Content Marketing and SEO

A new paper tests how LLMs select content, and Duane Forrester translates the findings into a practical framework you can validate yourself. The post When Platforms Say ‘Don’t Optimize,’ Smart Teams Run Experiments appeared first on Search Engine Journal. View the full article

This week's PPC Pulse recaps OpenAI’s first ad test inside ChatGPT, Google’s new advertiser podcast, and expanded Demand Gen capabilities. The post PPC Pulse: Google’s Podcast Launch, Demand Gen, ChatGPT Ads appeared first on Search Engine Journal. View the full article

This week’s SEO Pulse breaks down how Gmail-powered AI answers, crawler access decisions, and free subdomains are shaping who gets surfaced in search. The post SEO Pulse: Google’s AI Mode Gets Personal, AI Bots Blocked, Domains Matter in Search appeared first on Search Engine Journal. View the full article

Turn first-party data into measurable PPC gains using remarketing strategies built for real account management, not theory. The post 10 Remarketing Lists To Boost PPC Performance appeared first on Search Engine Journal. View the full article

Social Channel Insights in GSC point to a broader shift where search validation increasingly follows social-driven discovery. The post Social Channel Insights In Search Console: What It Means For Social & Search appeared first on Search Engine Journal. View the full article

Explore what the latest web almanac reveals about bots and the unexpected trends shaping SEO with host Shelley Walsh and expert guest Chris Green. The post What The Latest Web Almanac Report Reveals About Bots, CMS Influence & llms.txt appeared first on Search Engine Journal. View the full article

Google's John Mueller says businesses relying on referral traffic should consider the 'full picture' of AI and prioritize based on actual usage data. The post Google’s Mueller Weighs In On SEO vs GEO Debate appeared first on Search Engine Journal. View the full article

In this article, we find out if there're any differences between how AI systems handle JavaScript-rendered or interactively hidden content compared to traditional Google indexing. The post Ask An SEO: Can AI Systems & LLMs Render JavaScript To Read ‘Hidden’ Content? appeared first on Search Engine Journal. View the full article

Build a disciplined yet agile SEO process with daily, monthly, quarterly, and annual planning that drives lasting performance. The post SEO Maintenance: A Checklist For Essential Year-Round Tasks appeared first on Search Engine Journal. View the full article

Here’s how industry leaders are redefining what content performance means in 2026 and beyond. The post 16 Content Writing Tips From Experts To Survive 2026 appeared first on Search Engine Journal. View the full article

“Build a brand” is incomplete advice. This article explains how SEO actually contributes to visibility, trust, and long-term demand. The post Building A Brand Is Not A Strategy, It Is A Starting Point appeared first on Search Engine Journal. View the full article

A vulnerability in the popular AIOSEO plugin affecting up to 3 million sites is in addition to the six found in 2025. The post All In One SEO WordPress Vulnerability Affects Over 3 Million Sites appeared first on Search Engine Journal. View the full article

WordPress membership plugin vulnerability exposing Stripe payment setup data affects up to 10,000 websites. The post WordPress Membership Plugin Flaw Exposes Sensitive Stripe Data appeared first on Search Engine Journal. View the full article

Turn first-party data into measurable PPC gains using remarketing strategies built for real account management, not theory. The post 10 Remarketing Lists To Boost PPC Performance appeared first on Search Engine Journal. View the full article

Google's John Mueller explains why free subdomain hosting services attract spam and make it harder for legitimate sites to gain search visibility. The post Google’s Mueller: Free Subdomain Hosting Makes SEO Harder appeared first on Search Engine Journal. View the full article

James LePage, co-lead of the WordPress AI team, explains how SEO applies to AI agent content consumption. The post Head Of WordPress AI Team Explains SEO For AI Agents appeared first on Search Engine Journal. View the full article

AI search broke the link between traffic and revenue. This piece explains how SEO creates demand without page views. The post The Great Decoupling appeared first on Search Engine Journal. View the full article

A WordPress and WooCommerce plugin vulnerability enables unauthenticated attackers to inject malicious scripts. The post NotificationX WordPress WooCommerce Plugin Vulnerabilities Impact 40k Sites appeared first on Search Engine Journal. View the full article

Bill Hunt explains how governance converts complexity into momentum, ensuring digital strategies deliver measurable enterprise value. The post Web Governance As A Growth Lever: Building A Center Of Excellence That Actually Works appeared first on Search Engine Journal. View the full article

Five things that any business can do to increase authoritativeness and earn more links The post Five Things To Do That Will Increase Authoritativeness And Earn Links appeared first on Search Engine Journal. View the full article

Microsoft explains what matters for AEO and GEO and details three strategies that influence AI recommendations. The post A Breakdown Of Microsoft’s Guide To AEO & GEO appeared first on Search Engine Journal. View the full article

Marie Haynes analyzes DOJ trial documents that reveal how Google’s proprietary freshness signals, spam annotations, and user data power its ranking systems. The post User Data Is Important In Google Search, Per Liz Reid’s DOJ Filing appeared first on Search Engine Journal. View the full article

Google's user intent extraction research shows how AI on mobile devices could be used to proactively assist users and automate tasks. The post Google’s New User Intent Extraction Method appeared first on Search Engine Journal. View the full article

Google is making Gemini 3 the default model for AI Overviews and adding a direct path to ask follow-up questions in AI Mode. The post Google AI Overviews Now Powered By Gemini 3 appeared first on Search Engine Journal. View the full article

Google says it's exploring new controls that would let websites opt out of AI search features specifically, as the UK CMA opened a regulatory consultation. The post Google May Let Sites Opt Out Of AI Search Features appeared first on Search Engine Journal. View the full article