Content Marketing and SEO

YouTube AI Overviews are now being tested in search results, highlighting relevant video clips from searches. The post YouTube Tests AI Overviews In Search Results appeared first on Search Engine Journal. View the full article

Google AI Overviews reaches 1.5 billion monthly users with Alphabet's Q1 earnings showing 10% search revenue growth. The post Google’s AI Overviews Reach 1.5 Billion Monthly Users appeared first on Search Engine Journal. View the full article

Discover the essential PPC KPIs, beyond CTR and CPC, to measure profit, incrementality, and real business impact from your paid media. The post The 8 Most Important PPC KPIs You Should Be Tracking appeared first on Search Engine Journal. View the full article

PPC pricing isn’t one-size-fits-all. Compare models and costs to ensure you’re getting the best return on investment. The post Ask A PPC: How Much Should PPC Management Cost? appeared first on Search Engine Journal. View the full article

Explore an exhaustive list of new search engine options and how their technology changes the online search game. The post 25 Alternative Search Engines You Can Use Instead Of Google appeared first on Search Engine Journal. View the full article

Google's updated guidance clarifies that Google-Extended does not affect search inclusion, nor is it a ranking signal The post Google Updates Gemini/Vertex AI User Agent Documentation appeared first on Search Engine Journal. View the full article

LLMs don’t need schema; they need structure. Learn how to format your content for visibility in AI Overviews, ChatGPT, and Perplexity. The post How LLMs Interpret Content: How To Structure Information For AI Search appeared first on Search Engine Journal. View the full article

Learn how to successfully manage international PPC campaigns with multiple agencies, avoid common pitfalls, and balance global consistency with local market needs. The post Navigating The Complexities Of International PPC Working With Agencies appeared first on Search Engine Journal. View the full article

ChatGPT Search adds shopping, WhatsApp integration, and improved citations. Memory integration is coming soon. The post ChatGPT Adds Shopping, WhatsApp Search, & Improved Citations appeared first on Search Engine Journal. View the full article

Reddit moderators accuse AI researchers of psychological manipulation and ethical breaches in AI persuasiveness study The post Reddit Mods Accuse AI Researchers Of Impersonating Sexual Assault Victims appeared first on Search Engine Journal. View the full article

Google now allows top-performing ads to appear at the bottom of search results, offering more visibility while reinforcing the importance of ad quality. The post Google Now Allows Top Ads To Appear At Bottom Of Search Results appeared first on Search Engine Journal. View the full article

XML sitemap date manipulation won't improve SEO, says Google's John Mueller. Learn why this common tactic wastes resources and what to do instead. The post Google’s John Mueller: Updating XML Sitemap Dates Doesn’t Help SEO appeared first on Search Engine Journal. View the full article

Google updated the Googlebot-News documentation to remove wrong information The post Google Clarifies Googlebot-News Crawler Documentation appeared first on Search Engine Journal. View the full article

Explore how brand building can align with your business goals and create lasting value, even if it initially reduces traffic. The post Ask An SEO: How To Convince C-Suite To Support Brand-Based SEO appeared first on Search Engine Journal. View the full article

Google Discover desktop data is already trackable in Search Console. Here's how to prepare ahead of the full rollout. The post Google Discover Desktop Data Already Trackable In Search Console appeared first on Search Engine Journal. View the full article

Google says AI Overviews are changing search. The data? Not so fast. See what 5 billion queries reveal about user behavior. The post The Data Behind Google’s AI Overviews: What Sundar Pichai Won’t Tell You appeared first on Search Engine Journal. View the full article

Unlock the secrets of AI Overviews and realign your SEO strategy for improved visibility and relevance on Google. The post We Figured Out How AI Overviews Work [& Built A Tool To Prove It] appeared first on Search Engine Journal. View the full article

Google's John Mueller answers a question about diluting the impact of anchor text by using it sitewide. The post Google On Diluting SEO Impact Through Anchor Text Overuse appeared first on Search Engine Journal. View the full article

GoDaddy's Agency Program offers a high-intent source of leads for freelancers and web agencies The post GoDaddy Is Offering Leads To Freelancers And Agencies appeared first on Search Engine Journal. View the full article

Map platforms like Google, Apple, and Bing Maps now drive 20% of local searches, according to new research. The post Google & Apple Maps: 20% of Local Searches Now Start Here appeared first on Search Engine Journal. View the full article

SEO legend Todd Friesen names seven SEO fundamentals for winning in AI search, and it’s still called SEO The post SEO Rockstar Names 7 SEO Fundamentals To Win In AI Search appeared first on Search Engine Journal. View the full article

A smarter robots.txt can stop SEO issues before they start. Clean up WordPress crawl paths, block noise, and point bots to what matters. The post WordPress Robots.txt: What Should You Include? appeared first on Search Engine Journal. View the full article

Join us live and walk away with a clear roadmap for leading your SEO and content strategy in 2025. The post AI Search & SEO: Key Trends and Insights [Webinar] appeared first on Search Engine Journal. View the full article

After 12 years and 500+ audits, here are 11 SEO lessons that can save you time, money, and frustration on your journey to better rankings. The post 11 Lessons Learned From Auditing Over 500 Websites appeared first on Search Engine Journal. View the full article

Google introduces new channel-level, search term, and asset reporting for Performance Max. The updates give advertisers greater transparency into campaign performance across all Google surfaces. The post Channel Reporting Is Coming To Performance Max Campaigns appeared first on Search Engine Journal. View the full article