Blog, YouTube & Content Monetization

In the run-up to this weekend’s Super Bowl in New Orleans, fans couldn’t be more excited to see the Philadelphia Eagles face off against the Kansas City Chiefs, as the latter attempts to make Super Bowl history as the first team to win the championship three times in a row. With advertising prices hitting all-time highs, and an exciting halftime show featuring recent Grammy winner Kendrick Lamar scheduled, why are ticket sales plummeting? That’s right: Ticket prices for Super Bowl LIX are down 30% over this past week, or around 50% cheaper than last year. Currently, the cheapest seats are selling for somewhere between $3,057 to $4,300 before taxes on the secondary mar…

The new year isn’t getting off to a great start when it comes to employment in the tech industry. Tech giant Salesforce is reportedly getting ready to cut 1,000 roles at the company. The expected job cuts are just the latest in a line of layoffs already initiated by well-known companies in the technology sector, including Amazon, Meta, and Microsoft. Here’s what you need to know. Salesforce to reportedly lay off over 1,000 employees Today, Bloomberg reported that Salesforce, the world’s top customer relationship management software company, will be cutting more than 1,000 positions at the company. The news came from an unnamed source and was not an official announc…

For the first time in over two decades, Capri Sun is expanding its single serving offerings with a colorful new bottle—but don’t worry, the iconic pouch is here to stay. Capri Sun’s new bottles are hitting shelves nationwide today at Kroger, Circle K, some Walmart locations, and regional convenience stores like Meijer and Hy-vee. They come in the brand’s three most popular flavors: Fruit Punch, Pacific Cooler, and Strawberry Kiwi. According to the company, each bottle contains about double the liquid contents of a traditional pouch, at 12 fluid ounces. However, for those interested in a smaller serving size and that classic form factor, Capri Sun pouches aren’t actually…

On a freezing cold Wednesday afternoon in eastern Kentucky, Taysha DeVaughan joined a small gathering at the foot of a reclaimed strip mine to celebrate a homecoming. “It’s a return of an ancestor,” DeVaughan said. “It’s a return of a relative.” That relative was the land they stood on, part of a tract slated for a federal penitentiary that many in the crowd consider another injustice in a region riddled with them. The mine shut down years ago, but the site, near the town of Roxana, still bears the scars of extraction. DeVaughan, an enrolled member of the Comanche Nation, joined some two dozen people on January 22 to celebrate the Appalachian Rekindling Project buying 6…

Apple rolled out its newest iPhone app called Invites, which lets iCloud+ subscribers create and share invitations to anyone, regardless of whether they have an Apple account or Apple device. Hosts have control over the events. They can choose what details they want included in the invite preview, like a home address and what image to use as a background. The event page also integrates the Maps and Weather apps so that attendees know how to get there and what the forecast will be. Within an event, attendees can manage RSVPs, contribute to Shared Albums dedicated to specific events, and collaborate on Apple Music playlists. Invites is available on the App Store s…

In recent years, pay transparency has grown increasingly common as many states have passed legislation to help arm workers with more data as they enter into salary negotiations. Across 14 states and many more localities, employers are now required to either provide explicit salary ranges in job postings or share that information during the hiring process. That means some of the biggest employers in the country now have to disclose compensation data in states like California and New York. But according to a new report from compensation platform Beqom, despite all this progress, many workers still feel like pay transparency isn’t within reach and that they have little i…

“We want grandparents who want to have pizza nights with us, attend baseball and basketball games, have ice cream dates, take bike rides, just genuinely have fun with us and our boys,” reads one post on the Facebook group Surrogate Grandparents USA, a place where grandparent-seeking families can connect with surrogate grandparents. “One lonely grandma here. I would love to share affection and attention with a nearby family,” posted another. Created in 2015 by 68-year-old retired paralegal Donna Skora, Surrogate Grandparents USA now has more than 11,800 members. The page is described as “a place where grandparents who are missing having grandchildren in their lives &a…

PepsiCo said Tuesday that high prices and changing consumer tastes have weakened U.S. demand for its snacks and drinks but it’s confident it can turn that around in the coming year. The Purchase, New York-based company said its revenue fell slightly to $27.78 billion in the fourth quarter. That was short of Wall Street’s forecast of $27.89 billion, according to analysts polled by FactSet. U.S. demand flagged last year after two years of outsized, double-digit price increases. The average price of a 16-ounce bag of potato chips peaked at $6.68 in October 2023, according to government data. PepsiCo hit the brakes on prices, which rose 4% globally in 2024. The company foc…

Living in Los Angeles and paying $1,000 a month for rent seems like a fantasy for many cash-strapped tenants, or a rental figure from decades ago. But a new proposal from architecture and design firm Gensler and the Pew Charitable Trust underscores the idea that more affordable urban living can be found in old, vacant office buildings. The analysis, which was initiated and funded by Pew and nonprofit Arnold Ventures, looks at the potential of a new kind of building conversion in Houston and Los Angeles, two U.S cities where this type of conversion would currently be legal. The aim is to build a better version of single-room occupancy units, or SROs, that have private …

In today’s fast-paced, tech-driven world, commanding attention during meetings or presentations is an increasingly complex challenge. Attendees are often preoccupied with emails, notifications, or social media, turning valuable discussions into background noise. To overcome the issue, presenters must intentionally foster engagement that goes beyond just delivering information. The importance of engagement Engagement is the bridge between delivering information and fostering collaboration. When people feel actively involved in a conversation or presentation, they are more likely to pay attention, retain information, and contribute meaningfully. Think about meetings …

A grassroots effort to track price gouging has emerged in the form of a Google Sheet that’s now circulating on social media. Community members have reported Zillow listings of rental properties with substantial price increases –upwards of thousands of dollars – just as 150,000 California residents found themselves displaced. View the full article

Art gallery, science exhibition and 21st century funhouse, Paradox Museum Miami takes guests on a tour through optical illusions and other enigmas geared for the age of Instagram. The 11,000 square-foot (1,000 square-meter) museum, housed in Miami’s trendy Wynwood arts and entertainment district, features more than 70 exhibits that challenge the imagination, executive director Samantha Impellizeri said. “It ebbs and flows between periods of highly tactile and interactive exhibit pieces and fully immersive photo opportunities where you yourself become the paradox and walk away with some really fun and unique social media content,” Impellizeri said. Paradox Museum has mo…

Nintendo’s profits tumbled as sales of its Switch console lost momentum, prompting the Japanese video-game maker to lower its full-year forecasts. Kyoto-based Nintendo Co., which created the Super Mario franchise, reported Tuesday an April-December profit of 237 billion yen ($1.5 billion), down 42% from the same period the previous year. Nine-month sales dropped 31% to 956 billion yen ($6 billion), according to Nintendo, which did not break down quarterly results. The company now expects to rake in a 270-billion yen ($1.7 billion) profit for the fiscal year through March, down from the previous forecast for 300-billion yen ($1.9 billion). Sales of Nintendo machines fo…

The discount retailer that plans to take over and operate hundreds of Big Lots stores is closer to deciding which locations it will save. Some 200 Big Lots leases have been designated to be transferred to Variety Wholesalers, the North Carolina-based owner of Roses and other discount chains, new court documents show. In a bankruptcy filing dated Monday, Big Lots said it will transfer the locations as part of its agreement with Gordon Brothers, the restructuring and investment firm that took control of the embattled retailer earlier this month. The list includes Big Lots locations across at least a dozen states, mostly in the South and Midwest regions. It’s un…

The discount retailer that plans to take over and operate hundreds of Big Lots stores is closer to deciding which locations it will save. Some 200 Big Lots leases have been designated to be transferred to Variety Wholesalers, the North Carolina-based owner of Roses and other discount chains, new court documents show. In a bankruptcy filing dated Monday, Big Lots said it will transfer the locations as part of its agreement with Gordon Brothers, the restructuring and investment firm that took control of the embattled retailer earlier this year. The list includes Big Lots locations across more than a dozen states, mostly in the South and Midwest regions. It’s un…

Not long ago, much of the business world still ran on Rolodexes, fax machines and file cabinets. Today, most of those once indispensable tools have been rendered obsolete and replaced by modern technology that has redefined the way we work. This integration of technology into all facets of business operations is widely known as Digital Transformation (DX), and it’s happening across nearly every industry today. In fact, 74% of organizations now consider DX initiatives a top priority, with global spending projected to hit $3.9 trillion by 2027. While modern tech solutions offer significant benefits, the race to keep up with emerging trends can overwhelm decision-makers …

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. When assessing home price momentum, it’s important to monitor active listings and months of supply. If active listings start to rapidly increase as homes remain on the market for longer periods, it may indicate potential future pricing weakness. Conversely, a rapid decline in active listings could suggest a market that is heating up. National active listings are on the rise (up 24.6% between January 2024 and January 2025). This indicates that homebuyers have gained some leverage in many parts of the country over the past year, with some markets even feelin…

Shares in music streamer Spotify (NYSE: SPOT) are up nearly 9% in premarket trading as of the time of this writing after the company reported fourth-quarter earnings results for its fiscal 2024. It was a quarter that ended the music streamer’s first full year of profitability. And saw many important metrics increase by double-digit percentages. Here’s what you need to know about Spotify’s Q4 2024 earnings. SPOT Q4 2024 earnings by the numbers Spotify posted several investor-pleasing metrics today. Here are the main highlights of Spotify’s Q4 2024: Monthly Active Users (MAUs): 675 million (up 12% Y/Y) Premium subscribers: 263 million (up 11% Y/Y) Tot…

Over the past few weeks, both Meta and Microsoft have announced that they will be conducting company wide performance-based layoffs. Meta even put a marketing spin on the practice of getting rid of employees based on poor performance, calling it “non-regrettable attrition.” On the surface this may make sense: leaders want to ensure every individual at the company is making an impact in some way and contributing to the bottom line. And here’s the biggest mistake that can occur during performance-based layoffs: deciding to embark on this process assuming that there are well-defined goals and metrics for individuals, and a clear understanding of what “good” versus “poor” pe…