Content Marketing and SEO

New research paper about creating a dataset for training deep research AI agents (SAGE) also provides SEO insights for content. The post Google’s SAGE Agentic AI Research: What It Means For SEO appeared first on Search Engine Journal. View the full article

Google’s Danny Sullivan shared what small independent sites can do to improve their rankings. The post Google’s SEO Tips For Better Rankings – Search Central Live NYC appeared first on Search Engine Journal. View the full article

The Google co-founder explains that search is shifting from link retrieval to AI-powered synthesis of information. The post Google’s Sergey Brin Says AI Can Synthesize Top 1,000 Search Results appeared first on Search Engine Journal. View the full article

Google's AI Mode checkout aims to reduce friction, but retailers question what it means for brand control, cross-sells, and customer data. The post Google’s UCP Checkout Brings New Tradeoffs For Retailers appeared first on Search Engine Journal. View the full article

Google's recently updated Search Quality Raters Guidelines reflect Google's search ranking priorities The post Google’s Updated Raters Guidelines Refines Concept Of Low Quality appeared first on Search Engine Journal. View the full article

Google has expanded its Quality Rater Guidelines to help identify more deceptive SEO tactics and misleading web content The post Google’s Updated Raters Guidelines Target Fake EEAT Content appeared first on Search Engine Journal. View the full article

Google Ads is doubling down on AI, personalization, and new ad formats in 2025. Here’s what’s changing and how advertisers should prepare for these shifts. The post Google’s VP of Ads and Commerce Outlines 2025 Priorities appeared first on Search Engine Journal. View the full article

A study analyzing Google vs ChatGPT traffic finds Google keeps users on its site longer, but sends the most traffic overall. The post Google’s Walled Garden: Users Make 10 Clicks Before Leaving appeared first on Search Engine Journal. View the full article

Google engineer's testimony gives an overview of how quality scoring works and reveals a hidden Chrome-based popularity signal. The post Googler’s Deposition Offers View Of Google’s Ranking Systems appeared first on Search Engine Journal. View the full article

New analysis shows Google Search Console hides roughly 75% of impressions, forcing SEO teams to rethink how they measure performance. The post GSC Data Is 75% Incomplete appeared first on Search Engine Journal. View the full article

Hackers are using Google Tag Manager to load malware into Magento sites, stealing credit card numbers during checkout The post Hackers Use Google Tag Manager to Steal Credit Card Numbers appeared first on Search Engine Journal. View the full article

James LePage, co-lead of the WordPress AI team, explains how SEO applies to AI agent content consumption. The post Head Of WordPress AI Team Explains SEO For AI Agents appeared first on Search Engine Journal. View the full article

Join us as we dive into the advanced techniques top brands use to enhance search performance and skyrocket conversions. The post High-Quality Conversions: How To Optimize Your Website & Boost Growth appeared first on Search Engine Journal. View the full article

Boost your email deliverability this season with insights on how to safeguard your inbox placement effectively. The post Holiday Email Deliverability: 4 Expert Tips To Reach More Inboxes appeared first on Search Engine Journal. View the full article

Holiday PPC success depends on preparing early, pacing budgets smartly, and guiding automation with profit-based signals. The post Holiday PPC Guide 2025: Advanced Strategies For Smarter Bidding, Budgets & Audiences appeared first on Search Engine Journal. View the full article

Hostinger Horizons enables web app development through a simple AI chat interface The post Hostinger Horizons Enables Anyone To Build Web Apps With AI appeared first on Search Engine Journal. View the full article

Hostinger makes WordPress Agentic Web-compatible with one-click Web2Agent. The post Hostinger Makes WordPress Agentic Web-Ready appeared first on Search Engine Journal. View the full article

With Microsoft, Google, and OpenAI leading the agentic shift, marketers face a new era of machine-mediated discovery and engagement. The post How Agentic Browsers Will Change Digital Marketing appeared first on Search Engine Journal. View the full article

AI is transforming PPC metrics, shifting from clicks to predictive modeling, automated bidding, and advanced attribution for smarter, more effective ad campaigns. The post How AI Is Changing The Way We Measure Success In Digital Advertising appeared first on Search Engine Journal. View the full article

Discover how to leverage AI for conversion rate optimization (CRO) to increase lead conversions and eliminate friction from your sales funnel. The post How AI is Helping Brands Convert More Customers [Webinar] appeared first on Search Engine Journal. View the full article

Traditional SEO metrics no longer define success as AI intermediaries and multimodal search tools transform user journeys and reshape how brands achieve visibility. The post How AI Is Redefining Search And What Leaders Must Do Now appeared first on Search Engine Journal. View the full article

Marketers must adapt to AI-powered journeys as Google shifts from keyword bidding to intent-driven ad placements. The post How AI Mode Will Redefine Paid Search Advertising appeared first on Search Engine Journal. View the full article

Backlinks still matter in AI search, but quality, diversity, and even follow links now shift visibility more than raw volume. The post How AI Really Weighs Your Links (Analysis Of 35,000 Datapoints) appeared first on Search Engine Journal. View the full article

AI search is overriding geographic signals, pushing global pages into local markets unless brands reinforce market-specific authority in ways LLMs can interpret. The post How AI’s Geo-Identification Failures Are Rewriting International SEO appeared first on Search Engine Journal. View the full article

You may craft the perfect headline, but Google often has the final word. The Google leak reveals what’s really going on. The post How And Why Google Rewrites Your Hard-Earned Headlines appeared first on Search Engine Journal. View the full article