuesday, November 25, and run through Monday, December 1, which are the dates the American Automobile Association (AAA) defines as the 2025 Thanksgiving holiday period. It’s the busiest travel period for Americans, even beating out holidays like the Fourth of July and Christmas. While several million Americans are expected to make their Thanksgiving…

Africa’s official maps are stuck in the past, often either outdated, incomplete—or both. But governments don’t have the budgets to fix them, making it difficult to complete projects as complex as deciding where to put new solar plants to as simple as delivering a package. Now a new plan is underway to map the entire continent using satellite data and AI. “Maybe 90% of African countries don’t have access to an accurate current base map for their country,” says Sohail Elabd, global director of emerging markets at Esri, the mapping company behind the Map Africa Initiative. At a United Nations event last year, Elabd met the heads of national mapping departments from a…

With Thanksgiving just around the corner, a time when we give thanks and practice gratitude for what we have, we turned to neuroscience to find out if doing so actually makes us happier and healthier. Here’s what we found. Is gratitude actually good for your health? “People who are grateful live longer, are happier, and also tend to hit workplace markers like [making] more money, and [getting] promoted more frequently,” Emiliana Simon-Thomas, Ph.D., science director at U.C. Berkeley’s Greater Good Science Center, tells Fast Company. “But the key is not a fake-it-till-you-make-it approach—no, it’s real gratitude, real contentment, based on an accurate assessment of …

The early stages of building a brand are critical. Beyond identifying their audience, brands also have to connect with them while demonstrating their utility. For the five companies recognized as 2025 Brands That Matter honorees in the on the rise category, in four years or less they have managed to do both those things with aplomb. Whether it’s Unrivaled’s unique NIL and athletic proposition for WNBA athletes, Scarlett Gasque’s ability to tap into underserved shoppers, or Alan-1’s efforts to give the arcade game an upgrade for avid players, these brands have proven their strengths. Alan-1 Alan-1 creates arcade and video game products inspired by the 1980s. In the past …

Apple’s AI boss, John Giannandrea, is stepping down after seven years on the job. Apple’s stock price got a slight boost on the news, as some investors saw Apple signaling a new urgency to bring AI to its devices. Following a transition period, Giannandrea will “retire” next spring, Apple said in a press release Monday. Most of Giannandrea’s AI group will now be tucked into Craig Fedherigi’s software development group, which owns development of the various operating systems in Apple devices. While the reasons for Giannandrea’s departure are no doubt complicated, it’s a wonder he lasted so long. For years, he’s been linked to Apple’s failure to seize on generative AI to…

Annoying peers are hard enough to deal with. Things get even more complicated when the annoying person is your boss. As with peers, there are several ways that a boss can be annoying. Unfortunately, you have to tread lightly with many (though not all) bosses. To be clear, the focus here is on annoying bosses, not toxic ones. A boss who is a narcissist, a harasser, or who sows mistrust isn’t just annoying, they’re bad for you and the organization. I’m going discuss four things that may seem petty, but if you start dreading your engagements with your boss (or resenting them for their foibles), it can come back to hurt your working relationship. The cipher Some people are…

A baby and his family dog sit across from each other in a podcast studio. “Welcome to the talking baby podcast,” says the infant, wearing headphones and sounding like a deep-voiced radio broadcaster. “On today’s episode, we’ll be talking to the weird-looking person who lives at my house.” So begins a series of humorous interactions between two characters animated by artificial intelligence that’s attracted millions of views on social media. They’re a nod to the 1989 movie “Look Who’s Talking” but produced in a matter of hours and without a multimillion-dollar Hollywood budget. AI helped do all of that, but it didn’t craft the punch lines. It’s a relief to comedian Jon …

What if the chatbots we talk to every day actually felt something? What if the systems writing essays, solving problems, and planning tasks had preferences, or even something resembling suffering? And what will happen if we ignore these possibilities? Those are the questions Kyle Fish is wrestling with as Anthropic’s first in-house AI welfare researcher. His mandate is both audacious and straightforward: Determine whether models like Claude can have conscious experiences, and, if so, how the company should respond. “We’re not confident that there is anything concrete here to be worried about, especially at the moment,” Fish says, “but it does seem possible.” Earlier thi…

Andreessen Horowitz investors (and identical twins) Justine and Olivia Moore have been in venture capital since their undergraduate days at Stanford University, where, in 2015, they cofounded an incubator called Cardinal Ventures to help students pursue business ideas while still in school. Founding it also gave the Moores an entry point into the broader VC industry. “The thing about starting a startup incubator at Stanford is all the VCs want to meet you, even if you have no idea what you’re doing, which we did not back then,” Olivia says. At the time, the app economy was booming, and services around things like food delivery and dating proliferated, recalls Just…

From reality TV to fashion and beauty and everywhere in between, you’ve unmistakably heard of Kim Kardashian. Critics may talk, but there’s no denying she’s one of the most influential and accomplished women of our time—with a net worth of $1.7 billion. And she’s still expanding. Now, after building a multibillion-dollar empire, Kardashian is taking on a new role: instructor. Her new MasterClass, “The New Rules of Business: The Ten Kimmandments with Kim Kardashian,” launches today. “Master them and you’ll create marketing that commands attention and build businesses that will scale,” Kardashian says. The tenets cover a range of 10 lessons, but Kimmandment #8—“Know…

Twenty years ago, not too long after Youtube itself launched, Ian Hecox and Anthony Padilla started uploading videos to the platform. What started as two teenagers trying to make each other laugh turned into the biggest channel on YouTube. It was the first ever to reach 10 million subscribers. Eventually Smosh was acquired by a company called Defy Media. The company would expand rapidly–more videos, more cast members, even a movie–but then came turmoil and uncertainty for Smosh. Padilla left the company in 2017, largely due to creative differences with Smosh’s parent company. He returned to the business in 2023, when he and Hecox purchased Smosh from YouTuber-led med…