Content Marketing and SEO

Here’s what 250 AI Mode sessions reveal about search: Users stay inside, clicks vanish, and visibility replaces traffic as the real currency. The post What Our AI Mode User Behavior Study Reveals About The Future Of Search appeared first on Search Engine Journal. View the full article

Discover how to leverage AI for conversion rate optimization (CRO) to increase lead conversions and eliminate friction from your sales funnel. The post How AI is Helping Brands Convert More Customers [Webinar] appeared first on Search Engine Journal. View the full article

Google rewards intent, not volume. Build SEO strategies around customer actions that move the business forward. The post How To Build SEO Strategies Around Real Customer Behavior appeared first on Search Engine Journal. View the full article

SEO underperforms when capable teams face hidden barriers like turf wars, outdated workflows, and weak accountability. The post The 5 Hidden Organizational Forces That Undermine Enterprise SEO appeared first on Search Engine Journal. View the full article

Google will replace AdSense’s Ad Networks block with an Authorized Buyers control on Nov. 6, allowing new buyers by default and preserving existing blocks. The post Google AdSense Replaces Ad Networks With Authorized Buyers appeared first on Search Engine Journal. View the full article

Microsoft shares guidance on optimizing content for AI search, including structure, formatting, schema markup, and common mistakes that can harm visibility. The post Microsoft Explains How To Optimize Content For AI Search Visibility appeared first on Search Engine Journal. View the full article

WP Engine filed a Second Amended Complaint against Automattic and Matt Mullenweg, putting six claims against them back into play. The post WP Engine Vs Automattic & Mullenweg Is Back In Play appeared first on Search Engine Journal. View the full article

Thirty years of industry insight from Carolyn Shelby reveals how AI, LLMs, and Google’s strategy are redefining search models and long-term marketing outcomes. The post 30-Year SEO Expert: Why AI Search Isn’t Overhyped & What To Focus On Right Now appeared first on Search Engine Journal. View the full article

AI-driven environments demand content that is human-readable yet machine-interpretable, redefining how brands approach design and SEO performance metrics. The post Preparing C-Level For The Agentic Web appeared first on Search Engine Journal. View the full article

Google took 9 years to scale. ChatGPT does it in 4. The adoption slope is the wake-up call. The post 2026: When AI Assistants Become The First Layer appeared first on Search Engine Journal. View the full article

YouTube’s new Brand Pulse Report helps marketers measure full brand impact across paid ads, creator videos, and organic content using AI-powered insights. The post YouTube Launches Brand Pulse Report to Measure Full Brand Impact appeared first on Search Engine Journal. View the full article

Key ChatGPT updates mapped for marketers, highlighting AI-driven trends that helped shape search behavior and visibility strategies. The post Timeline Of ChatGPT Updates & Key Events appeared first on Search Engine Journal. View the full article

With search traffic flat and AI accelerating zero-click, publishers face a survival test that demands SEO maturity and sharper strategies. The post AI Survival Strategies For Publishers appeared first on Search Engine Journal. View the full article

YouTube is piloting a “Second Chances” program letting some terminated creators request a new channel with a fresh start. The post YouTube Lets Some Terminated Creators Request A New Channel appeared first on Search Engine Journal. View the full article

Up to 20,000 travel booking websites affected by critical WordPress vulnerability The post Multiple WordPress Vulnerabilities Affects 20,000+ Travel Sites appeared first on Search Engine Journal. View the full article

Google's Lighthouse 13 replaces many legacy audits with insights aligned to Chrome DevTools, removes outdated checks, and keeps performance scoring unchanged. The post Google Lighthouse 13 Launches With Insight-Based Audits appeared first on Search Engine Journal. View the full article

Google quietly signals that NotebookLM will not obey the robots.txt protocol. This how to block it. The post Google Quietly Signals NotebookLM Ignores Robots.txt appeared first on Search Engine Journal. View the full article

Some GA4 users report seeing “Analytics Advisor,” a conversational AI interface in Google Analytics. The post Google Tests “Analytics Advisor” Inside GA4, According To Reports appeared first on Search Engine Journal. View the full article

Looking to turn an AI tool into a competitive SEO advantage? These expert-level prompts show where leaders can save time and sharpen strategy. The post 28 Expert-Level Prompt Examples & Templates For SEO appeared first on Search Engine Journal. View the full article

YouTube is launching a timeline editor for Shorts that shows clips, overlays, and audio in one view, with drag-and-drop trimming, reordering, and zoom. The post YouTube Upgrades Shorts Editor With Timeline View appeared first on Search Engine Journal. View the full article

Google rolled out AI trending previews in Discover and will add a “What’s new” sports feed to U.S. mobile search in coming weeks. The post Google Adds AI Previews To Discover, Sports Feed Coming appeared first on Search Engine Journal. View the full article

Google's VP of Product explains the three foundations of the next generation of search, a shift that signals changes for SEO. The post Google Explains Next Generation Of AI Search appeared first on Search Engine Journal. View the full article

Set your Black Friday PPC campaigns up for success by tightening budgets, optimizing feeds, guiding automation, and building safeguards before peak shopping hits. The post Get Your Ad Campaigns Ready Before Black Friday appeared first on Search Engine Journal. View the full article

A cross-market study of 2,709 AI-assistant responses found 45% had significant issues and 81% had some issue. Gemini had the most issues with sourcing. The post AI Assistants Show Significant Issues In 45% Of News Answers appeared first on Search Engine Journal. View the full article

Google's new BlockRank AI ranking method could make advanced semantic search accessible to everyone. The post Google’s New BlockRank Democratizes Advanced Semantic Search appeared first on Search Engine Journal. View the full article