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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
10,834 topics in this forum
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In a 2014 commencement address at her alma mater Dartmouth College, TV writer and producer Shonda Rhimes told students, “Whenever you see me somewhere succeeding in one area of my life, that almost certainly means I am failing in another area of my life. If I am killing it on a Scandal script for work, I am probably missing bath- and storytime at home.” Her comments are true reflections of what work-life balance is, says Janna Koretz, clinical psychologist and founder of Azimuth, a Boston-based provider of therapy services. “When people think about balance, they think about it feeling good and being the right amount of everything,” she says. “I think—especially m…
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The 2017 fire that burned down much of Enchanted Hills Camp in Napa, California had a silver lining. The camp was originally designed in the early 1900s for people with sight, but it has become a beloved retreat for the blind and visually-impaired for the last 75 years. When more than a dozen of its buildings were destroyed in the fire, the chance arose to rebuild the camp for the unique needs of the people who have been using it for decades. “This really was never designed with the thought of access in mind,” says Helen Schneider, associate principal and project manager at Perkins & Will, the architecture firm that redesigned the camp. Working closely with the ca…
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The top is a fine suede. The bottom is a stack of foam so tall you’ll instinctively pop an energy ball. You can wear it barefoot. You could run a marathon in it. I just . . . wish . . . it didn’t look like an orthopedic pair of Vans. This is the Ahnu Sequence 1.1. Suede, launching today for $240. While you may not have heard of Ahnu yet (the boutique brand launched quietly in 2024), you do know the company behind it. Deckers owns brands including Teva, Ugg, and Hoka, which has celebrated healthy growth across its acquired brand portfolio over the past few years—sales across Deckers were up 17% over the past year. [Photo: Ahnu] Unlike its sister brands…
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You’ve signed up to attend a conference or industry event, and when the day finally arrives, you probably experience some regret. Thoughts run through your head, such as “Why do I have to go?” “I have too much work to do.” “I won’t know anyone.” “I can make connections online.” Sound familiar? Entering a room full of strangers or, worse yet, people in your field that you admire can make you feel like you’re a kid again, walking into your first day of kindergarten. It’s intimidating, but worth it because nothing replaces live connections, says Rebecca Grinnals, cofounder of the luxury wedding and event business conference Engage! Summits. “You can’t put a price o…
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There are certain social media rules we can all agree on: Ghosting a conversation is impolite, and replying “k” to a text is the equivalent of a backhand slap (violent, wrong, and rude). But what about the rest of the rules? When can we really remind someone of our old Venmo request? What happens when someone tries to flirt with you on LinkedIn? Fortunately, terminally online writers Delia Cai and Steffi Cao are here to answer all your digital quandaries, big or small. For Fast Company’s final installment of our advice column, Posting Playbook, Steffi Cao and Delia Cai tackle your biggest questions about online careerism and Venmo etiquette. I feel like I should …
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When he was 17 years old, Arne Hillerns moved from his small village in Northern Germany to spend a year in Wausau, Wisconsin. For a brief period of time, he felt like the foreign exchange high school student that he was: “People look at you [and think,] ‘Who’s that kid?‘“ he recalls. Just a year prior, Hillerns had discovered skateboarding, and the skate scene in Wisconsin was buzzing. Within three days or so, he had found a community of skateboarders. “Skating made me so much more open in my personality and gave me confidence,” he says. “It was a very easy entry to this new world for me.” Fast-forward 25 years, and Hillerns’s passion for skateboarding has spread acr…
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Just a couple of years ago, pundits were warning of streaming’s demise. From Netflix to Spotify, these companies were burning through cash. How could they keep operating? Now, almost all of the streamers have made it to positive profits. Netflix is the envy of the entertainment industry, while its underlings like Disney+ and Max have also turned around their losses. Last Tuesday, Spotify shares jumped 13% after the company announced its first full year of profitability. There are still stragglers, but on the whole, streaming has formed itself into a successful business model. There’s a lesson here: For emerging tech, there’s value in patience. It took streaming …
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It’s no surprise that artificial intelligence is transforming the way we learn, but it also has the potential to add a sprinkling of magic to on-the-job training. Turning the ordinary into the extraordinary is especially beneficial in the skilled trades. We’re already seeing social media inspire the next generation of tradespeople, and AI-based learning programs can help attract, develop, and retain young talent. In the U.S., hiring for skilled roles, including electricians, industrial machinery workers, plumbers, and HVAC technicians, could be more than 20 times the projected annual increase in new jobs from 2022 to 2032. The current pipeline of skilled trades tr…
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In today’s evolving workforce, a growing number of individuals are embracing a new identity: the sidepreneur. These are people who, in addition to their traditional jobs, are launching entrepreneurial ventures on the side. They’re not just taking on additional work—they’re creating new opportunities to pursue passions, build wealth, and gain control over their financial futures. From moonlighting chefs to weekend photographers, tech consultants by day, and digital creators by night, sidepreneurs are the embodiment of resilience, adaptability, and entrepreneurial spirit. The rise of sidepreneurs isn’t just a reaction to economic pressures; it’s a reflection of how mode…
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When the news first broke, I was appalled three times after hearing about the death of UnitedHealthcare CEO Brian Thompson. First, that this man was gunned down in the streets and his killer was at large. Second, when I learned that UnitedHealthcare rejects 33% of its claims, over five times that of competitors like Kaiser Permanente, which has a 6% claims rejection rate. Lastly, what shocked me most was seeing some people in a comedy Facebook group I’m in celebrating his death. One post featured a meme saying, “I hope he dies,” in response to news that he was shot. I get it, late-stage capitalism is brutal and unfeeling. The instinct to not care about those who seem …
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In the span of three plays in the second quarter of the most-watched event on television, Kansas City Chiefs quarterback Patrick Mahomes was sacked multiple times before launching the football soaring through midair—only for it to be intercepted and returned for a touchdown by his opponent, the Philadelphia Eagles. And as that series of unfortunate events unfolded for the Chiefs at Super Bowl LIX, it seemed America rejoiced. As one X user wrote before the big game: “The amount of people I know who will be rooting for the Eagles simply because they don’t want the Chiefs to win is a beautiful thing. Hate conquers all.” Hate conquering all certainly seemed to be the …
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Everyone has a favorite moment from Super Bowl LIX. Eagles fans likely will long cherish the decisive victory over the Chiefs. Some will discuss Kendrick Lamar’s game-changing halftime show. Me? I was happy to see Puppy Monkey Baby again. The former Mountain Dew mascot, which made its disturbing debut in 2016 and was widely hated by pretty much everyone, was part of DoorDash’s 2025 Super Bowl commercial, a spot that crammed in more corporate mascots than anyone thought possible. For some reason, that stirred some nostalgic feelings in me and I took to Facebook to post “I, for one, am THRILLED to see the return of Puppy Monkey Baby!!!” That’s when things got weird. …
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The National Weather Service has issued a winter storm watch from Tuesday morning until Wednesday morning, as back-to-back winter storms are predicted to affect much of the nation this week. A total of three winter storms will bring snow, ice, and rain to more than 40 states, with 29 million Americans facing a winter alert in the Central Plains, the Midwest, the Ohio Valley, and the Mid-Atlantic regions. Winter Storm Harlow is expected to bring ice and snow Tuesday morning into Wednesday to the Ohio Valley, spreading east to the Mid-Atlantic, according to the Weather Channel. This first storm will start in the Central Plains and bring rain and ice to Oklahoma …
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A group of investors led by Elon Musk has given OpenAI an unsolicited offer of $97.4 billion to buy the nonprofit part of OpenAI. An attorney for the group submitted the bid to OpenAI Monday, the Wall Street Journal reports. Per the Journal, the other investors in the group include Valor Equity Partners, Baron Capital, Atreides Management, Vy Capital, and 8VC, a venture firm led by Palantir cofounder Joe Lonsdale. Ari Emanuel, CEO of sports and entertainment company Endeavor, is also backing the offer through his investment fund. OpenAI uses a hybrid business structure that consists of a nonprofit parent entity (OpenAI, Inc.) and a for-profit subsidiary (OpenAI LP…
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“Insane project idea: all of wikipedia on a single, scrollable page,” Patina Systems founder Tyler Angert posted on X earlier this month. “Even better, an infinitely scrolling Wikipedia page based on whatever you are interested in next?” replied Bloomberg Beta VC James Cham. “WikiTok,” added Angert. insane project idea: all of wikipedia on a single, scrollable page — Tyler Angert (@tylerangert) February 3, 2025 New York-based app developer Isaac Gemal stumbled across the discussion the following evening. Within two hours, WikiTok was live. If you’re the type to instinctively pull up Wikipedia to fact-check anything and everything, this app is made for you. W…
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