Content Marketing and SEO

OpenAI integrates free image generation into GPT-4o, creating context-aware visuals with text capabilities for all users. The post OpenAI Rolls Out GPT-4o Image Creation To Everyone appeared first on Search Engine Journal. View the full article

TikTok leads mobile commerce with $6B revenue, doubling rivals through personalized shopping experiences and creator partnerships. The post TikTok Beats Competitors by 2X with $6B In-App Revenue appeared first on Search Engine Journal. View the full article

Google's John Mueller's overview of the quality raters and the guidelines they use carries a subtext that's valuable for SEO The post Google Shares Valuable SEO Takeaway About Quality Raters Guidelines appeared first on Search Engine Journal. View the full article

DeepSeek’s AI is booming, but security flaws and censorship raise big questions. What does this mean for the future of search? The post DeepSeek And Its Impact On The Generative AI Global Race appeared first on Search Engine Journal. View the full article

DoorDash co-founder shares three insights that can be used to build a stronger digital brand and improve search visibility The post DoorDash Co-Founder: Customer Obsessed, Not Competitor Focused appeared first on Search Engine Journal. View the full article

WordPress Foundation faces setback in attempt to trademark "Hosted WordPress" and "Managed WordPress" The post WordPress Foundation Suffers Setback In Trademark Application appeared first on Search Engine Journal. View the full article

A smarter robots.txt can stop SEO issues before they start. Clean up WordPress crawl paths, block noise, and point bots to what matters. The post WordPress Robots.txt: What Should You Include? appeared first on Search Engine Journal. View the full article

BrightLocal report reveals shifting consumer review trends: less focus on perfect ratings, new platform preferences, and more willingness to write reviews. The post Do Reviews Still Matter? Study Looks At Changing Consumer Behavior appeared first on Search Engine Journal. View the full article

Interview with WooCommerce shows why a strategic refresh is essential to staying relevant to user needs The post WooCommerce Rebrand Offers Lessons For Gaining Competitive Edge appeared first on Search Engine Journal. View the full article

PPC helps brands expand into new markets, but real success depends on everything around it, from measurement and localization to trust, cultural differences, and more. The post Breaking Into New Markets With PPC: Key Considerations appeared first on Search Engine Journal. View the full article

PPC pricing isn’t one-size-fits-all. Compare models and costs to ensure you’re getting the best return on investment. The post Ask A PPC: How Much Should PPC Management Cost? appeared first on Search Engine Journal. View the full article

After 12 years and 500+ audits, here are 11 SEO lessons that can save you time, money, and frustration on your journey to better rankings. The post 11 Lessons Learned From Auditing Over 500 Websites appeared first on Search Engine Journal. View the full article

Google's Martin Splitt shares key JavaScript rendering insights. He discusses AI crawlers, SSR vs. CSR, and the impact of structured data. The post Server-Side vs. Client-Side Rendering: What Google Recommends appeared first on Search Engine Journal. View the full article

YouTube updates Analytics with more prominent device data, helping you tailor content to shifting viewing habits. The post YouTube Analytics Update: Device-Type Data In Audience Tab appeared first on Search Engine Journal. View the full article

Avoid traffic loss during enterprise site migration by implementing an organized approach and involving key stakeholders in the process. The post A Guide To Enterprise-Level Migrations (100k + URLs) appeared first on Search Engine Journal. View the full article

Join us on March 27, 2025, for our in-depth webinar, where we'll explore how SEO professionals and B2B companies can effectively navigate changes. The post Q2 SEO & AI Update: How To Track & Optimize AI Search Performance [Webinar] appeared first on Search Engine Journal. View the full article

This post was sponsored by Bright Data. The opinions expressed in this article are the sponsor’s own. Imagine this: A potential customer asks Google Gemini, ChatGPT, or Perplexity AI for the best SEO tools, top e-commerce platforms, or leading digital agencies. Your brand has dominated traditional search rankings for years. But your company isn’t mentioned when AI generates an answer. No ranking. No link. No visibility. This is the new reality of AI-driven search, and most SEOs aren’t tracking it. Your brand might be invisible in AI search. Find out if it is now → For years, you may have […] The post Google AIO: 4 Ways To Find Out If Your Brand Is Visible In Generative A…

What actually moves the needle in international SEO? A closer look at common pitfalls, smart workflows, and overlooked opportunities. The post Deep Dive: International SEO In The Times Of AI appeared first on Search Engine Journal. View the full article

A marketing measurement plan maps the crucial gears and cogs behind business-critical data and analytics to support accuracy, strategic alignment, and smooth implementation. The post How To Create A Marketing Measurement Plan For Accurate Data & Strategic Alignment appeared first on Search Engine Journal. View the full article

Google Discover is coming to desktop search. Learn why it's becoming a top traffic source and how to optimize your content before the rollout. The post Google Confirms Discover Coming To Desktop Search appeared first on Search Engine Journal. View the full article

AI bots from OpenAI and others consume massive bandwidth, affecting analytics and server resources for websites worldwide. The post AI Crawlers Are Reportedly Draining Site Resources & Skewing Analytics appeared first on Search Engine Journal. View the full article

From customization to security risks, here’s everything you need to know about using WordPress for ecommerce. The post Is WordPress The Right Choice For eCommerce Websites? appeared first on Search Engine Journal. View the full article

Avoid traffic loss during enterprise site migration by implementing an organized approach and involving key stakeholders in the process. The post A Guide To Enterprise-Level Migrations (100k + URLs) appeared first on Search Engine Journal. View the full article

Join us and dive into data-backed strategies from GatherUp's analysis of tens of thousands of businesses to uncover the real impact of online reputation management. The post Unlock Local SEO: Online Review Trends Broken Down by Industry [Webinar] appeared first on Search Engine Journal. View the full article

Find out how data clean rooms can empower marketers to thrive in a digital landscape marked by user privacy awareness. The post Data Clean Room: What It Is & Why It Matters In A Cookieless World appeared first on Search Engine Journal. View the full article