Content Marketing and SEO

Map platforms like Google, Apple, and Bing Maps now drive 20% of local searches, according to new research. The post Google & Apple Maps: 20% of Local Searches Now Start Here appeared first on Search Engine Journal. View the full article

Google updated its Discussion Forum and Q&A Page structured data docs with new properties, including a way to label AI- and machine-generated content. The post Google Adds AI & Bot Labels To Forum, Q&A Structured Data appeared first on Search Engine Journal. View the full article

Google rolled out AI trending previews in Discover and will add a “What’s new” sports feed to U.S. mobile search in coming weeks. The post Google Adds AI Previews To Discover, Sports Feed Coming appeared first on Search Engine Journal. View the full article

Google is rolling out AI shopping updates across Search and Gemini, including conversational queries, agentic checkout, and AI-powered local business calling. The post Google Adds AI Shopping Tools Across Search, Gemini appeared first on Search Engine Journal. View the full article

Google Search Console is rolling out an experimental AI feature that lets you configure Search results Performance reports using natural language prompts. The post Google Adds AI-Powered Configuration To Search Console appeared first on Search Engine Journal. View the full article

Google AI mode now understands images, allowing you to upload photos and ask questions about them. AI Mode is rolling out to more people. The post Google Adds Image Search To AI Mode, Expands To More Users appeared first on Search Engine Journal. View the full article

Google releases updated guidance on merging GA4 and Search Console data via Looker Studio to enhance SEO insights. The post Google Adds New Guidance For Merging GA4 & Search Console Data appeared first on Search Engine Journal. View the full article

Google introduces Performance Max updates, including audience exclusions, budget projections, and expanded reporting to give advertisers more visibility and control over campaign performance. The post Google Adds New Performance Max Controls And Reporting Features appeared first on Search Engine Journal. View the full article

This week’s PPC Pulse covers Performance Max reporting updates, GA4 budget planning tools, and Veo AI video in Google Ads. The post Google Adds Scenario Planner, Performance Max Updates, And Veo – PPC Pulse appeared first on Search Engine Journal. View the full article

Google’s 2024 Ads Safety Report reveals stricter enforcement, AI crackdowns, and key policy shifts every marketer should pay attention to. The post Google Ads 2024 Safety Report Unveils AI Protections appeared first on Search Engine Journal. View the full article

Google Ads is expanding Performance Max reporting with new asset segmentation and a beta channel report that shows results by surface. The post Google Ads Adds Deeper Performance Max Reporting appeared first on Search Engine Journal. View the full article

Google Ads' built-in AI tool promises convenience, but how does it compare to third-party solutions in key creative tasks? The post Google Ads AI Vs. Third-Party AI Tools: Comparison For Google Ads Creatives appeared first on Search Engine Journal. View the full article

The latest PPC Pulse highlights Microsoft’s bidding updates, Google’s expanded creative tools, and Nano Banana Pro’s availability inside Google Ads. The post Google Ads Creative Tools Expand, Microsoft Simplifies Bidding – PPC Pulse appeared first on Search Engine Journal. View the full article

Google Ads updates Performance Max with advanced controls, improved reporting, and smarter targeting to optimize campaign performance. The post Google Ads Introduces Advanced Targeting For Performance Max appeared first on Search Engine Journal. View the full article

Google Ads PMax placement reporting is now populating with data for more accounts, revealing Search Partner domains and impression counts for brand safety review. The post Google Ads Surfaces PMax Search Partner Domains In Placement Report appeared first on Search Engine Journal. View the full article

Google’s new ads rules demote confusing landing pages and reward those aligned with user intent. The post Google Ads Update: Misleading Landing Pages Now Demoted appeared first on Search Engine Journal. View the full article

Google Ads quietly implements a powerful multimodal AI that improves Google's ability to catch fraudulent advertisers. The post Google Ads Using New AI Model To Catch Fraudulent Advertisers appeared first on Search Engine Journal. View the full article

Google will replace AdSense’s Ad Networks block with an Authorized Buyers control on Nov. 6, allowing new buyers by default and preserving existing blocks. The post Google AdSense Replaces Ad Networks With Authorized Buyers appeared first on Search Engine Journal. View the full article

Google's John Mueller said Search is not going away, but acknowledged that AI is changing many things, requiring adjustments The post Google Affirms AI Is Not Replacing Search – Search Central Live NYC appeared first on Search Engine Journal. View the full article

Google's landing page generator patent is limited to low conversion shopping pages, product feeds and advertising. The post Google AI Generated Landing Page Patent Is Limited To Shopping & Ads appeared first on Search Engine Journal. View the full article

Google Ads launches new AI-powered measurement tools to help marketers of all sizes prove performance, boost ROI, and better use first-party data. The post Google AI Measurement Upgrades Announced At Google Marketing Live appeared first on Search Engine Journal. View the full article

Ahrefs data suggests Google’s AI Mode and AI Overviews often align on meaning while citing different URLs. The post Google AI Mode & AI Overviews Cite Different URLs, Per Ahrefs Report appeared first on Search Engine Journal. View the full article

Google's AI Mode self-citations tripled in nine months. SE Ranking data shows that more links now lead to organic search results, not business profiles. The post Google AI Mode Cites Itself More Often, With More Organic Links appeared first on Search Engine Journal. View the full article

Google AI Mode is now available to all US users without a waitlist, offers new visual cards, shopping integration, and more. The post Google AI Mode Exits Waitlist, Now Available To All US Users appeared first on Search Engine Journal. View the full article

Google adds visual search to AI Mode, letting you use images and natural language in one conversation. Rolling out in U.S. English. The post Google AI Mode Gets Visual + Conversational Image Search appeared first on Search Engine Journal. View the full article