Content Marketing and SEO

AI search is overriding geographic signals, pushing global pages into local markets unless brands reinforce market-specific authority in ways LLMs can interpret. The post How AI’s Geo-Identification Failures Are Rewriting International SEO appeared first on Search Engine Journal. View the full article

A side-by-side review of ChatGPT, Gemini, and Claude based on real-world testing and the quality of their answers, recommendations, and usability. The post ChatGPT Vs. Gemini Vs. Claude: What Are The Differences? appeared first on Search Engine Journal. View the full article

SE Ranking analyzed 129,000 domains to identify the top 20 factors driving ChatGPT citations. Backlinks, traffic, and trust scores ranked highest. The post New Data: Top Factors Influencing ChatGPT Citations appeared first on Search Engine Journal. View the full article

Google's John Mueller says he doesn’t expect a noticeable SEO impact from a 100MB video that loads in the background after page content and images. The post Mueller: Background Video Loading Unlikely To Affect SEO appeared first on Search Engine Journal. View the full article

As engines favor synthesized answers over blue links, marketing leaders must rethink how content is built, validated, and measured. The post From Organic Search To AI Answers: How To Redesign SEO Content Workflows appeared first on Search Engine Journal. View the full article

Fresh data reveals where AI search value is actually accumulating, and which companies may face painful down rounds. The post The Alpha Is Not LLM Monitoring appeared first on Search Engine Journal. View the full article

Ad scheduling becomes a performance multiplier when campaigns align with regional time zones, local behavior, and data-driven delivery windows. The post Paid Ad Scheduling Across Time Zones That Actually Works appeared first on Search Engine Journal. View the full article

Harry Clarkson-Bennett dismantles AI hype, revealing how real marketing power still lies in creators, communities, and cross-platform customer journeys. The post The Impact AI Is Having On The Marketing Ecosystem appeared first on Search Engine Journal. View the full article

This week’s SEO Pulse examines new data what drives AI citations, plus ChatGPT launches shopping research. Your quick catch-up on what practitioners need to know. The post SEO Pulse: ChatGPT Gets Shopping & What Drives AI Citations appeared first on Search Engine Journal. View the full article

Google's John Mueller says sites with low-quality AI content should rethink their purpose rather than manually rewrite pages. Starting fresh may be faster than recovering. The post Google’s Mueller Says Sites In A ‘Bad State’ May Need To Start Over appeared first on Search Engine Journal. View the full article

AI now handles the entire research stage, so now the real fight in SEO is about earning a place inside those answers The post Pragmatic Approach To AI Search Visibility appeared first on Search Engine Journal. View the full article

New research exposes how just a few hundred malicious documents can plant backdoors in AI models and distort product comparisons. The post AI Poisoning: Black Hat SEO Is Back appeared first on Search Engine Journal. View the full article

Choosing between pipeline and revenue focus defines how campaigns behave, how performance is judged, and how reliably PPC contributes to profit. The post Should Your PPC Strategy Focus On The Lead Pipeline Or Revenue? appeared first on Search Engine Journal. View the full article

Google announces delays in Search Console's Page indexing report. The company confirms crawling, indexing, and ranking remain unaffected by the reporting issue. The post Google Reports Search Console Page Indexing Report Delays appeared first on Search Engine Journal. View the full article

Google is testing a mobile search flow that lets you move from AI Overviews into AI Mode without leaving the results page. The post Google Connects AI Overviews To AI Mode On Mobile appeared first on Search Engine Journal. View the full article

A strategic look at marketing measurement, bridging data, storytelling, and influence to turn performance reporting into organizational leverage. The post Signal Vs. Noise: Predicting Future Impact Of Content Marketing appeared first on Search Engine Journal. View the full article

Learn the differences between XML and HTML sitemaps, their impact on crawlability, and when each makes sense for your site’s structure. The post Ask an SEO: Is An XML Or HTML Sitemap Better For SEO? appeared first on Search Engine Journal. View the full article

OpenAI CEO Sam Altman has declared a "code red" to prioritize ChatGPT improvements, delaying advertising and AI agent initiatives as Google's Gemini gains ground. The post OpenAI Declares ‘Code Red’ To Improve ChatGPT Amid Google Competition appeared first on Search Engine Journal. View the full article

YouTube launched its first annual Recap feature showing viewing stats, top channels, and personality types. North America first, global rollout this week. The post YouTube Launches First Annual Recap Feature For All Users appeared first on Search Engine Journal. View the full article

Turn your landing pages into revenue drivers that enhance conversion efficiency and campaign scalability. The post How To Maximize Paid Ads Profitability With A Strategic Landing Page Audit appeared first on Search Engine Journal. View the full article

Bill Hunt outlines how leading brands close the search equity gap by linking discoverability, governance, and measurable financial impact. The post The Search Equity Gap: Quantifying Lost Organic Market Share (And Winning It Back) appeared first on Search Engine Journal. View the full article

Kevin Indig’s 2026 predictions reveal the end of AI dashboards, the rise of agentic SEO, and a web divided between bots and verified humans. The post 7 SEO, Marketing, And Tech Predictions For 2026 appeared first on Search Engine Journal. View the full article

Learn how to track visibility with Google AIO using easy-to-follow steps for improved online presence and site performance. The post Google AI Overviews: How To Measure Impressions & Track Visibility appeared first on Search Engine Journal. View the full article

Google's Year in Search shows AI tools led trending queries globally. Gemini ranked first worldwide, with DeepSeek appearing in both US and global lists. The post Google Year In Search 2025: Gemini, DeepSeek Top Trending Lists appeared first on Search Engine Journal. View the full article

The Internet Archive's new WordPress plugin provides an easy way to bring the Archive into the SEO workflow The post 5 Reasons To Use The Internet Archive’s New WordPress Plugin appeared first on Search Engine Journal. View the full article