Blog, YouTube & Content Monetization

We’ve all been there: the windowless conference room, the stale coffee, the flip charts, the obligatory icebreaker, followed by hours of sticky notes and talk of disruption that feels, ironically, deeply uninspired. This is the traditional corporate offsite: a manufactured attempt at connection and creativity staged inside four beige walls. But here’s the truth that most leaders won’t say out loud: If your strategy session could’ve been an email, your offsite isn’t working. In a world demanding fresh thinking, deep alignment, and courageous reinvention, we don’t need more sticky notes; we need more perspective, pause, and place. It’s time to rethink the…

Kelly Slater is the undisputed GOAT of surfing. The 53-year-old has won 11 world titles—including being both the youngest and oldest champ ever at 20 and 39, respectively—and has competed regularly on the pro tour until just last year. He’s not even officially retired yet. Slater has also built multiple businesses, beyond his endorsement deals. One of those is apparel brand Outerknown, which celebrates its 10th anniversary this year. It’s been a labor of love for Slater, who along with cofounder John Moore, had a commitment from the beginning to make it as sustainable and responsible as possible. Last month, the company dropped the Apex Trunk by Kelly Slater, the first-e…

Time is running short for customers of Joann. That’s because in just a few more days, the beloved fabrics and crafts retailers will have closed 255 locations across America. And by the end of next month, all its locations will be shuttered for good. Here’s what you need to know about April’s round of Joann stores closing, including the locations of the closing stores and the dates they are expected to close. Why is Joann’s closing? Like many once-ubiquitous large retail chains, Joann Inc. has faced years of financial struggles that have only gotten worse thanks to rising inflation, consumers cutting back on discretionary spending, and the increased prevalence o…

Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. Nearly 20 years ago, Harvard Business School professor Clayton Christensen published The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail, his groundbreaking work about why successful companies often lose their way. But CEOs still struggle with one of the book’s central les…

Getting a sense of the scale of social media platforms can be tricky. While tech companies often share self-serving metrics—like monthly active users or how likely users are to buy products after engaging with brands—they rarely offer a true sense of their platforms’ enormity. But a new study published in Cornell University’s preprint server arXiv aims to change that by quantifying TikTok’s scale over a single day—claiming to be among the first to grasp the platform’s full scope. It also offers insight into what people are watching, how much content is being uploaded, and who is posting it. “The motivation is using this social media data to better understand socie…

We’re facing a career confidence crisis. Work is changing fast, yet many employees feel stuck. At LinkedIn, our data shows workforce confidence has dropped to a five-year low, and only 15% of employees say their manager has supported them with career planning in the past six months. Managers can play a big role in righting the ship—helping employees build the new skills they need to stay relevant and develop into future leaders. But this requires a fundamental shift: transforming them from task-overseers to coaches developing talent and sparking the best ideas from their teams. There are some key steps any company can take now to develop a culture of coaching that starts…

In 2017, Uber’s executive team reached a critical turning point. The world saw headlines about leadership changes, valuation drops, and cultural upheavals. Beneath the noise, however, lay a deeper issue. It wasn’t rogue culture or aggressive expansion. It was misalignment at the very top. An all-too-familiar scenario had taken root: Executives were operating in silos. They weren’t facing challenges to key decisions, and they overlooked red flags. The result? A $20 billion valuation adjustment and a leadership overhaul that forced Uber to rethink how alignment works at the highest levels. And that’s where the real story begins. Instead of crumbling, Uber recali…

In the lower Manhattan neighborhood of NoHo, the crowded area around Lafayette Street was once called Gasoline Alley because of the many auto shops and gas stations housed there. While New York is still crowded with cars, gas stations in Manhattan are now more rare (there are none today in Gasoline Alley, only one left in all of lower Manhattan.) But off of Lafayette, there’s a new kind of space-inspired gas station that reveals the future of fuel—a future in which we power vehicles across land, air, and sea with CO2 instead of fossil fuels. The Fuel Store is an immersive concept store by AirCo, a Brooklyn-based startup that turns captured CO2 and hydrogen into synthetic…

Every hour, the McDonald’s in Hong Kong’s crowded Admiralty Station sees more than 1,200 people bustle through its golden arches to grab a coffee or a burger. That’s one customer every three seconds. It’s the second-busiest McDonald’s in the world and the most-frequented restaurant in Asia—and now, it’s getting a makeover. To celebrate 50 years of McDonald’s in Hong Kong, the Admiralty Station has been renovated for the first time in 10 years. The design takes inspiration from the subway station itself, using a clever new installation to set a mood, evoke the excitement of travel, and, crucially, keep foot traffic moving through the bustling restaurant. It also takes a te…

Once upon a time, back in 1995, BYD was a little-known battery maker. Today, it is the world’s largest electric vehicle producer after surpassing Tesla in global sales in 2024. This rise reflects a relentless focus on automation and vertical integration. It controls every part of its supply chain. It makes its own batteries, with features unmatched in the industry, even mining raw materials like lithium. Its factories are robotic wonders that run about 97% on their own, building a never-ending stream of cars better than Western equivalents at lower price points. And it also transports its own cars across the world with its own fleet of ships specially designed to carry …

Hotel art has changed. In the last few years, generic photography and reproductions of works by Old Masters have given way to remarkable pieces of artwork befitting top-notch museums and the world’s best private galleries. Though it may feel like a 180-degree shift from the boring artwork that preceded these new and imaginative displays, hotels becoming cultural destinations unto themselves, by hanging up artwork ideal for the world’s top museums and private galleries, makes sense. “The standard used to be that you’d put a picture in a frame and call it a day—but hotels don’t cut it anymore with this,” says Spencer Bailey, editor-in-chief of a multivolume book series …

Because hiring staff is typically a time-consuming and costly process, many companies are now opting to interview multiple candidates at once. The Society for Human Resource Management reported that group interviews have become increasingly popular among employers. For applicants, this changes the interview experience significantly. Instead of fielding questions about your résumé in a one-on-one setting, you’ve now got to vie for a role alongside other applicants and take part in real-world workplace scenarios designed to showcase your leadership skills. Tech companies and brands such as Disney, Starbucks, and The Gap are choosing to adopt the trend. Not only can…

Launched in September, Overdrive, has taken an unconventional approach to harm reduction. Founded by Brian Bordainick, who also started emergency contraception company Julie and acne patch company Starface, the company has used its playbook of taking a fun, edgier branding approach to drugstore products—in this case testing kits for fentanyl and for seeing if a drink has been spiked— to appeal to a newer generation of consumers. Unlike sterile, medical-looking drug testing kits, Overdrive’s are designed to stand out with industrial-themed packaging that resembles a cigarette carton. It’s all in the service of turning lifesaving testing into less of a buzzkill on a night …

Is your green my green? Probably not. What appears as pure green to me will likely look a bit yellowish or blueish to you. This is because visual systems vary from person to person. Moreover, an object’s color may appear differently against different backgrounds or under different lighting. These facts might naturally lead you to think that colors are subjective. That, unlike features such as length and temperature, colors are not objective features. Either nothing has a true color, or colors are relative to observers and their viewing conditions. But perceptual variation has misled you. We are philosophers who study colors, objectivity, and science, and we argue …

Social media users have been having a field day with Waymo’s autonomous vehicles, sharing videos that poke fun at the driverless cars getting stuck, acting unpredictably, or simply navigating the world a little too awkwardly. The latest wave of posts follows Waymo’s recent expansion into Austin, where users are already documenting bizarre and frustrating experiences with the service. TikTok user Becky Levin Navarro posted a video on April 20 claiming a Waymo car trapped her and her fellow passengers on the side of a highway after heading in the wrong direction. “This is the most insane thing. We’re in a Waymo, here, under Mopac,” she said. “It was going the wrong …

Fun fact: The saying “work smarter, not harder” is coming up on its 100th birthday. Coined in the 1930s by industrial engineer Allen Morgenstern, this simple, pithy directive is arguably more achievable today than ever before. Thanks to generative AI chatbots such as OpenAI’s ChatGPT, Google’s Gemini, and Anthropic’s Claude, it’s never been easier to quickly create text, images, code, and more. Here are few practical ways you can leverage them to power up your productivity. Create content If you spend any time crafting marketing copy, drafting emails, outlining blog posts, or even brainstorming ideas, generative AI tools can save you an incredible amount of tim…

Social media is terrible for teens’ mental health—or is it? At the same time that rising rates of poor mental health among youth have been called a national crisis, and as parents and regulators call on social media companies to do more to keep young people safe online, a recent study by the Pew Research Center found that social media—while flawed—can sometimes be a positive influence on teenagers. In a survey of U.S. teens ages 13 to 17, 74% said social media makes them feel more connected to their friends, and 63% said online platforms give them a place to show off their creativity. There’s more good news: About half—52%—said social media makes them feel mor…

As Liverpool FC stars Mo Salah, Trent Alexander-Arnold, and Virgil van Dijk celebrated winning the Premier League club’s 20th title on Sunday, you can bet that across the ocean thousands of American fans were ordering shirts with their names on the back. There are 24 million Liverpool fans in the U.S. Many of them are spread across 67 different club supporters groups in 35 states. Americans buy more Liverpool kits and merchandise than any other international market. Sales were up 14% last season, and that coincides with more than 30 million U.S. fans watching the club on TV, up 42%. More than half of Liverpool’s partners are headquartered in the U.S., including Nike, C…