Blog, YouTube & Content Monetization

Fast-food companies, beware: Gas stations and convenience stores are coming for your customers. Fireside Market, a Wisconsin convenience store chain, announced a new store concept in Slinger, Wisconsin, designed to sell more burgers and less gas. It has a drive-through, curbside pickup area, and gourmet menu items—and it’s a model of the convenience store of the future. Fireside Market’s burger and sandwich menu is several steps up from the outdated idea of day-old taquitos spinning on a rotating food warmer at the local convenience store. Instead, its menu has items like a burger topped with bacon, pastrami, and balsamic-onion jam, and a grilled-salmon sandwich. …

In 2022, Elisha Zepeda had given up on becoming a designer and was working as a barista at an Oregon bookstore. Today, he’s a salaried book cover designer at Penguin Random House and an in-demand freelance designer—and it’s all thanks to one TikTok video. Zepeda spent four years at California State University working for his school’s marketing department. After he graduated in 2018, though, he faced a problem that’s become commonplace for job seekers today: No one in the design industry seemed to be hiring. So he started working as a barista at a local bookstore with a coffee shop. While organizing the shop’s books into categories by color palette and typography, he b…

The best thing I can say about Google’s Pixel Watch 4 is that I don’t think about it all that much. Whenever I wear my Apple Watch, it’s kind of a nuisance. Stand up. Breathe. How are you feeling right now? Looks like you’re on a walk. Was that an exercise you just started? Even just regular notifications for emails and text messages can get overwhelming. The Pixel Watch 4 is unintrusive by comparison. While it’s full of fitness tracking features and can put notifications on your wrist, it doesn’t ask for much of your attention in return. In a way, that’s pretty refreshing. Fitness optional My big disclaimer with this review is that I’m not big into quantif…

Either you’ve lived it, or you’ve heard about it from friends: the endless job search, featuring hundreds of applications sent. Maybe one or two companies reply . . . that end up being bots. It can feel like your résumé has been sucked into a black hole. And in a way, it has. It’s perhaps been consumed by a “ghost job”—a job listing that looks legitimate, with a full description for a role, maybe even a starting date and a LinkedIn link. There’s a twist, though. The job isn’t real. It’s either an essentially fake listing for a job that doesn’t really exist, or the role isn’t really open. And they make up roughly 40% of job listings, according to a 2024 Resum…

In July, President The President signed an executive order aimed at expanding access to alternative investments like private equity and cryptocurrency in retirement accounts. The move reflects a broader shift in how Americans think about wealth building and financial freedom, and it is a signal to employers that the future of employee benefits is going to look very different. While crypto may have once seemed fringe or speculative, digital assets have steadily moved into the mainstream. From Fortune 100 companies to institutional investors, the appetite for diversification beyond traditional asset classes is growing. According to a survey by NYDIG, 36% of employees ag…

When teachers rely on commonly used artificial intelligence chatbots to devise lesson plans, it does not result in more engaging, immersive, or effective learning experiences compared with existing techniques, we found in our recent study. The AI-generated civics lesson plans we analyzed also left out opportunities for students to explore the stories and experiences of traditionally marginalized people. The allure of generative AI as a teaching aid has caught the attention of educators. A Gallup survey from September 2025 found that 60% of K-12 teachers are already using AI in their work, with the most common reported use being teaching preparation and lesson planning. …

Melinda French Gates has been very busy since her divorce and subsequent departure from the Gates Foundation. For example, she launched her own venture, with $12.5 billion to put toward advancing causes she cares about, specifically those related to women and families. She has even gotten involved in politics, endorsing a candidate for the first time ever. French Gates isn’t new to leading an organization, or to leading people. She has spent the past few decades leaving her imprint on what is arguably the most influential charitable organization in the world. Still, I imagine it can all get a little overwhelming at times. The key to managing it all isn’t to work const…

Lots of work situations require some creativity. A client needs a nonstandard solution to a problem. A colleague is stuck in a dispute with their supervisor. You’re writing an article and you need to find a third good example of the concept you’re describing (see what I did there?). You may have the occasional brilliant insight, but then look on in dismay at all of the mediocre ideas you come up with in times of need. Is there something you can do to come up with better ideas? The answer is, “sort of.” Quantity over quality First off, don’t fret if you feel like most of the ideas you generate when trying to solve a new problem are bad. Research on creativity consistent…

Iceland has long been known as the only habitable place in the world free from mosquitoes. (Antarctica is also mosquito-free, but is not habitable to humans). The Nordic country has been spared from the insects in part because of its intense winters and oceanic climate—until now. Mosquitoes have been found in Iceland for the first time this month, a sign of how our warming world is enabling the pesky and downright deadly insects to expand their range. An insect enthusiast in Kjós named Björn Hjaltason posted about his discovery in a Facebook group that translates to “Insects in Iceland,” multiple Icelandic news outlets have reported. “Ladies and gentlemen—may I i…

Netflix missed Wall Street’s third-quarter earnings targets because of an unexpected expense from a dispute with Brazilian tax authorities, while it offered a forecast a touch ahead of Wall Street projections for the rest of the year. The report failed to impress investors accustomed to fast-paced growth from the streaming video pioneer. Shares of Netflix, which had risen 39% this year ahead of the earnings report, fell 6.3%, to $1,163.80, in after-hours trading on Tuesday. Netflix posted net income of $2.5 billion and diluted earnings per share of $5.87 for July through September, a period when the animated K-Pop Demon Hunters became the most-watched movie in Net…

Seeking a flatter management structure is a leadership trend you could compare to fashion’s craze for skinny jeans—trendy yesterday, forgotten tomorrow, then back in fashion again before you know it. Recently, big tech firms like Meta, Microsoft, and Google made headlines for cutting management positions to lower costs and increase productivity—turning some of their workloads over to AI tools. But a new survey from San Francisco-based workplace communications outfit Firstup shows that eliminating too many management jobs can have some unexpected effects on the way your teams work, sometimes damaging employee engagement, which undermines productivity. This is definitely s…

My friend turned to me the other day with a sly smirk and whispered, “Are you also part of Group 7?” I shook my head, unsure of what she meant—feeling left out of whatever secret club she was referring to. It didn’t take long for the algorithm to catch up with me. Within a few hours, my For You Page on TikTok was flooded, and before I knew it, I, too, was officially part of the internet’s newest inside joke. “Group 7” began as a simple experiment by musician Sophia James, who wanted to promote her new song So Unfair—and experiment with the quirky nature of TikTok’s algorithm. TikTok’s For You Page, or FYP, described by the Guardian as “uncannily good at predi…

Taylor Swift is an economic force all on her own. The superstar’s relationship with Kansas City Chiefs tight end Travis Kelce brought not only eyeballs to his games but a monetary boost to the city overall. Thanks to her Eras tour, Swifties spent an estimated $5 billion across the country. And most recently, she spurred fans to give more than $2 million in donations to the Monterey Bay Aquarium’s sea otter program—just by wearing an old t-shirt. Earlier this month, Swift launched her “The Official Release Party of a Showgirl” movie, an 89-minute film tied to the release of her latest album. It was only shown in theaters for three days. Eagle-eyed fans notice…

OpenAI has released a new web browser, the company’s latest bid to become consumers’ chief gateway to the web. The new browser, called ChatGPT Atlas, will initially be available on macOS on the desktop. Versions for Windows, iOS, and Android are coming soon, OpenAI says. OpenAI worked hard to build as many AI-driven features into Atlas as possible. For example, Atlas learns the user’s browsing history and, in some cases, can make content suggestions proactively. OpenAI CEO Sam Altman suggested that this first version of the browser is just the start, pledging to add “way more stuff that we will tell you about later” and adding that the company “can take thi…

The Coca-Cola Co. said sales of premium beverages and mini cans helped boost its third-quarter results despite tepid demand in the U.S. and elsewhere. The Atlanta beverage giant said Tuesday it continues to see a divergence among consumers in North America and Europe, with higher-income buyers opting for its more expensive brands like Smartwater, Topo Chico, and Fairlife, while middle- and lower-income consumers are under more pressure. Henrique Braun, Coke’s chief operating officer, said the company has focused on affordability by shrinking package sizes and leaning into sales of mini cans. Earlier this month, Coke announced it will sell individual, 7.5-ounce min…

Warner Bros. Discovery, the parent company of CNN and HBO, announced Tuesday that it is up for sale after receiving unsolicited interest from multiple potential buyers. The news adds a new wrinkle to an already-planned shakeup at the media giant. In June, WBD announced plans to cleave the company into two separate publicly traded companies. The company’s streaming and studio brands—which include HBO, HBO Max, Warner Bros. Pictures, and New Line Cinema—would be part of Warner Bros., while Discovery Global would oversee its cable networks that include CNN, TNT Sports, and Discovery. Though it’s not abandoning plans to split the company, WBD indicated in its announce…

JPMorgan Chase unveiled its new 60-story headquarters to the public on Monday, one of the first major office buildings to be constructed after the COVID-19 pandemic and one that will remake the New York City skyline for decades. The bronze and steel tower at 270 Park, which reportedly cost $3 billion, replaced the Union Carbide Building, which sat on a full city block at 48th Street and Park Avenue for nearly 60 years. JPMorgan expects to house roughly 10,000 of its 24,000 New York-based employees in the new building, with employees starting their first workday at the tower at the same time as the company holds its ribbon cutting ceremony. “For 225 years, JPMorgan…

Robert Redford’s legacy and mission were always going to be a key component of the 2026 Sundance Film Festival, which will be the last of its kind in Park City, Utah. But in the wake of his death in Septemberat age 89, those ideas took on a new significance. This January, the institute that Redford founded over 40 years ago, plans to honor his career and impact with and a screening of his first truly independent film, the 1969 sports drama “Downhill Racer,” and a series of legacy screenings of restored Sundance gems from “Little Miss Sunshine” to “House Party,” festival organizers said Tuesday. “As we were thinking about how best to honor Mr. Redford’s legacy, it’…

SpaceX has settled a lawsuit filed by the maker of the popular party game Cards Against Humanity over accusations that Elon Musk’s rocket company trespassed and damaged a plot of land the card company owns in Texas. Texas court records show a settlement was reached in the case last month, just weeks before a jury trial was scheduled to begin on Nov. 3. The card maker said in a statement Monday that it could not disclose the terms, and SpaceX did not return email and telephone messages left with the company and its Texas lawyer seeking comment. Cards Against Humanity, which is headquartered in Chicago, originally purchased the plot of land in 2017 as part of what i…

For most people, it’s natural to assume that if something is exclusive to the wealthiest echelons of society, it must be better. Asset management firms looking to access trillions of “retail” investor dollars explicitly reference this exclusivity when marketing private equity offerings. But investors should be wary when fund marketers talk about “democratizing investing” or opening access to areas previously only available to the elite. Reasons to be wary Investing is already democratized. The SEC eliminated fixed trading commissions in 1975, and innovation has made investing in publicly traded stocks cheaper and easier ever since. Online trading platforms allow pe…

Twitter/X has a unique problem. After the departure of users following Elon Musk’s takeover of the social media site (and again following his short stint with the The President administration), the site has a surplus of unused user names. Now it’s looking to capitalize on that. The company has opened a waitlist for what it’s calling the “handle marketplace,” where it will sell abandoned and inactive usernames. But there’s a slight catch: To make a bid for one, you’ll likely need to be a Premium+ or Premium Business subscriber to the site. Some handles will be effectively free, included in the cost of the subscription. But for “rare” handles, X is warning users the pric…

On a scorching hot Saturday in San Antonio, dozens of teachers traded a day off for a glimpse of the future. The topic of the day’s workshop: enhancing instruction with artificial intelligence. After marveling as AI graded classwork instantly and turned lesson plans into podcasts or online storybooks, one high school English teacher raised a concern that was on the minds of many: “Are we going to be replaced with AI?” That remains to be seen. But for the nation’s 4 million teachers to stay relevant and help students use the technology wisely, teachers unions have forged an unlikely partnership with the world’s largest technology companies. The two groups don’t always se…