Content Marketing and SEO

Google's March Core Update continues to rollout. Patterns are beginning to emerge as reports come in with data from the past week. The post Google’s March Core Update: Early Observations From Initial Rollout appeared first on Search Engine Journal. View the full article

IAB reports that most media companies haven't adopted AI despite positive results. Though half plan implementation by 2026. The post 70% Of Media Companies Not Fully Using AI, IAB Report Finds appeared first on Search Engine Journal. View the full article

LinkedIn partners with Calendly, enabling Premium users to schedule meetings directly through profile buttons. The post LinkedIn Integrates Calendly Scheduling Into Profile Buttons appeared first on Search Engine Journal. View the full article

Get better ad results by adjusting PPC schedules across time zones using automation, segmentation, and data-driven bidding in Google Ads and Microsoft Ads. The post Navigating Time Zone Differences: Scheduling Ads For Maximum Impact appeared first on Search Engine Journal. View the full article

Google's John Mueller said that EEAT isn't something that SEOs can add to websites The post Google Confirms You Can’t Add EEAT To Your Web Pages appeared first on Search Engine Journal. View the full article

Google updates its Unfair Advantage Policy, clarifying ad slot dominance rules. Here's what it means for advertisers and how the PPC community is reacting. The post Google Updates Unfair Advantage Policy, Advertisers React appeared first on Search Engine Journal. View the full article

Transform your SaaS model with an enterprise SEO strategy that focuses on sustainable growth and consumer engagement. The post A Guide To Enterprise SEO Strategy For SaaS Brands appeared first on Search Engine Journal. View the full article

Google's John Mueller confirmed at Search Central Live NYC that they launch nearly 5,000 updates every year The post Google Says They Launch Thousands Of Updates Every Year appeared first on Search Engine Journal. View the full article

Google's John Mueller's overview of the quality raters and the guidelines they use carries a subtext that's valuable for SEO The post Google Shares Valuable SEO Takeaway About Quality Raters Guidelines appeared first on Search Engine Journal. View the full article

Google's John Mueller discussed why the '15% of queries unseen' statistic remains the same despite AI search changes The post Google Revisits 15% Unseen Queries Statistic In Context Of AI Search appeared first on Search Engine Journal. View the full article

Looking to increase your social media followers? Check out these 15 practical tips to grow your online presence. The post 15 Proven Tips To Get More Social Media Followers appeared first on Search Engine Journal. View the full article

Google's John Mueller said Search is not going away, but acknowledged that AI is changing many things, requiring adjustments The post Google Affirms AI Is Not Replacing Search – Search Central Live NYC appeared first on Search Engine Journal. View the full article

Google’s Danny Sullivan shared what small independent sites can do to improve their rankings. The post Google’s SEO Tips For Better Rankings – Search Central Live NYC appeared first on Search Engine Journal. View the full article

Google completes March 2025 Core Update rollout after two weeks of implementation across search results worldwide. The post Google Completes March 2025 Core Update Rollout appeared first on Search Engine Journal. View the full article

Google launches AI travel planning upgrades across Search, Maps, and Lens with expanded itineraries and price tracking features. The post Google Rolls Out AI-Powered Travel Updates For Search & Maps appeared first on Search Engine Journal. View the full article

Discover why SEO knowledge in an enterprise organization is essential for multi-department collaboration and overall success in businesses. The post Improving Base-Level SEO Knowledge Across An Enterprise Organization appeared first on Search Engine Journal. View the full article

Dive into the essence of community building in marketing and discover its impact on growth and brand loyalty. The post Community Building For Marketers: Finding Your Why appeared first on Search Engine Journal. View the full article

Google lawsuits may change the search engine's dominance in search and ads. AI competition and political shifts could impact your traffic. Here’s what to know. The post Checking In: Where Are We With The Google Lawsuits? appeared first on Search Engine Journal. View the full article

OpenAI integrates free image generation into GPT-4o, creating context-aware visuals with text capabilities for all users. The post OpenAI Rolls Out GPT-4o Image Creation To Everyone appeared first on Search Engine Journal. View the full article

Although current Googlers say Google cares about the web ecosystem, an ex-Googler says sending traffic to publisher sites is a necessary evil The post Ex-Googler: Google Sees Publisher Traffic As A Necessary Evil appeared first on Search Engine Journal. View the full article

What are zero click searches and why do they matter? Discover their significance and effects on digital marketing strategies. The post The Shift To Zero-Click Searches: Is Traffic Still King? appeared first on Search Engine Journal. View the full article

A marketing measurement plan maps the crucial gears and cogs behind business-critical data and analytics to support accuracy, strategic alignment, and smooth implementation. The post How To Create A Marketing Measurement Plan For Accurate Data & Strategic Alignment appeared first on Search Engine Journal. View the full article

AI bots from OpenAI and others consume massive bandwidth, affecting analytics and server resources for websites worldwide. The post AI Crawlers Are Reportedly Draining Site Resources & Skewing Analytics appeared first on Search Engine Journal. View the full article

Jono Alderson proposes a radical rethink of content strategy to compete against AI and win in Google Search The post Top SEO Shares How To Win In The Era Of Google AI appeared first on Search Engine Journal. View the full article