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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
10,834 topics in this forum
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Teenage YouTube users across the world will now get automatic reminders to go to bed and take a break from their screens. YouTube announced this week it was expanding such reminders to minors across the globe, ensuring they are full-screen and toggled-on by default. The feature first debuted in the U.S. seven years ago, and went automatic for minors in 2023. So-called “bedtime” notifications have grown in popularity, buoyed in large part by YouTube and TikTok. But it’s unclear how effective the notifications are in the first place. After all, YouTube users only have to click to close out the banner; on TikTok, it’s even easier to keep swiping past the text. …
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As a child, Sunita Sah says she learned to be “good.” Growing up in the U.K. in the 1980s as the daughter of Indian immigrants, she was praised for being obedient and studious at home and at school. But she also experienced racial slurs and hostile stares. Sah lived in a place that didn’t always welcome differences—and her family was different. Sah had long considered her mother to be a compliant person. Quiet and deferential, her mom was the model of goodness. But one day that changed. When Sah was 7 years old, she and her mother were accosted in an alley by teenage boys, who shouted at them to “Go back home.” They were alone, vulnerable, and outnumbered. That’s…
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The first thing anyone will notice about the new electric pickup from Telo Trucks is its compact form. Snubnosed and sporty, the five-seater has a bed the size of a typical pickup but an overall footprint the size of a Mini Cooper. When it goes into production next year, it will offer a radical counterpoint to the gargantuan trucks that dominate the U.S. automobile market. Today, Telo is unveiling the first drivable preproduction model of its new truck, the MT1, and Fast Company has an exclusive look at the innovations inside the truck that make its seemingly impossible size possible. [Image: Telo]The key to the Telo truck’s interior design efficiency is its focus on what…
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In the second season of Severance, there’s an unexpected character: a child supervisor named Miss Huang, who matter-of-factly explains she’s a child “because of when I was born.” Miss Huang’s deadpan response is more than just a clever quip. Like so much in the Apple TV+ series, which has broken viewership records for the streaming service, I think it reveals a devastating truth about the role of work in the 21st century. As a scholar of childhood studies, I also see historical echoes: What constitutes a “child”—and whether one gets to claim childhood at all—has always depended on when and where a person is born. An age of innocence? Americans are deeply in…
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As society becomes increasingly aware of people’s diverse needs, accessible design has become the hot topic. Years ago at Michael Graves Design, our president Donald Strum, our chief design officer Rob Van Varick, and I were reviewing student portfolios. All the designs were about sustainability. Today, we see a lot of focus on accessibility. We love it. This makes sense, because gaining empathy for your products’ future users is at the core of product design. The design community is ready for accessibility. Our challenge today is proving that it makes great business sense. At Michael Graves Design, we have long embraced accessible design; our North Star is activities…
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On Wednesday, Utah became the first state in the country to pass legislation mandating that app stores verify users’ ages and get parental consent for certain activity on minors’ accounts. The controversial App Store Accountability Act, which will now head to the desk of Utah Governor Spencer Cox, has pitted app store giants Google and Apple against social media companies like Meta and is part of a wave of similar proposals that have been introduced in a number of states, including Texas and Alabama. The bill received broad support from the social media platforms that have borne the brunt of criticism for failing to protect children online. Those platforms have …
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Mental health resources have become a crucial corporate benefit among employers who are looking to recruit the best talent, with more and more companies now offering access to therapy and wellness apps. Even so, many workers report feeling like they don’t have the support they are seeking—particularly as they encounter rising levels of stress in and out of the workplace. In a new report from mental-health-benefits provider Lyra Health, 89% of the 7,500 employees surveyed said they had faced at least one mental health challenge over the past year, citing stress and anxiety as the biggest issues. In many cases, work was the leading source of their stress—namely, overwhe…
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Los Angeles County said Wednesday that it’s suing Southern California Edison, alleging the utility’s equipment sparked January’s Eaton Fire, which destroyed more than 9,400 structures and killed 17 people in the Altadena area. The lawsuit seeks to recover costs and damages sustained from the blaze that damaged “essential community infrastructure” and “massively impacted the County’s natural resources, harmed the environment and wildlife, and threatened public health,” LA County said in a statement. Additional costs have been incurred by county departments for ongoing support in assisting residents recovering from the fire’s destruction, according to the lawsuit. …
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How can a razor brand market their products online when the word “razor” is shadowbanned. Start an OnlyFans, of course. London-based razor brand Nimbi, which launched at Erewhon in January 2024, began posting on TikTok last summer but noticed their views were disappointingly low. Turns out, it’s because they were using the word razor, which is on TikTok’s list of shadow-banned (meaning TikTok was limiting who could see their content). So, Nimbi got creative. Co-founder Anna Reid first suggested the idea of making an OnlyFans account as a joke. But it made a lot of sense. Most brands would steer well clear of posting on a platform infamous for sexually explicit c…
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It’s tough enough bringing the first major redesign of a commercial jetliner to fruition—especially when it looks more like something out of The X-Files than a travel brochure. So, to streamline that journey, JetZero—the first commercial blended-wing body (BWB) aircraft—is teaming with Delta as an eventual buyer to troubleshoot operation and design issues from the ground up. “Our biggest challenge is, `How do you bring an aircraft to market as quickly as possible so that you can have the most impact for your customer?’” says CEO Tom O’Leary, who cofounded JetZero with CTO Mark Page. “We don’t want to zig-zag our way to entry into service. We want to take the cleanest,…
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Mid-aughts news aggregator Digg is making a comeback, thanks to a pairing that would have seemd unlikely when the site debuted in 2004: Digg founder Kevin Rose and a former corporate rival, Reddit cofounder and former CEO Alexis Ohanian. The pair bought Digg from its prior owners Money Group in early 2025 for an undisclosed sum. The deal was supported by True Ventures, which counts Rose as a partner, as well as Ohanian’s Seven Seven Six fund. They know this is an unlikely pairing. “I really disliked you for a long time,” Ohanian told Rose during an interview with Fast Company. “Reddit had raised $12,000 at YC. We felt like outsiders. Here was a tech celebrity who had …
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Teaching machines in the way that animal trainers mold the behavior of dogs or horses has been an important method for developing artificial intelligence and one that was recognized Wednesday with the top computer science award. Two pioneers in the field of reinforcement learning, Andrew Barto and Richard Sutton, are the winners of this year’s A.M. Turing Award, the tech world’s equivalent of the Nobel Prize. Research that Barto, 76, and Sutton, 67, began in the late 1970s paved the way for some of the past decade’s AI breakthroughs. At the heart of their work was channeling so-called “hedonistic” machines that could continuously adapt their behavior in response to posi…
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